Canada
Mr Gamble launches US Twitch channel
Fast-growing online casino affiliate has created a dedicated English-language streaming channel aimed specifically at players in the US market
Mr Gamble, the fast-growing online casino listing site that allows players to browse hundreds of the best gambling brands, has launched a dedicated English-language Twitch channel aimed at players in the US market.
Mr Gamble already runs one of the most watched Twitch channels in Finland, with more than 20,000 subscribers. It will now take the same approach, which combines highly entertaining streamers with the most thrilling slots available to players in the market, to its US-focussed channel.
Broadcasts will take place daily and will feature a selection of different well-known streamers from the number one slot channel in Finland, Mr Gamble Slots.
Streamers will be playing at casinos available to players in the US market and will feature hand-picked slots from the most popular developers. Games will be chosen based on the entertainment value they provide when being streamed, including the all-important big-win potential.
You can access the Mr Gamble Casino channel here.
Mr Gamble plans to use the Twitch channel to drive engagement among US players after it made its debut in New Jersey back in March. The affiliate is currently applying for licenses in other US states as part of plans to dominate the market.
Tero Päivärinta, Head of Accounts at CashMagnet Ltd and Mr-Gamble, said: “Our Finnish language Twitch account has proved to be a massive success, so it made sense to launch an English language version of the stream aimed at players in the US market.
“We see our Twitch channels as a great way to drive brand awareness among players and particularly in the US to introduce them to online casino and slots play. Our streamers are highly entertaining but also take the time to talk through what is happening with each spin.
“This will ensure that players have fun watching the stream while also familiarising themselves with an online casino and how online slots work. Then, of course, they can head to the Mr Gamble site where they can browse and compare the best brands in the market.”
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Canada
ComeOn Group adds sportsbook to its offering in Ontario
ComeOn Group announced a significant milestone in its sportsbook expansion journey with the addition of sportsbook to their offering in Ontario following the successful acquisition of the required permits. This addition represents a strategic advancement in the Groups sportsbook growth trajectory where they are set to double its sportsbook business in the coming years.
ComeOn Group is one of 51 active operators in Ontario. The Ontario market has experienced robust growth since its launch, reaching C$6.7 billion in revenue in 2023.* By 2029, the market is forecasted to grow by a total of 29%, with 2024 expected to close with a 20% increase.
ComeOn keeps investing in its sportsbook business acceleration that is powered by its proprietary sportsbook platform and in-house risk management and trading team. As a multi product vertical operator, ComeOn is striving to give its customer base a safe and exciting entertainment destination and this approach is now expanded to their Ontario audience.
Juergen Reutter, Chief Executive Officer at ComeOn Group, said: “We are very excited about the opportunities this new milestone opens up for us. As a casino-led operator it represents a key part of our sportsbook strategy to double our business in the coming years. Like in any of our other markets, we are striving for a differentiated sportsbook entertainment experience that is powered by our in-house technology. Our goal is to deliver top-tier entertainment to our players while fostering safe and innovative gaming experiences.”
*Source – H2GC H2 Ontario Data 25.10.2024 (excl. Lottery)
BCLC
INTRALOT Announces New Project with the British Columbia Lottery Corporation for Online Lottery Platform
INTRALOT S.A. has announced the undertaking of a new project between the British Columbia Lottery Corporation (BCLC), the sole lottery operator for the Government of British Columbia in Canada, and INTRALOT Inc., its US subsidiary, for the provision of an online lottery platform. The project also includes the digitalization of the existing land-based network.
The solution will be based on the Player X platform, part of the Lotos X ecosystem, and adds to the company’s overall partnership with BCLC, which has been extended until 2028.
INTRALOT is a leading player in a changing world of gaming. With significant experience in looking forward and anticipating emerging trends, the company provides future-proof solutions to regulated lottery and gaming operators around the world.
Canada
IAGR announces Toronto as host city for 2025 conference
Hot on the heels of its most attended conference in history, the International Association of Gaming Regulators (IAGR) is excited to announce that its 2025 conference will take place in Toronto, Canada, from October 20 to 23, 2025.
The event will be held in partnership with the Alcohol and Gaming Commission of Ontario (AGCO) at the Westin Harbour Castle, offering stunning waterfront views and a premier, downtown Toronto location.
‘Fresh off the success of our Rome conference, we’re thrilled to continue the momentum with next year’s event in Toronto,’ said Ben Haden, IAGR President.
‘The IAGR 2025 conference promises to be another unparalleled opportunity for our global community to come together, collaborate and shape the future of gaming regulation. We’re looking forward to working with AGCO to bring it all together.’
AGCO CEO and Registrar Dr. Karin Schnarr, added, ‘We’re excited to welcome IAGR and its members to Toronto. This partnership provides a great opportunity to share Ontario’s innovative regulatory practices and foster meaningful discussions that drive positive change in the industry.’
Stay tuned for registration details early next year.
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