Latest News
Twin partners with Enteractive to implement 360 degree CRM

Personalised CRM will complement existing digital approach with Fast Track
Enteractive, the leader in player reactivation and retention for the iGaming industry, has announced a new partnership with Twin to activate NRCs to NDCs across markets including Ireland, Canada, New Zealand, Finland and Germany. The collaboration completes a 360 degree CRM technology integration to optimise player activations and retention, now with Enteractive’s personalised one-2-one voice calls, as well as Fast Track’s digital CRM solutions.
By incorporating Enteractive’s proprietary tech (Re)Activation Cloud platform, Twin will benefit from seamless integration of their player databases to Enteractive’s skilled agents, allowing them to engage with players by phone in one-on-one conversations. This more personalised CRM approach prompts more deposits from NRCs and NDCs, while adhering to responsible gambling best practices across each of its global territories.
Ugur Gok, Head of CRM at Twin, commented, “We’re excited about this new partnership with Enteractive to optimise our player engagement and activation strategy. With Enteractive’s extensive experience reaching out to non-depositing players, we’re looking forward to seeing improved conversions from lapsed registrations.”
With a digital CRM strategy already in place with Fast Track, the Enteractive partnership means Twin now has every corner covered in their new player journeys.
Mikael Hansson, Enteractive founder and CEO, commented: “We’re so pleased to have Twin on board with Enteractive, unleashing the power of the personal approach in CRM. We’re proud to promote a player-first environment for Twin, keeping players playing, as well as in safe hands, which is more important now than ever before.”
Enteractive’s personalised, responsible approach, ease of integration and solid ROI for clients sets them apart from other conversion or reactivation offerings, adding value to the players’ brand experience with each and every call. Working with iGaming brands across the globe, Enteractive currently reactivates more than 13,000 players every month for a variety of leading operators.
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Latest News
BETBY EXPANDS NFL OFFERING AHEAD OF NEW SEASON

BETBY, a premium sportsbook provider, is set to kick off the new NFL season with a major expansion of its American football betting portfolio, introducing a significantly broader range of player prop markets as well as the highly anticipated launch of microbetting options.
With official NFL data rights powering its sportsbook, BETBY has enhanced its player props coverage to go beyond traditional totals, now offering markets such as anytime, first, next, and last touchdown scorers. This expansion allows bettors to engage with individual performances in more dynamic ways across every game moment.
Complementing the props update, BETBY is also introducing microbetting markets tailored to NFL gameplay, including team to score first/next drive, next drive outcome, drive to score, and drive to touchdown. These fast-paced markets bring a new layer of interactivity for users, enabling real-time engagement with every possession.
The release is strategically aligned with the start of the new NFL season, ensuring that BETBY’s operator partners and their audiences can access these innovations from day one.
Commenting on the launch, Kirill Nekrasov, Head of Sportsbook Product at BETBY, said: “The NFL is one of the most followed and engaging sports competitions in the world, and we are thrilled to expand our coverage with official data-driven markets. By introducing a wider range of player props alongside microbetting opportunities, we are giving our partners the tools to deliver a far more immersive experience to their users throughout the entire season.”
These additions underscore BETBY’s commitment to innovation and player engagement, solidifying its position as a leading sportsbook provider that continuously adapts its portfolio to the evolving demands of operators and bettors alike.
The post BETBY EXPANDS NFL OFFERING AHEAD OF NEW SEASON appeared first on European Gaming Industry News.
Latest News
Book of Madness 2: GAMOMAT releases sequel to horror-themed hit

GAMOMAT, one of the leading independent German software developers for slot games, has cranked up the craziness with the release of Book of Madness 2. This chilling 5×3 slot is set within a derelict, blood-smeared asylum that oozes with tension, underscored by an eerie soundscape.
Following the massive success of the original, Book of Madness is back with a thrilling sequel that turns up the chaos. A deranged nurse takes centre stage, injecting insanity into every spin for an even more electrifying gameplay experience. GAMOMAT’s horror-themed line-up has grown significantly stronger with Book of Madness 2, joining the ranks of Xploding Pumpkins and the original Book of Madness.
A toxic Book of Madness 2 symbol represents the Wild and Scatter which substitutes for all symbols except stamped Bonus symbols during Free Games. Multiple Wild symbols on a single payline count as the highest-paying symbol combination.
Three, four, or five Scatter symbols will trigger 10 Free Games. Once activated, it is possible to retrigger additional Free Games. Before the feature starts, a random Scatter symbol is revealed and appears on the open page — every symbol other than the Book of Madness has the power to mutate into a Bonus symbol. If Free Games are retriggered, another 10 Free Games are instantly awarded and an additional Bonus symbol will be chosen as part of the Multi Symbol feature — each one is displayed in the bar above the reels. If all symbols are already Bonus symbols and a further retrigger is activated, players only receive 10 more Free Games.
GAMOMAT is releasing Book of Madness 2 via its Remote Gaming Server, G‑RGS, and through the Bragg HUB.
Chief Strategy Officer at GAMOMAT Development GmbH Sebastian Reddig said: “Book of Madness 2 builds on the predecessor and turns up the tension to deliver a horrifyingly entertaining experience. An unsettling atmosphere, frighteningly fun features, and gory graphics all make for a game that players would be mad to miss!”
The post Book of Madness 2: GAMOMAT releases sequel to horror-themed hit appeared first on European Gaming Industry News.
Latest News
PG Soft unlocks new release: Grimms’ Bounty – Hansel & Gretel

PG Soft, a world-class digital mobile games company, has launched its fairytale-inspired slots title, Grimms’ Bounty: Hansel & Gretel. It’s a 3-reel, 5-row video slot that features increasing multipliers and extra respins to keep the action engaging.
The Wild is represented by a bubbling cauldron that substitutes for all symbols to create more winning combinations, while the mystical potion Scatter unlocks the Free Spins feature.
When the main game is underway, the Respin value on the left side of the screen begins at zero. Once a winning spin lands and after the win is paid, all low-paying winning symbols are collected. The Respin value increases by one for every low-paying winning symbol collected. Should no winning combination happen and there is at least 1 Respin value, a Respin value will be used to award a free respin (Scatter symbols will remain on the reels).
The Multiplier Collection feature is displayed on the right hand side and starts at x1. A winning spin here will morph all high-paying symbols (Witch, Hansel, Gretel, Cupcake, and Bread) collected in the Multiplier meter. For every five symbols collected, the Multiplier increases by x1.
Free Spins will launch with three or more Scatter symbols on the screen and will begin with eight spins. In Free Spins the Respin counter is set to zero, and a Multiplier set at x2. After each winning spin, low-paying symbols are collected into the Respin meter on the left, while high-paying symbols are gathered into the Multiplier meter on the right. Every four low-paying symbols collected adds an extra Respin, and every four high-paying symbols boost the Multiplier by x2. If no win appears but there is at least one Respin stored, a Respin will trigger automatically, keeping the round alive. All wins during this feature are multiplied by the current Multiplier displayed on the reels.
PG Soft’s spokesperson commented: “With Grimms’ Bounty: Hansel & Gretel, we’ve brought a timeless fairytale to life in a slot filled with striking visuals and mysterious effects that perfectly capture the story’s atmosphere. As a collapse-style game, it delivers dynamic gameplay that we’re sure will delight fans of the fantasy and fairytale world.”
The post PG Soft unlocks new release: Grimms’ Bounty – Hansel & Gretel appeared first on European Gaming Industry News.
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