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UFC PICKS officially revealed with Free to Play Pick’em contests, live match in-play betting and private custom contest creation amongst friends

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UFC, the world’s premier mixed martial arts organization, today revealed its new partnership with Low6 Limited, a Sports Gamification Technology company responsible for developing the much-anticipated UFC PICKS app. UFC PICKS brings a new second screen experience that puts the fan at the center of the action.

UFC PICKS app will be available on iOS and Android in the UK and Ireland. It is a must download for every UFC fan – granting exclusive access to our FREE to play £5000.00 Pick’em contest for every major UFC event this year. One of the most exciting features introduced to UFC fans allows friends to pit their knowledge against each other, creating custom tournaments consisting of events and questions of their choice, such as: Who will have the most body strikes?; Will there be a successful takedown this round?; Will the current round end in a TKO?.

Fans will experience engaging gameplay through the massive jackpot UFC PICKS contests and LIVE betting offerings. IMG Arena’s UFC statistics are integrated on the leaderboards that animate every strike of the bout and truly becomes a second screen experience all UFC fans are seeking. UFC fans will also be introduced to a first-class real-time statistics fight visualization which informs and provides fans with more stats then they ever imagined.

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“The partnership with Low6 and the launch of UFC PICKS will offer a new, unique and exciting way for our fanbase to interact with each other during UFC events,” commented Nicholas Smith, UFC Vice President Global Partnerships. “At a time where connecting with others is more important than ever, we are looking forward to launching UFC PICKS this December as we close the end of the year with some incredible UFC events.”

Wayne Stevenson, CEO Europe and Co-Founder of Low6 stated: “This is one of the most exciting partnership deals Low6 has completed. The UFC are undoubtably one of the most sought-after partners in world sport so this is fantastic for Low6. We are using the IMG Arena UFC data feed to provide the best possible experience to Low6 customers which means the UFC Picks app will be best in class. I’d like to thank everyone involved at the UFC and Low6 in getting this partnership completed”.

The UFC PICKS concept was spawned by Jamie Mitchell, CEO USA and Low6 Co-Founder: “ I was seeking a UFC specific, online betting platform for my mates and I to bet against each other. We couldn’t find anything that included the social aspect of betting against your friends. What happened that night, changed everything. We built our own UFC PICKS, right there on the living room table. Everyone selecting which fighters to win – Winner Takes All! Never before has there been a fan app built directly for the appetite of UFC’s fanbase. UFC PICKS is social by nature, easy to play, and best of all its free to play!”

Josh Turk, Chief Marketing Officer of Low6 added; “UFC PICKS is uniquely designed to engage the everyday UFC fan – no complex odds, no confusing betting terminology, no betting slips. Instead, UFC PICKS pits fans against each other, rather than versus the bookie. Simply submit your answers to a series of event questions and earn points for each outcome you predicted correctly. Plus, there’s guaranteed winner(s) for every contest, where lucky fans will walk away with instant cash prizes.”

While Low6 finalizes production of the new UFC PICKS app, fans will have the opportunity to sign-up now for early access. Please visit www.PlayUFCPicks.com

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Dario Leiman Head of Business Development in Latin America at SOFTSWISS

SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America

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SOFTSWISS, a leading global provider of iGaming software, announces the promotion of Dario Leiman from Regional Business Development Manager to Head of Business Development in Latin America.

SOFTSWISS has been actively focusing on building a solid foundation in Latin America since early 2024. As Regional Business Development Manager, Dario successfully established key partnerships that helped the company become a prominent player in the region. His efforts secured certifications for the SOFTSWISS Jackpot Aggregator in Brazil and the Game Aggregator in both Brazil and Peru. These milestones underscore the company’s commitment to meeting local regulatory requirements.

Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, comments: “SOFTSWISS has assembled one of the strongest teams of professionals for such a crucial market as Latin America. Dario’s promotion ensures we have the right expertise to guide our expansion here. I’m looking forward to seeing how the region will continue to grow under his leadership.”

In his new role as Head of Business Development in Latin America, Dario will oversee the development of business strategies to enhance SOFTSWISS’ market position in the region. This includes building new and nurturing existing partnerships and implementing the latest tech innovations that meet operators’ and players’ needs.

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Dario Leiman, Head of Business Development in Latin America at SOFTSWISS, shares: “I am truly honoured to take on this role. Our recent certifications in Brazil and Peru have opened up incredible prospects for local and international operators. I’ll do my best to ensure that SOFTSWISS continues to deliver best-in-class solutions tailored to the unique gaming landscape of Latin America.”

 

About SOFTSWISS

SOFTSWISS is an international technology company with over 15 years of experience developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licences and provides comprehensive software for managing iGaming projects. The company’s product portfolio includes the Online Casino Platform, the Game Aggregator with over 27,800 casino games, the Affilka Affiliate Platform, the Sportsbook Software and the Jackpot Aggregator. In 2013, SOFTSWISS revolutionised the industry by introducing the world’s first Bitcoin-optimised online casino solution. The expert team, based in Malta, Poland, and Georgia, counts over 2,000 employees.

The post SOFTSWISS Promotes Dario Leiman to Head of Business Development in Latin America appeared first on Gaming and Gambling Industry in the Americas.

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Altenar offers sportsbook advice with ‘Behind The Bet’ webinars

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Altenar is launching a series of free online webinars with helpful tips and advice for operators to gain a better understanding of how to maximise the potential of their sportsbook.

In the webinars titled ‘Behind The Bet’, experts from across Altenar’s departments will present their thoughts on a range of topics aimed at educating the audience and helping them optimise their sportsbook offering.

As a leading sportsbook provider in regulated markets around the world, Altenar’s products are tailored to the demands of various regions and are developed based on the localised expertise of the team.

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Account managers already play an important role in the business development of existing clients but ‘Behind The Bet’ will allow both current and potential customers to improve their understanding of various markets, regulations and sportsbook products.

The webinars will be held in English, Spanish and Portuguese to cater to the needs of a global audience, with the presentations followed by a question-and-answer session.

The first edition of Behind The Bet will focus on one of the hottest topics in the iGaming industry as Altenar’s Head of Licensing and Regulatory Compliance Magno Neiva and Sales Manager Frederico Caputi discuss the legal landscape in Brazil.

Charlie Williams, Commercial Director at Altenar, said: “The newly regulated market has opened up exciting opportunities for iGaming companies, but there are also many regulatory challenges to overcome in order to maximize market potential. Altenar’s success in highly regulated markets across the globe, and in South America, positions us to deliver a flexible range of products and services to help our clients grow in Brazil.”

Magno Neiva, Head of Licensing and Regulatory Compliance, said: “The Brazilian iGaming market is evolving rapidly, presenting exciting opportunities for operators and providers alike. As one of the most dynamic and promising regions in the industry, Brazil is at the centre of innovation and the new regulatory advancements are shaping the future of online betting and gaming in South America.

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“Altenar is proud to be part of this journey, bringing its expertise and cutting-edge solutions to a market that is poised for significant growth.”

This webinar, the first in a series, could not have chosen a more relevant market to explore. Through this discussion, Altenar aims to showcase how its advanced sportsbook and gaming solutions can help businesses thrive in this fast-moving environment.

The first edition of Behind The Bet will be held in Portuguese and takes place on March 12 at 11am (Brazilian Standard Time).

CLICK HERE TO BOOK YOUR FREE ATTENDANCE!

The post Altenar offers sportsbook advice with ‘Behind The Bet’ webinars appeared first on European Gaming Industry News.

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Delasport’s Full Platform Now Certified in Brazil

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After becoming one of the first B2B suppliers to get their sportsbook solution successfully GLI-certified for Brazil, Delasport has now achieved compliance with the requirements of SIGAP regarding its iGaming platform.

Obtaining the required GLI certifications and the integration with the Brazilian DataVault through SIGAP’s official API means that the solution is fully ready to dive headfirst into the market.

The certifications granted by Gaming Labs International to Delasport include the required set of approvals: the technical certificates for Betting System, Sports Betting Server (Sportsbook), a.k.a. Remote Game Server (RGS), and more.

Delasport also covers the geofencing requirements and the requirements for safer gambling monitoring and AML transaction monitoring.

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Part of the implementations include an intricate system with multi-factor authentication and a modern KYC provider, meeting all requirements of the market.

Just days ago, Delasport announced its first Brazilian deal with Latam-based B2B platform provider Vibra Solutions. This is all part of the company’s global expansion strategy where Brazil and LatAm in general is a key region to get established in.

“Successfully completing this second phase of GLI certification for Brazil reinforces the trust that players and operators place in Delasport’s products”, says Filippo Ferri, Delasport’s Chief Compliance Officer. “This certification highlights our ability to uphold the highest industry standards of integrity and fairness”, he concludes.

The post Delasport’s Full Platform Now Certified in Brazil appeared first on Gaming and Gambling Industry in the Americas.

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