Press Releases
Spotlight Sports Group bringing customers closer to Premier League action
Spotlight Sports Group is bringing customers it’s uninterrupted studio commentaries from every single Premier League game for the remainder of the disrupted season. With each match attracting a huge global audience, Spotlight Sports Group offers it’s commentaries in up to 15 languages to help businesses interact with their international audiences. For the first time ever, the commentaries will be showcased live on www.spotlightsportsgroup.com for free for all Saturdays Premier League clashes.
Already in use by a number of major bookmakers, the commentaries are a simple plug and play solution which has demonstrated upturn and increased betting activity. Research with existing partners shows customers dwell time increased to 32 minutes whilst listening.
Since the Premier League ceased for the global Covid-19 customers have searched elsewhere for their football fix, with the Belurisan league seeing an unprecedented upturn in betting figures, whilst the Bundesliga, La Liga and Serie A followed suit more recently. However, eyes are all fixed on the return of the biggest league in the world today and bookmakers are expected to see an increase in new and existing customers flood to their sites. Spotlight Sports Group commentaries have been developed to engage and retain your customers for longer with the solution fixed to the background while customers are free to browse your site.
Alongside footballs return, this has been a huge month for racing in the UK and Ireland with the start of the classics on Guineas weekend last week and the wonderful Royal Ascot currently taking place. Spotlight Sports Group is also the home of official commentary for all horseracing meetings in Britain and Ireland on a daily basis. Commentaries on each race as it unfolds with our racing experts informing punters through previews, analysis and discussion between races.
Talking about the demand for audio to supplement sportsbooks Spotlight Sports Group, Group Operations Director, Cheryl Westerman said:
‘’The global Covid-19 pandemic has changed the way we will watch and interact with sport for the foreseeable future, with games and meetings behind closed doors. We want to bring customers closer to the action whilst they are having a bet. Our commentaries are delivered in a host of languages to engage international audiences and keep those customers informed throughout the 90 minutes of the match. With the in-play market so critical to bookmakers our research shows that those listening to the match are likely to stay on sites for longer and therefore are placing more in-play bets’’.
Tune in to Saturday’s commentaries including two huge matches affecting the top and bottom of the league, Brighton v Arsenal and West Ham v Wolves on www.spotlightsportsgroup.com
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Affiliate Management Platform
Digicode Announces the Launch of DigerClick – a Fully-Owned, Scalable Affiliate System for Growth-Driven Businesses
Digicode, a global technology consulting and software engineering company, announced the launch of DigerClick, a next-generation affiliate management platform designed to give operators complete ownership, transparency, and control over their affiliate operations. Unlike traditional systems that rely on third-party networks and incur recurring fees, DigerClick is delivered as a fully owned platform, empowering companies to scale without vendor lock-in or hidden costs.
DigerClick introduces a new era of autonomy for operators, built for businesses seeking to grow their traffic, conversions, and revenue while protecting their data and intellectual property.
A New Standard in Affiliate Ownership
At the core of DigerClick is its full code ownership model, allowing clients to operate independently of external networks or SaaS platforms. With no recurring fees and no third-party intermediaries, businesses gain complete control over performance data, payout structures, and system customization.
The platform is engineered with a highly scalable architecture that supports smooth growth from 50 to 5,000 affiliates without compromising performance.
Key Features Include:
- Full Code Ownership: No recurring fees, no vendor lock-in, and full protection of proprietary data and IP.
- Scalable Performance: Designed to grow alongside the business, supporting large affiliate ecosystems.
- Affiliate Management Tools: Self-registration and streamlined onboarding for partners.
- Smart Campaign Management: Assign offers, monitor performance, validate affiliate reports, and optimize campaigns in real time.
- Advanced Reporting & Payouts: Real-time analytics, BI, and complete click-to-revenue transparency. Supports CPA, rev share, hybrid, and custom payout models with flexible reconciliation options.
Built for “Growth Leaders”
DigerClick is tailored for companies that rely on performance-driven partner ecosystems, including:
- iGaming Operators seeking to scale player acquisition and retention.
- E-Commerce Brands and Digital Product Creators looking to monetize subscriptions and downloads without intermediaries.
- Publishers and Promoters who require full ownership of margins, reporting, and payout flexibility.
By removing “Third-Party Chains,” DigerClick gives businesses their own affiliate engine, maximizing margins and operational control while ensuring long-term sustainability.
“With DigerClick, we’re giving businesses something they’ve never truly had in the affiliate space, complete ownership,” said Alex Karichensky, CEO of Digicode Europe. “No recurring fees, no third-party dependencies, and no compromises on performance. It’s a platform built for companies that want to grow on their own terms, with total transparency and full control of their data and margins.”
The post Digicode Announces the Launch of DigerClick – a Fully-Owned, Scalable Affiliate System for Growth-Driven Businesses appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
AI
Wanted: Ambitious Tech Ventures — RedCore Investment Team Lands in Dubai
The investment division of international business group RedCore is joining AIBC Eurasia to connect with ambitious founders and tech teams. The summit runs February 23–25 at Dubai Festival City — find the team at booth 3D.
Investments at RedCore focuses on ventures in MarTech/Traffic, FinTech, RegTech, Web3, Gaming software vendors, and AI/ML. The team is especially interested in meeting game content suppliers, RegTech solution providers, and creators of AI-driven digital products.
RedCore’s investment philosophy centers on M&A and strategic partnership rather than traditional venture funding. The business group steps in as an active partner, not a passive investor. Portfolio companies gain access to experienced specialists, legal and operational support, technology infrastructure, proven marketing channels, and a broad industry network. Often, RedCore becomes a startup’s first customer — shortening the road to market validation. Where other founders spend years chasing product-market fit, RedCore-backed teams can land their first paying clients within three to six months.
The ideal project has a working MVP, early commercial traction, transparent unit economics, and global scaling ambitions. In exchange, RedCore offers not just capital — but a long-term strategic partnership built on shared expertise and active involvement in business growth.
Interested? To schedule a meeting with the Investment Portfolio Manager simply approach the reception desk and use the touchscreen available at the booth 3D. Or pitch your project here: Apply to RedCore
The post Wanted: Ambitious Tech Ventures — RedCore Investment Team Lands in Dubai appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Andrew Bramley Commercial Director at FairPlay Sports Media
UK Sportsbooks Recognised in the 2026 ‘Oddschecker Endorsed’ Campaign
bet365 Leads Pack with Three Category Accolades
Oddschecker, the UK’s leading betting comparison service and FairPlay Sports Media brand, has announced which sportsbooks have been recognised in the 2026 edition of the ‘Oddschecker Endorsed’ honours list, which encompasses several categories covering the most important products and offerings to UK bettors.
Standout sportsbooks from the 2026 accolades include bet365, having come out on top in three categories including ‘Best Bet Builder’, ‘Best In-Play Product’, and the blue riband category of ‘Most Popular Sportsbook’. It was a repeat of the category successes seen in 2025, with the brand ranking top in betslip activity on oddschecker for every month in 2025.
Other brands to achieve recognition include Betfred for its Football Product, attracting an 82% favourable rating from customers, and William Hill for its Horse Racing product, supported by a successful launch of Horse Racing Bet Builder in 2025 seeing the Evoke brand achieve a standout 67% positive customer rating.
Unibet came out on top as ‘Most Generous Bookmaker’ with 72% of surveyed Unibet customers describing the brand as highly rewarding, whilst BoyleSports picked up the gong for ‘Best New Promotion’ with their ‘1 UP Early Payout’ offering launched earlier in 2025. PricedUp claimed ‘Best New Bookmaker’, attracting significant volumes of new customers in the brand’s maiden year on Oddschecker.
Matchbook took home ‘Best Odds on Football’ via its Exchange product, whilst AK Bets claimed ‘Best Sportsbook Odds’ with the brand’s tight overround strategy proving particularly popular amongst Oddschecker users.
Spreadex and Quinnbet were the remaining operators to receive ‘Oddschecker Endorsed’ recognition, with the brands seeing significant gains in betslip activity across Football and Horse Racing respectively over the last 12 months.
Judged on both proprietary quantitative data over the last 12 months, such as site traffic and betting activity across the oddschecker site, plus qualified factors such as user opinion and perceived product quality, recognised brands can now apply to license the ‘Oddschecker Endorsed’ branding across their marketing assets for 2026. Utilisation of oddschecker branding has been proven in partnerships with the likes of William Hill and Sky Bet to boost customer trust and engagement in competitive betting environments.
Andrew Bramley, Commercial Director at FairPlay Sports Media, said: “Oddschecker brings a unique combination of betting expertise and accessible data, encompassing traffic insights, odds and promotion comparison, and qualified user perceptions. Leveraging these strengths, we’re proud to once again provide the ‘Oddschecker Endorsed’ stamp as a trusted recognition of the industry’s top sportsbooks in their respective categories.
Congratulations to all those recognised for their achievements across highly competitive fields. We look forward to collaborating with our distinguished partners to further leverage our rich data set and maximise the impact of their marketing plans through 2026 and beyond.”
The full list of ‘Oddschecker Endorsed’ sportsbooks are as follows:
– Best Bet Builder – bet365
– Best In-Play Product – bet365
– Best Safer Gambling Tools – Sky Bet
– Best Football Product – Betfred
– Best Horse Racing Product – William Hill
– Best Odds on Football – Matchbook
– Best Sportsbook Odds – AK Bets
– Most Generous Bookmaker – Unibet
– Best New Promotion – BoyleSports (1UP Early Payout)
– Best New Bookmaker – PricedUp
– Rising Star – Football – Spreadex
– Rising Star – Horse Racing – Quinnbet
– Most Popular Sportsbook – bet365
The post UK Sportsbooks Recognised in the 2026 ‘Oddschecker Endorsed’ Campaign appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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