Asia
Jade Entertainment doubles up with Lucky Yeti sportsbook for Indian market, and Jade Sportsbet in the Philippines
Leading Asian operator, Jade Entertainment, has announced a bold dual-sportsbook launch for the Indian and Philippines markets. Lucky Yeti, its breakthrough digital sportsbook and casino, is custom-built for the unfolding Indian sports betting market. While Jade Sportsbet, certified and regulated by PAGCOR, is primed to exploit fast-moving online and retail opportunities across the Philippines.
Both sportsbooks are powered by RPM Gaming, an emerging force in online and retail betting and gaming across emerging markets. Their unique combination of pricing models, coupled with a curated selection of odds from the industry’s best data feed suppliers, grants customers access to the most sophisticated and reactive in-play prices on the sports they love, with competitive markets available across a high-octane sporting summer – featuring the rescheduled Euro 2020 football, basketball’s NBA Playoffs, the Pakistan Super League and the postponed IPL cricket which recommences on 19th September.
Lucky Yeti features a mobile-first tailored interface, localised for responding to native demands and player enthusiasms around the most popular sports in the territory. These culturally-contingent Indian-market offerings also extend to casino where popular lottery and virtual TV games sit alongside classic card games, whose immersive gameplay is tailored to give players an engaging experience in a card-playing, sports-mad territory.
Live casino, in particular, has captured players’ imaginations since Lucky Yeti’s launch, with best-in-class products from BetGames.TV, Ezugi and Evolution capturing engaging, real-time table games, such as Andar Bahar and Teen Patti. These games are filling the void for authentic user experiences at a time when land-based gaming across Asia as a whole is severely restricted due to the pandemic.
These multilingual sportsbooks are respectively localised for Hindi and Filipino languages, while Jade Sportsbet is breaking new ground with its flexible use of OTP (one-time password) account-recognition and QR codes, a key convergence trend expected to belatedly marry up the offline and online journey for Philippines players with an intuitive omni-channel solution that nimbly negotiates the demands of stringent regulation for improved player security.
Joe Pisano, CEO of Jade Entertainment: “We’re thrilled to be up and running with Lucky Yeti, our first sportsbook targeting the Indian-facing market. While Jade Sportsbet, which will be launching soon, will revolutionise the Philippines digital space. Thanks to our software and operational partners at RPM Gaming, we were able to construct and curate these customized websites from scratch. Based on encouraging performances in both acquisition and retention metrics, it seems our customers are loving these local touches, too.
“Jade’s strategic direction is to roll out more online sites in legal international jurisdictions, as we continue to provide land-based operations with a bridge to the online world. Although the trend towards digital from land-based domains was already manifest, the pandemic has had a catalytic effect, increasing the surge in digitized entertainment. As the coronavirus has closed casinos across Asia, or simply made people far more reluctant to venture out because of the risks, Jade’s intersectional expertise from land-based to online has come to the fore.
“That said, I’m thrilled to say that Jade Sportsbet has now returned to Okada Manila and is performing extremely well.”
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Asia
PG Soft unveiled as SiGMA South Asia sponsor
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PG Soft, a world-class digital mobile games company, has been unveiled as a sponsor of SiGMA South Asia 2025, taking place from November 30th to December 2nd at the Lumina Ballroom, Cinnamon Life City of Dreams, Colombo, Sri Lanka.
PG Soft’s sponsorship will ensure prominent brand visibility throughout the three-day event, including at key locations such as the registration desk and on the LED Arch at the hotel lobby entrance. A 40-second promotional video will also play on loop across the LED screen pillars within the hotel lobby.
Additionally, a PG Soft display image will feature in the same area, providing further exposure to SiGMA South Asia attendees as they arrive and move through the venue. SiGMA South Asia 2025 is set to bring together leading stakeholders from across the global iGaming ecosystem for a dynamic summit that blends innovation, networking, and regional insight in one of Asia’s fastest-growing markets.
PG Soft’s spokesperson commented: “Sri Lanka is primed to be a pivotal market in South Asia, and we wanted to demonstrate our belief in its potential by sponsoring SiGMA South Asia. Colombo is the perfect place to connect, collaborate, and explore new opportunities across this rapidly developing region.”
The post PG Soft unveiled as SiGMA South Asia sponsor appeared first on European Gaming Industry News.
Asia
Brightstar Lottery Signs Contract with Pan Malaysian Pools
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Brightstar Lottery PLC announced that it has signed a contract with Pan Malaysian Pools SDN BHD (PMP), a licensed numbers forecast operator in Malaysia, to supply and deliver 1200 Retailer Pro S2 terminals as part of PMP’s ongoing quest to upgrade its business infrastructure. The Retailer Pro S2 offers high performance, reliability and a variety of options and peripherals to meet the current and future needs of lotteries and retailers.
“Deploying Brightstar’s Retailer Pro S2 terminals will provide several added benefits for PMP, our retailers, and players. The many components of this sophisticated terminal will support PMP in our efforts to offer modern experiences for our players, reliable solutions for retailers, and enhance productivity and profitability in our business that continuously funds The Community Chest, which establishes and develops schools throughout Malaysia,” said Tan Kong Han, PMP Managing Director.
“Brightstar’s Retailer Pro S2 represents the next-generation evolution of our industry-leading Retailer Pro terminal, now more compact, powerful, and flexible. Designed for dynamic retail environments like those in Malaysia, the S2 redefines player engagement by offering a range of interactive options that elevate the experience for PMP’s players,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.
Engineered for speed and reliability, the Retailer Pro S2 features a 15.6″ full HD clerk-facing touchscreen and is powered by a high-performance processor that ensures rapid transaction processing. Its ergonomic, modular design supports multiple player-facing displays and a broad range of peripherals – including barcode scanners, fingerprint readers, NFC technology and webcams – enabling flexible and engaging player interactions. This next-generation terminal reflects Brightstar’s commitment to innovation and operational excellence across diverse retail environments.
Brightstar serves nearly 90 lottery customers and their players on six continents. It is the primary technology provider to 26 of the 46 lottery jurisdictions in the US and eight of the world’s 10 largest lotteries.
The post Brightstar Lottery Signs Contract with Pan Malaysian Pools appeared first on European Gaming Industry News.
8MBets
Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands
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Himalayan Harmony Group, one of the largest and most trusted gaming communities in Nepal, is excited to announce its recent partnerships with some of Nepal’s most trusted online casino brands, including 8MBets, eSewa12, MJ88, and Magar33.
Over the years, Himalayan Harmony Group has built a massive community through its reliability, accurate information, and commitment to providing a safe gaming experience. The new exclusive partnerships with the internationally acclaimed platforms offer members an exceptional online gaming experience featuring numerous exciting features, a user-friendly interface, and unlimited free bonuses.
“We’ve partnered with popular Nepalese superstars and developed a wide range of favorite local casino games tailored to Nepali players,” said a spokesperson for Himalayan Harmony Group. “Together, we welcome all players and affiliates to join our growing community built on fairness, security, and responsible gaming.”
With daily game updates, live results, exclusive offers, and a secure platform that promotes responsible gaming, Himalayan Harmony Group delivers a safe, modern, and bonus-packed gaming experience, offering players a whole new world of gaming.
The online casino brands partnered with Himalayan Harmony Group include:
8MBets Casino: 8MBets Online Casino Nepal is a leading online casino platform and app in Nepal for 2025. With a wide range of games, including slots, cricket, crash games, eSports, sports betting, live casino, card games, and fishing games, and a focus on maintaining a safe and transparent platform, 8MBets Online Casino Nepal ensures that user enjoyment is its top priority.
eSewa12 Casino: eSewa12 is an online casino website in Nepal, offering local players access to a variety of trusted real money games, including slots, live casino, sports betting, cricket betting, and eSports, as well as a range of lucrative bonuses and promotions.
Magar33 Casino: Magar33 Online Casino Nepal is a leading online casino platform and app in Nepal. With a commitment to user safety and convenience, Magar33 Online Casino Nepal makes sure that every spin, card draw, or bet is real and fun.
MJ88 Casino: MJ88 Casino Nepal is a new and vibrant online gaming and gambling platform that has been expanded from the renowned MJ88.cloud brand. With a focus on fairness, integrity, and innovation, MJ88 offers the Nepalese market a seamless and enjoyable gaming experience.
“Whether you’re looking for real-money entertainment or seeking collaboration opportunities with Nepal’s leading iGaming brands, the Himalayan Harmony Group is your gateway to success,” added the spokesperson for the platform.
Himalayan Harmony Group invites individuals to browse its website to discover the largest and most trusted gaming community in Nepal today.
The post Himalayan Harmony Group Unveils Partnership with Some of Nepal’s Most Trusted Online Casino Brands appeared first on European Gaming Industry News.
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