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French star Sarrazin completes Veloce Racing driver line-up
- Versatile French legend joins W Series Champion Jamie Chadwick for Season One
- Sarrazin aiming to add Extreme E success to impressive career CV
- Cross-country specialist Lance Woolridge appointed reserve and development driver
Veloce Racing has completed its driver line-up for the inaugural season of Extreme E, after signing successful French all-rounder Stéphane Sarrazin to partner reigning W Series Champion Jamie Chadwick. In support of this duo, South African cross-country and off-road specialist Lance Woolridge joins the team as reserve and development driver.
Sarrazin has enjoyed a long and diverse career in the sport, and arrives at Veloce boasting an impressive résumé. Whilst perhaps best-known for his sportscar racing exploits – with six podium finishes in the legendary Le Mans 24 Hours, two Le Mans Series titles and multiple victories in the FIA World Endurance Championship to his name – he has a far more versatile CV than many of his Extreme E rivals, which should serve him well in the pioneering new electric off-road racing series.
In 1999, Sarrazin contested the Brazilian Grand Prix and continued to carry out Formula 1 testing duties until the end of 2002. Four seasons in the FIA Formula E Championship yielded three rostrum visits and 21 points finishes, while in 2011 and 2012, he tested his mettle in Australia’s V8 Supercars Championship.
Since 2004, the Gard native has also made successful appearances in the FIA World Rally Championship, increasingly honing his off-road expertise. From 22 starts at the highest level, he has achieved ten points-scoring results – highlighted by a brace of fourth places – and in both Germany and France in 2005, he finished just one position behind Subaru World Rally Team stablemate and 2003 World Champion Petter Solberg.
Sarrazin’s first international rallying triumph came on the 2014 Tour de Corse – the finale of that year’s FIA European Rally Championship season – and from three Monte-Carlo Rally outings as part of the Intercontinental Rally Challenge, he has never finished lower than fourth, with a podium to his credit in 2009. That experience makes him well-equipped indeed to deal with the variety of surfaces and conditions competitors are likely to encounter in Extreme E.
Stéphane Sarrazin, Driver, Veloce Racing, said:
“I am delighted to have agreed terms with Veloce Racing to contest the first season of Extreme E. This is a hugely appealing new series that has already attracted a lot of international attention – and all before the racing has even begun! As a driver, the concept is tremendously exciting and motivating – both on a competitive and personal level – and the challenge will be like no other.
“I’ve driven a lot of different types of car during my career, but the ODYSSEY 21 really is something special and it’s going to generate some incredible action. When we went testing together, it did not take me long to ‘click’ with the Veloce Racing guys – like me, they arrive in Extreme E with a lot of experience from different disciplines in the sport, and that can only be to our advantage over the forthcoming campaign. I can’t wait to go racing!”
Sarrazin and Chadwick will be supported throughout the forthcoming campaign by Lance Woolridge, who has established a fearsome reputation for his off-road endurance skills in his home country.
Born into a motorsport family – his father Neil Woolridge is a multiple cross-country champion on both two wheels and four, and tackled the iconic Dakar Rally in 1998 and 1999 – Woolridge already has 12 seasons of competition under his belt at the age of just 29. Not only that, but he has been breaking records every step of the way, including becoming the youngest driver in South African history to win a national championship cross-country event.
One of the leading protagonists in the South African Cross Country Series (SACCS), he secured consecutive Class T championship crowns in 2018 and 2019.
Lance Woolridge, Reserve and Development Driver, Veloce Racing, said:
“I’m thrilled to be joining Veloce Racing as reserve and development driver. Having tested the ODYSSEY 21 a couple of times now, I can vouch for the fact that it is a seriously impressive piece of kit and I’m confident that my background in cross-country rallying and with similar vehicles will enable me to offer valuable feedback to Stéphane, Jamie and the engineering crew. I’m looking forward to playing a key role behind-the-scenes to help give the whole Veloce Racing team the best possible chance of success.”
The 2021 Extreme E season will travel to five remote locations around the world, all of them damaged by climate change, as the series aims to shine a spotlight upon global environmental issues. The action will begin in AlUla, Saudi Arabia (3-4 April) before moving on to Dakar, Senegal (29-30 May), Kangerlussuaq, Greenland (28-29 August), Para, Brazil (23-24 October) and Tierra Del Fuego, Argentina (11-12 December).
Ian Davies, Team Manager, Veloce Racing, said:
“We are delighted to announce Stéphane as our male driver for the first season of Extreme E and to confirm Lance’s reserve and development role within the team. Both of them tested with us at MotorLand Aragón last month, and to be honest, they gave us a real headache in terms of who to choose. Since we didn’t want to lose either, in the end, we decided to sign them both.
“Both Stéphane and Lance worked extremely well with Jamie and Veloce’s engineering team at the test, and their different skillsets and experience complemented each other perfectly. Stéphane is very much an all-rounder – a master of endurance racing but also clearly extremely adept in sprint and off-road competition – while Lance is well-accustomed to vehicles like the ODYSSEY 21 from his cross-country racing and has a very well-developed mechanical understanding.
“Both guys were quick out-of-the-box in Spain, and we believe both will bring a great deal to Veloce Racing as we aim to hit the ground running in Saudi Arabia. We are confident that with Jamie and Stéphane driving and Lance working hard behind-the-scenes, we have a very strong team indeed.”
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Cheltenham Festival
Richard Johnson and Hayley Moore to join Press Box PR’s Cheltenham Festival preview event in Gibraltar
Two-time Gold Cup-winning jockey Richard Johnson and Sky Sports Racing presenter Hayley Moore will headline a Cheltenham Festival Preview evening hosted by Press Box PR in Gibraltar next month.
Taking place on Thursday, March 5, at Ivy Sports Bar & American Grill in Ocean Village, the event will bring together professionals from across the gambling and racing industries for an exclusive preview of the Cheltenham Festival 2026, which begins on March 10.
Johnson, widely regarded as one of the most accomplished jump jockeys of his era, will share expert insight into the key races, leading contenders, and the demands of competing on racing’s biggest stage. He will be joined by Moore, who will offer analysis of the major storylines, form trends, and narratives shaping this year’s Festival.
The evening will be hosted by racing presenter and writer Kitty Waddell, who will moderate the discussion and lead a live audience Q&A with the panel.
Guests attending the event can expect:
• Detailed previews and tips for the Festival’s headline races
• Behind-the-scenes insights from Johnson’s career at the top level of jump racing
• Expert commentary from Moore on form, trends, and key contenders
• A live Q&A session with the panel
• Networking opportunities alongside complimentary food and drinks
Attendees will also have the chance to win prizes during the evening.
With offices in London and Manchester, Press Box PR — winner at the European iGaming Awards 2026 — is a PR agency specialising in securing media coverage across iGaming, sport, consumer, finance, hospitality, and catering sectors. The agency also supports brands in achieving visibility within AI citations and LLM-driven recommendations.
Jack Mansell, Managing Director of Sport at Press Box PR, said:
“The Cheltenham Festival is the highlight of the jump racing calendar and a huge moment for many of the brands we work with across betting and gaming. We wanted to create an event that gives industry colleagues genuine insight from people who have competed at – and covered – the very highest level of the sport.
“Richard and Hayley bring an incredible depth of knowledge and experience, and we’re looking forward to welcoming clients, partners and friends of the industry for what should be an entertaining and informative evening in Gibraltar.”
The Cheltenham Festival Preview will run from 7pm to 10pm on Thursday, March 5, at Ivy Sports Bar & American Grill, Ocean Village, Gibraltar.
Industry professionals wishing to attend are invited to RSVP to [email protected] by Monday, March 2. Guests are asked to confirm numbers and share any dietary requirements when responding. Places are limited and will be allocated on a first-come, first-served basis.
The post Richard Johnson and Hayley Moore to join Press Box PR’s Cheltenham Festival preview event in Gibraltar appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Audio Description
Brøndby IF Launches Permanent Audio Description Service for Fans Inside and Outside the Stadium
Last night’s clash between Brøndby IF and Sønderjyske in the 3F Superliga became the first match delivered through the club’s new permanent audio description service, designed for fans both in the stadium and at home. Developed in close partnership with the Danish Association of the Blind and main partner Betano, the initiative enables supporters with visual impairments to follow matches more fully from the stands or their living rooms.
Brøndby IF is now the first club in Denmark and across the Nordic region to introduce a permanent audio description service for every home fixture. Available via radio.brondby.com, the service provides real-time spoken narration of on-pitch action, player movement, atmosphere, and key visual moments. A specially trained commentator delivers detailed descriptions to help visually impaired fans experience matches more completely.
Thomas Skov, Marketing Director and Head of Fan Experience at Brøndby IF, said:
“Brøndby IF is a unique community that must be accessible to everyone. Therefore, we must open as many doors as possible into that community. With permanent audio description both at the stadium and for those listening from home, we are taking a very concrete step to make the matchday experience at our home games even more inclusive. As a Brøndby IF fan, you should feel welcome and part of the club’s community no matter what. As a club, we have a strong responsibility to remove barriers that may stand in the way.”
Partnerships in Action
To mark the launch, members of the Danish Association of the Blind attended the home fixture against Sønderjyske, with the initiative receiving strong recognition from the organisation.
Diana Stentoft, National Chair of the Danish Association of the Blind, commented:
“Audio description is about equal access to the community, and it means that even more people can experience football – including those who cannot follow the game visually. Audio description makes a significant difference for blind and visually impaired people, as they are no longer dependent on random radio excerpts or constantly asking others what is happening on the pitch. We are therefore pleased that Brøndby IF is offering audio description at its home matches and thereby improving the opportunity for blind and severely visually impaired fans to follow the club’s games.”
Alongside the Danish Association of the Blind, Betano played a central role in supporting and developing the permanent service. The launch represents the first step in a broader ambition shared by Brøndby IF and Betano to reduce accessibility barriers in football.
Kresten Hougaard, Country Manager for Betano in Denmark, said:
“Inclusion is a key priority for Betano, as we strongly believe that everyone should have equal opportunities to enjoy the game. As the main partner of Brøndby IF, it is important for us to turn our commitments into action. We are proud to have participated in the development of a service that gives fans with visual impairments better access to the full football experience.”
Benefiting All Fans — Beyond the Stadium
The solution at Brøndby Stadium is the first permanent system of its kind in the Nordic region and can be accessed from anywhere.
At the stadium, fans can listen live via their smartphones and headphones through radio.brondby.com. At home, the same commentary can be synchronised with live TV broadcasts, allowing supporters to follow the match in real time from anywhere.
Thomas Skov added:
“The reach of Brøndby IF’s new audio description service extends beyond people with visual impairments. Fans who, for various reasons, are unable to attend the stadium can now follow the match on the go or from home and thereby be part of the club’s community.”
The software powering the service is provided by German technology company Mycrocast, which delivers similar solutions to clubs in the Bundesliga and Ajax Amsterdam.
Lead audio description commentator Selver Elezovic will front coverage of Brøndby IF’s matches. He previously provided commentary for Danish fixtures, including at EURO 2024, and will be joined at Brøndby’s home games by former player Joel Kabongo.
The post Brøndby IF Launches Permanent Audio Description Service for Fans Inside and Outside the Stadium appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Africa
GR8 Tech to Spotlight Platform for Champions During SiGMA Africa 2026
GR8 Tech is entering SiGMA Africa 2026 with Platform for Champions—an ecosystem designed for operators who thrive under pressure, grow with precision, and reject anything mediocre. From March 3–5 in Cape Town, the team will be present on the show floor at booth 169, prepared to demonstrate how its platform enables brands to succeed consistently throughout Africa. GR8 Tech has also emerged as a top contender for Best Online Sportsbook Provider at the SiGMA Africa Awards 2026—a acknowledgment that showcases the impact the platform is already making throughout the region.
Live Demonstrations Throughout the Platform for Champions Collection
GR8 Tech will conduct practical demonstrations of Platform for Champions, illustrating how its sportsbook, casino, affiliate, and turnkey solutions collaborate across operator situations, from acquisition to cross-vertical interaction and localization. The complete portfolio will be showcased, featuring Crypto Turnkey, ULTIM8 Sportsbook, Infinite Casino Aggregation, and Aff.Tech, designed to assist teams in launching more quickly and enhancing performance.
Twilight Wine Journey by GR8 Tech
In addition to the conference, GR8 Tech is organizing the Sunset Wine Experience—an exclusive event aimed at fostering engaging discussions with quality wine in a historic venue. The occasion is scheduled for March 4, 2026 (18:30–late) in Stellenbosch at Quoin Rock Wine Estate. To obtain a private invitation, sign up on GR8 Tech’s website.
GR8 Tech CSO Participates in Discussion on Conversion Rates in South Africa
Player acquisition in South Africa is advancing rapidly, making it increasingly difficult to manage CAC effectively. This is the reason Yevhen Krazhan, CSO at GR8 Tech, will participate in the essential panel “Player Acquisition in South Africa: What Converts and What Doesn’t” on Thursday, March 5 (14:25–14:50). Marketing executives will analyze what is effective (and what isn’t) in paid media, influencers, retail interactions, and community-driven growth, emphasizing CAC discipline, channel exhaustion, and sustainable conversion tactics in a rapidly mobile environment.
Creating iGaming Leaders in Africa
GR8 Tech will be present at the event to engage with industry leaders, share actionable growth tactics, and showcase how Platform for Champions facilitates intelligent acquisition, enhanced engagement, and scalable operations in competitive settings.
“Across Africa, we’ve already helped operators like Mojabet and BongoBongo accelerate their business: moving faster in-market, sharpening performance, and achieving significant revenue growth,” said Yevhen Krazhan, CSO at GR8 Tech. “Now, we’re only pushing harder in the region. So if you’re an operator who wants to perform like a champion, with a platform built for speed, control, and scale, let’s sit down at SiGMA Africa and talk about what winning looks like in your market.”
Meet GR8 Tech at SiGMA Africa 2026 in Cape Town, South Africa (March 3–5), at The Grand Arena at GrandWest Casino and Entertainment World. Book a meeting in advance, see the platform in action, and explore what it takes to scale like a champion in one of Africa’s most exciting iGaming hubs.
The post GR8 Tech to Spotlight Platform for Champions During SiGMA Africa 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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