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ORYX Gaming becomes MerkurXtip’s exclusive aggregator partner in Serbia

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ORYX Gaming, a Bragg Gaming Group company, has expanded its footprint in Serbia after becoming the exclusive content aggregation partner to MerkurXtip.

Through the partnership, MerkurXtip has significantly enhanced its online casino offering and following a successful integration, the Gauselmann-owned operator has access to ORYX Hub which includes 10,000+ games from 100+ renowned suppliers as well as content from ORYX’s exclusive RGS partners GAMOMAT, Kalamba Games, Givme Games, Golden Hero, CandleBets, Peter & Sons and Arcadem.
MerkurXtip is utilising ORYX Hub to launch games from all of ORYX’s RGS partners and a variety of third-party content from suppliers such as Evolution, Pragmatic Play, Greentube, Blueprint and Microgaming.

The operator will also use ORYX’s Data Platform to analyse product performance, perform targeted marketing campaigns and offer player engagement tools, such as free rounds, leaderboards, tournaments and achievements that have proven to significantly increase player retention and player values.

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The regulated online gambling market in Serbia has been growing at a rapid pace, with online GGR increasing from €16m in 2016 to €96m in 2019, demonstrating a compound average growth rate of 82 percent. ORYX’s content has been proven very popular with Serbian players following its partnerships with Balkan Bet, Olimp, Meridian Bet, Maxbet, Top Bet, Admiral Bet and Mozzart Bet.

ORYX is licensed by the Malta Gaming Authority (MGA) and the Romanian National Gambling Office (ONJN) and its content is certified or approved in 18 major jurisdictions. The supplier was also recently awarded an ISO/IEC 27001 certificate, underlying its commitment to information security.

Matevž Mazij, Managing Director of ORYX Gaming, said: “Taking our products live with yet another operator partner in Serbia is a great testament to the success and popularity of our content in the country.

“We are going from strength to strength in the market and through this deal with MerkurXtip we will further bolster our existence in Serbia and extend the reach of our premium products.”

Nenad Aleksic, Head of IT at MerkurXtip, said: “By partnering with ORYX we are now able to offer our customers a substantial library of top-notch gaming content via a single integration.

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“ORYX’s gaming content has gained a strong following in Serbia and beyond and we are thrilled to have added it to our online casino and enhance our offering.”

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Balkans

Pateplay’s newest partner in Bosnia and Herzegovina

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Pateplay is thrilled to unveil its latest strategic partnership with WWin, a premier online operator in Bosnia and Herzegovina.

Martin Yonovski, BDM & CMO at Pateplay, on the collaboration: “Partnering with WWin is a significant step forward for Pateplay. We’re eager to combine our strengths and expertise, and we’re confident this collaboration will open new doors for growth and huge success for both parties”.

Through this alliance, Pateplay is further accelerating its global expansion efforts, poised to achieve extraordinary milestones and deliver unparalleled experiences to players worldwide.

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The post Pateplay’s newest partner in Bosnia and Herzegovina appeared first on European Gaming Industry News.

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Balkans

Spinomenal signs content collaboration with Serbia’s AdmiralBet

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Spinomenal, the leading iGaming content provider, has completed a new content agreement with standout ​​Serbian operator AdmiralBet.

The new agreement sees AdmiralBet gaining access to a wide selection of Spinomenal’s slot content, including Demi Gods V, Queen Of Shadows, Wolf Fang – Nights Of Magic and Book Of Majestic King. AdmiralBet uses the Millennium platform and Spinomenal’s games will be integrated via the Bragg Gaming Group platform.

Lior Shvartz, Co-CEO for Spinomenal commented: “AdmiralBet is a dominant force within the growing Serbian market and we’re very pleased to kick off our relationship and achieve great things together. Our games will give AdmiralBet’s players access to a plethora of engaging slot titles, leading to an exceptional gaming experience.”

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Milan Djurmez, Head of Online Gaming for AdmiralBet Serbia added: “I am thrilled to announce our exciting new partnership with Spinomenal, a leading provider of online casino games. This collaboration marks a significant step forward in our efforts to enhance our gaming offerings and provide our customers with top-tier entertainment experiences.”

The post Spinomenal signs content collaboration with Serbia’s AdmiralBet appeared first on European Gaming Industry News.

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Balkans

Amusnet Expands Balkan Presence Through Strategic Partnership with mbet.ba

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Amusnet continues its strategic growth by partnering with mbet.ba, an online gaming operator in Bosnia’s Republic of Srpska. This collaboration highlights the company’s commitment to strengthening its presence in the Balkan region, leveraging its top-notch portfolio to enhance local players’ gaming experience.

“We are excited to work with Mbet, as this partnership opens up opportunities to reach a more diverse player base. By combining our premium game offerings with their market reach, we are confident that we can deliver exceptional, tailored gaming experiences that will captivate players and drive growth for both companies,” said Dimitar Nacev, Sales Specialist at Amusnet for Bosnia and Herzegovina.

“We are very pleased to be able to offer our players games from a world-renowned provider. Amusnet is a leader in the gambling industry, and cooperating with this company is a great privilege,” said Dragan Djekic, Head of Gaming Sector at Mbet.

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The post Amusnet Expands Balkan Presence Through Strategic Partnership with mbet.ba appeared first on European Gaming Industry News.

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