eSports
Top 10 countries with the highest earning prizewinning esports players (Data)

Paxful has analyzed the highest-earning prizewinning esports players from around the world to see which countries have the most esports players per million and where the world’s top gamers are earning more than their country’s average monthly salary.
- China has the highest earning prizewinning esports players in the world compared to salary with gamers earning 1237% of the average wage in the country.
- UK gamers earn on average 225% of the average UK salary.
- Belarus has the most prizewinning esports players per million with 1011.4 esports players per million people in the country.
- The UK has 51.2 prizewinning esports players per million.
- Switzerland is the cheapest country to be a gamer when comparing popular console prices with the average national salary.
The 10 countries with the highest-earning prizewinning esports players
- Prizewinning esports players in China take the lead with the highest earnings compared to the country’s average salary (1237%).
- UK ranks 27 with gamers there earning 225% of the average UK salary.
Rank | Country | % of average salary |
1 | China | 1237% |
2 | Philippines | 1145% |
3 | Brazil | 1014% |
4 | Jordan | 879% |
5 | Argentina | 557% |
6 | Bulgaria | 534% |
7 | Pakistan | 528% |
8 | United States | 515% |
9 | Lebanon | 501% |
10 | Ukraine | 493% |
27 | United Kingdom | 225% |
The 10 countries with most prizewinning esports players per million
- We analyzed the number of prizewinning esports players per million against the population of 109 different countries.
- There are more prizewinning esports players in Belarus than anywhere else in the world.
- The UK comes in at number 24 with 51.2 prizewinning esports players per million.
Rank | Country | gamers per million |
1 | Belarus | 1011.4 |
2 | Malta | 565.8 |
3 | Iceland | 315.8 |
4 | Finland | 279.7 |
5 | Denmark | 274.7 |
6 | Sweden | 258.2 |
7 | Norway | 173.4 |
8 | Estonia | 156.6 |
9 | Latvia | 111.6 |
10 | Singapore | 110.7 |
24 | United Kingdom | 51.2 |
The 10 cheapest countries in the world to be a gamer
- To calculate how affordable a console is, we measured the retail price of each console against the average monthly salary in each country in this study.
- Switzerland takes the top spot in our affordability ranking.
- The UK comes in at number 20 when comparing the console prices to the national average salary.
Percentage of salary | |||||
Rank | Country | Nintendo Switch | iPhone SE | PC | Index |
1 | Switzerland | 6.5% | 7.6% | 16.3% | 3 |
2 | United States | 8.4% | 11.2% | 28.1% | 6 |
3 | Singapore | 9.0% | 13.3% | 30.7% | 9 |
4 | Australia | 10.0% | 14.4% | 33.7% | 13 |
5 | Japan | 10.7% | 16.2% | 34.7% | 18 |
6 | Denmark | 11.2% | 16.6% | 30.9% | 18 |
7 | Hong Kong | 10.2% | 15.0% | 44.7% | 25 |
8 | Canada | 12.4% | 18.6% | 35.8% | 26 |
9 | UAE | 12.7% | 17.7% | 40.8% | 31 |
10 | Germany | 13.9% | 20.4% | 37.0% | 35 |
20 | United Kingdom | 15.0% | 21.4% | 48.2% | 55 |
Methodology:
- The sample of esports players in our analysis consists of every prizewinning player from countries with $20,000 or more in historic tournament wins.
- Esports earnings are sourced from the top-earning players per country for 2019, with a maximum sample per country of 100 players’ earnings
- The retail prices of the products were gathered from various sources, including official brand websites and regional online stores.
- The cost of the gaming PC in our analysis is based on the cost of a Dell G5 Gaming Desktop with a GTX 1660 graphics card.
- Prices may reflect the retail price for a console that is shipped from an international retailer.
- Average monthly salary data was sourced from Numbeo.
- Index score – Countries ranked as a cumulative price ranking per gaming hardware; a lower score = more affordable country.
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BETBY
BETBY CONTINUES UPWARD TRAJECTORY WITH SOLID Q3 2025 PERFORMANCE RESULTS

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BETBY, a leading sportsbook supplier, has reported another strong quarter, with its Q3 2025 performance underlining consistent growth and sustained engagement across its global partner network. The results highlight the provider’s continued expansion, innovation, and ability to deliver competitive value to operators worldwide.
During the third quarter, BETBY’s sportsbook recorded a 56.07% year-on-year increase in Gross Gaming Revenue (GGR), a 24.92% rise in total bets placed, and a 19.45% increase in active players, aligning with the solid upward trend seen in the company’s H1 results.
Importantly, these results were achieved despite a non-idyllic September, which was marked by uncompetitive margins due to sporting outcomes. This resilience further underscores the company’s ability to maintain growth momentum even in unfavourable market conditions.
This performance further demonstrates the scalability and reliability of BETBY’s sportsbook solution, which continues to attract new partners and drive growth across regulated markets. The supplier’s investment in proprietary trading models, AI-powered tools, and tailored partner support remains central to its strategy.
Betby.Games, BETBY’s proprietary esports feed, also delivered a positive quarter, achieving an 8.43% year-on-year increase in Gross Gaming Revenue (GGR), a 6.18% rise in total bets placed, and an 11.85% growth in active players compared to the same period last year.
Leonid Pertsovskiy, Chief Executive Officer at BETBY, commented: “Q3 once again demonstrates the strength of our products and the trust we’ve built with our partners. We continue to deliver solid results across both sportsbook and esports verticals, driven by innovation, user-centric solutions, and our commitment to excellence. As we approach the end of the year, our focus remains on accelerating growth and reinforcing our position as a Tier-1 provider in the iGaming industry.”
To find out more about BETBY’s cutting-edge sportsbook solution visit booth 4045 during SiGMA Central Europe. Attendees will have the opportunity to engage with BETBY’s team, and discover how the company’s solutions and services can be their winning aspect for their iGaming project.
The post BETBY CONTINUES UPWARD TRAJECTORY WITH SOLID Q3 2025 PERFORMANCE RESULTS appeared first on European Gaming Industry News.
Beşiktaş Esports
HAVIT Partners with Three Top International Esports Teams to Expand Global Presence

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HAVIT, a leading global consumer tech brand, officially announced strategic partnerships with three internationally renowned esports teams: Brazil’s Vivo Keyd Stars, Turkiye’s Galatasaray Esports and Beşiktaş Esports. This marks a new stage in HAVIT’s global esports expansion, further strengthening its influence in the global esports ecosystem.
HAVIT has achieved remarkable results in the esports sector across both the Turkish and Latin American markets.
In Turkiye, HAVIT’s gaming headsets consistently rank No.1 on the leading platform Trendyol. To further integrate into the local esports ecosystem, HAVIT partners with Galatasaray Esports and Beşiktaş Esports, celebrated for their prestigious legacy and youthful energy, each with a massive fan base. This collaboration not only reinforces HAVIT’s market leadership but also deepens its connection with the local esports community.
Moreover, HAVIT enters the second year of its partnership with Vivo Keyd Stars, Brazil’s leading esports team, providing high-performance gaming gear to support the team’s play. With HAVIT’s gear and their own relentless drive, VKS won the championship in LTA South 2025 Split 3 and will represent Brazil at the 2025 League of Legends World Championship. This partnership underscores both the team’s strength and HAVIT’s commitment to empowering Brazil’s esports development.
Brand Vision: Build a Global Esports Network
This strategic partnership across Brazil and Turkiye is a key step in HAVIT’s regional market expansion and lays a solid foundation for HAVIT’s future presence in wider esports ecosystems of Europe, the Americas and beyond.
“Partnering with these teams is a crucial implementation of HAVIT’s ‘For Fun. For Games. For Champions’ vision. By merging technology with esports, we aim to inspire gamers worldwide to break boundaries and shape the future of gaming,” Doug Pollard said.
The post HAVIT Partners with Three Top International Esports Teams to Expand Global Presence appeared first on European Gaming Industry News.
2XKO
DATA.BET the First to Launch 2XKO Offering

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Introducing Riot Games’ newest title to the esports landscape
DATA.BET, the award-winning sports betting solution supplier, has pioneered the betting market by launching 2XKO, a new dynamic competitive format.
2XKO marks a new addition to the global esports scene. With its fast-paced, double-elimination structure, it brings a distinctive rhythm of short yet high-stakes matches — a setup that potentially opens new avenues for betting engagement and audience retention as the format evolves.
At this stage, DATA.BET’s coverage focuses on key pre-match markets, including Winner and To Reach the Final for overall tournament outcomes, as well as Winner within individual matches. During the final stages of the competition, the company also plans to expand its offering with Map Winner markets for each map.
What makes 2XKO unique is the combination of short-form, high-intensity gameplay. This setup maximizes player engagement, mirroring the popularity of competitive fighting games worldwide while translating seamlessly into a betting environment.
DATA.BET debuted its 2XKO betting coverage at the upcoming 2 NICE KO tournament in Nice, France (Oct 10–12, 2025), featuring nearly 300 players across top fighting titles.
Bogdan Holovnov, Head of Esports at DATA.BET, said: “Esports thrives on creativity and innovation, and 2XKO is the perfect example of how new formats can drive excitement for players and bettors alike. At DATA.BET, we’re proud to be the first to bring this to market — giving our partners exclusive access to content that captures the speed, intensity, and global appeal of fighting games. This launch reinforces our commitment to expanding esports betting with fresh, high-impact experiences.”
The post DATA.BET the First to Launch 2XKO Offering appeared first on European Gaming Industry News.
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