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OMEGA LEAGUE announcement
The leading European teams, WePlay! Esports, and Epic Esports Events decided to build something special for the fans.
The leading European teams, WePlay! Esports, and Epic Esports Events decided to build something special for the fans. To bring the Dota 2 community an event that would provide the top level of competition, production, and content.
We are very happy to announce OMEGA League.
OMEGA League is an online tournament with a massive prize pool of $600,000 that will run from July 20th, 2020 (the beginning of the Open Qualifiers) until September 6th.It will include multiple competitive regions and divisions.
The English broadcast will be handled by WePlay! Esports, and RuHub will be in charge of its Russian counterpart. The teams will bring the best level of competition possible, alongside massive amounts of unique content to create a truly unforgettable experience.
WePlay! Pushka League Season 2 is postponed.
The suspension of the DPC has thrown our competitive scene into a sort of twilight zone populated by an array of small tournaments making it very taxing on players, and hard for fans to engage emotionally.
We decided to work together as a coalition of organizations, driven by our commitment to the fans, our love for this game, and the will to create a more sustainable competitive ecosystem around Dota 2. OMEGA LEAGUE is the first tournament coming from this partnership and everyone involved has poured their hearts into making it worthy of those mythical weeks in August.
We’ve found fantastic partners in Epic Esports Events and WePlay! Esports, both willing to commit to the higher level of integration that’s required to reach the quality fans have come to expect from Major-level tournaments. OMEGA League is our first large-scale initiative towards a more sustainable Dota 2 scene. Together we hope to breathe new life into the highest tiers of Dota 2 competition, and we can’t wait to show the world what we’ve been building.
We are excited about the future of the DPC, and we’re committed to supporting Valve and the rest of the ecosystem in their efforts to make competitive DotA better for fans, players, and partners alike.” – Alliance, Liquid, NAVI, Nigma, NIP, OG, Secret, and VP
“We are excited about the opportunity to work on interesting ideas and very curious about the reaction of the community. Our team and colleagues from Epic Esports Events are giving this event everything that we have. I really hope the audience will enjoy the results. The event takes place on the dates when we are used to seeing The International, and that impacts the level of responsibility we feel about OMEGA LEAGUE.” – Vitaliy “Nexius” Bozhko, Lead Esports Manager at WePlay! Esports.
“OMEGA League is a unique product. We are extremely thankful to the teams and our partners at WePlay! for working together on the vision of what an online event can and should be. We hope that this event will set the benchmark on the level of production and provide the fans many hours of premium content.” – Mark Averbukh, representative of Epic Esports Events.
League structure
The league is divided into two regions:
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Europe (includes CIS)
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Americas (North America and South America)
Europe format and prize pool
Immortal Division ($500,000)
Twelve teams will participate in the group stage of Immortal Division. They will be divided into two groups of six. Each group will see teams play each other in a BO3 series.
The two best teams from each group advance to Immortal Playoffs Upper-Bracket Round 1. The teams that take third place in their groups advance to Immortal Playoffs Lower-Bracket Round 1. The fourth and fifth place teams will enter the Play-in Stage to fight for two more Immortal Playoffs Lower-Bracket Round 1 seeds.
Immortal Playoffs is a double-elimination bracket. All matches are BO3, and Grand Finals are BO5.
Teams that lose in the Play-in Stage advance to Divine Playoffs Upper-Bracket Round 2.
The teams that take sixth place in their group advance to Divine Playoffs Upper-Bracket Round 1.
Divine Division ($50,000)
Divine Division starts with two groups of six squads. Each group will see teams play each other in a BO3 series.
The teams that take first place in their group advance to Divine Playoffs Upper-Bracket Round 1. The teams that take second and third place in their group advance to Divine Playoffs Lower-Bracket Round 1.
Divine Playoffs is a double-elimination bracket. All matches are BO3, and Grand Finals are BO5.
The rest of the teams are eliminated from the tournament.
The group stage for the European region will take place on August 10 – 26. The Playoffs will be held on September 31 – August 5.
Americas format and prize pool
Divine Division ($31,500)
Ten teams will participate in the group stage of Divine Division. They will be divided into two groups of five. Each group will see teams play each other in a BO3 series.
The two best teams from each group advance to Divine Playoffs Upper-Bracket Round 1. The teams that take third and fourth place will enter the Play-in Stage to fight for two Divine Playoffs Lower-Bracket Round 1 seeds.
Divine Playoffs is a double-elimination bracket. All matches are BO3, and Grand Finals are BO5.
Teams that lose in the Play-in Stage advance to Ancient Playoffs Upper-Bracket Round 1.
The teams that take fifth place in their group advance to Ancient Playoffs Upper-Bracket Round 1.
The group stage for the Americas region will take place on August 17 – 26. The Playoffs will be held on August 28 – September 5.
Ancient Division (8,500)
Eight teams will participate in the group stage of Ancient Division. They will be divided into two groups of four. Each group will see teams play each other in a BO3 series. The two best teams from each group advance to Divine Playoffs Upper-Bracket Round 1.
Ancient Playoffs is a double-elimination bracket. All matches are BO3, and Grand Finals are BO5.
The rest of the teams are eliminated from the tournament.
OMEGA League Participants (Europe, Immortal Division)
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Team Secret
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Team Liquid
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Team Nigma
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Alliance
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OG
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Ninjas in Pyjamas
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NAVI
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Virtus.pro
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Evil Geniuses
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FlytoMoon
Closed Qualifier participants (Europe)
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HellRaisers
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Vikin.gg
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B8
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Team Empire
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Team Unique
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CyberLegacy
Details regarding the qualifiers will be announced soon.
Prize Pool Distribution
Europe Immortal Division:
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1st – $200,000
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2nd – $125,000
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3rd – $60,000
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4th – $30,000
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5th – $20,000
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6th – $20,000
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7th – $15,000
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8th – $15,000
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9th – $5,000 + a chance to win up to $10,000 in Divine Division
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10th – $5,000 + a chance to win up to $10,000 in Divine Division
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11th – $2,500 + a chance to win up to $10,000 in Divine Division
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12th – $2,500 + a chance to win up to $10,000 in Divine Division
Europe Divine Division:
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1st – $10,000
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2nd – $7,000
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3rd – $6,000
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4th – $5,000
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5th – $3,500
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6th – $3,500
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7th – $2,500
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8th – $2,500
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9th – $2,000
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10th – $2,000
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11th – $1,500
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12th – $1,500
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13th – $1 000
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14th – $1 000
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15th – $500
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16th – $500
Americas Divine Division:
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1st – $12,000
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2nd – $6,500
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3rd – $4,500
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4th – $3,500
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5th – $2,500
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6th – $2,500
Americas Ancient Division:
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1st – $2,200
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2nd – $1,600
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3rd – $1,200
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4th – $1,000
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5th – $750
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6th – $750
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7th – $500
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8th – $500
An additional $10,000 will be allocated in the form of gaming gear to Open Qualifier participants.
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ADI Predictstreet
BetConstruct AI rebrands Harmony event as “Harmony Predictstreet” in Yerevan
The July 8–9 gathering highlighted a new partnership with ADI Predictstreet, described as FIFA’s Official Prediction Market Partner.
BetConstruct AI held its Harmony Predictstreet networking event on July 8–9, 2026 in Yerevan, Armenia, marking the eighth edition of the Harmony series and drawing “over 300 guests,” according to the company.
The company said the Predictstreet naming reflects a strategic collaboration with ADI Predictstreet, which it describes as “FIFA’s Official Prediction Market Partner.” BetConstruct AI said it has integrated ADI Predictstreet’s prediction market products and “official match streaming rights” into its platform, timed around the FIFA World Cup Final “just days away.”
Day one was hosted at Garni Temple and included networking, a performance by the Armenian National Philharmonic Orchestra, a mapping show and a DJ set by DJ Leblanc, the company said.
Day two began with a visit to SoftConstruct headquarters for an office tour and networking, followed by a gala dinner at Dvin Music Hall. BetConstruct AI said founders and executive leadership presented product and strategy updates spanning Eventbook, the ADI Predictstreet partnership, Betting Mate, The Last Battle Universe, Betbuilder & Powerbank, Softgates, and updates related to Vivaro.me and Open Stake.
BetConstruct AI positioned the event as a forum for business development and ecosystem direction-setting, and said it plans to continue the series with a ninth edition.
The post BetConstruct AI rebrands Harmony event as “Harmony Predictstreet” in Yerevan appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
affiliate marketing
Regulated iGaming markets push operators toward audit-ready affiliate tracking
As regulators scrutinise AML, RG and advertising, operators face rising pressure to validate attribution and partner payouts end to end.
Growing regulation in iGaming is changing how operators manage affiliates, track player acquisition, and control partner payouts, according to a new statement from affiliate platform provider Affnook.
The company argues that in regulated markets affiliates are increasingly treated as an extension of an operator’s marketing activity, raising the stakes for oversight in areas such as affiliate advertising practices, responsible gambling controls, anti-money laundering (AML) and data privacy. The release points to the Danish Gambling Authority as one example of a regulator highlighting potential AML risks linked to affiliate partnerships and urging operators to strengthen risk assessments across third-party acquisition channels.
Affnook says the industry is moving away from “Trust Me” affiliate reporting as stakeholders demand performance data and revenue attribution that can be independently verified. It lists audit-ready reporting, verifiable revenue attribution, transparency into tracking and commission calculations, and consistent reporting standards as key expectations in more heavily regulated environments.
The company also frames financial governance as a parallel priority to tracking, citing the need for net gaming revenue (NGR) verification, commission accuracy, invoice reconciliation and payment oversight. It adds that multi-touch player journeys and reduced effectiveness of cookie-based attribution are widening “attribution blind spots,” which can fuel partner disputes, weaken decision-making and complicate compliance reviews.
In the release, Affnook positions platform features such as audit logs, partner activity monitoring, consent-aware tracking, real-time commission calculations and server-to-server tracking as the types of capabilities operators should evaluate as regulatory expectations increase.
The post Regulated iGaming markets push operators toward audit-ready affiliate tracking appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Play’n GO goes live in Alberta iGaming with 10+ operators
Supplier expands to its third regulated Canadian province after Ontario and Québec, launching on Alberta’s market opening week.
Play’n GO has entered the newly regulated Alberta iGaming market, launching its casino games with more than ten licensed operators on the market’s opening week, the supplier said on 16 July 2026.
The Alberta rollout marks Play’n GO’s third regulated Canadian province, following Ontario and Québec, and extends the company’s North American regulated-market footprint.
According to the company, its content was made available in Alberta for the first time on launch day via a network of licensed operators.
Esteban Perez, New Market Entry Lead at Play’n GO said: “Entering Alberta with more than 10 operators on day one of regulation is a significant milestone for Play’n GO and a testament to the strength of our regulated market strategy. Canada continues to be a key focus for us, and expanding into our third province reflects both the demand for our content and the strength of our partnerships with licensed operators.
“We are proud to support Alberta’s regulated market with a portfolio that prioritises entertainment, compliance and long-term sustainability.”
The post Play’n GO goes live in Alberta iGaming with 10+ operators appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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