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PlayIllinois.com: Mobile registration a boon for Illinois sportsbooks

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An executive order that temporarily allowed remote registration for sports bettors helped Illinois open the door to a remarkable July, even if only two sportsbooks were operating to take advantage.

The Illinois Gaming Board announced Thursday that 230,000 mobile sports betting accounts have been created, a number that would have been a fraction of that with the state’s in-person registration requirement in effect, according to analysts for PlayIllinois, which tracks regulated online and retail gaming in the state. And with the remote registration window once again opened by Gov. J.B. Pritzker, at least until Saturday, new sportsbooks opening, and major sports returning, the difference in the coming months could be in the 10s of millions of dollars.

“We have seen over the past two years that legal jurisdictions with remote registration have a distinct advantage over those states with an in-person registration requirement,” said Dustin Gouker, lead analyst for PlayIllinois.com. “With Illinois’ sizable potential as a market, it could be a difference measure in tens of millions in wagers each month.”

PlayIllinois estimates that the sports betting market in the state will eventually grow to $9 billion to $11 billion in bets annually, but the industry is off to an uneven start amid a pandemic and confusing in-person registration rules that have been on again and off again. Through July, Illinois sportsbooks have accepted $61.8 million in bets, with $52.5 million coming in a July that was mostly void of major U.S. sports, according to official reporting released earlier this week.

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$51.9 million of July’s handle was generated by BetRivers/Rivers Casino in Des Plaines, with the remainder coming from Argosy Casino Alton. The surge was inevitable, with or without remote registration. But to put BetRivers month into perspective, its Illinois handle would have topped every sportsbook in Pennsylvania except FanDuel during the month of July.

Not bad for a debut.

With few major sports to bet on, BetRivers received a significant boost from Gov. Pritzker’s executive order to suspend the state’s in-person registration requirement — which forces a sports bettor to be in the physical presence of a retail sportsbook at time of registration — until July 26. That suspension was reinstituted on Aug. 26 through at least Saturday, opening the door for a remote registration boom for DraftKings, FanDuel, PointsBet, and William Hill, which have all launched online sportsbooks in Illinois since. But no one is certain if the governor will allow the executive order to lapse this weekend.

“We’re so early in the process in Illinois, but August and September will be particularly telling months,” Gouker said. “Obviously, we expect a surge in action just from a full schedule of major sports. But remote registration widens the market by simply adding a layer of convenience for those in Illinois who don’t live near a retail sportsbook.”

The difference between in-person registration requirements and remote registration can be dramatic. Nowhere is that clearer than in New Jersey and Nevada.

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New Jersey, which does not have in-person registration requirements, has overtaken Nevada as the nation’s largest sports betting market. And that difference has been critical during the pandemic.

New Jersey — which does not have in-person registration requirements — has overtaken Nevada as the nation’s largest sports betting market, topping Nevada in every month this year and shattering Nevada’s record for monthly handle in August with $668 million in wagers. And from March through July, New Jersey accepted $834.5 million in bets, nearly twice as much as Nevada’s $441.1 million.

Indiana, Colorado, and Pennsylvania have seen success fueled by online betting without in-person registration, too.

“It is a key differentiator and fundamental difference between Nevada and the largest of the newer markets, all of which have benefited from their online products being untethered to in-person registration,” Gouker said. “That has held especially true during the pandemic, when in-person betting has slowed even after reopening from shutdowns.”

For more information and analysis on regulated sports betting in Illinois, visit PlayIllinois.com/news.

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About the PlayUSA.com Network:
The PlayUSA.com Network is a leading source for news, analysis, and research related to the market for regulated online gaming in the United States. With a presence in over a dozen states, PlayUSA.com and its state-focused branches (including PlayIndiana.com, PlayIllinois.com, PlayNJ.com and PlayPennsylvania.com) produce daily original reporting, publish in-depth research, and offer player advocacy tools related to the advancement of safe, licensed, and legal online gaming options for consumers. Based in Las Vegas, the PlayUSA Network is independently owned and operated, with no affiliation to any casino — commercial, tribal, online, or otherwise.

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ROGA Launches National College Education Campaign

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The Responsible Online Gaming Association (ROGA) has launched the “Know Your Play” campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.

“College students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,” ROGA Executive Director Dr. Jennifer Shatley said.

The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.

“EPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,” Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.

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The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.

“College life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, we’re helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,” Kindbridge Group CEO Daniel Umfleet, said.

“College students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,” RGC CEO Sarah McCarthy said.

The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.

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Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company

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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.

This order marks one of Siyata’s first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.

“This new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7’s robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,” Marc Seelenfreund, CEO of Siyata Mobile, said.

The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.

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CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars

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CasinoCanada, the number one gambling guide for players in Canada, is thrilled to announce its new partnership with Ocean Spin a brand under the umbrella of LaLa Stars.

This collaboration marks an exciting step in CasinoCanada’s mission to provide its audience with the most comprehensive and up-to-date information on top gaming experiences.

The partnership agreement will grant LaLa Stars premium visibility across high-traffic sections of CasinoCanada’s website, which has been a trusted source for Canadian players for over 20 years.

LaLa Stars presents itself as an affiliate program that generates double-digit profits by making it easy and enjoyable to promote the brands. The program features a memorable design, a player-centric retention system, top-tier payment options, and game providers. Fast payments, flexible commission models, high-converting brands, powerful reporting, no middlemen, and outstanding conversion make LaLa Stars a popular choice. Additional company benefits are: a revenue share of up to 60%, a CPA of up to €500, hybrid CPA.

Ocean Spin Casino, a brand of LaLa Stars company, despite being quite new on the iGaming market, is a huge online gambling platform where all casino newcomers are greeted with a welcome bonus of 100% for up to €500, and 200 free spins plus one Bonus Crab. It comes as a first deposit bonus for a minimum deposit amount of €20. Sports-betting enthusiasts can also claim a welcome bonus of 100% for up to €100.

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Ocean Spin Casino’s games include: gaming machines, roulette blackjack, betting, video poker, bingo, baccarat, jackpot games, and live games.

“We are excited to meet our new partner Ocean Spin Casino, and hope to bring maximum use and value to our community,” said Aleksandra Drigo, Sales Director at CasinoCanada. “This partnership perfectly reflects our dedication to highlighting the best in the gaming industry while offering our audience valuable insights and chances to experience top-notch gaming. We hope for a productive and long-term partnership!”

The partnership is now live, featuring LaLa Stars reviews and exclusive offers on the CasinoCanada website. This collaboration is set to deliver even more thrilling updates, exclusive content, and personalized promotions for the Canadian gambling community.

The post CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars appeared first on Gaming and Gambling Industry in the Americas.

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