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Soft2Bet levels up player conversions with Enteractive
(Re)Activation Cloud tech innovator to have focus on Nordics
Enteractive, the leader in player reactivation and retention for the iGaming industry, is providing its (Re)Activation Cloud services to Soft2Bet to activate NRCs to NDCs across brands including Nomini, Rabona, and Wazamba, predominantly in the Nordic market.
Following an initial one-off project earlier in 2020, Soft2Bet has now engaged Enteractive’s services to provide personalised one-2-one player phone calls across a wider selection of their iGaming brands, in a variety of markets.
Connecting Enteractive to their player databases through the secure (Re)Activation Cloud platform, Soft2Bet is looking to increase player conversions with NRCs and NDCs – players who have lapsed and are less responsive to digital CRM providers’ more generic strategies. This new collaboration will increase customer deposits from lapsed player accounts while promoting both safer gambling and a higher level of loyalty.
Kristiyan Petrov, Head of CRM Soft2Bet, said, “We were impressed not only by Enteractive’s results, but also the ease of integration through the (Re)Activation Cloud platform. The unique approach to CRM provided by Enteractive works really well both for our players as well as for Soft2Bet’s bottom line.”
Mikael Hansson, Enteractive founder and CEO, commented: “Since new and emerging audiences in the iGaming sector prefer brands with a more personalised experience, Enteractive’s one-2-one calls are on point for next generation CRM services. We’re looking forward to impressive results for Soft2Bet from their various audiences.”
With a more personalised, responsible approach, easy integration and great ROI for operator brands, Enteractive is a breed apart when it comes to conversion or reactivation offerings, and each player’s brand experience is optimised with every call connected. With country agents for operators in almost every time zone around the world, Enteractive’s ability to re-engage with inactive players in a scalable and personal way is truly global.
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124 countries and territories registered for selection; the 32nd “Solidarity” Wildcard slot is still to be confirmed.
PUBG MOBILE has confirmed 31 of the 32 national teams for PUBG MOBILE at the Esports Nations Cup 2026, scheduled for November 3-8 in Riyadh. The publisher said 124 countries and territories registered and submitted official rosters for the selection process. The event will play for a $1.32 million USD prize pool.
The confirmed lineup includes 14 teams advancing from nine regional qualifiers: Indonesia, Cambodia, Hong Kong, Kyrgyzstan, Uzbekistan, Jordan, KSA, France, Italy, Mexico, Colombia, Chile, Mauritania and Madagascar.
A further 12 teams are invited via ENC Rankings: Türkiye, Mongolia, Brazil, Pakistan, Myanmar, Vietnam, Thailand, Nepal, South Africa, United States, Ukraine and Argentina. Four Special Invite teams—China, South Korea, India and Japan—also join the Group Stage.
Two Wildcard slots are listed: Kuwait as the Host Region representative, and one “TBD (Solidarity)” team still to be confirmed. From November 3, teams will be split into four groups of eight for a round-robin Group Stage, with the top four from each group advancing to the Grand Finals.
The Esports Nations Cup was announced in August 2025 as a multi-title national-team competition, with future international iterations planned, according to the company. PUBG MOBILE also claimed it is the “#1 game title at the Esports Nations Cup in terms of participating countries and territories,” citing the 124 registered countries and territories for its selection process.
The post PUBG MOBILE confirms 31 teams for Esports Nations Cup 2026 in Riyadh appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Tonybet says a player in Laurier-Station, Canada has claimed the “golden card” prize worth $20,000 CAD in the operator’s World Cup Card Collection. The announcement was made Tuesday 21st July 2026.
The World Cup collection featured 51 cards in total, including 48 digital cards representing participating World Cup nations, plus three unique prize cards in bronze, silver and gold. Tonybet said the bronze card—available during the group stage—was previously found by a customer in Saint-Colomban, Canada, while the silver card—available during the knockout rounds up to the quarter-finals—was won by a player in County Kildare, Ireland.
The golden card became available for the semi-final, third-place play-off and final, and has now been claimed, Tonybet said.
Tonybet Head of Product Kiryl Liudvikevich said: “You can plan a campaign down to the last detail, but you can’t plan what the World Cup brings.
“We designed the collection to evolve with the tournament, and every knockout round created new stories we couldn’t have predicted. Seeing players complete their collections and discovering who would uncover each prize was the most rewarding part of the campaign.
“I hope everyone enjoyed the experience for what it was meant to be: a fun addition to the tournament, played responsibly and always within their limits.”
Tonybet said the collection will remain open until 31 July for players who are still completing sets and spending coins, although all grand prizes have been awarded.
The post Tonybet player in Canada claims $20,000 CAD golden World Cup card prize appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Tonybet says a player in Laurier-Station, Canada has claimed the “golden card” prize worth $20,000 CAD in the operator’s World Cup Card Collection. The announcement was made Tuesday 21st July 2026.
The World Cup collection featured 51 cards in total, including 48 digital cards representing participating World Cup nations, plus three unique prize cards in bronze, silver and gold. Tonybet said the bronze card—available during the group stage—was previously found by a customer in Saint-Colomban, Canada, while the silver card—available during the knockout rounds up to the quarter-finals—was won by a player in County Kildare, Ireland.
The golden card became available for the semi-final, third-place play-off and final, and has now been claimed, Tonybet said.
Tonybet Head of Product Kiryl Liudvikevich said: “You can plan a campaign down to the last detail, but you can’t plan what the World Cup brings.
“We designed the collection to evolve with the tournament, and every knockout round created new stories we couldn’t have predicted. Seeing players complete their collections and discovering who would uncover each prize was the most rewarding part of the campaign.
“I hope everyone enjoyed the experience for what it was meant to be: a fun addition to the tournament, played responsibly and always within their limits.”
Tonybet said the collection will remain open until 31 July for players who are still completing sets and spending coins, although all grand prizes have been awarded.
The post Tonybet player in Canada claims $20,000 CAD golden World Cup card prize appeared first on Americas iGaming & Sports Betting News.
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