Press Releases
You are invited to the International Women’s Day initiative by the #hipthers (online meetup on Diversity and Inclusion)
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- Hipther Agency announces virtual meetup with more than 30 strong women of TECH and Compliance
The #hipthers are already taking on the year 2021 with full strength and the focus is on continuous growth and expansions. But, besides juggling several projects simultaneously, the team is not forgetting about International Women’s Day.
In our days, technology companies are implementing initiatives for underrepresented employees, providing training on how to create inclusive environments and mitigate biases, integrating diversity and inclusion best practices into all candidate, employee, customer, and vendor programs, connecting with the communities to recruit diverse talent and much more!
This is why the hipthers have decided to put together a virtual meetup on the 8th of March which will focus on Diversity and Inclusion. The meeting will be hosted via ZOOM between 9:30 CET – 11:30 CET.
The meetup is free to attend and you can register on the following link: https://techconference.eu/register-now/
The registration will also grant you access to the upcoming TECH Conference Europe Spring Edition, which will take place on the 16 of March. More details here.
The 3 hours meeting gives the opportunity to hear and engage with female tech & compliance leaders, while also contributing to a forward-thinking discussion about Diversity and Inclusion.
Among the already confirmed names, you will find:
- Jovita Gabniene – Dispute Resolution & Entertainment Attorney at Ellex Valiunas (moderator)
- Vilija Buteniene – COO and Co-founder at Insoftia (moderator)
- Roxana Nasoi – Strategic Advocate for Privacy and Open Source. CSO at i25s ApS (Tagion Protocol)
- Teuta Oruci – Founder at CleanTech360
- Amy Peck – Founder & CEO at EndeavorVR
- Kamile Kliukiene – COO at Reaching For Zero
- Mihaela Ulieru – President at IMPACT Institute for the Digital Economy
- Ana Georgieva – Recruitment and Employee Engagement Specialist at IT Labs
- Martina Filipović – Senior Marketing Manager at Softray Solutions
- Sima Baktas – Founder of Crypto Women Turkey
- Aysun Ekşioğlu – Co-founder at E-Sports Women Turkey
- Bakk Ágnes – Immersive Media Researcher at Random Error Studio
- Ana-Maria Baciu – Managing Partner at Simion & Baciu Law Firm
- Lyubomira Petrova – Chief Marketing Officer at UltraPlay
- Lee-Ann Johnstone – CEO & Founder at AffiliateINSIDER
More names are being added daily! So make sure you do not miss out on this unique opportunity.
TECH Conference Europe series
Additionally, the team is adapting all the tech industry conferences to virtual mode. Thus, in 2021 all editions of TECH Conference Europe and the PICANTE Marketing Summit will be held online, the calendar looking the following way:
- March 16, 2021 – TECH Conference Spring (Virtual)
- June 15, 2021 – TECH Conference Baltics (Virtual)
- July 21, 2021 – PICANTE MARKETING Summit (Virtual)
- October 21, 2021 – TECH Conference Europe (Autumn Edition) – Virtual
To receive constant updates about the registration opening and agenda updates, subscribe here: http://eepurl.com/hfyZxf
For sponsorship/speaking inquiries, make sure to reach out to Andrada Marginean (B2B Sales Executive at Hipther Agency) at [email protected]
For media-related inquiries, please contact Alexandru Marginean (Marketing Specialist at Hipther Agency) at [email protected]
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MGA Games, a prominent Spanish firm specializing in content creation for international casino operators, will debut Poseidon’s Orb on January 28, its latest video slot for the .com markets. This title encourages players to join an explorer on an epic quest to find the legendary city of Atlantis.
The game is a Video Slot with 5 reels and 3 rows, offering 10 paylines, and includes Wild and Scatter symbols that activate Free Spins. A remarkable aspect is the Sticky Wilds mechanic in the Free Spins round—an inventive element that boosts thrill and raises winning possibilities. It additionally includes an optional purchase of Free Spins, adjustable for each operator.
The theme of Poseidon’s Orb, drawn from global myths and legends, aims to attract a diverse audience of players. Its stunning visuals and film-inspired score further guarantee an engaging experience brimming with thrills and rewards.
Classified under popular themes like “Adventure,” “Mythology,” “Treasures,” and “Fantasy,” this latest MGA Games Video Slot serves as a valuable enhancement to any operator’s collection, improving player retention and profits, while the Free Spins purchase feature offers an extra revenue opportunity.
The post MGA Games Launches Poseidon’s Orb Slot Featuring Sticky Wilds and Free Spins appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Gambling Studio
Ludus Games Debuts PvP-First Gambling Studio and Unveils Flagship Title “Battle Fury”
Ludus Games, a new studio dedicated to next-generation PvP gambling content, officially launches today and introduces its flagship real-money title, Battle Fury, built specifically for iGaming operators.
Uniting veterans from mobile free-to-play, esports, and real-money gaming, Ludus Games creates competitive multiplayer formats that play like real games while integrating seamlessly into casino and sportsbook ecosystems. The studio focuses on PvP-by-design experiences, lightweight high-performance clients, and analytics-ready backends that boost engagement, session depth, and long-term value.
“Most gambling content still looks like single-player math models wearing a casino skin,” said Dmytro Paliants, Founder of Ludus Games. “We created Ludus to bring true competitive gameplay — short, intense real-time duels — into the iGaming world, while preserving the predictability, compliance, and margin operators require.”
Battle Fury: Real-Time PvP Engineered for iGaming
Battle Fury is a real-time, session-based PvP title where players enter compact arenas, outmaneuver opponents, and time abilities to win the pot. Designed with mobile-first performance and seamless cross-platform input, it offers:
- Short, intense matches that maximize bet cadence and repeat play
- Head-to-head duels with real-time competitive outcomes
- Lightweight Unity client optimized for mobile, tablet, and desktop
“Our goal is to make PvP as easy to operate as a slot,” added Paliants. “Operators get a stable, portfolio-level RTP around 90%, built-in competitive formats, and a client that feels like a top-tier mobile game. Players get skill-influenced competition — operators get predictable performance.”
Built for Operators: From Integration to Retention
Ludus Games provides a technology stack tailored for casino and sportsbook environments, including:
- PvP-first formats that drive social stickiness and repeat sessions
- High conversion & retention via competitive loops, streak mechanics, and ladders designed by mobile gaming veterans
- Stable and responsible margin, with portfolio RTP configured at ~90%
- Multi-platform reach with responsive UX for mobile, tablet, and desktop
- Rapid go-to-market through fast skinning, localization, and lightweight API integration
Demo builds are available to qualified partners upon request.
The post Ludus Games Debuts PvP-First Gambling Studio and Unveils Flagship Title “Battle Fury” appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Leading Brazilian iGaming company Esportes da Sorte has launched its national Carnival 2026 campaign, built around the messaging “There’s no doubt you’ll have fun” and the tagline “Summon the Fun.”
The campaign, which runs throughout February, employs a multi-platform strategy, with a presence on broadcast TV, radio, digital media and out-of-home (OOH) advertising. The objective is to expand reach and reinforce brand awareness during one of the most culturally significant periods in Brazil.
Beyond institutional positioning, the campaign organically integrates product communication into the creative narrative, connecting the platform to the Carnival experience lived both in the streets and through media content.
“Carnival is a central part of Brazilian culture and one of the most powerful expressions of our diversity. More than just talking about fun, Esportes da Sorte positions itself as an investor in popular culture, plurality and the experiences that make Carnival happen on the streets. We go beyond the platform: we seek to deliver an experience for the customer and contribute to the reveller’s experience, connecting brand, culture and entertainment in a genuine way,” says Marcela Campos, vice president of the Esportes Gaming Brasil Group.
The campaign is the result of a co-creation process directly involving the group’s marketing team, with creative development by the Brenda agency and media strategy conducted by the Avesso agency, both based in Recife. The concept uses Carnival as a territory of identity, encounter, and tradition to support the narrative of a brand that is strengthening itself in the field of popular entertainment, expanding its connection with different audiences and cultural expressions.
“The Esportes da Sorte campaign dives headfirst into this celebration where everything blends together: reality and fantasy, people from all corners of the world, colors, music, and endless movement. The proprietary illustrations reinforce the diversity of Brazil, its people, and the cities where Esportes da Sorte is present, creating a vibrant, popular, and unique identity within the segment,” explains Raphael Pinteiro, partner at Brenda.
The media plan prioritizes historically central Carnival destinations such as Recife, Olinda, and Salvador, while also including strategic insertions in markets like São Paulo and Rio de Janeiro, as well as capitals including Natal, Maceió, and Belo Horizonte. The combination of mass media and street-level formats increases presence and frequency throughout the Carnival period, reinforcing the brand’s connection with the festival and with Brazilian popular culture.
The post Esportes da Sorte launches “Summon the Fun” for Carnival 2026 appeared first on Americas iGaming & Sports Betting News.
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