Canada
Easy Accessibility to Online Betting Helps Grow the Industry
The online sports betting market has drastically changed after the landmark Supreme Court ruling in 2018, as any state got the option to pursue legalization. In total, sports betting became legal in some form in 24 states, according to date provided by ESPN. The big prize is, as usual, California, where sports betting in not officially legal yet. Nevertheless, despite the legal challenges, interest in the industry is high. According to a report by MarketWatch, many have invested money into a new exchange-traded fund that tracks the sports betting and online gambling industries. Dave Nadig, a longtime industry veteran now at ETF Database, explained that this represents a “remarkable vote of confidence for a fund that’s only a few days old… I am a fan of this fund. If you believe online sports betting is the next big thing, this fund will capture everything from back-office infrastructure to front-facing retail plays.” FansUnite Entertainment Inc. (OTC: FUNFF) (CSE: FANS), GAN Limited (NASDAQ: GAN), Full House Resorts, Inc. (NASDAQ: FLL), Century Casinos, Inc. (NASDAQ: CNTY), Caesars Entertainment Corporation (NASDAQ: CZR)
The most significant boost to the sports betting segment is attributed to the usage of smartphones, which have easy user interfaces and can be used at anytime and anywhere. According to a report by the Associated Press, companies like DraftKings are making serious strides in developing easy to use systems available to the public through partnerships with sports leagues. For example, The National Basketball Association and DraftKings had announced a multiyear partnership that will make DraftKings an authorized sports betting operator of the league. In addition, it was reported that BetIndiana and Sportradar, the provider of sports data and content, inked a partnership to bring Sportradar’s real-time sports data and managed trading services to BetIndiana’s mobile sportsbook.
FansUnite Entertainment Inc. (OTC: FUNFF) (CSE: FANS) announced earlier this week breaking news that it, “is preparing to welcome back Scottish football for the first time in five months. The 2020/21 Scottish Premiership season is set to start on Saturday, August 1, 2020.
The new season kicks off this weekend with six games played over Saturday, Sunday, and Monday. Fans will be able to watch this weekend’s best matches, and more fixtures than ever before through Sky Sports exclusive deal to televise 48 Premiership games this season.
‘We are excited to welcome back Scottish football, as it represents the largest betting volume per single sport on our platform,’ said Paul Petrie, McBookie founder and Director. ‘During the 2019 season, McBookie saw the Scottish Premiership produce $567k CAD of betting volume, representing approximately 13% of the total $4.42M CAD in betting that was placed in the football category of the platform.’
With the Scottish football season being cut short in 2019 due to the COVID-19 pandemic, McBookie customers were still able to enjoy betting on alternative sports such as the English Premier League.
‘It has been a long five months without football in this country and we’re excited for the first ball to be kicked,” continued Paul Petrie. “Our customers have enjoyed betting on the English Premier League, but nothing really beats betting on football from your own country. After a strong month with the completion of the English Premier League, the new Scottish Premiership season gives McBookie the opportunity to start the journey on their home turf and watch the business achieve new heights.’
‘As a versatile betting platform, McBookie has once again showcased they are able to provide a diverse set of betting solutions to a growing customer base in any market environment,” commented Darius Eghdami, CEO and Chairman of FansUnite Entertainment. “When we purchased McBookie earlier this year, our goal was to provide the team with the resources needed to drive customer registration numbers. With one of their most popular sports returning to market, we are excited to see how the company can scale in 2020 and future years.’
McBookie is also launching a revamped loyalty program in conjunction with the start of the 2020 Scottish Premiership season, and has introduced the Tartan Club to reward regular customers with free bets, enhanced odds, and enhanced prices.
The platform will also continue its sponsorship of the Daily Record’s Mr Fixit column and Jim Delahunt’s column in the Scottish Sun, the most impactful gambling coverage in the country’s two biggest national newspapers.”
GAN Limited (NASDAQ: GAN) announced last year, the delivery of Internet sports betting in the State of Pennsylvania for the FanDuel Group following the January 10, 2019 announcement to be FDG’s Platform for rapid deployment of Internet casino, and account services for Internet sports betting in Pennsylvania (pop. 13M), in addition to the long-standing existing services provided since 2013 by GAN to FDG in the State of New Jersey (pop. 9M). The expanded relationship announced on January 10, 2019 is now commercially operational in Pennsylvania and represents a material increase in the value of the partnership to GAN. Jeff Berman, Chief Commercial Officer of GAN said, “The launch by FanDuel of Internet sports betting in the State of Pennsylvania extends our relationship across the border from neighboring New Jersey and represents a significant milestone for GAN. Our effective and compliant Platform represents a premium component of the supply chain rather than a commodity and our team delivered on-time for the #1 operator of Internet gambling in the U.S. today.”
Full House Resorts, Inc. (NASDAQ: FLL) reported last year, an update on sports wagering affecting the Company’s operations in Colorado and Indiana. Regarding Colorado, the state legislature approved sports wagering throughout the state, subject to voter ratification on November 5, 2019. In that statewide election, Colorado voters approved Proposition DD, thereby ratifying sports wagering in the state. With the legislative and voter approval processes complete, the Colorado Division of Gaming can commence the rulemaking process and develop the regulatory framework that will govern sports wagering. The Company believes that sports wagering could begin at its Bronco Billy’s Casino & Hotel and its Christmas Casino & Inn – as well as throughout the state via mobile sports wagering – in mid-2020.
Century Casinos, Inc. (NASDAQ: CNTY), announced on May 19th, that it has finalized an agreement with bet365 to become the company’s second internet sports betting operator partner in Colorado. The Company, through a subsidiary, has already obtained its master license with the State of Colorado. bet365 will complete the necessary application and approval process with the State of Colorado. They will operate an internet and mobile sports betting application under the bet365 brand. The online sportsbook operations agreement with bet365 is a 10-year agreement that includes a minimum annual revenue guarantee and a percentage share of net gaming revenue payable to the Company each year, with an advance fee being paid on contract signing.
Caesars Entertainment Corporation (NASDAQ: CZR) and DraftKings reached an agreement last year, under which Caesars will offer DraftKings market access for its online gaming products, subject to passage of applicable laws and the parties securing applicable gaming licenses. DraftKings’ market access is exclusive to Caesars across certain states in which Caesars operates casino properties. “Caesars’ agreement with DraftKings, their first multi-state partnership, brings together the established leaders in gaming, daily fantasy sports and sports betting to provide customers more options,” said Mark Frissora, President and CEO of Caesars Entertainment. “This alliance is the latest initiative by Caesars to capitalize on our database, generate a new revenue stream in a growth market and raise our profile in sports, in part by creating new sports-themed guest experiences at our resorts across the country.”
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Bragg Gaming Group
Bragg Gaming Enters into Online Casino Content Agreement with Canadian Operator Loto-Québec
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Bragg Gaming Group has announced that it has entered into an online casino content agreement with Canadian operator Loto-QuĂ©bec, the only 100% legal and local casino site in the province of QuĂ©bec. The agreement marks the expansion of Bragg into its second Canadian province, following Braggâs prior entry into Ontario in March 2022.
Pursuant to the agreement, Loto-QuĂ©bec will benefit from access to exclusive content, including titles from Braggâs in-house proprietary content development studios, a roster which includes Atomic Slot Lab and Indigo Magic, through Bragg Gamingâs Remote Games Server (RGS) technology, delivered via the Bragg HUB platform.
In addition, Loto-Québec players will also be able to access on lotoquebec.com titles from multiple content partners under the Powered By Bragg program, including King Show Games, Bluberi, Incredible Technologies and Sega Sammy Creation.
All content delivered on the Bragg HUB comes with the companyâs Fuze promotional tools as standard which offer player engagement features on games such as free rounds, jackpots, tournaments, and quests.
The agreement with Loto-QuĂ©becâs online casino supports Bragg Gamingâs strategic goals by accelerating the growth of utilization of Braggâs exclusive and proprietary content, and the diversification of revenue through expansion into North American markets.
Garrick Morris, Senior Vice President, Commercial, US and Canada at Bragg Gaming Group said: âItâs fantastic to see Braggâs content expand into our second Canadian province. Loto-QuĂ©bec is a strategic partner, and we are excited to see our proprietary games as well as exclusive content from our partners live and available to Loto-QuĂ©bec players. We look forward to developing our relationship as a key supplier to Loto-QuĂ©bec as we continue the roll-out with regular new game releases planned.
âWeâve enjoyed strong growth in North America over the past 12 months and I am pleased to further support this momentum with this successful launch in QuĂ©bec. I would like to thank the Loto-QuĂ©bec and Bragg teams for making this happen.â
François Hardy, Senior Director of Product and Innovation at Loto-QuĂ©bec, said: âAt Loto-QuĂ©bec, we are always looking for new and exciting ways to entertain our players. Bragg perfectly aligns with this vision, enabling us to provide a refreshing and dynamic experience to our players.â
The post Bragg Gaming Enters into Online Casino Content Agreement with Canadian Operator Loto-Québec appeared first on Gaming and Gambling Industry in the Americas.
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The Responsible Online Gaming Association (ROGA) has launched the âKnow Your Playâ campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.
âCollege students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,â ROGA Executive Director Dr. Jennifer Shatley said.
The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.
âEPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,â Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.
The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.
âCollege life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, weâre helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,â Kindbridge Group CEO Daniel Umfleet, said.
âCollege students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,â RGC CEO Sarah McCarthy said.
The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.
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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.
This order marks one of Siyataâs first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.
âThis new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7âs robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,â Marc Seelenfreund, CEO of Siyata Mobile, said.
The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.
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