Canada
PlayNJ.com: Sportsbooks make big May gains, while online casinos show more strength

New Jersey’s online and retail sportsbooks celebrated the third anniversary of sports betting in the state with a surge in wagers to $800 million in May, a typically slow month in the sports betting industry. Meanwhile, online casino and poker rooms crossed $3 billion in lifetime revenue following another near-record month and the Garden State’s brick-and-mortar casinos and sportsbooks continue to rebound, a welcome sign after such a trying year, according to PlayNJ, which tracks the state’s regulated online gaming and sports betting market.
“Sportsbooks have been able to capitalize on the NBA playoffs to shallow the typical summer slowdown, online casinos continue to generate huge revenue, and Atlantic City is getting busier,” said Dustin Gouker, analyst for PlayNJ.com. “New Jersey’s gaming industry appears healthier than anyone would have thought possible a year ago.”
Bettors placed $814.3 million in wagers at New Jersey’s online and retail sportsbooks in May, according to official data released Wednesday. That is up 591.1% from $117.8 million in bets taken in May 2020 and more surprisingly, up 8.9% from $748 million in April.
May’s bets produced $52.9 million in revenue, up 433.6% from $9.9 million in May 2020, though down 3.5% from $54.8 million in April. The month’s win yielded $7.9 million in taxes.
After the state successfully challenged the Professional and Amateur Sports Protection Act (PASPA) in the U.S. Supreme Court, New Jersey’s sports betting industry officially launched on June 14, 2018, with the opening of the retail sportsbooks at Monmouth Park and Borgata launched retail sportsbooks. In the three years since, New Jersey has surpassed Nevada as the nation’s largest market, generating:
- $16.0 billion in bets.
- $1.1 billion in gross revenue.
- $159.4 million in taxes.
From June 2018 through April 2021, Nevada took in $14.5 million in bets and $909.3 million in operator revenue.
“New Jersey’s sports betting market has not only grown into the largest in the U.S., but it has evolved into the state that is least affected by the seasonality of sports betting,” said Eric Ramsey, analyst for PlayNJ.com. “No market can entirely escape the natural ebbs and flows, of course. But New Jersey is less reliant on football and sports betting holidays than any other major U.S. market.”
Online betting accounted for 90.2%, or $736.7 million, of the state’s total handle in May. Meanwhile, with capacity limits loosened at Atlantic City casinos, retail sportsbooks took in $79.6 million wagers in May. Retail sportsbooks were shuttered in May 2020, but May 2021 was up 43.7% from $55.4 million in May 2019.
The biggest draw was the NBA, which piqued bettors’ interest with playoff appearances by the New York Knicks, Brooklyn Nets, and Philadelphia 76ers. In all, basketball betting produced $216.7 million in bets, up from the $176.2 million in April. Baseball was No. 2, attracting $186.1 million in wagering.
“Success from regional teams almost always gives a market a boost, and basketball is particularly popular with New Jersey bettors,” Gouker said. “Even more, after a year of strict capacity limits and with so many regional favorites in the NBA Playoffs, bettors seemed particularly motivated to get out and place a bet. All of it is great news for a gaming market on the mend.”
FanDuel Sportsbook/PointsBet topped online operators again with $29.8 million in gross revenue, up from $25.5 million in April.
FanDuel was followed in revenue by:
- Resorts Digital/DraftKings/Fox Bet ($9.5 million, down from $12 million in April)
- BetMGM/Borgata ($4.7 million, down from $5.2 million)
- Monmouth/William Hill/SugarHouse/TheScore ($1.8 million, even with April)
- Ocean Casino/William Hill ($1.3 million, down from $1.8 million)
- Caesars Sportsbook/888sport ($518,217, up from -$183,283)
- Hard Rock/Bet365/Unibet ($508,488, down from $1.3 million)
- Tropicana/William Hill ($48,000, down from $52,922)
- Golden Nugget/BetAmerica (-$87,211, down from $202,545)
Meadowlands/FanDuel led all retail books with $4.8 million in revenue in May.
Online casinos and poker
Online casinos and poker rooms enjoyed its third consecutive month with more than $100 million in revenue with $108.2 million in May, up 0.4% from $107.7 million in April. Year-over-year, online casino and poker revenue — which started a yearlong surge in March 2020, is up 25.9% from $85.9 million in May 2020.
Online casinos and poker rooms have generated $3.0 billion in revenue since launching in November 2013.
Borgata, which includes the BetMGM brand, continued to hold its newfound ground in May with $32.8 million in casino and poker revenue. That is up 96.4% from $16.7 million in May 2020. Golden Nugget was just behind with $31.1 million in revenue, up from $29.1 million in April 2020. Resorts Digital, which includes the Fox Bet and DraftKings brands, was third with $21.6 million.
“Even as Atlantic City lifts pandemic-related limits and retail revenue slowly returns, online casinos continue to hold onto the gains made over the last year,” Ramsey said. “Online revenue has clearly been resilient, but hopefully the retail market can sustain this return to pre-pandemic levels.”
Other highlights from May’s report:
- Online casinos and poker rooms generated $18.9 million in state and local taxes.
- Online casinos and poker generated $3.5 million per day in the 31 days of May, down from $3.6 million per day in April.
- Online casinos accounted for $105.8 million of May revenue, up 29.9% from $81.4 million in May 2020.
- Online poker generated $2.4 million, down 46.7% from $4.5 million in May 2020.
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AGCO
Playnetic granted Ontario supplier license

Global B2B iGaming content provider secures first Canadian market entry following the successful submission and approval of its gaming-related supplier application
Playnetic, the in-demand global B2B iGaming content provider known for its quality games, reliable delivery and outstanding customer service, has announced the approval of its gaming-related supplier application by the Alcohol and Gaming Commission of Ontario (AGCO).
With the AGCO licensing process being recognised in the industry for its rigorous standards and thorough due diligence, the new certification confirms Playnetic was able to meet the high levels of integrity and regulatory compliance needed to legally distribute its content within the province.
As a result of the approval, Playnetic has now secured its first Canadian market entry and will be able to provide its library of innovative games to licensed operators in the Ontario region – with this starting point paving the way for further expansion into other regulated provinces in future.
Given signs of change emerging within the Canadian market and Alberta making progress toward a regulated online model – likely drawing from Ontario’s framework – this license positions Playnetic strongly to expand its footprint in the country and further solidifies the company’s ambitious growth plans.
In the meantime, Playnetic has already begun making groundwork with key operators in the Ontario region and is looking forward to going live with some exciting brands over the coming months. The company will also be attending SBC’s Canadian Gaming Summit from June 17-19, where both existing and new potential partners alike are welcome to stop by and meet the team.
Dan Phillips, Chief Executive Officer at Playnetic, said: “Acquiring AGCO approval for our gaming-related supplier application is undoubtedly a big step for Playnetic. The new license not only secures our first Canadian market entry, but also reaffirms Playnetic’s position as a trusted provider in iGaming and underlines our commitment to compliance and operational excellence.”
Julian Borg-Barthet, Chief Commercial Officer at Playnetic, said: “We’re very excited to now be in a position to offer our library of innovative gaming content in Ontario, and the groundwork to do that with some of the region’s biggest licensed operators is already underway. Over time, we’re confident this license will also help us expand further into current markets and emerging regulated provinces, such as Alberta.”
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BetVictor
BetVictor Canada launches Tracy McGrady Safer Gambling campaign

BetVictor Canada has launched its new out-of-home advertising campaign across the streets of Toronto to promote NBA legend Tracy McGrady as its Safer Gambling Ambassador.
Two mobile digital trucks strategically targeting high-traffic areas near Scotiabank Arena, Rogers Centre, and major sporting events will provide prime audience exposure for the campaign, scheduled around Toronto Maple Leafs, Toronto Raptors, and Toronto Blue Jays home games.
To further enhance the campaign’s reach, BetVictor Canada has partnered with Clear Media Group to leverage digital taxi tops across Toronto, providing city-wide exposure with 100 taxis displaying key brand messaging. These digital taxi tops will run during peak evening hours (5:00pm – 9:00pm) on select dates until April 5th, 2025.
The campaign coincides with Problem Gambling Awareness Month, a nationwide grassroots campaign held each March that seeks to increase public awareness of problem gambling and promote prevention, treatment, and recovery services.
BetVictor Canada offers an array of tools and services to help its Canadian customers bet and play safely and responsibly, across a host of sports betting markets and online casino games.
Mark Harper, Head of Emerging Markets at BV Group, said: “BetVictor is delighted to be participating in the National Council of Problem Gambling campaign in March, to help increase public awareness of problem gambling and the need to promote prevention, treatment and recovery services.
“In using our Safer Gambling Ambassador, Tracy McGrady, to raise awareness about BetVictor’s safer gambling tools such as loss limits, time alerts and product restrictions we are dedicated to ensuring all players have a safe gambling experience. #PGAM2025.”
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AGCO
AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers

The Alcohol and Gaming Commission of Ontario (AGCO) has served BetMGM Canada Inc. with an Order of Monetary Penalty (OMP) of $110,000 for violations of the Registrar’s Standards for Internet Gaming.
In two separate incidents in 2024, BetMGM engaged marketing companies who offered cash to members of the public in return for opening new BetMGM accounts. The marketing activities occurred in public forums, such as a major national trade conference. Under AGCO’s Standards, operators are responsible for the conduct of their third-party suppliers who are contracted to support the operator’s Ontario gaming business, and must require their third-parties to meet Ontario laws, regulations and standards (Standard 1.19).
Ontario is one of the first jurisdictions in the world to establish and enforce rules that strictly limit high-risk inducement advertising and marketing in the online gambling industry. Registered iGaming operators are prohibited from offering gambling inducements, bonuses and credits as part of their broad public advertising and marketing activities (Standard 2.05). These Standards exist to protect Ontarians from predatory advertising and promotional marketing practices in order to limit the risk of gambling-related harm.
A registered operator served with an OMP by the AGCO has the right to appeal the Registrar’s decision to the Licence Appeal Tribunal (LAT), which is an adjudicative tribunal independent of the AGCO and part of Tribunals Ontario.
QUOTE
“Responsible gambling safeguards and the protection of Ontarians on registered gaming sites is among our key priorities. The AGCO monitors the activities of all registered operators and their third-party suppliers to ensure they are meeting our high standards and we continue to take strong action to ensure they operate within the public interest.”
Dr. Karin Schnarr, Chief Executive Officer and Registrar – AGCO
ADDITIONAL INFORMATION
BetMGM Canada Inc. failed to comply with the Registrar’s Standards for Internet Gaming. Specifically, the licensee failed to comply with the following provisions of the Standards:
- 1.19 Operators are responsible for the actions of third parties with whom they contract for the provision of any aspect of the Operator’s business related to gaming in Ontario and must require the third party to conduct themselves in so far as they carry out activities on behalf of the operator as if they were bound by the same laws, regulations, and standards.
- 2.05 Advertising and marketing materials that communicate gambling inducements, bonuses and credits are prohibited, except on an operator’s gaming site and through direct advertising and marketing, after receiving active player consent.
Contrary to the Standards, BetMGM Canada Inc. and/or their affiliates allegedly engaged in the following activities:
a) | On or about January 13 and 14, 2024, BetMGM representatives were alleged to have attended the National Franchise Show and were offering $100 in cash to new players for opening a new account and depositing $15. |
b) | On or about March 11, 2024, BetMGM acknowledged that its marketing affiliate “Above the Street” had engaged in prohibited inducement marketing. The conduct resulted in 377 player sign-ups and $127,180.00 in commissions to “Above the Street”. |
c) | On or about April 13, 2024, another BetMGM marketing affiliate “Maple Leaf Marketing” engaged in prohibited inducements and marketing to induce on-site activations and acquire new players. The conduct resulted in 94 player sign-ups and about $34,000.00 in commissions paid to “Maple Leaf Marketing”. |
The post AGCO issues $110,000 in penalties to BetMGM Canada for offering cash to induce new gambling customers appeared first on Gaming and Gambling Industry in the Americas.
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