eSports
British Esports Association partners with Coalition of Parents in Esports to help educate and spread awareness of esports

The British Esports Association, the not-for-profit organisation set up to promote and support grassroots esports, has teamed up with the Coalition of Parents in Esports (COPE).
COPE was set up this year by David Herzog, father of Fortnite professional player Crimz, and Shae Williams, mother of Duster, a content creator for North American organisation Vanish.
After educating themselves in the world of esports, they realised other gamer parents were doing the same – and decided to all work together to share knowledge and help others understand the world esports. They have formed a support organisation to advise on player contracts, tax on prize winnings, practice regimes, player wellbeing as well as educational and career opportunities past their competitive careers.
Ultimately these passionate parents intend to erase the negative stigmas around competitive gaming and encourage the positive personal, education and career opportunities esports brings to our youth.
Shae Williams, COPE co-founder and former IBM executive, said: “Like any sport, parental involvement is key to success. We want to encourage parents to get more involved in understanding their child’s passion and helping them get the most out of their esports experiences.”
COPE has since brought on board a network of parents of esports professionals, including Anne Fish, the mother of British Fortnite star Benjyfishy, Johnny Troset Andersen, the father of 100 Thieves’ MrSavage, Barbara Khattri, the mother of Chandler, Faze Kay and Faze Jarvis, and Chris Spikoski, father of Misfits’ Sceptic, plus many more.
British Esports will be working with COPE to produce a series of content, including streams, videos and articles, interviews with parents of esports professionals and more. It will also connect other parents seeking guidance with COPE.
The British Esports Association already has an extensive esports advice section on its website, including an esports careers advice hub and esports parents guide, and looks forward to growing this further with the new partnership.
Tom Dore, head of education at the British Esports Association, commented: “COPE has done a lot of good work in a short amount of time and we’re delighted to be partnering with them, to help spread the message of esports.
“We look forward to continuing to educate other parents and up-and-coming esports talent around the world, to help them make a successful career in esports and reap the rewards.”
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Asia
JBO Thailand Launches Esports World Cup Promotion

JBO, a well-established online gaming and entertainment platform, has announced an exciting new promotion tailored for the highly anticipated Esports World Cup 2025. Esports enthusiasts in Thailand now have a compelling opportunity to win up to 30,000 Jcoin by placing wagers on the thrilling “World Cup Qualifiers” matches. This shows JBO Thailand’s commitment to giving great value and fun experiences to all its players.
This exclusive event is ongoing and will conclude on August 24, 2025, at 23:59 (GMT+8). This period strategically aligns with the intensified global esports calendar, leading up to the Esports World Cup and its critical qualifying rounds. JBO Thailand is actively creating an immersive environment that allows fans to engage more deeply with preferred teams and competitive events. Participation in the promotion is straightforward. Players are simply required to place bets on eligible “Esports World Cup Qualifiers” matches through JBO’s designated esports betting providers, IM Esports and TF Esports. The promotion is conveniently accessible via the “Reward Corner” section on the JBO platform, ensuring a seamless and intuitive user experience for all participants.
At the core of this attractive offer is JBO’s innovative Jcoin reward system. Players who log in to JBO and achieve a weekly turnover exceeding 3000 in the Esports category will automatically qualify for Jcoin rewards. The reward system gives bigger prizes as you play more, with up to 30,000 Jcoin available each week.
JBO also ensures a smooth and secure experience through the easy-to-use JBO app available for both Android and iOS devices. With fast withdrawals and smooth gameplay, the platform is ideal for esports fans to enjoy and earn real rewards. JBO is trusted across Asia and has Dimitar Berbatov as its brand ambassador, showing it as a top sportsbook and esports operator.
The post JBO Thailand Launches Esports World Cup Promotion appeared first on European Gaming Industry News.
Compliance Updates
Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires

Oddin.gg has been officially registered as a supplier by the Lottery of the City of Buenos Aires (LOTBA). This authorization clears the way for Oddin.gg to provide its end-to-end esports betting ecosystem—including its Odds Feed, Risk Management, BetBuilder, Widgets, and more—to licensed operators in the City of Buenos Aires. The milestone reinforces Oddin.gg’s strategic focus on supporting partners across Latin America.
LOTBA, the regulatory authority for online gaming within the Autonomous City of Buenos Aires, is well known for its rigorous compliance and technical standards. While the body manages licensing and enforcement, suppliers must undergo a formal registration process before providing services to local operators. Oddin.gg’s successful registration confirms that it has met all relevant technical, financial, and compliance requirements.
Juana Bischoff, Senior Business Development Manager LATAM at Oddin.gg, said: “Being officially registered with LOTBA marks an important step in Oddin.gg’s long-term commitment to the Latin American market. Esports is gaining real traction across the region, and we want operators in Buenos Aires—and beyond—to have the tools and insight to deliver a top-tier esports betting experience. We’re not just bringing leading technology—we’re bringing the local expertise and regulatory awareness needed to help our partners like Betsson and Jugadon grow.”
The post Oddin.gg Officially Registered with LOTBA as a Supplier in the City of Buenos Aires appeared first on Gaming and Gambling Industry in the Americas.
eSports
eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans

From hoodies to short-sleeved jerseys: the entire collection has been developed to meet the specific needs of gamers – uncompromising, highest-quality and thought-out down to the last detail.
“There is the right functional clothing for every sport – for soccer, tennis, golf… Gaming used to have this gap. Not anymore!”, say the founders.
The debut collection features 4 products and thus offers the right piece for all gamers: hoodie, longsleeve, shirt and pants. Each combines innovative functionality with comfort and style. Smart gadgets – including special ventilation zones, padding and other features to promote reaction, focus and grip – make this clothing a real support in the game.
Developed from the ground up specifically for playing at a PC, “aim.one is for everyone who wants to take their gaming to the next level – from high-end eSports pros to hobby gamers,” say the founders. “With this collection, gamers finally get their own clothing tailored to their passion!”
The product launch will take place via Kickstarter on the 5th of August!
Until launch, Gamers can unlock MVP status for only a €/$1 donation. This grants up to 35% discount during the campaign — plus a free nickname print on their apparel.
The post eWear launches aim.one – the world’s first functional gaming wear for esports athletes and gaming-fans appeared first on European Gaming Industry News.
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