eSports
25 Most Successful Esports Countries by Prize Money so far in 2020
– United States leads the way winning $7.2m
– Brazilian players most in form this year
– Bulgarian and Danish players win the most prize money per person on average
– Only 60% of tournaments played compared to this time last year
New Unikrn research shows players are winning MORE on average so far in 2020 than 2019 – despite pandemic
Esports players from the top 25 countries are earning more average prize money in 2020 so far than at the same point in 2019, new research shows.
Despite a number of tournaments being cancelled, professional gaming is still thriving during a global pandemic.
So much that despite playing 40% less tournaments than at this point last year, players are earning more money on average per tournament.
World-leading esports bookmakers Unikrn have revealed the finding after analysing the top 25 countries for prize money so far this year.
By the end of June last year, $67million had been won by more than 26,000 players from 2,715 tournaments across the esports circuit.
Whereas by the same time this year, only $38.8m was won by almost 11,000 players in 1,622 tournaments.
The average tournament prize pool was very similar each year – in 2019 it sat at $23,988, compared to $23,920 in 2020.
However, in the first half of 2019, players were only winning on average $2,492 compared to individuals taking home $3,652 in 2020.
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The research also found that like last year the United States leads the way at the halfway point of 2020 with players winning a massive $7.2m in prize money.
Identical to the first six months of 2019, China and Korea make up the top three.
Brazil are the biggest movers in 2020 rising from 9th to 4th in the rankings helped by Magic World Championship XXVI champion PVDDR’s $300k victory.
The highest prize money to player ratio sits with Bulgaria, maybe surprisingly. Their top 5 players including Complexity’s poiz0n are spread across CS:GO, DOTA2 and League of Legends.
The Danish also have a high turnover on prize money with 173 players averaging $9,564.
In 2019, the prize money across esports increased heavily from huge tournaments such as DOTA2’s The International setting a prize pot of $35million and the Fortnite World Cup Finals.
But with both of these tournaments cancelled and many others postponed, total prize money for 2020 is estimated to be considerably lower than 2019.
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Most Successful Countries By Prize Money Won (All Esports)
| 2019 (Jan-July) | 2020 (Jan-July) | |||||||||
| Country | Total Prize Money | Players | Average prize money | Country | Total Prize Money | Players | Average prize money | |||
| 1 | United States | $10,079,707.15 | 5902 | $1,707.85 | 1 | United States | $7,280,222.31 | 1999 | $3,641.93 | |
| 2 | Korea | $5,438,336.48 | 1377 | $3,949.41 | 2 | China | $3,093,705.23 | 379 | $8,162.81 | |
| 3 | China | $4,876,979.55 | 1027 | $4,748.76 | 3 | Korea | $2,356,078.82 | 573 | $4,111.83 | |
| 4 | France | $2,290,981.17 | 1378 | $1,662.54 | 4 | Brazil | $2,284,006.59 | 420 | $5,438.11 | |
| 5 | Denmark | $2,234,162.91 | 652 | $3,426.63 | 5 | Russian Federation | $1,718,361.31 | 454 | $3,784.94 | |
| 6 | Russia | $2,179,829.93 | 855 | $2,549.51 | 6 | France | $1,703,512.13 | 441 | $3,862.84 | |
| 7 | Canada | $2,011,038.76 | 884 | $2,274.93 | 7 | Denmark | $1,654,614.71 | 173 | $9,564.25 | |
| 8 | Sweden | $1,933,771.15 | 712 | $2,715.97 | 8 | United Kingdom | $1,327,882.15 | 348 | $3,815.75 | |
| 9 | Brazil | $1,861,949.00 | 989 | $1,882.66 | 9 | Canada | $1,307,092.60 | 319 | $4,097.47 | |
| 10 | Germany | $1,824,623.63 | 1032 | $1,768.05 | 10 | Germany | $1,304,784.38 | 500 | $2,609.57 | |
| 11 | Finland | $1,672,037.47 | 405 | $4,128.49 | 11 | Sweden | $1,176,960.10 | 215 | $5,474.23 | |
| 12 | United Kingdom | $1,438,156.76 | 915 | $1,571.76 | 12 | Australia | $891,602.63 | 359 | $2,483.57 | |
| 13 | Australia | $1,278,719.22 | 838 | $1,525.92 | 13 | Thailand | $826,835.23 | 314 | $2,633.23 | |
| 14 | Poland | $1,158,065.87 | 624 | $1,855.87 | 14 | Finland | $792,457.03 | 96 | $8,254.76 | |
| 15 | Philippines | $1,106,753.39 | 200 | $5,533.77 | 15 | Poland | $596,336.18 | 221 | $2,698.35 | |
| 16 | Japan | $973,735.09 | 406 | $2,398.36 | 16 | Ukraine | $574,589.16 | 112 | $5,130.26 | |
| 17 | Thailand | $882,805.98 | 350 | $2,522.30 | 17 | Norway | $439,630.18 | 67 | $6,561.64 | |
| 18 | Bulgaria | $860,229.50 | 118 | $7,290.08 | 18 | Netherlands | $399,067.54 | 150 | $2,660.45 | |
| 19 | Norway | $714,775.28 | 225 | $3,176.78 | 19 | Japan | $325,085.28 | 223 | $1,457.78 | |
| 20 | Spain | $625,412.64 | 392 | $1,595.44 | 20 | Bulgaria | $310,401.72 | 24 | $12,933.41 | |
| 21 | Ukraine | $623,458.01 | 278 | $2,242.65 | 21 | Philippines | $290,771.52 | 71 | $4,095.37 | |
| 22 | Taiwan | $600,532.10 | 211 | $2,846.12 | 22 | Turkey | $281,767.76 | 128 | $2,201.31 | |
| 23 | Netherlands | $519,272.80 | 451 | $1,151.38 | 23 | Malaysia | $252,612.81 | 43 | $5,874.72 | |
| 24 | Italy | $490,560.54 | 137 | $3,580.73 | 24 | Argentina | $251,784.40 | 79 | $3,187.14 | |
| 25 | Malaysia | $463,826.66 | 175 | $2,650.44 | 25 | Estonia | $240,863.04 | 37 | $6,509.81 |
Total Prize Money, Tournaments and Players (All Esports)
| 2019 (Jan-July) | 2020 (Jan – July) | |||
| Total Prize Money | $66,992,940.50 | Total Prize Money | $38,798,059.63 | |
| Total Tournaments | 2715 | Total Tournaments | 1622 | |
| Total Players | 26141 | Total Players | 10625 | |
| Average tournament prize pool | $23,987.94 | Average tournament prize pool | $23,919.89 | |
| Average player prize money | $2,492.18 | Average player prize money | $3,651.58 |
Best Countries By Average Player Prize Money
| Country | Average prize money per player |
| Bulgaria | $12,933.41 |
| Denmark | $9,564.25 |
| Finland | $8,254.76 |
| China | $8,162.81 |
| Norway | $6,561.64 |
| Estonia | $6,509.81 |
| Malaysia | $5,874.72 |
| Sweden | $5,474.23 |
| Brazil | $5,438.11 |
| Ukraine | $5,130.26 |
**Stats from www.esportsearnings.com – does not include information about salaries, bonuses or sponsorships
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2026 summit
HIPTHER Prague Summit Unveils 50% of Its Dynamic 2026 Agenda
The HIPTHER Prague Summit is shaping up to be one of the most comprehensive events of the year, with an agenda that reflects the fast-evolving landscape of iGaming, fintech, compliance, AI, media, and beyond. With four distinct stages and content spanning two days, the summit promises high-impact insights, cutting-edge knowledge sharing, and actionable strategies for stakeholders across the digital industries.
While only half the agenda has been released so far, what’s already on the table reveals an ambitious and future-forward program. Attendees can expect the remaining schedule—focused on the Expert Panel Stage and HIPTHER Academy—to further raise the bar with industry-leading panels and advanced learning formats.
Stage 1: Compliance & Regulation
This track offers a robust dive into both regional and global regulatory trends, aimed at compliance professionals, legal experts, and decision-makers navigating complex frameworks.
Day 1 will focus on market updates, regulators’ panels, and regional compliance outlooks. Highlights include a Czech Market update, a panel featuring European regulators, and regional overviews from Germany and the Balkans.
Day 2 expands into the global picture, covering enforcement trends, jurisdiction updates from Southern Europe, the USA, and LatAm, and a deep-dive GLI session on certification and trust. The day wraps with an IMGL-led masterclass exploring the intersection of AI, automation, and accountability.
Stage 2: Expert Panels Stage
This track is a powerhouse of innovation-focused dialogue.
Day 1 will feature panels on iGaming, fintech, AI, media, SEO, esports, and business growth. Industry disruptors and thought leaders will gather to unpack the trends driving momentum across verticals.
Day 2 will turn the spotlight to deep-dive panels with operators, suppliers, and advisors sharing battle-tested strategies, future bets, and lessons from scaling globally.
Stage 3: Main Focus Stage
This stage is split into two powerful themes across both days.
Day 1 is the Keynote Arena, with standout talks on branding, visibility, growth, and deal-making. Sessions like “LinkedIn as a Dealflow Engine” and “Branding in the Attention Economy” offer tactical insights for companies looking to sharpen their competitive edge.
Stage 4: HIPTHER Academy
Designed for hands-on learning and skill development, this stage blends education with real-world application.
Day 1 offers masterclasses, workshops, and practical learning sessions, setting the tone for deep engagement.
Day 2 will feature advanced education formats, including certification-oriented sessions, ideal for professionals looking to level up with verified credentials.
Don’t Miss Out – Secure Your Spot Now
With limited availability and high interest across the industry, now is the perfect time to register. Be among the first to access cutting-edge insights, connect with top-tier professionals, and help shape the future of digital industries.
Register today for HIPTHER Prague Summit 2026 and be part of the conversation that drives the next wave of innovation.
The post HIPTHER Prague Summit Unveils 50% of Its Dynamic 2026 Agenda appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Dota 2 esports
Esports Nations Cup 2026 Announces $45 Million Prize Fund for Players, Clubs, and National Teams
The Esports World Cup Foundation (EWCF) has officially announced the inaugural Esports Nations Cup (ENC) 2026, bringing a new national team-focused layer to the global esports calendar.
Set to debut in Riyadh, Saudi Arabia from November 2–29, 2026, the ENC will feature elite competition across 16 esports titles, emphasizing national pride, iconic rivalries, and global fan engagement.
The ENC 2026 introduces a $45 million funding commitment to empower players, coaches, clubs, and national teams through a structured and sustainable prize model. This investment supports the growth of esports globally and ensures fair, performance-based rewards for all participants.
Three-Part Prize Model: Players, Clubs, and National Teams
The ENC 2026 prize framework is designed to promote equality, transparency, and long-term growth across the esports ecosystem:
- $20 million directly awarded to players and coaches across 16 esports titles
- $5 million in club incentives for teams releasing players to participate, tied to player performance
- $20 million via the ENC Development Fund to support national team operations, logistics, travel, marketing, and program development
“National teams add a compelling layer to esports, rooted in identity and pride,” said Ralf Reichert, CEO of EWCF. “Our prize model rewards performance, supports clubs, and strengthens the long-term pathways for players and national programs.”
Player-Centric and Transparent Prize Structure
ENC 2026 guarantees all qualified participants at least three matches, with equal placement earning equal pay across all titles. Coaches are rewarded alongside players for the same placement. Key prizes include:
- First place: $50,000 per player
- Second place: $30,000 per player
- Third place: $15,000 per player
For team titles, payouts scale with roster size, ensuring consistent and fair distribution.
Global Growth and Rotating Host Cities
The ENC will rotate to major international cities after the Riyadh debut, establishing a biennial esports tournament that provides reliable structure for long-term planning by players, partners, and national federations.
Confirmed titles for ENC 2026 include Mobile Legends: Bang Bang, Trackmania, and Dota 2, with additional games to be announced soon.
A New Era for National Esports
By combining national representation with global esports professionalism, the ENC offers players a chance to compete for national pride while connecting fans to elite-level esports. Clubs benefit from performance-linked incentives, and national teams receive long-term support to expand development pathways and enhance competitiveness.
For updates and further information on the Esports Nations Cup 2026, visit esportsnationscup.com and follow ENC on X, Facebook, Instagram, TikTok, and YouTube, and the Esports World Cup Foundation on LinkedIn.
The post Esports Nations Cup 2026 Announces $45 Million Prize Fund for Players, Clubs, and National Teams appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
betting brand marketing
Esportes da Sorte Secures Major Sponsorship for FIFA World Cup 2026 Broadcasts on SBT and N Sports
Leading Brazilian iGaming brand Esportes da Sorte has announced a high-profile sponsorship agreement for the FIFA World Cup 2026 broadcasts on SBT and N Sports, reinforcing its presence during one of the most influential sporting events in the world.
The partnership includes extensive brand activations throughout the entire tournament, spanning television, streaming, and digital media.
The sponsorship package delivers wide national exposure through SBT’s free-to-air broadcasts, simulcast coverage, the +SBT streaming platform, and the N Sports pay-TV channel. In addition to traditional broadcast placements, Esportes da Sorte will activate across the broadcasters’ digital ecosystems, including official websites, YouTube channels, and other owned digital platforms.
According to Marcela Campos, Vice President of the Esportes Gaming Brasil Group, which owns the Esportes da Sorte brand, the initiative strategically aligns the company with one of the largest moments of audience engagement in global sport. The FIFA World Cup represents a unique opportunity to amplify brand recall, increase engagement frequency, and strengthen emotional connections with football fans.
“The World Cup is a global event that concentrates attention, conversation, and excitement on an unparalleled scale. In Brazil, it represents one of the most powerful moments of sports audience mobilisation. Maintaining a consistent and high-frequency presence on SBT’s broadcasts allows us to expand our brand positioning and deepen Esportes da Sorte’s connection with the football fan experience,” Campos explained.
On television, Esportes da Sorte will feature prominently through promotional spots, opening and closing idents, commercial break placements, and video inserts. The agreement also includes sponsorship of a dedicated FIFA World Cup 2026 programme, airing throughout the competition, alongside integrated editorial content within the broadcasters’ schedules.
Digitally, the brand will be embedded within the official World Cup broadcasts on SBT and N Sports, while also appearing in additional content initiatives produced by both channels. This multi-platform strategy ensures comprehensive coverage of the tournament, maximising visibility and engagement across broadcast and online audiences.
With this partnership, Esportes da Sorte further cements its position as a major player in Brazil’s regulated iGaming market, leveraging the cultural power of football and the global reach of the FIFA World Cup to strengthen brand equity and long-term consumer affinity.
The post Esportes da Sorte Secures Major Sponsorship for FIFA World Cup 2026 Broadcasts on SBT and N Sports appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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