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High speed gambling reduces self-control even among non-problem gamblers, experimental study shows

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High speed gambling can reduce self-control even among non-problem gamblers, according to a study by psychology researchers at Nottingham Trent University (NTU).

The findings reveal how the structure of games – in this case speed of play – can contribute to problem gambling.

As part of the research, 50 regular non-problem gamblers gambled with real money on a simulated slot machine across five speed of play conditions.

Participants were asked to withhold responses when a specific colour cue was present. They performed significantly worse during faster speeds of play, suggesting that rapid play and higher levels of stimulation made them more impulsive with less control over their actions.

Contradictory to the results, when measuring their own self-control, participants perceived themselves to be in control of their actions throughout the experiment.

Lead researcher and senior lecturer in Psychology at NTU’s School of Social Sciences, Dr Andrew Harris, said: “Previous research shows a consistent finding that games with faster speeds are preferred by problem gamblers and are associated with more negative gambling outcomes, such as difficulty quitting the game and increased monetary loss.

“The results here are of particular importance, as they show that when playing faster forms of gambling, self-control is impaired relative to slower speed games, even among non-problem gamblers.”

The findings have implications for gambling legislation and harm-minimisation approaches, with the researchers recommending that cues which may assist self-control be made more prominent.

Dr Harris added: “Recent gambling legislation changes have seen caps in the maximum stake size allowed on fixed odds betting terminals as a harm-minimisation measure, but yet to be considered is the contribution of lower stakes but faster speed gambling games, such as slot machines, and the contribution this has towards gambling-related harm

“Any reduction in speed would need to be balanced with the impact this could have on enjoyment, as this could result in compensatory gambling behaviours, where gamblers might play more gambling lines, bet larger amounts, and play for longer periods of time on slot machines to compensate for the reduced speed of play.

“However, there are a number of useful measures which could be introduced, such as making clocks and monetary spend displays more noticeable to ensure they are regularly processed and attended to by gamblers.”

The full paper, The Relationship Between Gambling Event Frequency, Motor Response Inhibition, Arousal, and Dissociative Experience, has been published in the Journal of Gambling Studies. Researchers include Dr Andrew Harris, Dr Georgina Gous, Bobbie de Wet and Distinguished Professor Mark Griffiths.

 

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Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling

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18th Federal Civil Court of the Federal District blocks enforcement of Brazilian registration No. 501759803 after action by Aviator Studio Brazil.

A Federal Court in Brazil has ordered the suspension of Spribe’s trademark registration for “Aviator,” preventing the company from relying on exclusivity rights tied to Brazilian trademark registration No. 501759803 until a final judgment is issued.

The decision was issued by the 18th Federal Civil Court of the Federal District, following legal action brought by Aviator Studio Brazil. Aviator Studio said the court recognized the strength of its claims on the grounds of invalidation of Spribe’s trademarks.

According to Aviator Studio, the case centers on evidence that the Aviator trademark was created and used years before Spribe obtained trademark protection in Brazil. The company said the court acknowledged evidence that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018.

The court also took note of prior judicial decisions in Georgia that, according to Aviator Studio, invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.

“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”

The post Brazil federal court suspends Spribe’s Aviator trademark rights pending final ruling appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights

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Aviator Studio has achieved a significant legal victory in Brazil after a Federal Court ordered the suspension of Spribe’s trademark registration for “Aviator,” recognizing the strength of Aviator Studio’s claims related to the grounds of invalidation of Spribe’s trademarks.

The decision, issued by the 18th Federal Civil Court of the Federal District, prevents Spribe from relying on the exclusivity rights arising from Brazilian trademark registration No. 501759803 until a final judgment is rendered.

The ruling follows legal action brought by Aviator Studio Brazil, which demonstrated that the Aviator trademark had been created and used years before Spribe obtained trademark protection in Brazil. The court acknowledged evidence showing that the Aviator brand originated in Georgia in 2016 and was formally registered there in 2018, years before Spribe’s Brazilian registration.

Importantly, the court also took note of previous judicial decisions in Georgia that invalidated Spribe’s registration of the Aviator trademark and confirmed the rights of the original trademark owner.

“This decision represents an important step in protecting the Aviator brand and enforcing intellectual property rights internationally. In practical terms, this means that, until the final resolution of the Spribe’s trademark invalidation proceedings, Spribe will no longer be able to continue it’s disruptive practices against operators, including sending threatening letters or initiating legal actions related to the use of Aviator Studio’s trademark.” comments George Pruidze, CEO of Aviator Studio. “We remain committed to defending the integrity of the Aviator brand and ensuring that its legitimate ownership is recognized across all jurisdictions.”

Aviator Studio will continue pursuing all available legal measures to safeguard its intellectual property rights and protect the integrity of the Aviator trademark worldwide.

The post Aviator Studio Secures Significant Legal Victory in Brazil as Federal Court Suspends Spribe’s Aviator Trademark Rights appeared first on Americas iGaming & Sports Betting News.

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Esportes da Sorte runs World Cup fan chant spot on Times Square screens

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The Esportes Gaming Brasil activation aired in two five-minute slots after Brazil’s opening match, alongside a broader SBT sponsorship and bar program.

Esportes da Sorte aired a World Cup-themed activation on Times Square’s large-format screens in New York on 13 and 14 June 2026, following Brazil’s opening match of the tournament. The campaign ran in two continuous five-minute slots and prompted passers-by to sing the chant: “I am Brazilian, with great pride and great love”.

The Times Square creative featured singer Léo Santana and a group of brand ambassadors and influencers named by the company as Carlinhos Maia, Bruno Formiga, Luisinho Freitas and Raul Erlich, who are producing tournament coverage from the US.

The activation was placed by Esportes Gaming Brasil, the holding group behind Esportes da Sorte, Lottu and Onabet. The company said the New York placement formed part of a wider multi-platform World Cup strategy spanning advertising, live activations and real-time content.

Esportes Gaming Brasil is an official sponsor of the tournament broadcasts on SBT, with planned visibility across free-to-air TV, the +SBT streaming platform, N Sports and digital channels. In Brazil, the group said it is also running activations across approximately 130 bars in cities including São Paulo, Recife, Salvador, Belo Horizonte and Fortaleza.

The company is also running two national campaigns during the World Cup period: “Cheer Like a Corinthian” and “Call-Up”.

The post Esportes da Sorte runs World Cup fan chant spot on Times Square screens appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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