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SoftSwiss offers setup discount of up to 25% for new Sportsbook clients

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The 2020 UEFA European Football Championship is upon us this week, and SoftSwiss continues its limited-time offer with the standard discount option for all new SoftSwiss Sportsbook clients. The offer includes up to 25% off on setup costs for Sportsbook and is valid until the end of the tournament (July 11th inclusively). 

EURO 2020 is finally here and officially kicks off this Friday. Hence why SoftSwiss is giving away a very special discount offer to new and existing clients who are considering launching their sports betting projects with the SoftSwiss Sportsbook. 

The conditions for the standard discount option remain the same as announced previously: 

  • The limited-time offer does not stack up with other discounts. 
  • Both first-time clients and current SoftSwiss Online Casino Platform clients are eligible.
  • The discount applies solely to the SoftSwiss Sportsbook solution (excluding all other products and services provided by SoftSwiss). 
  • Bundle projects including both SoftSwiss Sportsbook and Online Casino solutions will receive a flat discount option, which is equal to a White Label or Turnkey project.

Alexander Kamenetskyi, Product Owner of SoftSwiss Sportsbook, noted: “We all cannot wait until the start of the tournament that the whole of Europe, and I guess the world, has been waiting for so long! We wanted to celebrate this major event alongside our clients, so we decided to give something truly special to all those wishing to come on board with us this June! We are very excited and hoping to see many new interesting projects join us on our journey with the SoftSwiss Sportsbook”. 

The limited-time offer started at the end of May and has already attracted massive attention to the sports betting industry newcomer. The provided discount of up to 25% marks the second phase of the limited-time offer and will last until the very end of the EURO 2020 tournament (July 11th).  

SoftSwiss Sportsbook Platform was officially released in late 2020 and has been consistently expanding ever since, including its recent strategic move to the Indian market with the newly-launched Premium Cricket package.

Sportsbook keeps on heavily investing in R&D and innovation, as just this week the sports betting software brand launched brand-new functionality for players introducing three different types of free bets — NoRisk, AllWin, and OnlyWin — ahead of the grand summer of events.

Many more features are planned to be added later in 2021. 

Reach out to the SoftSwiss Business Development team for more details via this link.

 

About SoftSwiss

SoftSwiss is an international tech brand supplying widely acclaimed, certified software solutions for managing iGaming operations. The company has a vast product portfolio, which includes an Online Casino Platform, Game Aggregator with thousands of casino games, an Affiliate Platform, and a recently launched Sportsbook Platform. SoftSwiss holds a number of gaming licenses, providing “one-stop-shop” White Label solutions by taking care of all technical, legal, and financial processes on behalf of its customers. In 2013 SoftSwiss was the first in the world to introduce a bitcoin-optimized online casino solution. The company has thus been regarded as the leading technical expert when it comes to the use of cryptocurrencies in online gaming.

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Bill & Coin 2 Dream Drop

Relax Gaming unveils a jackpot bounty in Bill & Coin 2 Dream Drop

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Relax Gaming, the iGaming aggregator and provider of distinctive content, has introduced Bill & Coin 2 Dream Drop, the newest installment in the Bill & Coin series, incorporating Dream Drop jackpot thrill into the crew’s desert escapade.
Building on the success of Bill & Coin 2 Mummy Mischief from last year, the new installment returns to the Egyptian desert with an added Dream Drop element included.
Bill & Coin 2 became our ‘Game of the Year’ for 2025 and swiftly connected with players, enhancing the value of one of the most iconic franchises in the industry. Jackpot players have been requesting a Dream Drop edition of our immensely popular game, and we have responded by elevating the excitement even more.
As its name suggests, Bill & Coin 2 Dream Drop delivers the legendary jackpot excitement via a randomly activated Jackpot Spin that occurs prior to the standard spin, where obtaining six DD symbols can activate the Dream Drop Bonus and offer players a chance at one of six jackpots: Rapid, Midi, Maxi, Daily, Major, or Mega.
Players can experience a blend of traditional Bill & Coin gameplay elements along with new features in the base game and a maximum payout of up to 15,000 times the bet. Sticky Coins also shift down one row with each spin, in addition to the returning Multiplier Ladder and the Book Bonus, where expanding symbols can cover the reels to provide traditional book-style payouts.
Additionally, landing three Bonus symbols activates the Bonus Pick, permitting players to select one out of three Bonus Games, while a Super Bonus symbol can initiate the Super Bonus experience, merging Sticky Coins, Multiplier Ladder, and Book Bonus into a single epic mode, in authentic Bill & Coin fashion.
Tony O’Mahony, Chief Product Officer at Relax Gaming, said: “Bill & Coin 2 was an instant hit and became one of our most successful releases in history. Incorporating a Dream Drop version as part of our growing portfolio will only enhance the excitement and player experience further, with the additional chance to land the €2 million MEGA Jackpot to propel the game to even greater heights.”

The post Relax Gaming unveils a jackpot bounty in Bill & Coin 2 Dream Drop appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Chelsea Pinho Senior Casino Manager at Midnite

Playson Fortifies UK and Ireland Market With New Midnite Collaboration

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Rapidly expanding challenger brand brings Playson games to fresh audiences through Light & Wonder.
Playson, the renowned digital entertainment provider, has formed a content collaboration with challenger operator Midnite, bringing its acclaimed portfolio to mobile-centric audiences in the UK and Ireland.
Established in 2018 as a sports-focused platform designed for the upcoming generation of players, Midnite has rapidly positioned itself as one of the most thrilling operators in the UK and Ireland. Through this partnership,
Midnite has improved its quickly expanding casino selection by integrating Playson’s retention-focused collection through Light & Wonder’s aggregation platform.
Midnite’s players have first been granted access to a range of Playson’s best-performing games, such as Coin Strike 2: Hold and Win, 3x Catch, and Energy Coins: Hold and Win – titles celebrated for their captivating features, high retention, and attractiveness to contemporary casino players. Additional releases will be included in the upcoming months.
The collaboration is currently active in the UK and Ireland, representing another strategic move for the top provider as it merges its strong reputation with the flexible strategy of a disruptive brand.

Conor Jenner, Sales Manager at Playson, said: “Midnite has built impressive momentum in a highly competitive market, and we’re delighted to deliver our games to its player base across the UK and Ireland.

“By launching via Light & Wonder, we’ve ensured a smooth and efficient integration, bringing some of our most iconic hit titles to a new audience. We’re excited to build on this partnership as Midnite continues to scale.”

Chelsea Pinho, Senior Casino Manager at Midnite, said: “At Midnite, we’re focused on building a casino experience designed for digitally native players – intuitive, mobile-first and genuinely entertaining. Playson’s games align with that philosophy, combining engaging mechanics with strong long-term player appeal.

“We’re pleased to launch Playson’s content quickly and reliably, giving our players access to titles they already know and enjoy.”

The post Playson Fortifies UK and Ireland Market With New Midnite Collaboration appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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The Bingo Association Appoints Nicole Garrett as CEO

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The Bingo Association (BA), the National Bingo Game Association (NBGA) and Meeron announced the appointment of Nicole Garrett as their new Chief Executive Officer. This leadership transition follows the confirmation that current CEO Miles Baron will step down at the end of June 2026.

Strategic Succession and Timeline

Nicole is set to join the organisations in Spring 2026. The appointment was made jointly by the respective association chairmen as part of a structured succession plan to ensure a seamless transition of leadership for the UK bingo sector.

Extensive Industry Expertise

Nicole Garrett joins the associations from Allwyn Group, the operator of the UK National Lottery. During her tenure as Group Head of Responsible Gaming, she spearheaded international initiatives centered on player protection and safer gambling.

Her professional background includes several high-profile leadership roles within the gaming and betting industry:

• Allwyn Group: Group Head of Responsible Gaming

• Bet365: Head of Corporate Affairs

• Betting and Gaming Council (BGC): Head of Policy.

Leading the Future of the Bingo Industry

With a proven track record in navigating complex regulatory reforms and stakeholder engagement, Nicole brings a wealth of strategic experience to her new role. Her expertise in social responsibility and policy development will be vital as she leads the Association through the evolving landscape of the gambling sector.

The chairmen of BA, NBGA and Meeron commented: “We are delighted to confirm the appointment of Nicole Garrett as our new CEO. Nicole brings an exceptional breadth of experience from across the wider gaming sector, with a strong track record in policy development, regulatory engagement, and responsible gaming. We are confident she will provide outstanding leadership as the bingo industry navigates an evolving regulatory and commercial landscape.”

Commenting on her appointment, Nicole Garrett said: “I am thrilled to be joining the Bingo Association (BA), the National Bingo Game Association (NBGA) and Meeron at such an important time for the bingo industry. Bingo plays a unique and valued role within local communities, and I am very much looking forward to working closely with members and stakeholders to support the sector and help shape its future.”

The post The Bingo Association Appoints Nicole Garrett as CEO appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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