Press Releases
First Look Games extends partnership with Scientific Games
Tier one developer’s full suite of slots now available via First Look Games’ innovative Demo Game Server allowing affiliates to offer “freeplay” games to their readers
First Look Games, the platform that directly connects game studios with online gambling affiliates, has extended its partnership with tier one developer Scientific Games, with the provider’s 458 most prominent slots now available on its Demo Game Server.
First Look Games launched its Demo Game Server (DGS) last year, allowing affiliates to offer once again free to play versions of a provider’s slots while remaining compliant with the Gambling Commission of Great Britain’s rules and regulations.
The DGS includes cutting age ID verification technology from “1account”; in the event of a successful verification, the user can then access the free to play game.
The addition of Scientific Games is a major coup for First Look Games, with the developer’s full suite of slots also added to its Game Library. This means affiliates can now download assets, such as logos, images and videos, as well as key information for all of the provider’s titles.
From this, they can then create engaging and informative content such as game reviews and comparisons and publish them to their readers alongside the correct logos and images.
First Look Games also allows developers to push notifications about network promotions, bonus campaigns and operator partnerships to affiliate members, further increasing potential exposure for their games and brands.
Tom Galanis, Founder of First Look Games, said: “We are thrilled to have extended our partnership with Scientific Games and for the provider’s full suite of slots to now be available to affiliates via our Demo Game Server.
“Freeplay games are a powerful engagement and conversion tool for affiliates and to be able to offer games from one of the biggest providers in the business will significantly help publishers capture reader interested and drive first time depositors.”
Dylan Slaney, SVP Gaming, at Scientific Games Digital, said: “We are delighted to build on our existing partnership with First Look Games to provide affiliates with the option to offer free to play versions of our games to their readers, driving awareness of and engagement with our slots, whilst elevating the high compliance standards we hold as a business.
“The role of affiliates is extremely important, to provide players with the information and insight they are seeking about our games and now they can also allow them to play for free and explore what they are looking for from particular games before heading to a casino to play for real.”
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Internet Vikings, a licensed hosting provider for the European and U.S. iGaming and online sports betting industry, has announced a new partnership with ScatterKings, an iGaming studio that creates high-performance slot content, helping operators lead their markets across regulated jurisdictions worldwide.
As part of this collaboration, Internet Vikings is supplying ScatterKings with a tailored hosting infrastructure that includes both bare metal servers and VMware cloud solutions in Sweden and Malta.
The collaboration came about as ScatterKings looked to move away from its previous hyperscale setup in favour of a more flexible hosting environment. The company was seeking a partner that could provide greater customization and more responsive customer service.
“We’ve been genuinely impressed with the level of support from Internet Vikings,” said Steven Batchelor-Manning, CTO of ScatterKings. “They’ve helped us avoid the usual hosting headaches and given us a rock-solid base to move fast. As we continue to grow, we see them as a strategic partner for the road ahead—one that can keep pace with our ambitions.”
Internet Vikings is equally enthusiastic about the partnership. Rickard Vikström, CEO and Founder of Internet Vikings, noted the strategic fit: “ScatterKings needed a hosting solution that could adapt to their specific operational requirements. We’re committed to supporting their growth with infrastructure that evolves alongside their business.”
The post ScatterKings Chooses Internet Vikings’ Hosting Solutions in Europe appeared first on European Gaming Industry News.
Latest News
Reflex Gaming unleashes The Cursed Idol of Montezuma Treasure Hunt™ with exclusive Game Mechanic
Reflex Gaming, the UK’s largest independently owned omni-channel game supplier, is heading deep into ancient ruins with the launch of The Cursed Idol of Montezuma Treasure Hunt™, a visually stunning, Aztec-themed slot that introduces the company’s exclusive Treasure Hunt™ game mechanic.
This 6×4, 20-payline title combines mystery, tension and progressive gameplay in a setting inspired by the legends of Montezuma. At the heart of the experience is the Treasure Hunt™ game mechanic, a persistent pick-based mechanic that activates when two Scatter symbols land anywhere on the reels. Players are transported to a 30-segment treasure map where they can uncover Free Spins, cash prizes, Jackpots and Sticky Wild bonus upgrades. Unlike traditional features, the map carries over between sessions, allowing players to build progress over time. Crucially, Sticky Wilds uncovered on the map are banked and carried into the next Free Spins bonus triggered via the map itself, creating layered anticipation and meaningful long-term engagement.
Free Spins can also be triggered directly via 3 or more bonus symbols. Once active, players collect additional Scatter symbols to spin a bonus wheel that can award multipliers, more Sticky Wilds, or one of four fixed jackpots. With a maximum win potential of over 5000x, the feature is rich with excitement.
Adding to the thrill is the Montezuma Mystery Prize, a powerful feature triggered when players land full stacks of Montezuma symbols with the special Cursed Idol symbol. The game’s cinematic presentation shifts into high gear as the cursed idol unleashes a dramatic win event that transforms the reels and ramps up intensity.
The Cursed Idol of Montezuma Treasure Hunt™ also supports Golden Bet, which doubles the chance of triggering Free Spins, and includes Bonus Buy functionality in supported markets, ensuring the game caters to a wide range of player preferences and regulatory environments.
Commenting on the release, Mat Ingram, CPO at Reflex Gaming, said: “We’re incredibly proud of this one. The game introduces something truly unique with our Treasure Hunt game mechanic. It’s Reflex-built, Reflex-owned, and designed to deliver genuine progression and player investment over time. It’s a mechanic that remembers where you left off, and that’s something players will come back for.
“So far, the game has gained exceptional feedback from operators. We believe it’s a standout release for 2025, and we can’t wait to see how the market responds.”
The Cursed Idol of Montezuma Treasure Hunt™ is available from 16 September 2025 powered by Yggdrasil Gaming.
The post Reflex Gaming unleashes The Cursed Idol of Montezuma Treasure Hunt™ with exclusive Game Mechanic appeared first on European Gaming Industry News.
Oddin.gg, the leading B2B provider of esports betting solutions, is proud to announce a new partnership with Veikkaus, Finland’s state-owned betting operator. The agreement will see Oddin.gg’s technology and data powering Veikkaus’s growing esports offering—starting with a strong focus on Counter-Strike 2 (CS2).
Veikkaus has set ambitious goals for its esports portfolio, aiming to double related revenue within the next year. To support this growth, the operator is strengthening its focus on quality content, reliable infrastructure, and innovative engagement formats—all areas where Oddin.gg’s solutions will play a central role.
Veikkaus’s focus on CS2 made Oddin.gg a natural fit. Alongside traditional markets, Oddin.gg also brings exclusive CS2 Duels via its 24/7 Fast Betting Content offering, adding fresh engagement opportunities for bettors. This blend of data depth and product innovation supports Veikkaus’s commitment to delivering a best-in-class esports betting experience for its Finnish base.
Andreas Reimblad VP, Sports Betting at Veikkaus, commenting on the partnership said: “Esports have been an important part of Veikkaus’ portfolio for several years, but in recent years it has been challenging to deliver a truly competitive offering and experience. What we value most in Oddin.gg is their drive to continuously improve the product and customer experience, while already being in a leading position. Together, we can take esports betting at Veikkaus to the next level, and we are extremely excited to work together with Oddin.gg.”
Marek Suchar, Co-Founder and Managing Director at Oddin.gg added: “What makes this partnership exciting is the mindset Veikkaus brings. They’re serious about growing their esports offering and are already thinking beyond the basics—looking at things like local tournament data, new formats, and long-term product development. It’s the kind of collaboration where we can create something genuinely impactful—not just deliver and walk away.”
The post Finland’s Esports Betting Gets a Lift Through Oddin.gg and Veikkaus Partnership appeared first on European Gaming Industry News.
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