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Compliance Updates

Pinnacle re-launches in Sweden as fully licensed operator

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Pinnacle has re-opened its Swedish site after a two-year absence in which it applied for a licence under the new regulatory regime.

The company received approval from the Swedish regulator in December 2019 but has waited for the right moment to launch. When Swedish football, the Allsvenskan, was given the green light to start this weekend, Pinnacle decided to open its doors once more with a full array of markets in time for the new season.

Pinnacle will offer a wide-range of sports and eSports betting in Sweden, covering all major sports and including Allsvenskan Women. Pinnacle is already a market leader in eSports betting and with Sweden being one of the biggest eSports markets in the world, there is significant room for growth. Before leaving the market in 2018 Pinnacle saw consistent double-digit annual growth in eSports betting in Sweden.

Pinnacle will bring its well-known high-volume, low-margin model to Swedes betting online. With an average margin of just 3.7% compared to an industry average of 7.2%, Pinnacle offers some of the best value and fairest pricing available. The company operates a responsible, fair and transparent model for customers, which is evidenced by the fact that the business has been granted a licence to operate in Sweden, which has one of the most stringent regulatory regimes globally.

Paris Smith, CEO of Pinnacle, said: ”This re-launch is a proud moment as Sweden is a key market for us, with many loyal customers having used Pinnacle over many years. The Swedish regulator is one of the most respected in the world and we are proud to meet the incredibly high standards they require to be recognised as a licensed operator. We believe that satisfying the requirements in Sweden means we can do it anywhere.

”We left the market on good terms and are returning as a fully licensed, regulated operator. We fully embrace the Swedish regulations and wanted to do things in the right way. Having done so, we now see this as an opportunity to contribute to a serious gaming environment in Sweden long-term and to be a key part in the development of the market.”

Pinnacle believes the long-term economic impact of a well-regulated online betting regime in Sweden could be notable, with a significant increase in the volume of bets in the coming years.

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Compliance Updates

ELA Games scales up its presence in Europe by certifying a suite of 9 hit games in 5 key markets

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ELA Games is accelerating its European expansion strategy after securing certifications for nine of its top-performing titles across five major regulated markets: Sweden, Denmark, Greece, Romania, and Malta.

This latest milestone enables operators in these regions to access a diverse portfolio of proven games, featuring award-nominated mechanics and modern takes on classic casino experiences.

A Balanced Portfolio for Local Markets

With a strong focus on localisation, ELA Games has curated a selection designed to resonate with varied player preferences across Europe. The newly certified lineup is built around three core pillars:

  • High-Performing Hits: Titles such as Buffalo Force, Piñatas Festival, and Riches Express have delivered strong GGR growth and demonstrated high player engagement in competitive markets.
  • Innovative Mechanics: The rollout introduces ELA Games’ Winpot feature to new jurisdictions. This mechanic, which allows players to control their cash-out strategy, is now available through titles like Zeus Winpot and Rabbit Winpot Deluxe.
  • Modernised Classics: Games such as Juicy Crystal and Noble Crown bring updated visuals and smooth gameplay to traditional slot formats, appealing to players who prefer familiar mechanics with a modern twist.

Market Availability

The certified titles are now live across multiple operator platforms, with game selections varying by jurisdiction:

  • Sweden: Betinia, Swiper, CampoBet, QuickCasino
  • Denmark: Betinia, CampoBet, Swiper, Betoro
  • Romania: Don.ro, TopBet, Swiper
  • Greece: ElaBet

Strengthening European Partnerships

These certifications build on ELA Games’ growing presence across Europe, supported by strategic partnerships with leading operators. The company has recently expanded in Denmark through a notable collaboration with Stake.dk, alongside integrations with Danske Licens Spil (Tivoli Casino), RoyalCasino, and Casino House.

Further expansion has been driven by partnerships with major industry players such as Betsson, as well as regulatory approval from the Hellenic Gaming Commission in Greece.

With a steadily growing footprint and a portfolio tailored for regulated markets, ELA Games is well positioned to capture additional market share and deliver strong returns for its partners across Europe.

The post ELA Games scales up its presence in Europe by certifying a suite of 9 hit games in 5 key markets appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Anjouan B2B licence

VeliGames secures Anjouan B2B licence to expand operator reach

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VeliGames, the game aggregation platform by VeliTech, has secured an Anjouan B2B licence, marking a major step in its international expansion. The new licence allows VeliGames to provide its portfolio of in-house and third-party content to Anjouan-licensed iGaming operators, opening doors to a wider network of partners.

For operators, the licence provides confidence and regulatory assurance when selecting a content provider, while simplifying the onboarding process and accelerating access to VeliGames’ extensive catalogue.

Irakli Kakhidze, CEO of VeliGames, said: “Securing the Anjouan B2B licence is a key milestone in our global growth strategy. It strengthens our position as a trusted aggregation partner and enables us to collaborate with more licensed operators, supporting faster content delivery and smoother integration.”

Recently recognized as an Industry Rising Star at SiGMA Africa 2026, VeliGames continues to expand its reach across emerging markets including Africa, Asia, and LATAM. The company combines exclusive in-house titles with a growing library of third-party games, providing operators with a diverse and scalable content offering.

The Anjouan licence is part of VeliGames’ broader strategy to grow its international footprint while maintaining a strong focus on regulatory compliance, technology reliability, and long-term industry partnerships.

The post VeliGames secures Anjouan B2B licence to expand operator reach appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Central Register for Exclusion from Gambling

KSA Publishes Studies and Provides Guidance on the Duty of Care

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The Dutch Gambling Regulator (KSA) has published two studies and provided additional guidance on the fulfillment of the duty of care by online gambling licensees. The documents provide insight into practice and offer clarification on personal interviews and the submission of notifications for registration in the Central Register for Exclusion from Gambling (Cruks).

The KSA conducted research into these topics in 2025. The results were discussed in December 2025 during a roundtable discussion with license holders. During this discussion, practical experiences and bottlenecks were gathered. Based on this, the KSA has drawn up guidelines to provide more clarity regarding implementation.

Personal maintenance

The personal interview is a far-reaching intervention that license holders are required to implement when there is a suspicion of excessive gambling behaviour or gambling addiction. Research shows that license holders implement this differently and encounter bottlenecks, such as a low response rate from players. The guidance explains, among other things, the timing of the intervention, the form of contact and the content of the conversation. In doing so, room remains for customisation and professional judgment.

Notices

If a license holder observes serious signs of problematic gambling behaviour or suspects a gambling addiction, the player must be advised to register with Cruks. If the player does not follow this advice, the license holder must report this to the KSA (a notification). The KSA may subsequently decide to involuntarily register the player in Cruks.

The research shows that license holders apply this measure differently and that there are questions in practice regarding its implementation. For example, it is difficult for the license holder to verify whether a player has actually registered, and it is not always clear when a notification must be submitted.

The guidance provides practical explanation regarding this, including the timing of reporting and the information required.

Guidelines

The guidelines do not contain new rules, but provide further explanation regarding the application of existing obligations. This gives permit holders more clarity regarding the fulfillment of their duty of care.

The post KSA Publishes Studies and Provides Guidance on the Duty of Care appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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