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Twin partners with Enteractive to implement 360 degree CRM

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Personalised CRM will complement existing digital approach with Fast Track 

Enteractive, the leader in player reactivation and retention for the iGaming industry, has announced a new partnership with Twin to activate NRCs to NDCs across markets including Ireland, Canada, New Zealand, Finland and Germany.  The collaboration completes a 360 degree CRM technology integration to optimise player activations and retention, now with Enteractive’s personalised one-2-one voice calls, as well as Fast Track’s digital CRM solutions.

By incorporating Enteractive’s proprietary tech (Re)Activation Cloud platform, Twin will benefit from seamless integration of their player databases to Enteractive’s skilled agents, allowing them to engage with players by phone in one-on-one conversations. This more personalised CRM approach prompts more deposits from NRCs and NDCs, while adhering to responsible gambling best practices across each of its global territories.

Ugur Gok, Head of CRM at Twin, commented, “We’re excited about this new partnership with Enteractive to optimise our player engagement and activation strategy. With Enteractive’s extensive experience reaching out to non-depositing players, we’re looking forward to seeing improved conversions from lapsed registrations.”

With a digital CRM strategy already in place with Fast Track, the Enteractive partnership means Twin now has every corner covered in their new player journeys.

Mikael Hansson, Enteractive founder and CEO, commented: “We’re so pleased to have Twin on board with Enteractive, unleashing the power of the personal approach in CRM.  We’re proud to promote a player-first environment for Twin, keeping players playing, as well as in safe hands, which is more important now than ever before.”

Enteractive’s personalised, responsible approach, ease of integration and solid ROI for clients sets them apart from other conversion or reactivation offerings, adding value to the players’ brand experience with each and every call.  Working with iGaming brands across the globe, Enteractive currently reactivates more than 13,000 players every month for a variety of leading operators.

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StreamRollers names 2026 Top 100 casino influencers after Sahara Las Vegas awards

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The inaugural StreamRollers Top 100 Casino Influencer Awards ran May 2, with former Nevada AG George Chanos presenting.

StreamRollers has published its 2026 Top 100 casino influencers following its first-ever Top 100 Casino Influencer Awards, held May 2 at SAHARA Las Vegas.

Former Nevada State Attorney General George Chanos presented the awards. “Nevada continues to lead in gaming and innovation,” said Chanos. “This new wave of creators represents the next evolution of how audiences engage with Las Vegas and gambling entertainment.”

StreamRollers’ Top 10 ranked casino influencers for 2026 are:

  • Raja Richter (The Big Jackpot),
  • Vegas Matt,
  • Lady Luck HQ,
  • Brian Christopher Slots,
  • NG Slot,
  • D Lucky Experience,
  • Mr. Hand Pay,
  • Pompsie,
  • Xposed,
  • and PokerMetarb.

The company said the full Top 100 list is posted on its Instagram account.

StreamRollers positioned the awards as a marker for the “casino creator economy,” citing a global casino industry that “exceed[s] $540 billion annually” and claiming the ecosystem includes “up to 50,000 creators globally.”

David Wang, Founder of StreamRollers, said: “Casino influencers aren’t just playing games—they’re redefining how millions experience Las Vegas and gambling entertainment from their screens. This event is about recognizing the creators leading that transformation.” StreamRollers said the event was livestreamed on StreamRollers.com and that the platform is currently in beta, with an official launch planned.

The post StreamRollers names 2026 Top 100 casino influencers after Sahara Las Vegas awards appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Golden Whale and Cevro team up to advance AI-driven player interaction

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Golden Whale, a provider of machine learning-driven optimisation and decision intelligence for the iGaming industry, has partnered with Cevro, an AI-powered platform designed to automate and enhance player interactions across support and operational workflows.

At the core of the integration is Golden Whale’s Full Model Control framework, which uses ML models to continuously analyse live player behavioural data, enabling more precise decisioning across engagement and incentives, driven by deeper insight into player value, churn probability and behavioural intent. These decisions can then be actioned through Cevro’s AI agents, allowing operators to guide and control player-facing responses with greater precision across multiple channels, including chat, email and helpdesk, with voice capabilities set to follow.

Cevro’s platform supports a wide range of player-facing processes, including bonus queries, KYC checks, payment-related communications and responsible gaming workflows. By introducing decision intelligence into these touchpoints, operators can move beyond reactive support models and toward more proactive, context-aware engagement, where responses are informed by real-time signals around player value and behaviour.

 

Eberhard Dürrschmid, CEO at Golden Whale, said: “Operators are managing an increasing number of player communications across different touchpoints, and many of those processes are still handled in a reactive or manual way. By working with Cevro’s AI agents, we can connect our decision intelligence directly into these communication workflows, enabling operators to respond more precisely and consistently, while also reducing the complexity of managing these interactions at scale.”

 

Chaim Heber, CEO at Cevro, added: “Our focus is on helping operators automate and scale player interactions without losing quality or control. By integrating Golden Whale’s decision intelligence, we can bring a new level of precision into how our AI agents operate, using deeper signals around player value, churn risk and behaviour to guide responses. This not only improves resolution and efficiency but also allows operators to deliver more meaningful interactions that support retention and long-term player value.”

The post Golden Whale and Cevro team up to advance AI-driven player interaction appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Evoplay strengthens Brazil footprint with bet365 deal

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Evoplay, the award-winning game development studio, has strengthen its presence in Brazil through a new partnership with leading global operator bet365, marking another step in its growth across regulated Latin American markets.

The agreement sees a selection of top-performing Evoplay titles integrated onto bet365’s Brazilian platform, initially starting with standout releases such as Hot Triple Sevens and Temple of Thunder II Bonus Buy.

The partnership enables Evoplay to bring its diverse portfolio of high-performance content to one of the most promising emerging regulated markets, at a time when Brazil’s evolving landscape continues to create new opportunities for operators and suppliers alike.

By collaborating with bet365, a globally recognised brand known for its extensive reach and strong local engagement, Evoplay reinforces its commitment to delivering tailored content that resonates with regional player preferences.

Alex Malchenko, Head of Sales at Evoplay, said: “Partnering with bet365 represents an important milestone for Evoplay as we continue to expand our Latin American presence and build our network of global operator brands. Brazil is a market with huge potential, and we’re excited to bring a selection of our best-performing titles to its players.

“Our focus remains on supporting operators with content that not only meets regulatory standards but also delivers strong player engagement, and this collaboration is a testament to that approach.”

Spokesperson at bet365, added: “We are pleased to partner with Evoplay as we continue to enhance our offering in Brazil.

Their portfolio of localised games aligns well with our commitment to provide high-quality gaming experiences to our customers.

“We look forward to rolling out additional titles in the near future as we strengthen our collaboration with the supplier in this key market.”

Evoplay

Evoplay is a leading iGaming developer with a portfolio of 250+ slots, table, crash, and instant games.

It uses innovative gameplay and cutting-edge design to elevate user experience and bring new audiences to the world of iGaming.

The company’s commitment to innovation and revolutionary products was recognised by the most prestigious industry awards.

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bet365 Casino is the home of gaming excitement, offering an extensive range of slots to choose from, including multi-layered jackpots, classic fruit games, and the latest innovative titles. Plus, with popular Live Games like Roulette, Blackjack, and Baccarat, there’s always something for every player.

bet365 is committed to Safer Gambling. We promote gambling as an enjoyable leisure activity, and we believe that gambling can only remain this way if you stay in control and gamble responsibly. However, we know that for some people gambling can stop being a harmless leisure activity and become a problem.

bet365 has a range of useful tools to help customers stay in control of their gambling that can be found at https://responsiblegambling.bet365.bet.br/br

The post Evoplay strengthens Brazil footprint with bet365 deal appeared first on Americas iGaming & Sports Betting News.

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