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PointsBet Partners with Kroenke Sports & Entertainment As Official, Exclusive Gaming Partner for Denver Nuggets, Colorado Avalanche, Colorado Mammoth & Pepsi Center

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PointsBet, a premier global sportsbook operator, and Kroenke Sports & Entertainment, LLC (“KSE”) announced their entrance into a new, multi-year partnership making PointsBet the official and exclusive partner of the Denver Nuggets of the National Basketball Association, Colorado Avalanche of the National Hockey League, Colorado Mammoth of the National Lacrosse League, and their home arena, Pepsi Center. The agreement spans across the entire gaming category, including retail & online sports betting, daily fantasy, online casino, and free-to-play games. As part of the deal, PointsBet has also been named an official sports betting partner of KSE’s Altitude TV and Altitude Sports Radio, which will feature PointsBet data integration.

“PointsBet is renowned within the gaming industry for product innovation and its unique PointsBetting product, as well as for having the fastest app in the marketplace,” KSE EVP & Chief Operating Officer Matt Hutchings said.  “Sports fans are hungry for the added dimension that fantasy sports and gaming add to their experience.  We know that Nuggets, Avs, and Mammoth fans will be excited to have the opportunity to engage more deeply with their favorite teams via PointsBet.  PointsBet demonstrated just how much they value Denver and the Rocky Mountain Region, when they chose to locate their United States headquarters here in Colorado. They recognize, as do we, that Denver is a fast-growing and dynamic city home to some of the most passionate sports fans in the world.”

“It was instant from day one there were shared values between the Kroenke Sports & Entertainment team and PointsBet, with a clear focus for putting our fans and customers first. We’ve long stated that our goal is to become synonymous with Colorado sports betting, and this exclusive partnership with our hometown teams in the Denver Nuggets, Colorado Avalanche, and Colorado Mammoth, plus premium entertainment spaces within their playing arena, is a momentous step in that process,” noted Johnny Aitken, CEO of PointsBet USA. “We have defined ourselves via our proprietary, in-house technology on delivering the fastest and easiest sports betting experience in the USA, and Denver sports fans in-arena or at home watching games on the Altitude Sports Network will be provided many ways to elevate their viewing experience engaging with our market-leading PointsBet Sportsbook app.”

As part of the multi-year deal, KSE will unveil a new in-arena destination at Pepsi Center to be live for the 2020-21 seasons, featuring three distinct areas: the PointsBet Sports Bar, an outdoor patio extension of the PointsBet Sports Bar, and the PointsBet Premium Club. Pepsi Center’s club level will also undergo a rebrand for the 2020-21 seasons, now to be called the “PointsBet Club Level” featuring signage from the sportsbook, brand ambassador placements, and more. KSE will also unveil significantly enhanced in-arena WiFi for the 2020-21 seasons, complementing PointsBet’s market-leading speed and ease of use across every customer touchpoint within the PointsBet app. On gamedays, PointsBet will display prominent, broadcast-visible branding and signage, including on the stanchions at Denver Nuggets games and on the ice and dasher boards for Avalanche contests.

Additional details of the partnership include PointsBet being named an official sports betting partner of KSE’s Altitude TV and Altitude Sports Radio, with PointsBet data to be integrated into both pre-game and in-game features. PointsBet, Altitude TV, and Altitude Sports Radio will work together to enhance consumer education and encourage responsible gambling via integrated content. The Altitude Sports Radio relationship will strictly encompass the Nuggets and Avalanche, while the Altitude TV relationship will cover Mammoth lacrosse as well.

The partnership is soon to be bolstered with the release of the upcoming KSE mobile app, designed to dramatically improve the experience of planning and attending an event at Pepsi Center. Upon launch, PointsBet will be the app’s title sponsor and will be prominently incorporated via digital media and branding, social posts, push notifications, and more. PointsBet-specific push notifications and a PointsBet digital presence will also be featured in the respective apps of the Nuggets, Avalanche, and Mammoth. PointsBet will work with the Nuggets and Avalanche to further enhance fan engagement and experience via alumni appearances and events.

Though not yet available in the state of Colorado, PointsBet is expected to soon release its market-leading sports wagering app for sports bettors within the Centennial State. Those interested can currently participate in the company’s free-to-play challenge, the PointsBet Pick 6, a contest-style game that allows sports fans across the country to experience PointsBet’s premier service and technology while presenting an opportunity to win $25,000 every week. A true hometown sportsbook for the Colorado consumer, PointsBet is proud to have recently began construction on their new flagship US headquarters, based in the LoDo area of downtown Denver. The premier global sportsbook operator will also have a retail presence at Double Eagle Hotel & Casino in Cripple Creek, CO.

 

SOURCE PointsBet

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G2 Digital launches Vegas Club Casino in New Jersey on White Hat Gaming PAM

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G2 Digital, the iGaming operator founded by industry veterans Greg Carlin and Dan Alexander, has launched Vegas Club Casino in New Jersey on White Hat Gaming’s Player Account Management (PAM) platform. The site is now live at NJ.PLAYVEGASCLUB.COM, with apps available for iOS and Android, the companies said on July 22, 2026.

Under an exclusive agreement, White Hat Gaming will provide its PAM solution to support G2 Digital as it targets regulated jurisdictions across the United States and Canada. The platform scope includes CRM marketing support, a proprietary cashier, RGS integrations, and White Hat’s Travelling Wallet™ feature, positioned by the supplier as enabling cross-state flexibility and scalability.

Phil Gelvan, CEO at White Hat Gaming, said: “Greg and Dan are incredibly well-respected in the industry, so we are proud that they have chosen White Hat Gaming’s first-class PAM solution to supplement G2 Digital as it expands its operations in the US iGaming space with Vegas Club Casino. We are dedicated to delivering a highly optimized PAM product that ensures G2 Digital provides its players with a seamless, high-performance gaming environment.”

Greg Carlin, Co-Founder and CEO at G2 Digital, said: “After conducting a thorough analysis of all available platforms approved in the US market, White Hat’s PAM solution stood out as the winner, both in terms of the technology and the leadership team behind that product.”

White Hat noted its PAM is also used by operators including Bally’s, Jackpocket, and Choctaw Nation, and framed the deal as expanding its presence in regulated US markets.

The post G2 Digital launches Vegas Club Casino in New Jersey on White Hat Gaming PAM appeared first on Americas iGaming & Sports Betting News.

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Gambling in the USA

AGS Reflects on Their Class II Roots at OIGA 2026

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AGS today announced it will be attending the 2026 Oklahoma Indian Gaming Association (OIGA) Conference and Trade Show, taking place July 20-22 at the Oklahoma City Convention Center.

With deep seated roots in Oklahoma, where AGS was founded and where its primary warehouse and production facility is located, AGS is eager to return to OIGA with a continued commitment to serving the needs of tribal operators.

”Oklahoma is not just another dot on the map for us. It’s where we started and where we learned how to be a true gaming supplier,” said David Lopez, CEO and President of AGS. “You can’t fake it in Oklahoma. Tribal customers know the games, they know the math, they know service, and they know who shows up every time. That has been great for AGS, because it forced us to get better. It made us more disciplined while keeping us honest. We’ve grown a lot since then – Class III, tables, interactive, offices all over the place – but our history in Oklahoma and Class II is not something we moved on from. It’s part of the AGS engine.”

The Company’s product showcase will include the large-format, specialty cabinet Spectra SL75+™. Designed to support the entire Spectra game library, including premium titles when leased, Spectra SL75+ gives operators added flexibility to mix and match content to fit their unique casino floor.

The cabinet acts as the perfect canvas to highlight five new titles including Rakin’ Bacon! Fu Zhu Bao Bao™ and Rakin’ Bacon! 5 Prosperity Pots™, Cash Carriage Looter™, Da Da Luo Boom™, and Frightful Fortunes Popping Pumpkins™.

AGS’ high-performing mechanical stepper cabinet Revel® – available in both Class II and Class III – is redefining the category by blending traditional mechanical gameplay with video-inspired features, creating an engaging experience for all player types. The latest Revel portfolio includes Crystal Reels® and Royal Reels®, available in both Class II and Class III. Expanding the lineup, Jackpot Legends™ – a new cash-on-reels title featuring an exciting Jackpot Bonus Wheel – and So Hot Cash®, which delivers classic stepper gameplay and can be linked to the So Hot Grand progressive, are set to debut in Class III later this year, with Class II launches following in 2027.

On the table side, AGS’ award-winning progressive platform Bonus Spin Xtreme® (BSX) has been hugely successful in turning small side bets into massive jackpots throughout the tribal casino market. Linking all table games – from the pit to the poker room – BSX has been elemental in allowing operators to offer the flexibility at the tables to make these life-changing wins become more common.

AGS’ participation in OIGA reflects the Company’s history in Oklahoma and its longstanding commitment to the tribal gaming community. More than a trade show presence, OIGA is an opportunity for AGS to reconnect with valued partners, strengthen relationships, and reaffirm its respect for the Oklahoma Tribes that have played such an important role in the Company’s growth.

Attendees are invited to visit AGS at booth 732 throughout the show.

For more information, visit newsroom.playags.com.

©2026 AGS LLC. All® notices signify marks registered in the United States. All ™ notices signify trademarks which are currently not registered on any country-wide basis. Products referenced herein are sold by AGS LLC or its affiliates.

The post AGS Reflects on Their Class II Roots at OIGA 2026 appeared first on Americas iGaming & Sports Betting News.

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UpUp Casino Opens to U.S. Players with Premium Games Free, Faster Redemptions, and a Player-first Rewards Program

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UpUp Casino, a free-to-play social sweepstakes platform built on player-first principles, officially launched in the US at upupcasino.com. The platform debuts with a premium game library, independently audited systems, and a legally compliant sweepstakes model that never requires a purchase or deposit to play or redeem real cash prizes.

UpUp Casino features a diverse collection of social and live games from globally recognised studios that power leading international iGaming brands — premium titles that are traditionally paid-to-play, now available free within the UpUp Casino sweepstakes experience. The platform operates using two virtual currencies: Gold Coins (GC) for entertainment gameplay and Sweep Coins (SC), which can be redeemed for real cash prizes.

Built around a player-first rewards experience, UpUp Casino offers every new player a welcome gift upon signup, alongside a wide range of ongoing promotions and benefits. Players can enjoy daily rewards, weekly bonuses, coin package bonuses, limited-time coin boosts, refer-a-friend incentives, and more. The platform’s VIP program further enhances the experience with boosted promotions, priority support, and exclusive tier-based rewards.

All eligible SC balances can be redeemed for real cash prizes through a redemption process designed for speed, security, and low minimum thresholds — ensuring rewards remain accessible to players.

UpUp Casino has been independently audited for security and fair-play integrity prior to launch and operates in compliance with U.S. sweepstakes promotional regulations. Player accounts are protected through industry-standard encryption, identity verification systems, and dedicated 24/7 customer support staffed by real people.

“Players deserve more — premium games without paywalls, faster redemptions, better rewards, and support from real people who genuinely care. We built UpUp Casino around those principles. This is what a modern player-first sweepstakes casino should look like,” said Angelina Upton, Founder of UpUp Casino.

The post UpUp Casino Opens to U.S. Players with Premium Games Free, Faster Redemptions, and a Player-first Rewards Program appeared first on Americas iGaming & Sports Betting News.

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