Argentina
Crypto Gaming Pioneer Cloudbet Adds Dai Stablecoin For Argentina Market
Cloudbet, the pioneering crypto casino and sportsbook, has added MakerDAO’s Dai to the currencies available to its customers amid surging interest for the stablecoin in Argentina and South America.
To complement the launch, the operator is offering a “Red Card Money Back” promotion to customers who bet on select Argentine soccer events with Dai, as well as 200 free spins in the Cloudbet casino to players who deposit the stablecoin into their accounts. New players are eligible for a welcome bonus worth up to 1,000 Dai.
Dai’s introduction comes two weeks after Cloudbet officially launched its Argentina-focused service, and is the latest stablecoin addition this year for the operator, on top of USD Tether, USD Coin and Pax Gold.
Because their value is tied to a “stable” underlying asset, stablecoins have been gaining popularity in crypto-gaming circles as a solution for players seeking to protect their winnings from the extreme volatility experienced by holders of bitcoin and other non-stablecoins. In Argentina, people have been flocking to coins like Dai as a hedge against the devaluation of the peso, amid stringent government capital controls.
“Stablecoins are supremely relevant in Argentina, where individuals are looking to protect the value of their assets,” a spokesperson for Cloudbet said. “We said recently that we intend to add more coins that are specifically appropriate for this market, and we’re now following through.”
Founded in 2013, Cloudbet is one of the world’s longest established bitcoin betting operators, with a trusted legacy in safely storing player deposits and processing withdrawals seamlessly on an intuitive user interface.
The operator on Nov. 10 unveiled a country-specific site and blog to help Argentinians learn more about the benefits of betting with cryptocurrency, as well as the features that make Cloudbet a trusted leader in the world of crypto gaming: the best sports odds, the highest betting limits, a state-of-the-art bitcoin casino and a welcome bonus worth up to 5 BTC. Adding to that is Cloudbet’s world-class 24/7 live chat customer support – in Spanish – to better manage Argentine players’ inquiries.
The operator’s move into South America is part of a bold push to attract a more diverse audience to what was once a bitcoin-only product. Cloudbet relaunched its site in April with a swathe of bold new features including new coins, esports, politics betting, virtual sports and easy credit-card coin purchases.
Cloudbet grabbed the attention of industry observers in June with an ambitious English Premier League campaign, under which its sportsbook charged no margin on pre-match bets for all games left in the season. That allowed customers to access the fairest prices — and therefore the highest returns — in the market.
The “zero margin” campaign was an extension of Cloudbet’s long-standing “best odds” campaigns on sports including soccer, basketball and tennis. The operator recently pledged to also offer best prices on competitions that Argentine sports fans follow closely, such as the Champions League, the Copa Libertadores, and in next year’s Copa America.
Dai, built on the Ethereum network and underpinned by a system of smart contracts and decentralized price feeds, is designed to maintain a soft peg to the US dollar.
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Argentina
Play’n GO breaks new ground with entrance into third Argentinian province
Swedish gaming giants’ games now available in the province of Córdoba’s newly regulated market
Play’n GO, the world’s leading casino entertainment provider, has today announced their expansion into yet another new regulated market, as the Swedish gaming giant has agreed a partnership with Betsson in the province of Córdoba, Argentina.
Argentina is currently in a process of regulation for online gaming purposes on a province-by-province basis, and the partnership with Betsson sees Play’n GO enter yet another regulated market, keeping up the momentum from 2023 that saw the company expand its global reach.
This announcement sees Betsson’s players in Córdoba gain access to Play’n GO’s entire catalogue of games, including classics such as Book of Dead, Reactoonz, and Moon Princess.
This announcement is a signal of intent from Play’n GO, who reiterate their commitment to be present in every regulated market in the world.
Michele Stefanelli, Sales Leader, LATAM and Southern Europe, Play’n GO said: “Our first foray into a new region is always exciting for us, and we’re looking forward to a successful partnership with Betsson in Córdoba. Players around the world, and especially in the LATAM region, have already shown their fondness for our content, and we’re quietly confident that this new region will be no different. We are on record with our commitment to a safe, regulated industry, and we’re very pleased to see that approach rolled out globally by lawmakers and operators alike.”
Maximiliano Bellio, Managing Director Betsson Argentina, added: “We’re pleased to welcome Play’n GO to the Betsson family here in the Córdoba region, and we look forward to many years of success together. Like Play’n GO, Betsson is committed to a sustainable industry model, so this partnership makes perfect sense for both parties. We’re sure our players will be as excited as we are once they start playing these games that have proven so popular around the world, so let’s get started.”
Play’n GO’s games are already available in the autonomous city of Buenos Aires and Buenos Aires Province within Argentina’s federal system.
Argentina
Land Vegas Announces Collaboration with Novomatic at Sagse LATAM in Buenos Aires
Land Vegas is pleased to announce its participation in Sagse LATAM, where it will present the Metaverse Gaming and virtual reality (VR) at Novomatic’s booth. This collaboration marks a significant advancement in the gaming industry, offering attendees the opportunity to experience Novomatic’s machines and an immersive metaverse environment.
“We are excited to introduce this new format and sales channel to the market,” the Chief Executive Officer for Land Vegas, David Fica, said. “As we work to launch our product globally in the coming months, we continue to integrate games and providers into the metaverse.”
This collaboration between Land Vegas and Novomatic underscores the commitment to innovation and delivering cutting-edge gaming experiences to players worldwide. It represents a significant step towards revolutionizing the gaming industry and opening up new distribution channels.
“We encourage the potential of virtual reality technology to enhance the gaming experience and expand market reach,” Fica said. “We look forward to exploring further opportunities together and establishing ourselves as a leading sales channel for the industry.”
Land Vegas extends the invitation to operators, industry executives to visit us at stand number 158 on March 20 and 21 in Buenos Aires, Argentina.
Argentina
LIGHT & WONDER™ ENTERS ARGENTINA FOR THE FIRST TIME THROUGH BETSSON AGREEMENT
Light & Wonder, Inc. (NASDAQ and ASX: LNW) (together with its subsidiaries, “Light & Wonder,” “L&W” or the “Company”) has successfully taken its content live in Argentina for the first time through Betsson Group, the leading global betting operator with more than 60 years of experience in the industry, as an important part of their customers’ entertainment mix.
The launch means players in the Province of Buenos Aires can now enjoy first-party games including 88 FORTUNES, Light & Wonder’s top-performing land-based title in Argentina, through Betsson Group’s brand betsson.bet.ar.
The go-live follows a recently extended agreement between the two long-established companies to bring Light & Wonder content to fresh regulated markets worldwide. A range of additional first and third-party content will also be distributed through the Light & Wonder platform to other Betsson Group brands in the coming months, handing the operator a significant increase in quality entertainment that it can bring to players in Argentina.
Betsson Group has nurtured a strong reputation as a top choice for players in Latin America, due to its unique, high-quality offering and because the company offers the best customer experience in the industry. For many years, Light & Wonder has provided its leading content to Betsson Group to spur growth in key markets globally and this launch represents the latest step in that process.
Tatiana García Barrenechea, Commercial Director – LATAM, at Light & Wonder, said: “Betsson Group is a very significant partner, one that has consistently demonstrated its dedication to excellence during an alliance that has grown successfully over the long-term.
“This debut launch in Argentina is a significant step in our expanded relationship and we are delighted to be able to grow together in this important country, serving players with relevant and highly engaging casino content.”
Laura Peretta, Head of Supplier Relations at Betsson Group, added: “Light & Wonder has proven to be a highly reliable supplier for many years during our iGaming growth journey as it’s very pleasing to be able to take its content live in Argentina.
“This partnership ensures nothing less than a superb content delivery. We look forward to seeing how our players in Argentina feel the thrill and excitement this content and added-value tools brings them because of this landmark launch.”
Light & Wonder’s ecosystem offers more than 3,500 games from a global network of in-house and third-party game studios, with unrivalled ease of integration that is robust and secure. All games available through the aggregation platform are supported with a comprehensive range of responsible gambling tools, helping to deliver a safe and enjoyable gaming experience for players.
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