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YGAM and Betknowmore UK launch Safer Gambling Training programme

Leading charities the Young Gamers & Gamblers Education Trust (YGAM) and Betknowmore UK have joined forces to launch Safer Gambling Training, a purposeful new programme to provide gambling industry employees with specialist online training to strengthen play protection standards and effectively safeguard consumers from gambling-related harm. The resources have been developed using a methodology known as ‘flipped learning’ derived from Neuroscience studies on how the brain learns.
The collaboration combines specialist knowledge, lived experience insight and research to create what is believed to be the most advanced and comprehensive training programmes globally. Six interactive digital training modules have been released which cover key topics including customer vulnerability, safeguarding, customer interaction, identifying harm and employee mental health and well-being.
The training content is all relevant to the Gambling Commissions latest LCCP requirements and has received funding from regulatory settlements to support the delivery of the National Strategy to Reduce Gambling-related Harms. The Canada-based Responsible Gambling Council (RGC) is also involved in the alliance acting as independent evaluation partners.
Lee Willows, Chief Executive of YGAM said “Our journey with Betknowmore UK has been humbling. Together we have been fortunate to work with a number of operators to deliver face-to-face training over the last twelve months and so having a strategic alliance to continue this and combine with digital learning seems a good natural progression. Player protection and understanding customer vulnerability is an area we know operators want to upskill their staff in.”
“Safer Gambling Training will support the customer facing teams by increasing their understanding gambling-related harm through the lens of lived-experience. We are working with international partners to scope an International Standard that colleagues within the sector can take with them throughout their career, and which includes regular mandatory updates and refresher courses.”
Frankie Graham, Chief Executive of Betknowmore said: “Companies operating in the gambling space require trained employees providing consistent, high level and trusted customer service. Our aim with this new training programme is to help raise standards and create a benchmark of knowledge and understanding of gambling-related harm.
We have developed content with collaboration from those with lived experience of gambling, combined with the insight and knowledge from our partner organisations who are experts within their sector. We will continue to develop our programme, ensuring it remains fit for the changing, dynamic gambling market, with the ultimate purpose of keeping players safe and free from harm.”
Design agency Me&You are designing a new Safer Gambling website and eLearning content. All profits made by Safer Gambling Training will go back into the two charities to support their social purposes.
Visit www.safergamblingtraining.com for more information.
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Australia
RTG Announces Evive Australia as the First Innovation to Take the Stage at Pitch!

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Regulating the Game (RTG) has announced Evive Australia as the first innovation to take the stage at Pitch! – part of the annual RTG gathering in Sydney in March.
The event will take place at the famous Sydney Opera House on 9 March 2026, as part of the sixth edition of the international regulatory and industry conference.
Evive is an app designed to help people change how they play or seek support for gambling harms. Created by Sam DeMello, a tech specialist drawing on his lived experience of gambling harm, and supported by Jay Robinson, a safer-gambling expert with over two decades of harm-minimisation and prevention experience, Evive Australia aims to deliver personalised tools, resources and pathways for anyone seeking to reduce risk or access help.
“Evive brings together real-world experience, clinical expertise and technology to create an accessible and credible platform for change. Pitch! was conceived to spotlight exactly these kinds of innovations – ideas that challenge convention, improve safeguards and reimagine the future of regulation and industry practice,” said Paul Newson, Principal at Vanguard Overwatch and founder of Regulating the Game.
“Evive isn’t just another app, it’s a bridge between lived experience, behavioral science and practical support. It shows that compliance and compassion can coexist, and when they do, everyone benefits. The app gives regulators and operators confidence in credible harm reduction tools, while giving people a safe, stigma free path to change,” Robinson said.
The post RTG Announces Evive Australia as the First Innovation to Take the Stage at Pitch! appeared first on European Gaming Industry News.
bet365
Hacksaw Gaming Goes Live with bet365 Brazil

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Celebrating yet another market expansion together, Hacksaw Gaming and bet365 are now live in Brazil, via Light & Wonder.
Currently sporting their very own superhero in the form of the branded Spinman slot, bet365 Brazil users can look forward to an array of Hacksaw Gaming slots becoming available very soon.
Hacksaw and bet365 already boast a long-standing partnership, with content live in a notable amount of markets, including Mexico, Ontario and the UK. This is yet another standout go-live that highlights both their relationship and their shared ambition of bringing innovative, quality content to users worldwide. By continuing to expand alongside industry leaders like bet365, Hacksaw reinforces its commitment to delivering boundary-pushing content to players worldwide, while strengthening its position as a key supplier in regulated markets.
A spokesperson at bet365 said: “We’re thrilled to extend our partnership with Hacksaw Gaming into the Brazilian market. Our players are always looking for fresh and engaging content, and Hacksaw’s portfolio has proven time and again to deliver exactly that. We’re confident this expansion will be a big hit with our growing audience in Brazil.”
Marcus Cordes, Operational CEO of Hacksaw Gaming, said: “Going live with bet365 in Brazil is a proud moment for us. Latin America is a key growth region for our industry, and to expand with one of the biggest names in the industry showcases the strength of our content and the trust we’ve built through our partnership. We look forward to entertaining new players with our unique and innovative titles.”
The post Hacksaw Gaming Goes Live with bet365 Brazil appeared first on European Gaming Industry News.
Africa
Shacks Evolution Announce Strategic Partnership with Moja Group

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Shacks Evolution Studios, a leader in mobile-first gaming innovation, has announced a strategic partnership with Moja Group Inc., the parent company of Mojabet, one of Africa’s top online betting platforms.
This collaboration aims to redefine Africa’s iGaming experience through locally inspired, high-performance digital entertainment. As part of this partnership, Shacks Evolution Studios is launching two exclusive instant games: Mojawheel and Moja Citadel fully customised for Mojabet users.
These titles will be accompanied by a broader rollout of Shacks Evolution’s instant games portfolio, now accessible to audiences across multiple African markets.
“At Shacks Evolution Studios, we believe in creating games that resonate with the environment and culture of the people playing them. This partnership with Moja Group allows us to bring cutting-edge gameplay to millions while staying true to the realities of Africa’s digital landscape, including low network availability and diverse cultural tastes,” said Kwame Mensah, CEO of Shacks Evolution Studios.
“This collaboration is about more than just gaming, it’s about celebrating African creativity and delivering world-class entertainment with a local touch. By working closely with Shacks Evolution Studios, we are offering our Mojabet users something truly unique, games that feel like they were made just for them,” said Amina Diallo, Chief Marketing Officer at Moja Group Inc.
The post Shacks Evolution Announce Strategic Partnership with Moja Group appeared first on European Gaming Industry News.
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