Oddin.gg, the leading B2B provider of esports betting solutions, is proud to announce a new partnership with Veikkaus, Finland’s state-owned betting operator. The agreement will see Oddin.gg’s technology and data powering Veikkaus’s growing esports offering—starting with a strong focus on Counter-Strike 2 (CS2).

Veikkaus has set ambitious goals for its esports portfolio, aiming to double related revenue within the next year. To support this growth, the operator is strengthening its focus on quality content, reliable infrastructure, and innovative engagement formats—all areas where Oddin.gg’s solutions will play a central role.

Veikkaus’s focus on CS2 made Oddin.gg a natural fit. Alongside traditional markets, Oddin.gg also brings exclusive CS2 Duels via its 24/7 Fast Betting Content offering, adding fresh engagement opportunities for bettors. This blend of data depth and product innovation supports Veikkaus’s commitment to delivering a best-in-class esports betting experience for its Finnish base.

Advertisement

Andreas Reimblad VP, Sports Betting at Veikkaus, commenting on the partnership said: “Esports have been an important part of Veikkaus’ portfolio for several years, but in recent years it has been challenging to deliver a truly competitive offering and experience. What we value most in Oddin.gg is their drive to continuously improve the product and customer experience, while already being in a leading position. Together, we can take esports betting at Veikkaus to the next level, and we are extremely excited to work together with Oddin.gg.”

Marek Suchar, Co-Founder and Managing Director at Oddin.gg added:  “What makes this partnership exciting is the mindset Veikkaus brings. They’re serious about growing their esports offering and are already thinking beyond the basics—looking at things like local tournament data, new formats, and long-term product development. It’s the kind of collaboration where we can create something genuinely impactful—not just deliver and walk away.”

Esports Charts, the leading esports viewership analytics provider, is partnering with GeoGuessr, the world’s favourite geography‑guessing game, to deliver detailed analytics for its esports tournaments. The collaboration will give organizers clear insights into audience engagement and viewership patterns across events.

As part of the partnership, Esports Charts provides tournament dashboard data for the GeoGuessr competitions. Organizers can track engagement trends, compare performance across regions, and make data-driven decisions for future events.

“Esports Charts is thrilled to support GeoGuessr’s esports events. Our team even enjoys the game together during team activities, so it’s fun to combine that passion with our analytics expertise. By providing clear insights into viewership and engagement, we hope to help the organizers nurture and grow GeoGuessr’s competitive scene globally.” – Sergii Rudenko, CSO at Esports Charts

Advertisement

The recent GeoGuessr World Championship 2025 set new viewership records, reflecting the game’s growing presence in esports. In recent years, GeoGuessr has expanded its competitive offerings with larger prize pools, longer seasons, and more events.

“This year’s World Championship has been an incredible journey across four countries. We extend our gratitude to the passionate GeoGuessr community, talented players, and all of our partners who made this possible. Our partnership with Esports Charts plays a key role in helping us gain valuable audience insights, allowing us to continuously grow and elevate the GeoGuessr esports scene. – Mikael Falgard, Head of GeoGuessr Esports

The collaboration marks another step in the development of GeoGuessr’s esports scene and strengthens Esports Charts’ role as a leading provider of competitive gaming analytics.