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Anzu Brings In-game Ads to Animated Sci-Fi Game Virtuverse
Today, Anzu.io, the world’s leading in-game advertising platform, announced a new partnership with the game developers of Virtuverse, a third-person PC-based massive multiplayer online role-playing game (MMORPG). The deal will allow advertisers to display non-intrusive blended banner and video ads inside the animated fantasy game. Advertisers looking to connect with gamers in North and South America, Europe, and Russia will benefit the most as these are the most active regions for the game.
Virtuverse is built on the Unreal Engine which is what enables the game to have such captivating and stand-out graphics, a factor that attracts plenty of players and places the game in a premium category. Players can venture into any of the different fantasy lands, defeating monsters and collecting the spoils of war which can be traded for in-game items or exchanged for real money. While gamers, who average an unprecedented six and a half hours of playtime per session, explore futuristic worlds, they will encounter video and banner ads displayed on immersive billboards and interior screens in built-up settlements. These objects naturally fit into the futuristic game, with the ads enhancing the environment.
Since its first early access release in 2018, in addition to regularly adding new content, the development team has prioritized community building and listening to player feedback, which shows their ongoing commitment to creating a game that their dedicated fans love playing.
Virtuverse’s team is committed to keeping the game within the free-to-play model and supporting its costs through blended in-game ads. The game’s dedicated community has been vocal about supporting this monetization method, according to CEO and Founder Fin Yeates. The new partnership will contribute to what Yeates refers to as the ‘gaming economy’. Yeates said, “Virtuverse seeks to utilize Anzu to drive down costs for its players and offset operational costs with an immersive, in-game advertising system. Anzu’s the right partner for this!”
As players gravitate towards free-to-play games instead of paying around $60 per game, developers are actively looking for alternate ways to fund their businesses. In-game advertising has become a hot topic because it provides developers with a stable income stream that doesn’t rely on players paying for games. It also gives developers an opportunity to reduce the selling price of games without risking their bottom line. Anzu’s platform is the answer industry players have been waiting for. It provides gaming studios with a sustainable revenue stream, gamers with free game content, and advertisers with the ability to increase brand awareness through in-game ads that are non-disruptive and respect the gamer experience.
Anzu already works with big advertisers including Samsung and Vodafone, and gaming companies such as Ubisoft, Unfinished Pixel and Vivid Games to bring ads to games in the sports, racing, and simulation categories. With this partnership, Anzu extends its game genres to include animated fantasy, abating the doubts that industry had regarding how natural ads could look when placed in such an environment. Once again, Anzu has proved that the solution can work in any type of game content.
“Gamers won’t tolerate disruption anymore so we created a solution that works for them, game developers, and advertisers,” Anzu’s CEO and Co-founder Itamar Benedy said. “Many people were unsure of how video and banner ads could be harmoniously blended into an animated game, but we are happy to prove them wrong through our partnership with Virtuverse.”
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1spin4win
1spin4win partners with Alea to extend its classic portfolio reach
1spin4win, an established classic online slot provider, teams up with Alea, an award-winning casino game aggregator.
With this deal, 1spin4win is further cementing its reputation as a recognized iGaming studio and expanding its client network, which now features over 1,000 global partnerships.
The collaboration also marks another important step for the provider in strengthening its international presence. As a result of the agreement, 1spin4win’s classic portfolio of over 190 online slots will be added to Alea’s extensive library of more than 17,000 titles.
Players worldwide will be able to enjoy both existing hits and a steady stream of fresh releases, as the provider regularly launches four to five new titles each month. These include classic fruit hits, thrilling adventures, no-line slots, and a vast lineup of seasonal games tied to various international holidays, including Saint Patrick’s Day, Valentine’s Day, Oktoberfest, Halloween, and Christmas, to name a few.
The studio’s newly formed partner, Alea, is an acknowledged game aggregator that bridges the gap between providers and online casinos. With its single API integration, operators gain access to thousands of titles from over 250 global content studios without additional technical work.
Jaime Carvajal, Business Development Manager at 1spin4win, commented, “Collaborations like this are key to our long-term global growth strategy. Alea has built a strong platform connecting studios and operators, and we’re excited to see our games reach new audiences through this partnership.”
“1spin4win has built a solid reputation for delivering classic slot experiences backed by strong mathematics and transparent mechanics,” says Eduard Verdaguer, Partnerships Manager at Alea. “Welcoming their portfolio to our platform gives our operators access to a distinctive style of content that continues to resonate with players across multiple markets.”
About 1spin4win
1spin4win is a trusted game provider founded in May 2021 by ambitious developers with over 15 years of experience in the gambling industry. Since its inception, the company has expanded its portfolio to include over 190 classic online slots, all characterized by quality mathematics, transparent mechanics, and well-balanced gameplay — key factors that drive strong player retention. The studio aims to release an average of four new games each month in 2026 and offers effective promotional tools for casino operators to help them enhance player loyalty.
The post 1spin4win partners with Alea to extend its classic portfolio reach appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
1spin4win
1spin4win partners with Alea to extend its classic portfolio reach
1spin4win, an established classic online slot provider, teams up with Alea, an award-winning casino game aggregator.
With this deal, 1spin4win is further cementing its reputation as a recognized iGaming studio and expanding its client network, which now features over 1,000 global partnerships.
The collaboration also marks another important step for the provider in strengthening its international presence. As a result of the agreement, 1spin4win’s classic portfolio of over 190 online slots will be added to Alea’s extensive library of more than 17,000 titles.
Players worldwide will be able to enjoy both existing hits and a steady stream of fresh releases, as the provider regularly launches four to five new titles each month. These include classic fruit hits, thrilling adventures, no-line slots, and a vast lineup of seasonal games tied to various international holidays, including Saint Patrick’s Day, Valentine’s Day, Oktoberfest, Halloween, and Christmas, to name a few.
The studio’s newly formed partner, Alea, is an acknowledged game aggregator that bridges the gap between providers and online casinos. With its single API integration, operators gain access to thousands of titles from over 250 global content studios without additional technical work.
Jaime Carvajal, Business Development Manager at 1spin4win, commented, “Collaborations like this are key to our long-term global growth strategy. Alea has built a strong platform connecting studios and operators, and we’re excited to see our games reach new audiences through this partnership.”
“1spin4win has built a solid reputation for delivering classic slot experiences backed by strong mathematics and transparent mechanics,” says Eduard Verdaguer, Partnerships Manager at Alea. “Welcoming their portfolio to our platform gives our operators access to a distinctive style of content that continues to resonate with players across multiple markets.”
About 1spin4win
1spin4win is a trusted game provider founded in May 2021 by ambitious developers with over 15 years of experience in the gambling industry. Since its inception, the company has expanded its portfolio to include over 190 classic online slots, all characterized by quality mathematics, transparent mechanics, and well-balanced gameplay — key factors that drive strong player retention. The studio aims to release an average of four new games each month in 2026 and offers effective promotional tools for casino operators to help them enhance player loyalty.
The post 1spin4win partners with Alea to extend its classic portfolio reach appeared first on Americas iGaming & Sports Betting News.
Blockchain
SCCG Management Partners with Coinspaid to Support the Expansion of Blockchain Payment Infrastructure for Gaming Businesses
SCCG Management, a global advisory firm serving the gaming industry, has entered into a strategic partnership with Coinspaid Solutions, a blockchain payments infrastructure provider, to support go-to-market efforts for crypto-enabled payment solutions across selected gaming markets.
Under the partnership, SCCG will support Coinspaid’s business development, strategic introductions and commercial expansion across gaming operators, platforms and technology providers. SCCG states that it works across iGaming, sports betting, tribal gaming and broader gaming technology, drawing on more than 30 years of industry experience.
Coinspaid’s infrastructure enables businesses to accept more than 20 stablecoins & other cryptocurrencies, automate conversion into 40+ fiat currencies, and manage payouts and treasury operations through a single infrastructure layer with API and plugin-based integrations. The company also states that it builds compliance into onboarding and payment flows, including AML/KYC/KYB controls, on-chain monitoring, MLRO oversight, ISO/IEC 27001 certification and independent audits.
The partnership will focus on helping licensed gaming businesses evaluate where crypto payments can improve settlement speed, expand payment optionality for cross-border audiences, and streamline payout workflows, subject to jurisdictional review, onboarding and applicable regulatory requirements in each market. Coinspaid also highlights rate lock at checkout, automatic fiat conversion and final settlement on eligible crypto payment flows.
“As gaming businesses continue to expand across markets, the demand for payment infrastructure that is both commercially effective and operationally resilient is only increasing,” said Stephen Crystal, Founder and CEO of SCCG Management. “Coinspaid Solutions brings together payments, payouts and compliance in a way that aligns with how many operators are thinking about growth today. We are pleased to support their expansion through our network across gaming and gaming technology.”
“At Coinspaid, we see sustainable growth in gaming as a combination of product capability, operational reliability and a compliance-first approach,” said Max Krupyshev, Co-founder of Coinspaid. “Our partnership with SCCG is designed to help businesses assess where stablecoin payments can add real value from player deposits and payouts to treasury operations, while keeping regulatory and risk considerations central to implementation.”
The partnership will also include coordinated business development and educational initiatives, including executive introductions, and educational content for operators and technology partners exploring blockchain payment infrastructure.
The post SCCG Management Partners with Coinspaid to Support the Expansion of Blockchain Payment Infrastructure for Gaming Businesses appeared first on Americas iGaming & Sports Betting News.
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