Latest News
From 3 days to 3 clicks: TrueLayer launches Verification API to deliver an effortless onboarding experience
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Built on top of open banking, the new API delivers a significantly better onboarding experience, with 90%+ of good actors successfully verified in 3 clicks.
TrueLayer, Europe’s leading open banking platform, announced the launch of a new approach to account ownership checks with its Verification API.
Combining open banking with machine learning, the Verification API makes onboarding effortless with success rates that are over 20% higher than credit bureaus and returning a result in seconds, rather than days, compared to manual bank statement checks. By pre-verifying customer’s details, it also simplifies payments setup meaning no more failed transactions.
Multiple TrueLayer clients are using the Verification API, including Authologic, a Y Combinator-backed provider of identity verification solutions.
“Whether you are a fintech, a marketplace, or an ecommerce platform you want to deliver the best possible onboarding experience. We are aggregating different identity verification methods and we are big supporters of using open banking thanks to its ability to make the entire process more intuitive. Working with a market leader like TrueLayer to integrate its Verification API will help us to further strengthen the identity verification process for our customers,” commented Jarek Sygitowicz, co-founder of Authologic.
Traditional verification methods such as bank statement uploads are slow, error prone and create a poor user experience. While open banking offers another approach, existing providers provide access to raw data that requires businesses to then build and maintain their own logic to check that the customer’s name matches their name on file at the bank.
TrueLayer’s Verification API removes these issues. Rather than the time consuming and resource intensive task of building a matching engine, TrueLayer has developed a verification logic that sits on top of open banking rails. It matches the name supplied during the onboarding process with the name on file at the bank, providing a single feed that ensures an immediate and highly accurate response on whether their user’s account has been verified or not.
As a result, the Verification API delivers significant benefits, including:
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An accelerated onboarding process from 3 days to just 3 clicks.
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Coverage spanning all major banks, resulting in a 22.5% higher success rate compared to credit bureau checks.
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Lower fraud risk through embedded Strong Customer Authentication within the bank verification flow.
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An improved user experience, with a simple redirect to their banking app to confirm account ownership with a fingerprint or Face ID.
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Reduced payment failures by using pre-verified account details.
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Reduced burden on compliance teams by automating checks through a single API call.
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Reduced burden on engineers who can focus on solving core business problems, rather than building and maintaining name-check logic.
“Verification is the first step to onboarding a new user and yet it can often take days to verify an account owner using traditional methods. Their security is questionable, they’re prone to errors and they take forever,” commented Ossama Soliman, Chief Product Officer at TrueLayer. “It doesn’t need to be that way. With the Verification API we’ve built on top of open banking to create a faster, more secure and more accurate approach to verifying a user’s account. It serves businesses across multiple industries, including financial services, PSPs, wealth management and trading, marketplaces, property and iGaming.”
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Affiliate Industry
Nikita Lukanenoks Brings Slotsjudge Into Spotlight With Affiliate Leaders Awards 2025 Nomination
Content Manager’s commitment to clear, reliable casino reviews earns recognition in one of the most competitive categories at the Affiliate Leaders Awards 2025.
Nikita Lukanenoks, Content Manager at Slotsjudge, has been nominated for Affiliate Content Manager of the Year at the Affiliate Leaders Awards 2025. The nomination highlights his contribution to the platform’s growth and puts Slotsjudge alongside some of the most recognised names in the iGaming industry.
Being shortlisted in such a competitive category as Affiliate Content Manager of the Year only highlights the growing influence of Slotsjudge in the iGaming space. The platform has steadily moved from a niche review site to a recognised industry player, attracting a wider audience and building trust among players. This growth has been driven by a clear focus on high-quality, informative content that keeps readers coming back and helps them make better decisions when choosing where and what to play.
Slotsjudge stands out for the way it combines clear, practical casino reviews with helpful guides that even beginners can easily follow. This approach has not only improved how players choose casinos, but has also boosted user engagement across the platform. In addition, strict editorial standards keep every review accurate, up to date, and written in plain, straightforward language, giving readers confidence in the information they find.
“For me, it is all about creating content that is genuinely useful to players. Whether someone is completely new or already experienced, they should find clear, honest information that helps them make better decisions. In an industry that is constantly changing, I believe staying transparent and adapting quickly is the best way to keep our readers’ trust.” — Nikita Lukanenoks, Slotsjudge.
A strong work ethic in content creation has always been central to Slotsjudge’s growth and solid reputation. By providing readers with relevant information, practical tips, and regular updates, the site continues to attract new visitors, while also rewarding returning players with regular perks like Wheel of Fortune. This approach has made Slotsjudge a trusted destination for players seeking the latest insights from the iGaming world.
High-quality content has become one of the main drivers of success in affiliate marketing. In a competitive space where players have countless options, clear and trustworthy information can make a significant difference. The nomination highlights how valuable a strong editorial approach is for building credibility, driving engagement, and building trust with readers.
The post Nikita Lukanenoks Brings Slotsjudge Into Spotlight With Affiliate Leaders Awards 2025 Nomination appeared first on European Gaming Industry News.
Compliance Updates
New channelization assessment from the Gambling Authority confirms Sweden’s problem
BOS – the Swedish Trade Association for Online Gambling – comments the assessment of the channelization rate for 2024 in Sweden that the Swedish Gambling Authority (SGA) presented today: https://www.spelinspektionen.se/nyhetsarkiv/kanaliseringsgrad-pa-den-svenska-spelmarknaden-2024/
The assessment in summary:
The Gambling Authority estimates that channelization in the Swedish competitive gambling market is 85%.
This is a decrease of 1 percentage point from last year’s estimate of 86%.
Fewer sources have been used for this year’s assessment. H2 Gambling Capital is now excluded and therefore does not contribute to the estimate of 85%. H2GC recently adjusted its estimate for Sweden down from 91% to 72%.
The estimate of 85% should be compared with the state’s channelization target for a long-term sustainable gambling market: at least 90%.
Gambling verticals such as betting and online casino have also been measured individually. They show large differences. Betting, including the popular betting on horse racing in Sweden, is estimated to have a channelization rate of between 92-96%. Online casino is estimated to have a channelization rate of between 72-82%.
Five main reasons are given as motivations for gambling unlicensed, including a better selection of games on the unlicensed gambling market and having disconnected oneself from licensed gambling on Spelpaus.se.
The SGA will present an estimate of the channelization rate on the Swedish gambling market once a year.
BOS Secretary General Gustaf Hoffstedt comments: “With this assessment, the SGA confirms that Sweden’s major problem in the gambling market is online casino. It is unacceptable that around a quarter of all online casino gambling is leaking out of the licensed market. It is equally unacceptable that this has been accepted by political decision-makers for half a decade, since the channelization has also been low in previous assessments, without effective regulatory measures being taken.
Later this month, gambling investigator Marcus Isgren’s proposal to change the scope of the Gambling Act will be presented. It is a welcome change in the law that will criminalise almost all unlicensed gambling in Sweden. But anyone who understands the gambling market knows that the elephant in the room is that the licensed market is so tightly regulated that it does not appear attractive enough in the eyes of the consumer. Without a review of, for example, the total ban on bonuses and other loyalty programs, next year’s channelization assessment from the SGA will also be a disappointment.”
The post New channelization assessment from the Gambling Authority confirms Sweden’s problem appeared first on European Gaming Industry News.
SPRIBE adds yet another superstar MMA athlete to its growing roster of Aviator brand ambassadors as number of monthly players surpasses 60 million
SPRIBE, the company behind the world’s number one crash game, Aviator, has signed yet another knock-out brand ambassador deal, this time with Armenian UFC lightweight, Arman Tsarukyan.
Under the deal, Arman will promote Aviator to his fans around the world, taking part in several high-profile campaigns over the coming 12 months.
Arman is one of the most feared athletes in the UFC’s lightweight division, where he’s ranked number two, but with aspirations to dethrone current champion Ilia Topuria.
Arman is the perfect Aviator brand ambassador with his explosive fighting style matching the thrill ride the game offers to the more than 60 million people who play it every month. These players place more than 400,000 bets per minute across more than 5,500 online casino sites worldwide.
Arman joins a growing roster of Aviator brand ambassadors, including fellow UFC athletes Alex Pereira, Johnny Walker and Merab Dvalishvili.
These partnerships have been signed as part of a wider deal with the UFC, which created a brand ambassador fund as well as putting the Aviator logo inside the world-famous Octagon at Fight Night and Pay Per View events.
Giorgi Tsutskiridze, Chief Commercial Officer at SPRIBE, said: “Our partnership with the UFC is proving to be hugely successful, allowing us to join forces with its superstar athletes and prize fighters such as Arman Tsarukyan.
“Arman is one of the hottest talents in the UFC pool right now, and it’s only a matter of time before he gets his shot at the lightweight division title.
“This is what makes him such a great ambassador for Aviator, and we look forward to working closely with Arman on some knock-out campaigns over the next 12 months.”
Arman Tsarukyan, UFC athlete and Aviator brand ambassador, added: “I am very selective about the products I partner with, but when it came to being an ambassador for Aviator, I couldn’t refuse.
“Nothing beats the thrill of stepping into the Octagon on Fight Night, but strapping in a taking flight with Aviator comes close.
“The SPRIBE team has some great campaigns in the works, and I’m looking forward to spreading the word about Aviator to my fans across the world.”
The post UFC lightweight, Arman Tsarukyan, becomes Aviator ambassador appeared first on European Gaming Industry News.
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