Canada
Hard Rock Hotel & Casino Atlantic City To Re-Open With ‘Safe + Sound’ Program And Clean Team

Hard Rock Hotel & Casino Atlantic City announced today that the property will reopen under new and thorough ‘Safe + Sound’ program guidelines to help ensure good clean fun at the resort destination.
“Hard Rock and Seminole Gaming have made a tremendous commitment to sanitary protocols and a safety-first mentality for both guests and team members,” said Jim Allen, CEO of Seminole Gaming and Chairman of Hard Rock International. “We are making sure our resorts are safe and sound so our guests and team members have peace of mind when they return.”
The ‘Safe + Sound’ Reopening Plan and Protocols have been developed in accordance with guidelines provided by Hard Rock International and adopts the Atlantic City Casino Industry’s Summary Plan of Proposed Reopening Protocols in effort to take a responsible and conservative approach in providing a safe, secure and fun environment.
“We look forward to welcoming back our loyal guests and team members for an exciting summer at the Jersey Shore. Our top priority over the last several months was diligently developing new ‘Safe + Sound’ protocols ensuring a comfortable environment to stay, play and work. Included in those protocols is the requirement for all to wear masks and have their temperature scanned with thermal imaging technology before entering the property,” said Joe Lupo, President of Hard Rock Hotel & Casino Atlantic City. “Creating the ‘Safe + Sound’ protocols, implementing detailed training programs and carefully cleaning the property will provide the most thorough and responsible approach in Atlantic City, providing good clean fun for all.”
The ‘Safe + Sound’ program adheres to the directives of the World Health Organization (WHO), the Centers for Disease Control & Prevention (CDC).
Key Highlights
– Mandated masks for guests and team members
– Temperature check for guests and team members
– A new Safe + Sound Clean Team
– Increased quality of air circulation
– AtlantiCare partnership focused on contact tracing, training, telehealth and more
Safe + Sound guidelines and property updates include:
Personal Protection Guidelines
- All guests and team members will be required to wear masks or cloth face coverings that meet CDC guidelines, except when eating or drinking. Masks will be provided to guests, as needed.
- Appropriate social distancing requirements in gaming and non-gaming areas will be required and enforced by all team members, which will include over 750 signs posted throughout the complex to help ensure adherence to ‘Safe + Sound’ Program guidelines.
- Over 200 hand sanitizer dispensers will be placed in all high-traffic, high-visibility areas such as key guest and team member entrances and contact areas such as valet, porte cochere, reception areas, hotel lobby, casino floor, restaurant entrances, meeting and convention spaces, elevator landings, pools, and exercise areas.
Thermal Imaging
- Thermal Imaging provided by CERTIFY’s SnapXT will take the temperature of all guests and team members entering the property.
- Points of entry will be limited to allow the Security Team to conduct temperature screenings. Those who display a temperature of 100.4°F or greater will be escorted to a designated area for a secondary temporal temperature screening. Those have a temperature of 100.4°F or greater will not be authorized entry to the property.
- The Hard Rock Atlantic City Security Team will be specially trained and responsible for all temperature checks, monitoring entrances/exits, reminding guests and team members of social distancing requirements, managing line queueing, and distributing PPE as well as ensuring that everyone is following the required PPE protocols.
Safe + Sound Clean Team
- More than 100 team members will be part the ‘Safe + Sound’ Clean Team to focus on cleaning and disinfecting surfaces throughout the complex, with special emphasis on high-touch surfaces and common areas. They will be clearly visible with a lime green uniform stating, “Clean Team.”
- The team will focus especially on the deep cleaning of all gaming surfaces, chips, hotel rooms, restaurants, pool and public areas.
- A designated member from each department will meet with the ‘Safe + Sound’ Committee weekly to proactively monitor, communicate and enhance protocols.
Property & Gaming Changes
- The property has purchased over 1,000 new air filters that are frequently changed out in common areas throughout the building, with 100% outside air flow into the building which increases the quality of air circulation.
- The air quantity within Hard Rock Atlantic City provides approximately 10 to 12 air changes per hour, maximizing the exchange of fresh air.
- The property is working closely with AtlantiCare to provide a more thorough and responsible approach in COVID-19 related matters, including contact tracing, training, telehealth and more.
- The hotel will follow thorough and upgraded cleaning guidelines that includes frequent disinfecting of high touch areas as instructed by the CDC, WHO and local officials to ensure good clean fun.
- Plexiglass will be installed in the following areas: Front Desk, Cage, Wildcard Services, Sportsbook, Box Office and select Table Games.
- Guests or related guests will be required to adhere to one vacant position between slot machines and table games played unless related or together in a group. Limited occupancy based on game will take place to allow for social distancing.
- There will be a reduction in guest capacity throughout the casino that will be posted at each venue.
- Due to occupancy restrictions, guests must be 21+ to visit Hard Rock Atlantic City unless they have a hotel or restaurant reservation.
- Shows will remain dark and the Fresh Harvest Buffet will remain closed until further notice.
Team Member Protocols
- All team members will receive general health and hygiene training on COVID-19 sanitization protocols followed by a comprehensive position-specific training of their new Standard Operating Procedures.
- All team members will be required to complete a health questionnaire, prior to returning to work and before entering the property daily.
- Protective equipment will be provided to team members whose responsibilities require them as determined by health officials.
- A ‘Safe + Sound’ Committee has been created to oversee compliance of sanitization, social distancing, and reopening protocols.
- Team members will go through thorough training and will enforce and communicate required CDC guidelines.
Food & Beverage
- Restaurants will have limited occupancy to enforce social distancing guidelines.
- Restaurant venues including Council Oak Steaks & Seafood, Kuro, Il Mulino, Hard Rock Cafe, Youyu Noodle Bar, Sugar Factory, Flavor Tour and White House Subs will be open with social distancing requirements in place.
- Upon reopening, Hard Rock Atlantic City Beach Bar will open at 11 a.m. daily and Hard Rock Cafe and Sugar Factory will both offer outdoor dining options.
SOURCE Hard Rock Hotel & Casino Atlantic City
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Canada
Northern Super League Partners with Stats Perform

Stats Perform, the global leader in sports AI, data and technology, has announced an official data partnership with the Northern Super League (NSL). The partnership will allow world-leading Opta data to be collected live from every NSL league game for the next three years.
Beginning this month, the Northern Super League (NSL) establishes a new era in Canadian sport as the country’s first professional domestic women’s soccer league — an ambitious and transformative initiative co-founded by former Canadian international and Olympic medallist Diana Matheson. Its inaugural season kicks off on April 16 and will feature six teams who have assembled multinational player rosters with extensive club and international experience, including 100-cap Canadian internationals Desiree Scott and Quinn.
Once the action begins, detailed data from every on-ball event, including advanced AI-powered Opta Analytics metrics such as Expected Goals (xG) and Expected Assists (xA), will be captured and distributed via feeds and Stats Perform products, including OptaAI Studio. This will enable various broadcasters, publishers and rights holders to generate stories and insights throughout the NSL season and provide them straight to the league’s fans in real time.
As part of the agreement, the NSL’s League Office and every NSL club will also have access to Opta Search, part of OptaAI Studio. This will allow their content creators to leverage all Opta data collected during the NSL season in the creation of data-led stories on the stand-out performers, and will help them generate key talking points for publication on official league and club platforms. Opta Search will also empower the NSL’s media team to create a range of data visualizations, including player shot maps and touch maps, to visually illustrate the impact of different players’ on-field performances.
Christina Litz, NSL President, said: “We are thrilled to have Stats Perform on board as our official data partner. When we talk about detailed performance data in soccer, Opta is the gold standard, so we are delighted to have it powering each of our official digital channels. As the season progresses, we want to put the spotlight on all the on-field heroes who emerge and having access to world-class data will help us tell their stories and inspire a new generation of Canadian soccer fans.”
Steve Xeller, Chief Revenue Officer at Stats Perform, said: “Stats Perform has been a huge supporter of expansion leagues around the world, so we are very pleased to be partnering with NSL in the lead-up to their first domestic campaign. Seeing a fully professional women’s soccer league launch in Canada is an incredibly exciting development for the sport in North America and we see considerable potential in working proactively with the League’s Head Office to help the competition grow, using the power of AI and data-led storytelling to build fan communities across the continent.”
The post Northern Super League Partners with Stats Perform appeared first on Gaming and Gambling Industry in the Americas.
Africa
INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER

Leading B2B games provider, Incentive Games, today announced its new agreement with premium gaming company and content provider Light & Wonder, Inc.
Through this agreement, Incentive Games will distribute its premium pay-to-play games – including new arcade-style titles – to key global regulated markets including the USA, Canada, South Africa, UK, and within Europe via Light & Wonder’s extensive operator network. Additionally, Incentive Games’ popular free-to-play content will be made available to a wider audience through Light & Wonder’s content marketplace.
The agreement brings together two industry leaders in iGaming and the strengths of both companies to deliver exceptional player experiences and elevate customer engagement.
Ahmed Baker, Chief Commercial Officer at Incentive Games said, “This agreement is a landmark moment in our company’s history. Previously, we’ve worked directly with major operators such as bet365, FanDuel, and Sky Bet. Now, we can distribute our games via Light & Wonder, an exceptional aggregator that we trust will handle our games with care.”
Steve Mayes, Senior Director of Partners at Light & Wonder, said: “We are excited to work with Incentive Games, a leader in gamification solutions. We look forward to leveraging their innovative platform and bringing their customisable crash and fast game content to all major regulated markets.”
The post INCENTIVE GAMES SIGNS EXCLUSIVE DISTRIBUTION DEAL FOR NORTH AMERICA, EUROPE, SOUTH AFRICA AND UK WITH LIGHT & WONDER appeared first on European Gaming Industry News.
Canada
Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner

With the Ottawa Senators securing a playoff spot in the NHL, ToonieBet will be there every step of the way, engaging fans with exclusive giveaways, premium entertainment, and a casino experience that mirrors the team’s energy and excitement.
The Ottawa Senators and Tooniebet, an online casino for players across Ontario, announced a partnership that will make Tooniebet the NHL team’s Official Online Casino Partner.
Tooniebet, which launched in 2024 is part of Soft2Bet – one of the world’s fastest growing iGaming turnkey solutions providers with iGaming brands around the world with a portfolio of 19 global licenses, including Ontario.
Additional highlights of the Ottawa Senators and TonnieBet partnership will include:
- In-Arena & Broadcast Branding: Digitally enhanced dashboards for home and away games
- In-rink board signage for home games
- Virtual slot signage for various games
- Digital inventory throughout the Ottawa Senators site on NHL.com
- Direct Fan Engagement: Social contests and promotions hosted on Senators’ digital platforms
- Television Broadcast Branding: Digitally enhanced rink boards for home and away games
- In-arena rink board signage for home games
Martin Ballard, VP Corporate Partnerships, Ottawa Senators stated: “We are thrilled to welcome ToonieBet as an official partner of the Ottawa Senators. Cooperating with a brand that shares our commitment to providing fans with an exceptional and trusted experience is incredibly exciting. Together, we look forward to delivering memorable moments and engaging our passionate fanbase in new and innovative ways.”
Oksana Tsyhankova, Chief Marketing Officer at Soft2Bet, commented: “Partnering Soft2Bet’s ToonieBet brand with the Ottawa Senators is a significant milestone that reinforces our strong brand presence in Ontario. In a short period, we have achieved impressive performance and retention results, with a primary focus on localised, engaging experiences for Canadian players, which makes ToonieBet truly set itself apart.”
By tapping into the Senators’ digital platforms and in-arena presence, ToonieBet will stay close to the action and connect with fans in real, engaging ways while continuing to offer a top-quality online casino experience.
ToonieBet offers a fast, localised online casino experience for players in Ottawa and across Ontario. Through this partnership, fans will have the chance to win Senators merchandise and tickets while ToonieBet grows its presence in a competitive Ontario market. With in-arena branding, regional broadcast coverage, and digital promotions, ToonieBet will be highly visible to the team’s loyal supporters.
The post Soft2Bet’s ToonieBet Partners with the Ottawa Senators as Official Online Casino Partner appeared first on Gaming and Gambling Industry in the Americas.
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