Canada
Chalkline joins forces with PlayUp USA
US Operator launches Chalkline’s Free-to-Play games to engage hockey fans as PlayUp USA prepares for New Jersey sports betting launch.
Chalkline has joined forces with PlayUp USA and is providing Free-to-Play sports betting games to activate PlayUp’s first U.S. team sponsorship with the NHL New Jersey Devils.
PlayUp USA is now using Chalkline’s Free-to-Play games to engage New Jersey Devils fans prior to the March launch of its real-money sportsbook and app.
Through the partnership, Chalkline delivers Free-to-Play contests featuring live odds, player props and unique tie-breakers for every Devils game.
PlayUp USA, a premium online betting entertainment and technology group based in Las Vegas, is the presenting partner of the Devils’ newly redesigned PlayUp Studio and the pre-game live show that is broadcast prior to all Devils home games.
All shows stream live on Facebook and YouTube. PlayUp’s nation-wide freeplay offering is available under www.playupusa.com.
As the Devils games will be broadcasted nationwide and the entire US will be able to see PlayUp´s signages in the Prudential arena, PlayUp´s strategy is to start building a nationwide database.
Dr Laila Mintas, CEO at PlayUp USA, said: “It is important for us to align ourselves with top teams and partners as we grow fast in the US. The New Jersey Devils typify that and having a strong partner on our freeplay site like Chalkline only solidifies what we are trying to achieve in New Jersey.”
With the strategic partnership with Chalkine, PlayUp was able to get its freeplay site up quickly in an effort to optimize the exposure from the Devils deal, Mintas said.
“The Chalkline team got us up and running quickly and is making an immediate impact on our sponsorship activation. We were particularly impressed by the knowledge and experience of the team in addition to their turnkey games platform and BettorBI reporting and analytics tools.”
Dan Kustelski, CEO of Chalkline, said: “PlayUp USA is getting in the game in New Jersey in a big way and engaging one of the best fanbases in the NHL is a great way to start.
“We’re looking forward to delivering Free-to-Play games with picks and player props with live odds every single time the Devils take the ice in the 2021 season.”
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Canada
CasinoCanada Partners with IntellectBet
CasinoCanada.com, an online casino information portal operated by SEOBROTHERS, has partnered with the IntellectBet online casino. The collaboration focuses on content development, traffic acquisition, and informational coverage of the IntellectBet platform for users in Canada.
Eugene Ravdin, Head of PR at SEOBROTHERS, said: “The partnership with IntellectBet implies the creation of content describing the platform’s offering, its game portfolio, provider network, and payment systems. The collaboration includes traffic acquisition focused on directing users from Canada to the platform.”
The platform provides access to a library of 16,000 games aggregated from more than 85 studios. The portfolio includes slots, live dealer games, and RNG table games, as well as additional categories such as crash and penny games from the likes of Booming Games, InOut, Playson, and BGaming.
The platform supports more than 15 payment methods, including Interac, Bitcoin, and MiFinity. IntellectBet Casino operates in Canada under the Curacao licence and reports around 94,000 active players monthly.
IntellectBet is operated by Casiworx, which also unites other casino brands such as RockstarWin, StakeBro, FreakyBillion, PokerbetCasino, VipCasino, SlotyStake, Slotobit, StakeMania, SlotoRush, Norsewin.
The post CasinoCanada Partners with IntellectBet appeared first on Americas iGaming & Sports Betting News.
Adam Pentecost Chief Revenue Officer at Gaming Corps
Gaming Corps Taps Betty to Boost Content Options for Ontario Players
Gaming Corps, a publicly traded game development firm located in Sweden, has entered into a new distribution deal with Betty, one of the rapidly expanding iGaming operators in Ontario. The agreement enhances Betty’s platform with Gaming Corps’ growing collection of content, increasing options for players in a market where the brand currently provides over 2,800 slot titles.
Thanks to the collaboration, Betty customers will soon enjoy the latest slot releases from Gaming Corps, featuring 3 Easter Pigs, the latest chapter in the well-known 3 Pigs series, which adds a new seasonal element to one of the studio’s most iconic franchises. Players will also gain access to the latest release, Vendetta Fury, from DEGEN Studios, Gaming Corps’ newest RGS partner.
This launch leverages the solid success of the broader 3 Pigs franchise, featuring games like 3 Pigs of Olympus and 3 Pigs of the Caribbean that are already part of Gaming Corps’ collection. These are included with the studio’s wider range of Slots, Plinko, Mine, Crash, and Table games.
Adam Pentecost, Chief Revenue Officer at Gaming Corps, said: “Ontario has become one of the most exciting regulated markets in North America, and Betty has built an impressive reputation by offering players both quality and variety. We’re delighted to partner with such a progressive operator and look forward to showcasing how our latest content can bring something genuinely different to their already rich portfolio.”
Paraskeva Smirnova, Senior Casino Operations Manager at Betty, added: “Betty has built its identity on being a homegrown Ontario brand with a clear focus on what local players want. Working with Gaming Corps allows us to continue that mission, adding content that stands out and gives our players something new to discover alongside the thousands of titles we already host.”
The post Gaming Corps Taps Betty to Boost Content Options for Ontario Players appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Adam Pentecost Chief Revenue Officer at Gaming Corps
Gaming Corps partners with Betty to expand content choice in Ontario
Gaming Corps has signed a new distribution agreement with Betty, one of Ontario’s fastest-growing iGaming operators. The deal adds Gaming Corps’ expanding suite of content to Betty’s platform, strengthening the choice for players in a market where the brand already offers more than 2,800 slot titles.
Through the partnership, Betty customers will soon have access to the latest Gaming Corps slot releases, including 3 Easter Pigs, the newest instalment in the popular 3 Pigs series, which introduces a fresh seasonal twist on one of the studio’s most recognisable franchises. Players will also have access to Gaming Corps’ newest RGS partner, DEGEN Studios’, latest release, Vendetta Fury.
This launch builds on the strong performance of the wider 3 Pigs franchise, with titles such as 3 Pigs of Olympus and 3 Pigs of the Caribbean already established within Gaming Corps’ portfolio. These sit alongside the studio’s broader offering of Slots, Plinko, Mine, Crash and Table games.
Adam Pentecost, Chief Revenue Officer at Gaming Corps, said: “Ontario has become one of the most exciting regulated markets in North America, and Betty has built an impressive reputation by offering players both quality and variety. We’re delighted to partner with such a progressive operator and look forward to showcasing how our latest content can bring something genuinely different to their already rich portfolio.”
Paraskeva Smirnova, Senior Casino Operations Manager at Betty, added: “Betty has built its identity on being a homegrown Ontario brand with a clear focus on what local players want. Working with Gaming Corps allows us to continue that mission, adding content that stands out and gives our players something new to discover alongside the thousands of titles we already host.”
The post Gaming Corps partners with Betty to expand content choice in Ontario appeared first on Americas iGaming & Sports Betting News.
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