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SportCaller widens its distributional scope with Scientific Games
FTP specialist enters into a strategic collaboration with Scientific Games’ new OpenMarket platform to broaden its global footprint
SportCaller, the leading free-to-play (FTP) sports-game provider, has entered into a third-party strategic partnership with global gaming company, Scientific Games, to broaden its distributional scope.
The deal sees SportCaller deliver its comprehensive FTP product portfolio to a new network of operators via the OpenMarket
This ground-breaking sportsbook marketplace now affords a host of innovative suppliers a simple route to market which, in turn, offers worldwide operators a wealth of value-creation opportunities across a broad spectrum of sportsbook verticals from one seamless integration.
SportCaller already offers nearly 100 games across 36 countries and in 20 languages (via multilingual API) in Europe, Asia, Africa, Australasia and North and Latin America. In fact, over the past 12 months, the multi-award-winning FTP supplier has rolled out around 50 new games, more than doubling the total number offered over the past three years, with a similar two-fold increase among its active operator partners.
More generally, SportCaller allows its partners to launch a wide range of FTP prediction, jackpot and more hyper-casual game formats with seamless speed across any sport, language or territory via web, iOS, Play Store, Facebook Instant Games or Twitch extensions.
Cillian Barry, MD at SportCaller, said: “Despite some sustained success and consistent growth, you should never rest on your laurels in this industry. That is why this third-party collaboration with a sportsbook provider as esteemed as Scientific Games made such strategic sense.
“Sportsbooks worldwide can now effortlessly expand their portfolio through OpenMarket, with this sports betting content aggregation platform affording easy access to the best products on the market, featuring FTP and other core igaming verticals. Scientific Games remains one of the world’s leading names in digital gaming. So, we look forward to growing our global influence and seeing how our localised games perform in diverse territories which, in some cases, break new ground for us.”
Keith O’Loughlin, SVP Sportsbook, Digital for Scientific Games, added: “As the market leader in the emerging, dynamic Free-to-Play vertical, SportCaller was a logical choice as an OpenMarket partner. They deliver a myriad of Free-to-Play games for assorted operators, from traditional jackpot and attainable-prize games for retention and responsible play, right through to light-touch quizzes and casual games. OpenMarket has assembled a plethora of innovative key assets for sportsbook – from data to streaming, scoreboards, CRM and, of course, the Free-to-Play games led by SportCaller. These assets are already revenue-generating for our operators, so we’re thrilled with the early international reception from our growing global association of betting partners.”
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4 Scarab Coins
Playson unearths new Mystic Feature in 4 Scarab Coins: Hold and Win
Playson, a leading digital entertainment provider, has unveiled a major update to its popular Cleopatra-inspired series with 4 Scarab Coins: Hold and Win. The release introduces a new Mystic Feature, enhancing the classic dual bonus gameplay and offering players fresh ways to win across the reels.
Set against a vibrant Egyptian backdrop, the game features a 5×3 grid of desert dunes under a sapphire sky. Players encounter striking hieroglyphic symbols, shimmering gold coins, and up to four coveted Scarab Coins per spin, which trigger a variety of bonus features when combined with matching-coloured Scarab Pots above the reels.
The revamped Hold and Win Bonus Game now offers three dynamic Scarab Features:
- Mystic Feature: Landing Red Scarab Coins reveals up to six additional cells, each hiding random coin values or Jackpot Coins.
- Multi Feature: Triggered by Violet Scarab Coins, multipliers of up to 5x are applied to empty cells or existing Multipliers, boosting potential payouts.
- Collect Feature: Blue Scarab Coins gather the value of all symbols currently in play, including coins, Jackpots, and other Scarab Coins, maximizing wins.
Adding another layer of excitement, the Royal Scarab Coin can trigger the Royal Bonus Game, expanding the grid to 5×5 and activating one or more Scarab Features simultaneously. Players can collect Scarab Coins across the expanded field, increasing the chance to win significant rewards, including jackpots.
Jackpots form a core part of the gameplay, with 15 cells filled during the standard Bonus Game awarding a 3,000x Grand Jackpot, and completing all 25 cells in the Royal Bonus Game unlocking the Royal Jackpot of 10,000x the bet. Additionally, the Golden Pot Feature randomly transforms into Scarab Coins, further enhancing active features or activating new ones, adding unpredictability and high-intensity gameplay.
4 Scarab Coins: Hold and Win exemplifies Playson’s commitment to evolving its most successful slots while keeping the gameplay experience fresh. The new mechanics are designed with player engagement and retention in mind, offering strategic choices, bonus variety, and big-win potential that appeal to both casual players and high rollers.
Anton Ivannikov, CPO at Playson, said: “4 Scarab Coins: Hold and Win takes a proven performer and injects it with even more energy through the introduction of the Mystic Feature. Combined with the expanded Royal Bonus Game, players can expect richer gameplay, bigger moments, and enhanced win potential throughout. This is a great example of how we continually evolve our top titles to remain competitive in the online casino market.”
Operators can leverage the new mechanics to increase session duration and engagement, making it a compelling addition to their live portfolio.
With 4 Scarab Coins: Hold and Win, Playson continues to prove its ability to innovate and deliver engaging experiences that resonate with global players while driving measurable results for operators.
The post Playson unearths new Mystic Feature in 4 Scarab Coins: Hold and Win appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
5 for 25
Sporting Risk launches Mega Builder, 5-for-25 promotion to ramp up World Cup excitement
Sporting Risk, the sports analytics firm focusing on predictive models that create top-tier pricing and betting content, has broadened its product lineup before the World Cup with the introduction of Mega Builder and 5 for 25. Both innovative solutions aim to streamline bet creation and enhance player involvement for operators.
Mega Builder enables players to merge numerous low-odds choices within one match, incorporating combinations from all 11 players on each team or all 22 players on the field. In contrast to conventional multi-match accumulators, Mega Builder focuses the action on a single game, simplifying real-time bets, speeding up settlements, and enhancing engagement as several legs stay active throughout the game.
5 for 25 is a streamlined same-game pick’em product where players select five outcomes for a fixed return of 25 – no calculations, no complexity, just a clear and easy-to-understand proposition. Behind the scenes, a smart selection engine balances variety and correlation controls to ensure compelling, coherent combinations every time.
Andy Phillips, SportingRisk CBDO, commented: “These launches ahead of the World Cup reflect our focus on building intelligent, player-first products that remove friction while delivering commercial value for operators. Mega Builder and 5 for 25 simplify complex mechanics and turn them into engaging, intuitive experiences that players instantly understand.”
The post Sporting Risk launches Mega Builder, 5-for-25 promotion to ramp up World Cup excitement appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
David George
MetaBet appoints David T. George as Customer Success Manager
MetaBet, the leading provider of real-time sports betting tools and interactive engagement technology, has appointed David T. George as its new Customer Success Manager. David’s addition reflects MetaBet’s ongoing commitment to always prioritizing the customer and scaling support as the company grows.
David brings a decade of Customer Success experience and a proven track record of building scalable processes that help clients get the most out of their technology. With a background in staffing and sports, he is now bringing that same performance-driven approach into the gaming ecosystem, strengthening MetaBet’s ability to support partners and maximize long-term value.
MetaBet Founder, Mark Phillip, said: “Our goal is to make our customers feel supported at every step of the process. Adding David to the roster to focus on Customer Success is doubling down on that customer-first approach.”
David George added: “I’m looking forward to building strong relationships with our partners and ensuring they get the maximum value from our excitement analytics and gaming tech. As a die-hard sports fan, I’m excited to be part of the team that’s on the cutting edge of sports engagement.”
The post MetaBet appoints David T. George as Customer Success Manager appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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