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Hamburg Games Conference 2021 talks discoverability in games and kicks off the B2B year with the latest in online convention technology

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One of the few B2B events which physically took place in 2020 was the Hamburg Games Conference, a conference which in the last ten years gathered the leaders and opinion makers in the games and media industry together.

The overarching topic 2021 of the conference is “Discoverability”. For a lot of developers and publishers it is challenging to find their audience in a world without any physical events but, with more distribution models, online platforms and stores than ever. At the same time, companies faced the challenge of how to find and onboard new employees without personal contact.

From March 16-17, 2021, the Hamburg Games Conference offers a fully digital interactive multiplayer experience and selected expert online streams. Business attendees, founders and students from around the world will be able to explore the conference with their digital avatars, visit digital exhibitor booths and engage in matchmaking via integrated video chats! Tickets available now here: http://bit.ly/34nlkYd

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Partnering with the Federal Ministry of Transport and Digital Infrastructure, which is in charge of the 250 million Euro German Games Programme and supports German game studios in the process of applying for project grants, Hamburg games Conference supports German game studios in finding proper funding.

All attendees with business tickets have the chance to check out the game pitches directly on the virtual conference space and jump into video meetings with the teams, experiencing a whole new level of digital matchmaking!

Hamburg Games Conference 2021 also partners with Creative Ports to connect games start-ups in Europe and beyond. A dedicated start-up and founders track will give start-ups the chance to get 360 degree feedback by industry experts as well as industry peers for their game projects and to pitch to potential publishers as well as investors. Creative Ports is comprised of 14 partners from the countries around the Baltic Sea – funding agencies, municipalities, international cultural institutes, and universities – who joined forces in a consortium led by the Goethe-Institut (DE) with the aim to improve and encourage collaboration between the Cultural and Creative Industries (CCI) actors of the participating countries and to further develop strategies and processes around internationalization.

The Hamburg Games Conference is co-hosted by Gamecity Hamburg and GRAEF Rechtsanwälte in partnership with Gamecity Hamburg and the digital Event agency is Super Crowd Entertainment, who organized 2020´s year Indie Arena Booth Online and MAG Online.

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CT Interactive grows its certified game portfolio in the Slovak market

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CT Interactive has further strengthened its presence in the regulated Slovak iGaming market with the successful certification of 10 additional games. This achievement brings the total number of certified titles in Slovakia to 30, underscoring the company’s commitment to delivering high-quality, engaging gaming content tailored to local market needs.

Among the newly certified titles, five are part of the popular Buy Bonus product line, specifically designed to enhance player engagement and elevate the overall gaming experience. Notable additions include 20 Mega Star, which extends the thrill, and the classic 50 Treasures, a game that consistently ranks among CT Interactive’s top 10 most popular titles globally.

“Certification in Slovakia is a key part of our European expansion strategy,” said Martin Ivanov, COO of CT Interactive. “With these 10 new games, our portfolio in the country now totals 30 titles, strengthening our market presence and offering diverse, premium content to the regulated Slovak market.”

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As part of CT Interactive’s broader growth strategy, the company remains focused on adapting its portfolio to meet the specific requirements and preferences of each market. It continuously explores the latest technologies and game mechanics that resonate with a wide range of players, all while ensuring full compliance with local regulatory standards.

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CT Interactive Announces Strategic Partnership with Ecasino

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CT Interactive has announced a strategic partnership with Ecasino, a leading online casino platform provider in the Czech Republic. This exciting collaboration means that CT Interactive’s top-performing games are now available on the eCasino platform, further strengthening the company’s foothold in the regulated Czech iGaming market.

This integration delivers added value to eCasino’s diverse player base by bringing CT Interactive’s certified and player-favorite content to the platform. Ecasino is now well-positioned to enhance its portfolio with a wider range of high-quality and engaging games that meet the evolving demands of the local market. Among the best-performing titles now available on eCasino are Lucky Clover, Hot 7s x2, 40 Treasures, Pick the Pig and Big Joker.

“Partnering with eCasino is a crucial part of our European expansion strategy. The Czech Republic is one of our key markets in Europe, and Ecasino’s strong local presence makes them an ideal partner. This collaboration enables us to deliver our certified, high-quality content to a broader audience and further solidify our position in the region’s regulated iGaming sector,” said Martin Ivanov, COO of CT Interactive.

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Brightstar Lottery Upgrades Retail Central System for Lotto Saxony in Germany via New Seven-Year Contract

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Brightstar Lottery PLC announced that it will deploy its comprehensive retail central system technology, Aurora, along with advanced cloud-based software for Sächsische Lotto-GmbH (Lotto Saxony) in the State of Saxony, Germany via a seven-year contract. The contract was awarded to Brightstar following a competitive public procurement.

“The quality and reliability of Brightstar’s world-class lottery technology and operational support, along with its team’s knowledge of Lotto Saxony’s business needs are some of the reasons why we have partnered with the Company for 30 years. We look forward to upgrading our central system to Brightstar’s sophisticated platform and the many benefits its components will produce,” said Herr Frank Schwarz, Lotto Saxony Chief Executive Officer.

“This new seven-year contract marks an exciting chapter for Brightstar and Lotto Saxony as we work together to modernize lottery solutions throughout the state. Brightstar’s high-performing central system and peripherals will enable Lotto Saxony to manage its business more efficiently with the confidence in knowing the technology is secure, dependable, and responsible,” said Marco Tasso, Brightstar Chief Operating Officer International and Italy Operations.

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An integral part of OMNIA, Brightstar’s player-centric, omnichannel solution for lotteries, Aurora helps drive lottery innovation and profitability. The platform will provide intuitive, user-friendly applications, tools and reporting capabilities to handle Lotto Saxony’s transaction processing, game management and back-office operations. Lotto Saxony will receive key cloud-based Aurora products including, Anywhere, to securely connect external applications to the retail system, and Performance Wizard, to deliver targeted insights and analytics.

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