Press Releases
Spotlight Sports Group bringing customers closer to Premier League action
Spotlight Sports Group is bringing customers it’s uninterrupted studio commentaries from every single Premier League game for the remainder of the disrupted season. With each match attracting a huge global audience, Spotlight Sports Group offers it’s commentaries in up to 15 languages to help businesses interact with their international audiences. For the first time ever, the commentaries will be showcased live on www.spotlightsportsgroup.com for free for all Saturdays Premier League clashes.
Already in use by a number of major bookmakers, the commentaries are a simple plug and play solution which has demonstrated upturn and increased betting activity. Research with existing partners shows customers dwell time increased to 32 minutes whilst listening.
Since the Premier League ceased for the global Covid-19 customers have searched elsewhere for their football fix, with the Belurisan league seeing an unprecedented upturn in betting figures, whilst the Bundesliga, La Liga and Serie A followed suit more recently. However, eyes are all fixed on the return of the biggest league in the world today and bookmakers are expected to see an increase in new and existing customers flood to their sites. Spotlight Sports Group commentaries have been developed to engage and retain your customers for longer with the solution fixed to the background while customers are free to browse your site.
Alongside footballs return, this has been a huge month for racing in the UK and Ireland with the start of the classics on Guineas weekend last week and the wonderful Royal Ascot currently taking place. Spotlight Sports Group is also the home of official commentary for all horseracing meetings in Britain and Ireland on a daily basis. Commentaries on each race as it unfolds with our racing experts informing punters through previews, analysis and discussion between races.
Talking about the demand for audio to supplement sportsbooks Spotlight Sports Group, Group Operations Director, Cheryl Westerman said:
‘’The global Covid-19 pandemic has changed the way we will watch and interact with sport for the foreseeable future, with games and meetings behind closed doors. We want to bring customers closer to the action whilst they are having a bet. Our commentaries are delivered in a host of languages to engage international audiences and keep those customers informed throughout the 90 minutes of the match. With the in-play market so critical to bookmakers our research shows that those listening to the match are likely to stay on sites for longer and therefore are placing more in-play bets’’.
Tune in to Saturday’s commentaries including two huge matches affecting the top and bottom of the league, Brighton v Arsenal and West Ham v Wolves on www.spotlightsportsgroup.com
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Cool Bus Shelter
The UAE Lottery backs Cool Bus Shelter initiative for outdoor workers
The UAE Lottery has partnered with SmartLife Foundation to support outdoor workers during the UAE summer, backing the Cool Bus Shelter initiative in Abu Dhabi on July 20, 2026.
The programme aligns with the UAE’s Midday Break rules, which require outdoor work to stop between 12:30 PM and 3:00 PM during peak heat. As part of the initiative, air-conditioned buses were stationed near labour sites to provide workers a place to rest before returning outdoors.
Volunteers from The UAE Lottery and SmartLife Foundation provided cold towels, cold water and drinks, according to the organisations. Workers also received portable rechargeable neck fans intended to provide additional cooling after the break.
Suzan Kazzi, Associate Director – Corporate Social Responsibility at Momentum- The UAE Lottery, said: “Outdoor workers are the backbone of our cities’ urban development, and initiatives like the Cool Bus Shelter ensure they receive the care and recognition they deserve during the most challenging months of the year. This is our small way of saying thank you and reminding them that their wellbeing truly matters”.
Abhijeet Oak, Vice President at SmartLife Foundation, added: “At SmartLife Foundation, we believe that protecting the wellbeing of outdoor workforce is a shared responsibility. Through the Cool Bus Shelter initiative, we are proud to collaborate with organizations such as The UAE Lottery and other community partners to create moments of comfort, appreciation and human connection that leave a lasting impact”.
The post The UAE Lottery backs Cool Bus Shelter initiative for outdoor workers appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Africa
Playson partners with Hollywoodbets for South Africa slots rollout
Playson has partnered with South African operator Hollywoodbets to roll out a selection of its slot titles to players in South Africa’s regulated market, the company said on 20th July 2026.
Under the deal, Hollywoodbets will integrate Playson content via Light & Wonder’s aggregation platform. The operator said the addition will broaden its “live games” portfolio.
The initial rollout includes Coin Strike: Hold and Win, Thunder Coins: Hold and Win, Thunder Coins XXL: Hold and Win, Diamonds Power: Hold and Win, Energy Coins: Hold and Win and 3 Carts of Gold: Hold and Win, with more releases planned.
Blanka Homor, Sales Director at Playson, said: “Partnering with Hollywoodbets represents another important milestone in our African growth strategy. As one of South Africa’s household names, Hollywoodbets offers an outstanding platform through which we can introduce our high-performing portfolio to an even wider audience.
“We are confident our games will resonate strongly with players, and we look forward to building a successful long-term partnership together.”
Wayde Dorkin, Head of Product at Hollywoodbets, said: “Playson’s portfolio has earned an excellent reputation for delivering engaging gameplay and consistent results across regulated markets, making it a valuable addition to our product offering.
“We are always looking to enhance the entertainment experience available to our players, and we are delighted to welcome a selection of Playson’s top-performing titles to the Hollywoodbets platform.”
The post Playson partners with Hollywoodbets for South Africa slots rollout appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Greentube goes live in Alberta as province opens regulated iGaming
Supplier secures AGLC registration and extends its Canadian footprint beyond Ontario, where it has been live since 2022.
Greentube has gone live in Alberta on the day the province opened as a newly regulated iGaming market, marking the supplier’s first launch in the jurisdiction.
The NOVOMATIC Digital Gaming and Entertainment division said it completed regulatory and technical due diligence and secured registration with the Alberta Gaming, Liquor and Cannabis (AGLC) commission to operate in the province. Alberta becomes only the second Canadian province to regulate iGaming after Ontario, with the new framework replacing the monopoly previously held by Play Alberta.
The Alberta launch builds on Greentube’s existing Canadian footprint. The company has been live in Ontario since 2022 and described the Alberta debut as part of its wider North American expansion strategy.
Greentube said Alberta players will initially have access to a curated set of titles including Piggy Prizes
Wand of Riches 2
, Rumble Riches
Haulin’ Gold
and Firecracker Frenzy
Money Toad
, as well as Silver Lux Big Win Spinner, Starlight Jackpots
Captain’s Catch
and Charming Lady’s Boom
.
David Bolas, Commercial Director at Greentube, said: “Going live in Alberta on the day the market opens is an important step for Greentube and reflects the strong momentum we are seeing in Canada.
“We welcome the opportunity a new jurisdiction offers and look forward to working with locally licensed operators to introduce our established offering to players in Alberta. With a balanced line-up of new releases and proven performers, we are well placed to offer a compelling experience in the province and support our long-term ambitions in the region.”
The post Greentube goes live in Alberta as province opens regulated iGaming appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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