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Customer experience campaign & consulting experts A GAME ABOVE announce the appointment of iGaming industry veteran NICOLAS FLEIDERMAN to the role of Chief Executive Officer

Published

5 years ago

March 25, 2021

Reading Time: 3 minutes

Fleiderman to focus the team on rapid growth, regulated markets, international expansion and the omni-channel opportunity after an intense start-up year with major client deliveries achieved across the EU, African, and North and Latin American regions.

A GAME ABOVE, the leading customer experience campaigns and consulting agency specialising in work for operator and supplier clients across regulated iGaming markets, are proud to announce the appointment of Nicolas Fleiderman as Chief Executive Officer.

Nicolas commences duties as CEO with immediate effect following the recent first anniversary of A GAME ABOVE and the planned departure of interim CEO Steen Madsen.

“Since my first meeting with the A GAME ABOVE team last year I was fascinated by their business model and the team’s confidence in their unique campaigns creating loyal and passionate customers through all stages of the value chain. Working together on a shared client project at that time I saw first-hand how dramatically they can impact the P&L, in some cases within just days of a campaign launch. The more we talked about the future of the industry, given our different perspectives, the more I felt I could add the required leadership and direction that would make for a powerful sum of the parts. I’m extremely happy to join a motivated and passionate team building unique client propositions with so many creative assets that plug, play and perform with to deliver positive ROI across the omni-channel opportunity – something of an open goal right now, for those who can clearly establish a cost-effective conversion benchmark,” said Nicolas Fleiderman, Chief Executive Officer at A GAME ABOVE.

Fleiderman joins the marketing and advisory disruptor at a tipping point for the iGaming industry internationally. The traditional business models look increasingly vulnerable in the face of regulation itself, and its impact upon operator cost per acquisition budgets, as well as investor demands for improved performance across the PLC sector. Cost commitments for operators are rising, everywhere, and the margin left is a stark reminder of the impact of regulation across everything.

“Our performance over 2020 included game-changing campaigns for our clients, featuring highlights such as a more than 200% month-on-month revenue increase, and even greater impact upon GGR, across a casino-only operator in a regulated US State, and a record-breaking sportsbook launch, delivering super-charged sign-ups, activity and maintenance of that audience as they came for more than just a bonus offer and a few bets to play it through. They came for the game above the gambling. Attention across the entire value chain of player lifecycle has to become the standard model for the future simply as the results far exceed any alternatives,” said Chief Operating Officer for A GAME ABOVE, Jakob Famme.

Nicolas joins the team with a distinguished record and reputation across the betting and gaming industry. A summary of his career highlights includes:

Senior teams: C-Level positions with 15 gaming companies, internationally
Value generation: Multi-million dollar M&A and management exits realised for established businesses led by Nicolas
Government and Advisory Board appointments: Positions on large State-owned companies and PLCs
Innovation: Development and engineering across a dozen iGaming platforms, across all key product verticals
Advisory: A consultant of record across dozens of key projects and jurisdictions

“An industry veteran of Nicolas’ calibre is totally the right call for the A GAME ABOVE team at this point in the business mission. The commitment to detail and delivery is obvious across Jakob and Ismail’s experience and day-to-day. As President, I’m looking for the medium to long-term performance and structure that builds reliably to success. Nicolas’ appointment delivers a dealmaker and sole decision-maker with a solid track record that speaks to only one outcome: getting the job done, and done well. I’m very much looking forward to working with him” said Bill Pascrell, III, President of A GAME ABOVE.

asia-pacific

Groove shortlisted for Best Aggregator at SiGMA Asia Awards 2026

Published

6 hours ago

May 21, 2026

Wladimir P.

groove-shortlisted-for-best-aggregator-at-sigma-asia-awards-2026

Groove has been named a finalist for Best Aggregator 2026 at the SiGMA Asia Awards, with the ceremony scheduled for 2 June 2026 at the SMX Convention Centre Manila during the SiGMA Asia Summit.

The shortlist was announced by Global Gaming Insider, according to the company. Groove said its platform aggregates more than 15,000 games from over 150 providers via a single API.

Giusy Campo, Business Development Director at Groove, said: “This shortlist is external recognition of a truth we already feel internally: Groove is moving at a different pace. Asia is not a single market, it is a collection of distinct regulatory environments, player behaviours, and partnership opportunities”

Campo added: “Our platform is built to respect that complexity, not smooth it over. Being named a finalist for Best Aggregator tells us that our approach; deep integration, localised content strategies, and commercial precision; is resonating with the operators who matter most in this region. We are not just bringing games to Asia. We are bringing a roadmap for sustainable growth.”

Yahale Meltzer, Co-Founder and CEO of Groove, said: “The aggregation space is crowded. Differentiation is everything. This nomination confirms that our vision, transforming aggregation from a commodity into a strategic growth discipline, is taking hold.” He added: “Operators across Asia are no longer asking for just volume or speed. They are asking for structural resilience, data intelligence, and a partner who can execute across fragmented regulatory landscapes with precision. Groove delivers that. To be recognised alongside the best in Asia is a privilege, but the real work continues in Manila and beyond. We are here to win, not just awards, but the trust of the operators who build their businesses on our platform.”

The post Groove shortlisted for Best Aggregator at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

data providers

DATA.BET reports 168% turnover growth from virtual content in Q1 2025–Q1 2026

Published

6 hours ago

May 21, 2026

Wladimir P.

data.bet-reports-168%-turnover-growth-from-virtual-content-in-q1-2025–q1-2026

DATA.BET says turnover from its virtual content grew 168% between Q1 2025 and Q1 2026, with the supplier reporting the product accounted for 39% of total virtual sports turnover and 45% of profits over the period.

The company said the content is developed fully in-house and delivered through automated bot-vs-bot matches that run 24/7 without dependence on real-world fixture schedules. DATA.BET positioned the format as a way to provide continuous events and reduce operational overhead for operators.

Across the same period, DATA.BET reported +299% active users, +129% across clients GGR, +246% events per quarter, and +218% bets placed.

DATA.BET also said the audience profile overlaps with live football bettors, which it believes supports retention during seasonal breaks. The supplier added that the algorithm-driven format “carries no fraud exposure,” supports In-Stream Betting overlays, and provides near-zero latency between broadcast and market updates.

“Over the past year, our bot-vs-bot virtual content has delivered consistent, measurable results across every operator deployment. Building e-Football in-house gives us the flexibility to configure it to what each operator actually needs — whether that is a specific league structure, a particular mix of bot and player content, or a branded competition format,” mentioned Rostyslav Likhtin, Head of Product at DATA.BET.

The post DATA.BET reports 168% turnover growth from virtual content in Q1 2025–Q1 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

content studios

155.io makes fintech debut with Coverd partnership

Published

6 hours ago

May 21, 2026

Wladimir P.

155.io-makes-fintech-debut-with-coverd-partnership

155.io has signed a partnership with US-based fintech platform Coverd, marking the content studio’s first move into fintech. The deal was announced Thursday 21st May 2026.

Under the agreement, 155.io’s real-world games will be integrated into Coverd’s platform. Coverd said the integration is designed to turn everyday transactions into interactive experiences where users can win the chance to have purchases covered through 155.io gameplay.

Sam Jones, Founder & CEO of 155.io, said: “This partnership gives us the opportunity to bring our content to a completely new audience. We share a philosophy with Coverd around disrupting and modernising industries through more interactive experiences. They understand that younger audiences expect entertainment and engagement across every digital touchpoint, including finance, which is exactly how we think about design.”

Albert Wang, Coverd co-founder, added: “Today’s consumer is actively embracing gamified products across every category, so there’s no reason personal finance should stay in the stone age. We’re excited to work with 155.io to make financial experiences more interactive and give everyone a chance to live big by winning back their purchases. 155.io’s next-gen content fits perfectly with what we’re building at Coverd.”

155.io said the integration will bring its interactive content—built around live-action footage and real-time mechanics—to Coverd users. The studio’s portfolio includes Rush Hour from its CCTV Game library, alongside Ducks.io and Snow Run.