Latest News
PRAGMATIC PLAY EXPANDS BETSSON AGREEMENT WITH LIVE CASINO ROLLOUT
Pragmatic Play, a leading content provider to the iGaming industry, has hit another major milestone as it takes its complete Live Casino offering live with Betsson Group.
Customers of the major European operator will have access to the provider’s complete collection of Live Dealer titles, including Blackjack Azure, Roulette Azure and Mega Wheel.
Pragmatic Play’s Live portfolio offers players an immersive experience, with the supplier using the latest in 4k streaming technology to ensure players enjoy an amazing gaming session, regardless of their chosen title.
The deal also marks the expansion of an existing agreement for Pragmatic Play, with Betsson Group previously taking its full array of slots, highlighting again the impressive flexibility of its single API solution.
Lena Yasir, Vice President of Malta Operations at Pragmatic Play, said: “Betsson is a huge operator brand and we’re delighted to take our comprehensive range of Live Casino games live with them across European regulated markets.
“The strength of our Live dealer products has seen them be sought after all over the globe and we’re incredibly proud of the hard work that has been put into the portfolio by our team, which is being recognised by leading operators globally.”
Jamie Busby, Head of Live Casino at Betsson Group, said: “Pragmatic Play has a strong reputation for delivering stellar igaming experiences and its Live Dealer selection offers amazing games for our players.
“With a broad range of titles for players of all demographics, we’re very happy to add this content to our offering and look forward to a long and successful partnership.”
Currently producing up to five new slot titles a month, Pragmatic Play also delivers Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.
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Boomerang Partners has announced a gift auction at their booth during the upcoming SiGMA Europe 2025 in Rome
 
														Boomerang Partners, an affiliate marketing agency and an Official Regional Partner of AC Milan, is preparing numerous activities for their booth 5046 G at the upcoming SiGMA Europe 2025 in Rome. The main highlight will be a gift auction featuring valuable prizes:
- Signed Luka Modrić (football legend and AC Milan player) jersey
- Apple iPhone 17 Pro Max 256GB Deep Blue
- Ray-Ban | Meta Wayfarer smart glasses
- Apple AirPods Pro 3
To try their luck in the gift auction, SiGMA Rome participants must visit the Boomerang Partners booth on November 4th and 5th and perform various tasks. For completing them, they will receive special chips of different denominations. The more chips they have, the higher their chances of winning in the auction. Details can be obtained from the hostess at the booth.
The final will take place on November 5th at 4:00 PM. On the same day, Boomerang Partners will announce the winners of their first sports traffic tournament, the Golden Boomerang League, which ran from September 1st to October 31st. All affiliate teams, including current and new partners of the company, who managed to generate 20+ FTDs on the brands from its client portfolio, have qualified for the prize draw. The prize for first place is direct access to the Golden Boomerang Awards 2026. Participants who place second and third will receive an AC Milan Experience package, which includes paid flights, accommodation, and attendance at an AC Milan home match at the famous San Siro Stadium in Milan.
Come to the Boomerang Partners booth, complete simple tasks, get chips, and participate in the gift auction. Extra pleasant surprises are possible. Read the full terms and conditions on the Boomerang Partners website.
About Boomerang
Boomerang Partners is a rapidly growing global marketing agency offering a wide range of services. Boomerang Partners is the Official Regional Partner of AC Milan. In 2024, it launched the inaugural Golden Boomerang Awards — a global tournament for affiliate teams. More than 400 affiliate teams participated in the second season of the tournament in 2025. The agency launched six new products in 2024-2025, contributing to a nearly 1.5-fold increase in product users.
The agency’s client portfolio contains 13+ brands offering affiliate and entertainment services across 40+ markets in compliance with local regulations. These products provide personalized bonuses and 24/7 multilingual support.
Amusnet
Week 44/2025 slot games releases
 
														Reading Time: 4 minutes
Here are this weeks latest slots releases compiled by European Gaming
Spinomenal has unearthed its brand new addition to the Egyptian Empire series, Egyptian Rebirth – Hold & Hit. The electrifying game takes players deep within treasure-laden tombs etched with hieroglyphics across ancient columns. Players must weave their way past statues of forgotten gods on the hunt for other worldly riches.

Amusnet brings a burst of color and excitement with Bulky Fruits Buy Bonus, a fresh twist on the classic fruit theme. This lively new release packs plenty of flavor, energy, and fun, delivering nonstop entertainment and juicy surprises at every turn.

TaDa Gaming, a leading provider of premium casino content, has released 3 Coin Golden OX, the newest addition to its popular TriLuck series. Played on a 5×3 grid with 243 ways to win, 3 Coin Golden OX merges elegant visual design with dynamic gameplay.

PG Soft has released its 3-reel, 1-row Egyptian throwback title, Pharaoh Royals. Unfolding under the glowing constellations of ancient Egypt, Pharaoh Royals delivers a classic slot experience sparkling with mysticism and dynamic gameplay, featuring multipliers of up to x10 and an atmospheric soundtrack.

Slotland invites online casino players to step into the Castle of Horror — if you dare. Just in time for the spooky season, the new Castle of Horror slot game throws open its creaky gates and is treating players to a Halloween bonus feast. New and existing players can grab a 105% Match BOOnus and Free Chips.

Play’n GO invites players to traverse a realm shaped by sin and consequence in Divina Commedia I Nove Cerchi, a slot rooted in Dante Alighieri’s legendary Divine Comedy. The game opens in shadow. Dante stands at the edge of the inferno, blocked by monstrous figures – embodiments of human vice.


BGaming is proud to announce the release of Merge Up 2, the long-awaited sequel to the hugely popular cluster-pay title, Merge Up
 2, the long-awaited sequel to the hugely popular cluster-pay title, Merge Up . The new release elevates the original’s gameplay mechanics and design, using data-driven insights and research to give players exactly what they want.
. The new release elevates the original’s gameplay mechanics and design, using data-driven insights and research to give players exactly what they want.

Amusnet has released 40 Fruits and Gold, the newest addition to its vibrant online casino lineup. This game brings together the juicy charm of classic fruit slots and the shimmering sparkle of gold for a play experience that’s as refreshing as it is rewarding.

The show is about to begin… so find your seats, sit back and enjoy The Freak Show Revelation! B.T Parnum has gathered the freakiest freaks and created a program that is meant to shock the people! This is the second release from Sneaky Slots since the launch of Nip Tuck last month, with Gopnik and Gods Go Pew Pew up next!

Play’n GO pulls a signal from the void with Static Nightmare Abyssways , a 6-reel video slot where the TV snow crackles, cables creep, and a quiet cul-de-sac hums with bad intent. ABYSSWAYS
, a 6-reel video slot where the TV snow crackles, cables creep, and a quiet cul-de-sac hums with bad intent. ABYSSWAYS Free Spins and an expanding reel window bring a creeping sense of discovery to every moment.
 Free Spins and an expanding reel window bring a creeping sense of discovery to every moment.

Blueprint Gaming has unveiled its latest branded release, Yogi Bear , marking another milestone in the studio’s proven track record of delivering high-performing IP-led content. Yogi Bear
, marking another milestone in the studio’s proven track record of delivering high-performing IP-led content. Yogi Bear takes players on a light-hearted journey alongside Boo-Boo, Cindy Bear and Ranger Smith, with a focus on Money Collect and progressive rewards.
 takes players on a light-hearted journey alongside Boo-Boo, Cindy Bear and Ranger Smith, with a focus on Money Collect and progressive rewards.

Playson, the accomplished digital entertainment supplier, welcomes players to join the party with Paddy Star: Smash and Win, where a charismatic leprechaun host and his Piggy Banks introduce the supplier’s innovative new mechanic. The brand-new Smash and Win feature activates when the leprechaun Wild symbol combines with any Bonus or Jackpot icon.

The post Week 44/2025 slot games releases appeared first on European Gaming Industry News.
Affiliate Industry
MelBet Partners to Bring UFC Champion Kamaru Usman to SiGMA Central Europe
 
														Reading Time: < 1 minute
SiGMA Europe is one of the most significant events in the iGaming industry. This year, the event is taking place in Rome and will bring together over 30,000 attendees, 1200 sponsors and feature four stages with 550+ top speakers.
On November 05, in partnership with MelBet Partners & Affiliates, former MMA legend and World Champion Kamaru Usman will join the event as a special guest. At booth 5067G attendees of SiGMA Central Europe have the chance to take photos, hear insights and what it takes to rise to the top on a global stage.
During the conference, there will be two activities available for guests at MelBet’s booth:
Punch Challenge. Anyone can come to the booth on November 4 and test their punching power. The person with the strongest punch will have the honour of competing against Kamaru Usman himself.
Want to get exclusive merchandise and take a photo with the MelBet Partners & Affiliates championship belt? Visit the booth. Follow MelBet’s official Instagram account and take a picture with the belt. Those who post a story with the championship belt and tag MelBet will automatically be entered into a drawing for exclusive UFC-themed merchandise.
There will also be a private party, Triumph of the Gladiators, exclusively for the partners and representatives of MelBet Partners & Affiliates, which Kamaru himself will attend. This evening will be an epic event, where history and modernity merge into one.
The post MelBet Partners to Bring UFC Champion Kamaru Usman to SiGMA Central Europe appeared first on European Gaming Industry News.
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