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Sam Houlding becomes Chief Commercial Officer at Spotlight Sports Group

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Spotlight Sports Group has announced Sam Houlding will replace Mike Griffin as Chief Commercial Officer. Griffin left his role as Chief Revenue Officer of the group, on September 30th.

Griffin said ‘After an extended period, it is now time for me to step away from the Spotlight Sports Group and see what the next chapter of my life holds. It’s been more than a job, it has been a way of life, and like life itself, there have been some lows, but mainly it has been lots of highs, created by the brilliant people I have had the opportunity to meet and work with within the industry.  However, even in these difficult circumstances with a heavy heart, I have decided the time is right for me to leave Spotlight Sports Group to pursue an exciting new challenge. I leave a transformed business safe in the knowledge that we have the best talent in the industry working for Spotlight Sports Group. This wasn’t a decision I have taken lightly but one that has been in planning from pre-covid. I’m leaving a business that has changed so much in my time and has transformed into a leading data technology business.  I’m delighted my good friend and colleague, Sam Houlding, will take over the reins across the Spotlight Sports Group from 1st October and I trust he is going to continue to an incredible job.’

Houlding said ‘I am thrilled to be taking the role of Chief Commercial Officer at Spotlight Sports Group. This is an incredibly important time for the business and we are set up to continue our exciting evolution over the coming years thanks to the legacy Mike leaves after changing this business during his time here.  Mike’s journey at Spotlight Sports Group has seen the establishment of our strong affiliate channels, the rapid growth of our content syndication business, the launch of our trading platform – AllSported –  and integrating us with high street bookmakers across the UK and Ireland. Our aim is to continue to provide our partners with fantastic value across every area of our business and whilst Mike has set a very high bar over the years, my aim is to ensure that we continually improve the level of value we can offer and cement Spotlight Sports Group as the leading service provider in the industry.’

Spotlight Sports Group is the home to highly successful brands in the betting world including Racing Post, one of the most recognised and trusted names in sports betting with more than 34 years of intimate industry experience. The global reach and sports expertise are further strengthened by My Racing, Free Super Tips, Pickswise and Intellr. The specialist international agency services, ICS-digital and ICS-translate, help improve clients’ effectiveness in the marketplace by driving extended reach and increased traffic through performance marketing and by providing expertise in SEO, content marketing, digital PR and translation services.

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Hell Clock targets PS5 and Xbox Series X|S launch on July 14 alongside Cursed War expansion

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Rogue Snail and Mad Mushroom moved the console release from June 2 to avoid Path of Exile’s Return of the Ancients update.

Hell Clock will launch on PlayStation 5 and XBox Series X|S on July 14, 2026, with its first major expansion, Cursed War, releasing the same day on consoles and Steam, according to Rogue Snail and publisher Mad Mushroom.

The date was disclosed during the Latin American Games Showcase alongside a new trailer focused on skills coming in Cursed War: youtu.be/cUWtDLd_u6Y.

Rogue Snail said the console edition and expansion were originally planned for a June 2 launch, but were shifted to avoid Path of Exile’s recent Return of the Ancients update.

Cursed War adds a new story act set during the Paraguayan War of 1864–1870, plus “over 10 new environments,” additional skills and relics, new bosses, and new endgame systems including Endless Nightmares and the full version of Ascension, the company said.

Hell Clock is set against a dark fantasy take on real Brazilian history, including the late 19th century War of Canudos, and is built around ARPG progression with roguelike run structure and build customization.

The post Hell Clock targets PS5 and Xbox Series X|S launch on July 14 alongside Cursed War expansion appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Where to Drive Tier-1 Sport Traffic in June World Cup & N1 Sport Promo

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June offers one of the biggest traffic opportunities of 2026. The start of the FIFA World Cup, combined with the NBA Finals, Formula 1 races, Wimbledon, UFC Freedom 250, and major esports tournaments, creates a unique environment for affiliates looking to scale sports and prediction traffic.

With the FIFA World Cup 2026 driving global attention and audience engagement to seasonal highs, N1 Partners is launching the N1 Sport Promo from June 10 to July 20 to help affiliates maximise results during the busiest period of the sports calendar. 

Key Sports Events in June

N1 Partners team has selected the most important events of the month to help affiliates plan campaigns and drive traffic effectively.

Soccer

The FIFA World Cup dominates the sports calendar and is expected to generate the highest engagement levels of the year.

11.06–19.07 | FIFA World Cup 2026

Key opening-stage matches:

  • 11.06 | Mexico vs South Africa
  • 12.06 | Canada vs Bosnia
  • 13.06 | USA vs Paraguay
  • 14.06 | Brazil vs Morocco
  • 14.06 | Germany vs Curacao
  • 15.06 | Netherlands vs Japan
  • 16.06 | France vs Senegal
  • 17.06 | Argentina vs Algeria
  • 18.06 | England vs Croatia
  • 20.06 | Netherlands vs Sweden
  • 21.06 | Germany vs Ivory Coast
  • 24.06 | England vs Ghana
  • 25.06 | Scotland vs Brazil
  • 26.06 | Ecuador vs Germany
  • 27.06 | Uruguay vs Spain
  • 28.06–04.07 | FIFA World Cup Round of 32

MMA 

UFC Freedom 250 will make history as the first UFC event ever held at the White House. Set against one of the most iconic landmarks in the world, the event will bring together elite fighters, championship bouts, and a unique atmosphere to celebrate America’s 250th anniversary.

  • 14.06 | UFC Freedom 250

Basketball

The NBA Finals remain one of the strongest traffic drivers for North American audiences. 

  • 04.06–20.06 | NBA Finals Series Begins

Tennis

June combines the final stages of Roland Garros with the beginning of the grass-court season and Wimbledon.

  • 08.06–14.06 | WTA London
  • 29.06–12.07 | Wimbledon

Formula 1

In June, Formula 1 continues to generate stable engagement from dedicated sports audiences.

  • 14.06 | Barcelona Grand Prix
  • 28.06 | Austrian Grand Prix

Esports

Major CS2 tournaments continue attracting valuable younger audiences across Tier-1 markets.

  • 02.06–21.06 | IEM Cologne 2026

Cricket

Cricket remains one of the most important verticals for many Tier-1 GEOs.

  • 09.06 | Bangladesh vs Australia (ODI)
  • 11.06 | Bangladesh vs Australia (ODI)
  • 25.06 | England vs New Zealand (Test Series)

How to maximize results from event-driven traffic

June is the beginning of the most anticipated sporting event of the year. With the FIFA World Cup 2026 kicking off alongside the NBA Finals, Wimbledon, Formula 1 races, and IEM Cologne, affiliates have access to a constant stream of high-intent traffic opportunities.

For partners working with N1 Bet, RollXO, and Lucky Hunter via N1 Partners, this creates favourable conditions to attract new players, increase FTD volumes, and scale campaigns across Tier-1 GEOs.

To make the most of June traffic:

  • prioritize World Cup matches and key tournament stages that naturally generate the highest audience engagement;
  • prepare event-specific creatives and landing pages, and build content and advertising funnels around match predictions, odds, and tournament storylines.
  • increase budgets during high-profile fixtures and knockout rounds;
  • test both Sports Betting and Prediction Market offers to capture different audience segments;
  • monitor performance daily and scale winning campaigns quickly while demand remains high.

June sports traffic insights

June is all about momentum. This period combines multiple large-scale events running simultaneously, creating continuous demand across different sports audiences.

The FIFA World Cup opening weeks are expected to drive the highest engagement, fuelled by match predictions, team analysis, odds, and live betting. While football will dominate traffic, tennis, Formula 1, esports, and basketball offer valuable diversification and additional scaling opportunities throughout the month.

Affiliates who react quickly to event-driven demand and adapt campaigns to specific sports audiences are likely to see the strongest results during June and the opening stages of the World Cup.

Top promos for N1 Partners projects in June

Every month, N1 Partners launches a series of seasonal promotions across key brands to help partners increase conversions and maximise the value of the traffic they drive to these offers.

Golden Rush Lottery (RollXO, N1 Bet)
Period: 03.06–23.06
Prize pool: €120,000

Summer Rush Lottery (RetroBet, Jet4Bet, Spirit Casino, SlotLounge)
Period: 09.06–14.06
Prize pool: €30,000

Hall of Champions Tournament (Goldex Casino)
Period: 11.06–14.06
Prize pool: €1,500 + 1,000 FS

Celestial Constellation Lottery (Lucky Hunter)
Period: 12.06–21.06
Prize pool: €5,000 + 2,000 FS

Trophy Chase Lottery (SlotLords, SlotsMines)
Period: 17.06–23.06
Prize pool: €7,000 + 3,000 FS

Wanna learn more? Contact your manager right now!

Join N1 Partners

N1 Partners is a multi-brand affiliate program and direct advertiser, bringing together 14+ casino and betting brands with high LTV and Reg2Dep rates in Tier-1 GEOs.

N1 Partners offers competitive terms for top partners, including CPA up to €700 and RevShare up to 55%, ensuring stable and scalable performance.

Trusted by 14,000+ partners, N1 Partners stands out for its transparency, flexibility, and focus on long-term partnerships, supported by a strong product portfolio and advanced retention systems.

Haven’t joined N1 Partners yet? Contact the manager, get involved and make the most of the 2026 sports season.

The post Where to Drive Tier-1 Sport Traffic in June World Cup & N1 Sport Promo appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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FIFA World Cup

Where to Drive Tier-1 Sport Traffic in June World Cup & N1 Sport Promo

Published

on

where-to-drive-tier-1-sport-traffic-in-june-world-cup-&-n1-sport-promo

June offers one of the biggest traffic opportunities of 2026. The start of the FIFA World Cup, combined with the NBA Finals, Formula 1 races, Wimbledon, UFC Freedom 250, and major esports tournaments, creates a unique environment for affiliates looking to scale sports and prediction traffic.

With the FIFA World Cup 2026 driving global attention and audience engagement to seasonal highs, N1 Partners is launching the N1 Sport Promo from June 10 to July 20 to help affiliates maximise results during the busiest period of the sports calendar. 

Key Sports Events in June

N1 Partners team has selected the most important events of the month to help affiliates plan campaigns and drive traffic effectively.

Soccer

The FIFA World Cup dominates the sports calendar and is expected to generate the highest engagement levels of the year.

11.06–19.07 | FIFA World Cup 2026

Key opening-stage matches:

  • 11.06 | Mexico vs South Africa
  • 12.06 | Canada vs Bosnia
  • 13.06 | USA vs Paraguay
  • 14.06 | Brazil vs Morocco
  • 14.06 | Germany vs Curacao
  • 15.06 | Netherlands vs Japan
  • 16.06 | France vs Senegal
  • 17.06 | Argentina vs Algeria
  • 18.06 | England vs Croatia
  • 20.06 | Netherlands vs Sweden
  • 21.06 | Germany vs Ivory Coast
  • 24.06 | England vs Ghana
  • 25.06 | Scotland vs Brazil
  • 26.06 | Ecuador vs Germany
  • 27.06 | Uruguay vs Spain
  • 28.06–04.07 | FIFA World Cup Round of 32

MMA 

UFC Freedom 250 will make history as the first UFC event ever held at the White House. Set against one of the most iconic landmarks in the world, the event will bring together elite fighters, championship bouts, and a unique atmosphere to celebrate America’s 250th anniversary.

  • 14.06 | UFC Freedom 250

Basketball

The NBA Finals remain one of the strongest traffic drivers for North American audiences. 

  • 04.06–20.06 | NBA Finals Series Begins

Tennis

June combines the final stages of Roland Garros with the beginning of the grass-court season and Wimbledon.

  • 08.06–14.06 | WTA London
  • 29.06–12.07 | Wimbledon

Formula 1

In June, Formula 1 continues to generate stable engagement from dedicated sports audiences.

  • 14.06 | Barcelona Grand Prix
  • 28.06 | Austrian Grand Prix

Esports

Major CS2 tournaments continue attracting valuable younger audiences across Tier-1 markets.

  • 02.06–21.06 | IEM Cologne 2026

Cricket

Cricket remains one of the most important verticals for many Tier-1 GEOs.

  • 09.06 | Bangladesh vs Australia (ODI)
  • 11.06 | Bangladesh vs Australia (ODI)
  • 25.06 | England vs New Zealand (Test Series)

How to maximize results from event-driven traffic

June is the beginning of the most anticipated sporting event of the year. With the FIFA World Cup 2026 kicking off alongside the NBA Finals, Wimbledon, Formula 1 races, and IEM Cologne, affiliates have access to a constant stream of high-intent traffic opportunities.

For partners working with N1 Bet, RollXO, and Lucky Hunter via N1 Partners, this creates favourable conditions to attract new players, increase FTD volumes, and scale campaigns across Tier-1 GEOs.

To make the most of June traffic:

  • prioritize World Cup matches and key tournament stages that naturally generate the highest audience engagement;
  • prepare event-specific creatives and landing pages, and build content and advertising funnels around match predictions, odds, and tournament storylines.
  • increase budgets during high-profile fixtures and knockout rounds;
  • test both Sports Betting and Prediction Market offers to capture different audience segments;
  • monitor performance daily and scale winning campaigns quickly while demand remains high.

June sports traffic insights

June is all about momentum. This period combines multiple large-scale events running simultaneously, creating continuous demand across different sports audiences.

The FIFA World Cup opening weeks are expected to drive the highest engagement, fuelled by match predictions, team analysis, odds, and live betting. While football will dominate traffic, tennis, Formula 1, esports, and basketball offer valuable diversification and additional scaling opportunities throughout the month.

Affiliates who react quickly to event-driven demand and adapt campaigns to specific sports audiences are likely to see the strongest results during June and the opening stages of the World Cup.

Top promos for N1 Partners projects in June

Every month, N1 Partners launches a series of seasonal promotions across key brands to help partners increase conversions and maximise the value of the traffic they drive to these offers.

Golden Rush Lottery (RollXO, N1 Bet)
Period: 03.06–23.06
Prize pool: €120,000

Summer Rush Lottery (RetroBet, Jet4Bet, Spirit Casino, SlotLounge)
Period: 09.06–14.06
Prize pool: €30,000

Hall of Champions Tournament (Goldex Casino)
Period: 11.06–14.06
Prize pool: €1,500 + 1,000 FS

Celestial Constellation Lottery (Lucky Hunter)
Period: 12.06–21.06
Prize pool: €5,000 + 2,000 FS

Trophy Chase Lottery (SlotLords, SlotsMines)
Period: 17.06–23.06
Prize pool: €7,000 + 3,000 FS

Wanna learn more? Contact your manager right now!

Join N1 Partners

N1 Partners is a multi-brand affiliate program and direct advertiser, bringing together 14+ casino and betting brands with high LTV and Reg2Dep rates in Tier-1 GEOs.

N1 Partners offers competitive terms for top partners, including CPA up to €700 and RevShare up to 55%, ensuring stable and scalable performance.

Trusted by 14,000+ partners, N1 Partners stands out for its transparency, flexibility, and focus on long-term partnerships, supported by a strong product portfolio and advanced retention systems.

Haven’t joined N1 Partners yet? Contact the manager, get involved and make the most of the 2026 sports season.

The post Where to Drive Tier-1 Sport Traffic in June World Cup & N1 Sport Promo appeared first on Americas iGaming & Sports Betting News.

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