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Konami Announces Partnership With SS Lazio

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As “Official Partner of the Team”, eFootball PES and SS Lazio will be tightly integrated through in-game and real-world activations

Konami Digital Entertainment, Inc. has announced that Società Sportiva Lazio (SS Lazio), the top-tier Italian football club, is the latest to join their partner club program for the eFootball PES franchise.

KONAMI’s franchise will be one of the few real-time football simulation games to feature the fully-licensed, authentic recreation of SS Lazio. As an “Official Partner of the Team”, KONAMI receives extensive rights to the team name and crest, team kits, select club Legends, and a wide array of marketing opportunities.

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As already featured in this year’s eFootball PES 2021 SEASON UPDATE, SS Lazio and their stadium, Stadio Olimpico, have been recreated in-game to the highest standards.

To celebrate the partnership, PES 2021 console and mobile players who log in between 10/12/2020 15:00 UTC and 16/12/2020 23:59 UTC will receive Lazio club Legends, Paul Gascoigne and José Marcelo Salas Melinao, as a bonus.

Founded in 1900 and based in Rome, Società Sportiva Lazio has competed at the highest level of Italian club football for most of its history. “I Biancocelesti” (The White and Sky Blues) have won the Italian championship twice, the Coppa Italia seven times and the Supercoppa Italiana three times.

KONAMI’s latest partnership announcement for the eFootball PES franchise follows previous Italian deals including the Italian Football Federation.

Naoki Morita, President at Konami Digital Entertainment B.V. commented: “Through our new partnership with SS Lazio, it is our strong belief that we can reach an even broader range of football fans and gamers in Italy and beyond. We’re looking forward to a long and successful partnership.”

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Dr. Claudio Lotito, President of Società Sportiva Lazio said: “I welcome the entry of the KONAMI brand into the SS Lazio Family with great pleasure. I am sure that the partnership will lead us towards the development of projects that will allow Lazio to increase its notoriety and visibility at an international level.

The spirit with which KONAMI has worked in these difficult months to create a collaboration that will be winning is beautiful. We will be happy to work with KONAMI to promote activities aimed at developing and increasing the awareness of the Lazio brand as soon as the pandemic allows it. The values ​​of KONAMI, world leader in games, are fully married to the spirit of the Lazio family by developing together to also benefit the wider community of Lazio fans and video gamers. It is great when two international brands come together to create and develop added value”.

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The Esports Awards Win Gold at 45th Telly Awards

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The Esports Awards and Thunder Studios announced that the Esports Awards 2023 has been awarded Best Online Series, Shows and Segments in People’s Telly in the record-breaking 45th Telly Awards.

The Telly Awards recognize excellence in video and television across all screens and are judged by leaders from video platforms, television, streaming networks and production companies, including Adobe, Calvin Klein, ESPN, LinkedIn, Mother Jones, NASA, the LA Clippers (NBA), PlayStation Studios, Sawhorse Productions and TelevisaUnivision.

Founded in 2015, the Esports Awards is the most prestigious night in the esports calendar and the only global award show that aims to recognize esports excellence. The 2023 edition, held at Resorts World in Las Vegas, was a spectacular celebration of the industry’s best, spanning thirty award categories across Entertainment, Industry, Creative, Pro, On-Air Talent and Collegiate sectors, viewed by millions globally.

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In a remarkable achievement, the Esports Awards, in partnership with Xfinity, set a GUINNESS WORLD RECORDS title for the largest digital video game display during the event. WWE superstars Becky Lynch and Bianca Belair, pro-Fortnite player Kyle ‘Bugha’ Giersdorf and esports personality Alex “Goldenboy” Mendez played on a screen made up of 3552 LED panels, covering 100,000 square feet. This feat was made possible through the support of Thunder Studios and Infinite Reality Studios.

Other notable winners at the Telly Awards include PlayStation Studios, National Geographic, and MTV Entertainment Studios.

Michael Ashford, CEO of the Esports Awards, said: “The whole team is truly honored and humbled to be recognized at the Telly Awards among nominees of such caliber. We couldn’t be prouder and more excited as we set our sights on achieving even greater things in 2024. To the entire esports community and our partners, we say thank you.”

Sean Cross, President of iR Entertainment, added: “These awards prove what we have known for years, Thunder Studios is a partner that transcends the ordinary, a hidden gem where innovation and quality set the standard for excellence in modern and advanced media production. We are not just meeting but exceeding the high standards of the media production industry.”

The 45th Telly Awards saw a record-breaking number of nearly 13,000 entries from top video and television content producers worldwide. Winners were selected by the Telly Awards Judging Council, an industry body of over 200 leading experts from advertising agencies, production companies and major television networks.

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The post The Esports Awards Win Gold at 45th Telly Awards appeared first on European Gaming Industry News.

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LEON.BET partners with 9INE to become their Exclusive Online Betting House

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We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.

Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”

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LEON.BET partners with 9INE to become their Exclusive Online Betting House

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We at LEON.BET are thrilled to announce our partnership with 9INE, one of Europe’s top esports organizations known for their focus on Counter-Strike 2 (CS2). This partnership will take esports betting to a new level, offering fans exclusive content and exciting new ways to engage with their favorite games.

As a leading online betting platform, LEON.BET offers a wide range of betting options across sports, casino and esports. Our user-friendly interface, competitive odds, and commitment to fair play have made us a trusted name worldwide. We’re also dedicated to supporting young talents, believing it’s the key to a bright and promising future.

Through this partnership, we aim to combine 9INE’s expertise in competitive gaming with our innovative betting platform. This will create a more immersive experience for esports fans, providing new and exciting betting opportunities along with exclusive behind-the-scenes content.

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“We are extremely happy to start our cooperation with 9INE. Recent changes to their roster show huge potential, and we at LEON.BET want to be part of that journey,” said our CGO.

“Together with 9INE, we will create a fantastic space for esports enthusiasts. Supporting young talents is at the core of LEON.BET’s development strategy, and we see great future and prospects in this path.”

The post LEON.BET partners with 9INE to become their Exclusive Online Betting House appeared first on European Gaming Industry News.

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