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Sportradar partners with Australia’s Hungry Jack’s National Basketball League (NBL) for Global Broadcast Rights and OTT

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Sportradar, the world-leading provider of sports data intelligence and sports entertainment solutions today announced a multi-year partnership with Australia’s Hungry Jack’s National Basketball League (NBL) to bring its Live broadcast to a wider audience as the international media (broadcast rights) distributor and OTT partner, starting from the upcoming NBL season due to commence in mid-January 2021.

Sportradar will work closely with the NBL to enhance distribution and coverage for its media rights across broadcast and online platforms, utilising its global network, unique combination of audiovisual technology and data expertise to deliver the best possible fan experience for global audiences, including basketball nations such as China, South East Asia, the US and Europe. As part of this partnership, Sportradar will also be powering the NBL’s OTT platform with plans to include NBL1 games on the relaunched platform for the first time.

In addition to the exclusive Global Broadcast Rights and OTT deal, Sportradar will also become an official integrity partner to the NBL. Sportradar will provide odds monitoring services across Australia’s top men’s and women’s competitions – including the NBL, NBL1 and Big V – to detect any betting irregularities through its market-leading Fraud Detection System. This would see 1,781 matches across professional and semi-professional basketball in Australia monitored by Sportradar.

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The Hungry Jack’s NBL’s global profile is rising, breaking new records for online viewership and attendance during  the 2019-20 season and it is now widely considered to be one of the premier leagues in the world outside of the NBA.

A record audience of nearly two million fans watched last season’s game between the SKY Sport New Zealand Breakers and Illawarra Hawks featuring recently drafted NBA players LaMelo Ball and RJ Hampton live on Facebook.

David Edwards, Director of Sports Media and Partnerships – Oceania, said, “There’s no question that the NBL has rapidly become one of the top basketball leagues in the world, with a great mix of homegrown and imported talent across the competition. Sportradar is looking forward to expanding the NBL’s global footprint through our technology-based, data-driven approach to rights distribution, and helping the league unlock new commercial partnerships and opportunities off the back of that increased engagement.”

“The Sportradar-powered OTT platform will also be featuring a high volume of live and VOD matches across the NBL1 (state) leagues. We’re proud to help showcase the next generation of Australian basketball talent via a single dedicated streaming service for the very first time.”

The NBL’s Chief Commercial Officer Brad Joyne said: “The Hungry Jack’s NBL is delighted to work with Sportradar.  Through a combination of NBL’s local market reputation and growing fanbase and Sportradar’s focus on integrity and technology excellence proven in global markets, we feel confident that we can expand the NBL’s sphere of influence together and I very much look forward to seeing it happen.”

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This is the latest in a series of high-profile deals for Sportradar in the Asia Pacific region. The firm has leveraged its global experience, cutting edge technology and expertise in intellectual sports property rights to bring live games to audiences the world over during a difficult environment for sport. In late 2019, Sportradar signed a partnership with Korea’s K LEAGUE which helped the league expand its reach globally through online and broadcast platforms.

In addition, the company extended their relationship with Tennis Australia, leveraging its audiovisual (AV) and data content, encoding technology and Integrity Services to protect matches and expand their presence across global audiences. Sportradar is also powering the National Premier League OTT platform, NPL.tv, in cooperation with Football New South Wales and Football Queensland.

 

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Australia

VGCCC: Shepparton Hotel Operator Fined $100,000

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Goulburn Valley Hotel (GVH) Shepparton Pty Ltd has been issued a $100,000 fine for providing false information to the Victorian Gambling and Casino Control Commission (VGCCC).

In November 2022, GVH applied for a licence to operate 40 poker machines at the Shepparton hotel but did not disclose that the licence nominee had been found guilty of 2 counts of negligently dealing with the proceeds of crime, without conviction, in June 2022.

VGCCC CEO Annette Kimmitt AM said it is a requirement under the Gambling Regulation Act 2003 (Vic) that criminal offending is disclosed as part of the licence application process.

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“By providing wrong information, an applicant impedes the regulator from fully assessing their suitability to hold a licence,” she said.

“We expect applicants to abide by the law and provide complete and accurate information. This is a critical part of ensuring that the gambling industry operates with safety and integrity and is free from criminal influence or exploitation.”

Ms Kimmitt said GVH’s cooperation with the investigation was taken into account in determining the fine.

“The $100,000 fine reflects the severity of the offence and should demonstrate to other applicants and operators that we’re serious about compliance with legal obligations.”

Additional licence and reporting conditions have been applied to GVH and another venue operator licence associated with the nominee, Pan Hotels Pty Ltd.

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Aristocrat: Nomination of New Non-Executive Director

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Aristocrat Leisure Limited announced that Natasha Chand has been nominated as a Non-Executive Director of the Company, subject to the receipt of all relevant regulatory pre-approvals.

Ms Chand is based in the US and is a seasoned business and technology executive with over 25 years’ experience building and leading consumer brands globally. Ms Chand has held executive and advisory roles in strategy, business transformation, digital marketing and supply chain optimisation for companies including Levi Strauss, Target Australia, Amazon and McKinsey & Company. Ms Chand currently serves as a Non-Executive Director on the board of the NYSE-listed Hanesbrands Inc and is an advisor to early-stage and Fortune 500 companies, among other appointments.

Ms Chand holds an MBA from Stanford University and a degree in Business Administration from the University of Western Ontario, both with honours.

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Aristocrat Chairman, Mr Neil Chatfield, said: “I am delighted to welcome a colleague of Natasha’s calibre and experience to the Board. Natasha’s skills and global perspectives across areas including omni-channel and consumer strategy, digital technology and business transformation are highly relevant, in particular as Aristocrat deepens its presence in online RMG markets and executes its ambitious growth strategy. I look forward to Natasha’s contribution to our continued success.”

Ms Chand will stand for election as a Non-Executive Director at Aristocrat’s next Annual General Meeting.

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Victoria’s Gambling Industry Held to Account

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In 2023–24, the Victorian Gambling and Casino Control Commission (VGCCC) took 88 disciplinary actions against gambling licensees and employees, demonstrated zero tolerance for betting on or by minors, and began implementing a new risk-based, intelligence-led regulatory approach.

Tabled in Victoria’s Parliament, the VGCCC annual report demonstrates a commitment to ensuring gambling providers not only live up to the letter of the law but abide by its spirit.

“Our regulatory response is proportionate to the risks posed and harms caused when a gambling operator fails to comply with its obligations,” VGCCC Chair Fran Thorn said.

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“We have no tolerance for deliberate or opportunistic contraventions of the law and will not hesitate to take appropriate action when we detect a breach.”

During the year, the VGCCC undertook more than 1600 audits, completed 2770 inspections of venues across the state, including a regional blitz, and brought 10 successful prosecutions.

Disciplinary action was taken against various licensees, including Tabcorp and the Australian Leisure and Hospitality Group (ALH). They included fining:

• Tabcorp $1 million for repeated failure to comply with directions during a VGCCC investigation into a major system outage

• ALH $480,000 for operating poker machines at 8 venues outside of nominated trading hours and failing to observe mandatory shutdown periods

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• Myndit Pty Ltd, the former operator of the Rye Hotel, $80,000 for multiple breaches of cheque payment and financial record-keeping requirements. On one occasion, Myndit paid a cheque for poker machine winnings to a person who was not in the venue at the time the winnings were accrued.

Ms Thorn highlighted the success of the VGCCC’s new tip-off function, which makes it easier for members of the public to anonymously report inappropriate or suspicious conduct.

“In the first year, we received more than 260 tip-offs across a range of issues,” she said.

Following an online complaint from a member of the public, the VGCCC investigated and prosecuted bookmaker Bluebet Pty Ltd for illegally displaying gambling advertising on a public road. The company was found guilty of 43 charges and fined $50,000.

“We also worked with the AFL to implement tighter controls for Brownlow Medal voting and betting following reports that an umpire allegedly leaked the results of round-by-round voting in 2022.

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“And in response to community concerns, we engaged with sports controlling bodies to successfully ban betting in Victoria on all under-19 sporting competitions and the performance of individual players under the age of 18 in junior and senior sports.”

In March 2024, after 2 years under the supervision of the government-appointed Special Manager, the VGCCC determined Crown Melbourne was fit to hold the casino licence.

“The licence comes with strict operating conditions, including that Crown continue its reform program under a 3-year Transformation Plan against which it will be held to account,” Ms Thorn said.

“We have a responsibility to ensure gambling activities in Victoria are conducted in compliance with regulatory obligations and providers operate safely, fairly and with integrity.”

The post Victoria’s Gambling Industry Held to Account appeared first on European Gaming Industry News.

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