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LiveScore Announces Expanded Rights for its 2020-21 Free-To-Air Football Service After Achieving Half a Million Viewers Since June

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Confirmed leagues available for live streaming to include Serie A, Primeira Liga, Eredivisie and the Chinese Super League alongside a host of global competitions

LiveScore, one of the world’s leading real-time sports updates and streaming service providers, has announced an expanded set of league and competition free-to-air live streaming rights for the 2020-21 football season, bringing its 2 million users in the UK and Ireland closer to the action than ever before.

Fresh from its coverage of the recent season climax which saw Juventus emerge as champions, LiveScore will live stream a staggering 306 matches from Italy’s 2020-21 Serie A campaign – 80% of the total fixtures being played – with each one available for free within the UK and Ireland and fully-integrated via the LiveScore iOS and Android apps. Premier Sports will continue to broadcast every game from Italy’s popular top flight as part of their existing offering.

In addition to the Serie A deal, which was negotiated by Saran Media Group and agreed with Premier Sports, LiveScore will once again stream matches from Portugal’s Primeira Liga, while for the first time the service will feature matches from the Eredivisie in Holland as well as the Chinese Super League.

Football fans will also be able to follow a host of cup competitions across Europe as well as Central and South America. Alongside the Coupe de France, a number of UEFA Champions League and Europa League qualifiers will be made available to stream on the OTT service. Finally, the United States and Mexico will also be amongst the nations featuring in CONCACAF FIFA World Cup 2022 regional qualifiers, while lovers of South American football can feast on the drama of the Copa Libertadores and Sudamericana.

Confirmed LiveScore Live Streaming Rights for 2020-21:
Serie A (Italy) 306 matches
Primeira Liga (Portugal) 102 matches
Eredivisie (Holland) 142 matches
Chinese Super League (China) 60 matches
Coupe de France (France) 21 matches
UCL & Europa League Qualifiers (UEFA) 20 matches
FIFA World Cup Qualifiers (CONCACAF) 70 matches
Copa Libertadores, Sudamericana, Recopa (CONMEBOL) 262 matches

LiveScore’s free-to-air live streaming service launched for the UK and Ireland audience in June, putting the brand at the forefront of the return of live sport during the COVID-19 pandemic. The service attracted more than half a million unique viewers in its first two months, with a peak audience of 125,000 being reached during AC Milan’s 4-2 comeback victory over Juventus on Tuesday 7th July.

Ric Leask, Marketing Director at LiveScore, said;
“After a fantastic start for our new LiveScore free-to-air live streaming service, we’re excited that our offering is set to get bigger and better for the new 2020-21 season. As well as returning to the hugely popular leagues in Italy and Portugal, by unveiling a number of new competitions we are continuing to innovate and offer our UK and Ireland audience the most immersive sports coverage possible.”

“This is an important next step for LiveScore as we continue to expand our digital content offering. In addition to the live streaming options for our UK and Ireland audience, global LiveScore users can expect to enjoy a range of on-demand content from across the football world including through our partnership with LaLiga Santander. We’re excited to kick-off the 2020-21 season!”

The new OTT service complements LiveScore’s existing unparalleled coverage, content and statistics for hundreds of sporting leagues and competitions around the world, which has a global audience of 56 million monthly active users, including 2 million in the UK and Ireland alone.

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Alex Baliukonis Game Producer at BGaming

BGaming releases Frenzy Clusters slot with expanding grid feature

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New cluster-pay title includes five character companions, Free Spins with progressive multipliers, and a ×10,000 max win at 97.11% RTP.

BGaming has released a new slot, Frenzy Clusters, adding another #Entertainment title to its portfolio. The game uses a cluster-pay mechanic and an expanding grid, with BGaming stating a maximum win of ×10,000 and an RTP of 97.11%.

Frenzy Clusters is built around five selectable character companions—Golub, Hugo, Bloke, Aussie, and Olaf—each positioned as culturally inspired. BGaming says the character choice does not affect outcomes, but characters react to wins with animations and interact with events on the reels.

Gameplay runs on a grid with blocked edge cells that can be unlocked by landing winning clusters next to them, expanding the play area. After wins, the game can trigger one of three random symbol effects: Rockets (clear a horizontal line), Books (clear a 3×3 area), and Spheres (remove all instances of the same symbol). BGaming says grid expansions last one spin in the base game and persist for the duration of the bonus round.

The Free Spins feature is triggered by three or more Scatters. BGaming says the bonus includes a progressive multiplier based on the number of Scatters, with no limit, and that players can access the bonus via Buy Bonus options or use a Chance feature to increase trigger probability.

Alex Baliukonis, Game Producer at BGaming, said, “At BGaming, we encourage our design team to get as creative as possible, and titles like Frenzy Clusters are the kind of magic they deliver.

This is one of our most imaginative titles to date, with each of the game’s five characters being designed to appeal to different players. Fantasy roleplay fans will definitely spot plenty of references in the game, with the team pulling inspiration from some of their favorite campaigns, and we have also been inspired by other popular culture stories.

The game goes beyond its aesthetic appeal, offering some big wins and a creative twist on the popular cluster-play dynamic, with the expanding grid providing the kind of engagement and progressive action that is tailor-made for streamers.”

The post BGaming releases Frenzy Clusters slot with expanding grid feature appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Climb Time Mummy Cash Uncovered

Games Global and High Limit Studio launch Climb Time Mummy Cash Uncovered

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Egyptian-themed slot adds Climb Time progression, Guaranteed Wild Meter and a Bonus Booster Wheel with rewards up to 6,250x.

Games Global has launched Climb Time Mummy Cash Uncovered™ in partnership with exclusive studio partner High Limit Studio. The new Egyptian-themed 5×3 slot adds feature progression, hidden prize reveals and a bonus wheel, with the company stating maximum rewards of up to 6,250x.

At the core is the Cash Uncovered™ mechanic, triggered by landing a Mummy or Wild symbol on every reel. When activated, the feature reveals hidden prizes on Wild symbols and awards all displayed values simultaneously.

The title uses the Climb Time™ progression system to unlock upgrades through play, including Random Wilds, the Bonus Booster Wheel and enhanced Mummy symbols. As players progress, four mummy modifiers are added to reel one: Hot Spin Mummy (prizes up to 1,250x), Boost Mummy (increases prizes up to 15x), Collect Mummy (gathers values up to three times) and Multiply Mummy (multipliers up to 10x).

A Guaranteed Wild Meter tracks Random Wilds landing on reels two to five during the base game. If a spin results in no win, the symbols are collected to build the meter. Landing three bell scatters awards 10 Free Spins, played with the number of Guaranteed Wilds accumulated. Coin symbols also feed a Treasure Pot that can randomly activate a Wheel Bonus.

High Limit Studio Creative Director Adrian Wotton said: “The Egyptian theme was a natural fit for the Cash Uncovered™ mechanic and gave us the opportunity to approach the concept from a different angle. Combined with the Guaranteed Wild Meter and enhanced mummy features, we’ve introduced new layers to the experience while staying true to what made the original title so popular.”

Games Global Director of Games Strategy and Partner Management Dave Reynolds added: “Climb Time Joker Cash Uncovered™ proved how well this mechanic resonates with players, and this release gives operators a follow-up that builds on that success. High Limit Studio has layered in feature progression and the Guaranteed Wild Meter to deepen the experience – evolving a concept players already know into something with even broader appeal.”

The post Games Global and High Limit Studio launch Climb Time Mummy Cash Uncovered appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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2RBO Affiliates

ToonieBet Named Exclusive iGaming Partner of the Hamilton Tiger-Cats

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2RBO Affiliates is proud to announce that ToonieBet, an iGaming brand featured within its portfolio, has been named the Exclusive and Official iGaming Partner of the Hamilton Tiger-Cats. This partnership brings the Tigers’ spirit to the digital world, uniting a leading gaming platform with one of the most iconic and battle-tested teams in the Canadian Football League. 

The collaboration marks a massive leap in ToonieBet’s expansion across the Canadian market, strengthening its position among a highly engaged sports audience. For affiliates, this is a call to sharpen the claws and prepare for a massive hunt for high-intent traffic and record-breaking conversions. By aligning with a club that defines grit and history, ToonieBet provides partners with direct access to a loyal fanbase where the passion for the play is unmatched and engagement extends far beyond the final whistle. 

Through this alliance, affiliates gain access to premium traffic fueled by a dedicated sports community. By tapping into localized campaigns and sports-led activations, partners can expect optimized conversion funnels and stronger retention. This synergy ensures superior player LTV from a fanbase that lives and breathes the black-and-gold. 

Aviv, Head of 2RBO Affiliates, highlighted the strategic value of this collaboration for affiliates:  

Partnering with the Hamilton Tiger-Cats allows us to engage with a football culture driven by loyalty, tradition, and a deeply engaged сommunity. For affiliates, this unlocks strong opportunities to connect with high-intent audiences, build campaigns around key fixtures in the season, and drive more consistent, long-term performance within the Canadian Football League ecosystem.” 

“We are thrilled to welcome ToonieBet to the family as the Exclusive and Official iGaming Partner,” stated the Hamilton Tiger-Cats Press Office. “This partnership strengthens the connection between our club, our fans, and the wider digital world that surrounds the game. Together, we’re bringing new energy to the fan experience—creating exciting ways to engage, celebrate every moment of the season, and stay closer to the action. It’s time to ‘eat ’em raw’ together! 

Ready to make every game count? Drive traffic to ToonieBet and turn player engagement into consistent revenue! 

About ToonieBet 

ToonieBet is a sports-oriented brand with casino and sportsbook features powered by exciting gamification. Players can play a thousand games and bet on sports events hunting for trophies and collecting cups for incredible prizes and generous bonuses. 

About 2RBO Affiliates 

2RBO Affiliates is a high-performance affiliate programme representing numerous iGaming brands. Built on an advanced platform, the programme combines modern gamification features, flexible commission models, and a no negative carryover policy to help maximise partner profitability. With transparent reporting, innovative tracking tools, and a strong focus on partner support and compliance, 2RBO Affiliates delivers scalable growth and long-term collaboration across competitive markets. 

About Hamilton Tiger-Cats 

The Hamilton Tiger‑Cats are a Canadian Football League (CFL) team based in Hamilton, Ontario. The club traces its roots to 1869, accumulating 15 Grey Cup titles, making it one of the most successful and storied football teams in Canada. A pillar of the local sports scene and owned by Hamilton Sports Group, the Tiger‑Cats are known for their longstanding tradition of excellence, both on the field and in the community through local initiatives.  

The post ToonieBet Named Exclusive iGaming Partner of the Hamilton Tiger-Cats appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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