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Sam Houlding becomes Chief Commercial Officer at Spotlight Sports Group

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Spotlight Sports Group has announced Sam Houlding will replace Mike Griffin as Chief Commercial Officer. Griffin left his role as Chief Revenue Officer of the group, on September 30th.

Griffin said ‘After an extended period, it is now time for me to step away from the Spotlight Sports Group and see what the next chapter of my life holds. It’s been more than a job, it has been a way of life, and like life itself, there have been some lows, but mainly it has been lots of highs, created by the brilliant people I have had the opportunity to meet and work with within the industry.  However, even in these difficult circumstances with a heavy heart, I have decided the time is right for me to leave Spotlight Sports Group to pursue an exciting new challenge. I leave a transformed business safe in the knowledge that we have the best talent in the industry working for Spotlight Sports Group. This wasn’t a decision I have taken lightly but one that has been in planning from pre-covid. I’m leaving a business that has changed so much in my time and has transformed into a leading data technology business.  I’m delighted my good friend and colleague, Sam Houlding, will take over the reins across the Spotlight Sports Group from 1st October and I trust he is going to continue to an incredible job.’

Houlding said ‘I am thrilled to be taking the role of Chief Commercial Officer at Spotlight Sports Group. This is an incredibly important time for the business and we are set up to continue our exciting evolution over the coming years thanks to the legacy Mike leaves after changing this business during his time here.  Mike’s journey at Spotlight Sports Group has seen the establishment of our strong affiliate channels, the rapid growth of our content syndication business, the launch of our trading platform – AllSported –  and integrating us with high street bookmakers across the UK and Ireland. Our aim is to continue to provide our partners with fantastic value across every area of our business and whilst Mike has set a very high bar over the years, my aim is to ensure that we continually improve the level of value we can offer and cement Spotlight Sports Group as the leading service provider in the industry.’

Spotlight Sports Group is the home to highly successful brands in the betting world including Racing Post, one of the most recognised and trusted names in sports betting with more than 34 years of intimate industry experience. The global reach and sports expertise are further strengthened by My Racing, Free Super Tips, Pickswise and Intellr. The specialist international agency services, ICS-digital and ICS-translate, help improve clients’ effectiveness in the marketplace by driving extended reach and increased traffic through performance marketing and by providing expertise in SEO, content marketing, digital PR and translation services.

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Slotegrator enhances retention economy with built-in adjustable engagement toolkit

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Slotegrator, a leading software and business solution provider in the iGaming industry, announces updates to its platform that enable operators to create, build, and test retention strategies adapted to different markets.

Operators expanding into new markets now have a tool to rapidly design and configure their player retention strategies. Slotegrator’s Casino Builder module, part of the company’s turnkey platform, offers flexible GEO-adapted retention mechanics integrated directly into the platform ecosystem.

The retention toolkit features a range of options for operators to choose from, including lootboxes, automated tournaments, bonus mechanics, reward systems, a Wheel of Fortune mechanic, and the ability to create proprietary mini-games. Thanks to the platform’s Casino Builder module, all of these retention mechanics can be quickly adjusted to fit any market without the need for a development team. 

“Attracting traffic is easy. Retaining it is much harder. The real battle in today’s market is fought over every additional active day in the player lifecycle. Across the industry, we’re seeing a growing trend toward CRM gamification, which consistently delivers a 10–15% increase in NGR through a 15–20% uplift in deposit frequency and improved D30 retention,” says Slotegrator COO Olga Ivanchik.

Operators looking to expand their project into a new market are often frustrated by slow launch cycles, difficult adaptation, and operational complexity. After launch, retention economy becomes paramount if the brand hopes to remain competitive in the long term. Slotegrator’s updated platform accounts for both the initial expansion and the ongoing effort to build a base of players.

Slotegrator’s updated turnkey platform is designed for a fast launch, with new projects opening in as little as 8-13 days. To help platforms perform as quickly as possible, the Casino Builder module offers the ability to instantly customize the frontend with the use of preset templates. 

One-size-fits-all mechanics are losing their efficacy as players come to expect more and more personalized experiences. Additionally, players in different markets respond to different retention mechanics. Some markets react better to instant rewards, such as loot boxes, while others prefer gamified progression such as VIP programs. Still others are best engaged by tournaments. 

In addition to the individual mechanics, the platform enables operators to adapt their retention logic to their target market. Logic can be adjusted to audience behaviour, bonus strategy, acquisition source, and player lifecycle stage. 

The Wheel of Fortune feature has localized retention mechanics that can cater to different GEOs. Rewards, currencies, retention logic, and even the wheel itself can all be adjusted to suit the preferences and behavior of the target audience.

The process of testing exact player preferences in any given market is time consuming and costly. With Casino Builder, however, adjustments can be made on the fly: In addition to independently creating and launching retention mechanics, operators can carry out testing, and adjust their strategic logic accordingly. 

ABOUT THE COMPANY

Since 2012, Slotegrator has been one of the iGaming industry’s leading software and business solution providers for online casino and sportsbook operators.

The company’s main focus is software development and support for online casino platforms, as well as the integration of game content and payment systems.

The company works with licensed game developers and offers a vast portfolio of casino content: slots, live casino games, poker, virtual sports, table games, lotteries, casual games, and data feeds for betting.

Slotegrator also provides consulting services in gambling license acquisition and business incorporation.

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Jinero Wins Best Marketing Campaign at SiGMA Asia Awards 2026

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Jinero,  an affiliate program rooted in a deep immersion into Asian culture, has been honored with the prestigious Best Marketing Campaign 2026 recognition at the annual edition of the SiGMA Asia Awards.

The grand ceremony took place at the SMX Convention Center in Manila during the SiGMA Asia summit, running from May 31st to June 3rd, 2026. The event brings Asia’s gaming market to life, uniting top government officials, C-level executives, and the global B2B and B2C iGaming elite to network and drive industry change.

The highly competitive “Best Marketing Campaign” category recognizes top-tier programs that demonstrate exceptional creativity, commercial impact, and strategic execution. Operating under its core philosophy “The Pure Mathematics of Success” with the creative campaign theme “These Paws Are Made for Profit”, Jinero secured the top spot following its breakout entry into the market, which delivered an immediate and massive surge in performance metrics.

The campaign stood out for its seamless integration of culturally resonant branding and backend operational reliability. Central to this strategy was JINJI—the six-armed lucky cat serving as the official mascot. By blending traditional Asian symbols of prosperity with a sophisticated corporate aesthetic, JINJI established immediate market recall and a deep connection with partners.

“We are immensely proud of this recognition from SiGMA Asia,” commented the Jinero Team. “When we built Jinero, our intention was to create a golden gateway where deep regional understanding meets structural reliability. By pairing the cultural storytelling of JINJI with the pure mathematics of success, we have removed the uncertainty from affiliate growth. This award proves that success favors those who step forward with purpose, respect, and a clear structure, and this milestone belongs entirely to the partners walking this path with us.”

About Jinero:

Jinero is a performance-driven affiliate program designed to connect global ambition with the fast-growing Asian market. Built on deep regional insight and a strategic understanding of local player behavior, Jinero transforms Asia’s cultural codes into measurable performance. For more information, check out the official website at jinero.com.

About SiGMA Asia:

SiGMA is a global events and media authority focused on driving connections within the iGaming and tech industries. Bringing together top government officials, industry leaders, and land-based and digital exhibitors, the SiGMA Asia summit highlights the region’s rapid growth through premium networking and dynamic conference spaces.

The post Jinero Wins Best Marketing Campaign at SiGMA Asia Awards 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Ben Scobie-Trumper Head of Sales at mkodo

GGPoker selects GeoLocs geolocation service for regulated Ontario market

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mkodo’s GeoLocs will handle in-platform location checks for GGPoker players in Ontario, removing the need for a separate verification app.

GGPoker has selected GeoLocs by mkodo as its geolocation service provider for the operator’s regulated Ontario offering.

Under the partnership, GeoLocs will provide in-platform location verification for GGPoker players across Ontario, with the aim of supporting regulatory compliance without requiring an additional app download or separate approval process.

“Our priority is to ensure players have a seamless experience on GGPoker whilst staying fully compliant with regulations. We chose GeoLocs because of their proven expertise, industry and regulatory knowledge and the fact that players don’t need to verify location through a separate app or download.” – Sarne Lightman, Managing Director of GGPoker.

“The partnership with GGPoker is very exciting. We’re proud to support a globally recognised operator in delivering a seamless, compliant player experience in Ontario. With Alberta opening in July, the partnership with GGPoker in Ontario further reinforces GeoLocs’ expansion across the Canadian gaming market.” – Ben Scobie-Trumper, Head of Sales at mkodo.

GeoLocs is a geolocation product built by mkodo for regulated markets, supporting web and mobile location checks for gaming, sports betting, poker and lottery operators, according to the company.

The post GGPoker selects GeoLocs geolocation service for regulated Ontario market appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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