eSports
Sports Stars Align As Eurosport Brings Solidarity Challenge To Screens
- Eurosport to show the Solidarity Challenge celebrity charity esports tournament this weekend in partnership with organizers ORSEN SA
- All funds raised on behalf of the COVID-19 Solidarity Response Fund for WHO
- Antoine Griezmann, Giorgio Chiellini, Tommy Fleetwood and Sir Mo Farah among stars to take part
Stars from football, golf, rugby and athletics will unite this weekend as Eurosport is set to broadcast an exciting new tournament, the Solidarity Challenge. The unique event will help raise awareness and donations for the COVID-19 Solidarity Response Fund for the World Health Organization (WHO).
The Solidarity Challenge brings together 16 of sport’s highest profile and influential celebrities in an eFootball PES 2020 tournament with the aim of encouraging donations by serving fans with engaging content and unique behind-the-scenes access to international sporting stars.
Eurosport viewers will be able to see the skills of their favourite football players in action including current and former internationals Antoine Griezmann, Blaise Matuidi, Giorgio Chiellini and Yaya Touré, as well as global sporting icons such as Tommy Fleetwood and Sir Mo Farah, via any platform they choose.
Fans in more than 75 markets and territories* will be able to tune in to the best of the action via Eurosport 1, broadcast from Saturday 13 – Sunday 14 June, with the knockout fixtures being screened at 22:00 – 23:30 CEST. The Eurosport App will cover all the action from Friday 12 June. Players will battle it out in matches over 21 minutes, including pre and post-match interviews and analysis, with viewers being able to see both the gamer’s screen and the players on camera reacting to in-play moments.
Trojan Paillot, VP Rights Acquisitions at Eurosport, said: “With the much-anticipated return to live sport, Eurosport has been working creatively with its partners to produce and screen the most interactive and engaging content for fans to enjoy, while protecting the health and safety of our staff as the number one concern. We’re looking forward to treating football fans to a unique experience this weekend with the opportunity to see how their PES skills compare with some of sport’s most internationally recognised names.
“By harnessing the scale of Eurosport’s channel and platform portfolio to screen the Solidarity Challenge across more than 50 countries in Europe, we will drive as many eyeballs as possible to this significant event and we are proud to help to generate funds for such an important cause as the COVID-19 Solidarity Response Fund.”
The Solidarity Challenge is the latest in a series of innovative virtual programmes Eurosport has brought to its viewers recently. Last month, Eurosport partnered Global Cycling Network (GCN) to bring an exciting new live series – the Zwift Tour for All – to screens across Europe with interactive experiences available for fans via the GCN app, bringing them closer to the world’s best road cyclists. This weekend, it will also be feeding the passion of motorsport fans by showing the first ever 24 Hours of Le Mans Virtual live and on-demand, which features iconic drivers including Max Verstappen, Pierre Gasly, Fernando Alonso and Felipe Massa.
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Zenni Optical, the world’s leading online eyewear retailer, announced a partnership with ESL FACEIT Group (EFG), the leading esports and video game entertainment company. Designed to integrate eye health education with innovative eyewear solutions for the esports community, the partnership will officially launch at DreamHack festival in Dallas, taking place from May 31 to June 2.
This collaboration will showcase a co-branded collection of lifestyle and competitive eyewear and accessories, highlighting Zenni Optical’s commitment to promoting overall eye health, particularly in addressing issues like eye fatigue and strain. Additionally, the initiative will incorporate essential eye health education across various DreamHack Festivals, in alignment with EFG’s broader mission to foster inclusive gaming worlds and engaged, supported communities.
“DreamHack and ESL represent some of the most community-centric and prestigious competitive events in the world. In their own unique ways, they embody esports for everyone. By partnering with these incredible brands across the gaming and esports spaces, we aim to create engaging experiences that combine eye-health education with innovative eyewear solutions for players and fans at all levels,” said Robb Chiarini, Head of Gaming, Sports, & Events at Zenni Optical.
“We are thrilled to partner with Zenni Optical as the Official Eyewear Partner of DreamHack and ESL. The genuine passion that Zenni has for the esports industry is a refreshing sight to see, and a major driving factor for the decision behind our partnership. Zenni’s ongoing commitment to provide eyewear for everyone mirrors our own drive to create worlds beyond gameplay for gamers everywhere,” Craig Levine, Co-CEO at EFG, said.
Bucks Gaming’s Cream City Convergence Esports Tournament has been selected as a Capcom Pro Tour event, becoming one of just three tournaments in North America chosen to be a qualifier for the prestigious Capcom Cup.
The Capcom Cup is an annual Street Fighter 6 competition, hosted by video game developer and esports organizer Capcom, with a $1 million first place prize. Each year, Capcom selects a small number of tournaments worldwide to serve as Capcom Pro Tour events, with the winning players from each event qualifying for the Capcom Cup. As one of the tournaments selected by Capcom for the honor this year, Cream City Convergence will become the first esports event run by an NBA team to work with a major esports organizer.
Top-ranked Street Fighter 6 players will compete at Cream City Convergence when it returns for its second year on Saturday, Aug. 24, at Baird Center. In addition to Street Fighter 6, this year’s tournament will also have brackets for Tekken 8; Super Smash Bros Ultimate; Super Smash Bros Melee; and Guilty Gear: Strive.
The Esports Integrity Commission (ESIC) has announced Kambi and Abios, its esports data subsidiary, as new ESIC Anti-Corruption Supporters. This partnership signals the alignment of Kambi’s longstanding commitment to corporate probity and sports integrity with ESIC’s ongoing battle against match-fixing and corruption in esports.
Kambi and Abios join a distinguished class of other Anti-Corruption Supporter stakeholders who have historically worked with ESIC to ensure that attacks against the competitive integrity of esports competition are appropriately reported and dealt with. Anti-Corruption Supporters assist ESIC in investigating suspicious betting activity, supporting ESIC’s broader mission to combat cheating and betting fraud in the esports industry. Kambi and Abios’ entrance into the Anti-Corruption Supporter class will see the entities actively work with ESIC to assist in ESIC’s mission to disrupt, prevent, investigate and prosecute all attempts to compromise competitive integrity in esport competition.
Abios’ Managing Director and Founder, Anton Janér, commented: “Our mission at Abios has always been to enable the sustainable growth of esports. As such, we’re incredibly excited to join ESIC in their mission to future-proof esports through combatting match-fixing and other integrity-related malpractices. Fair play is a crucial component in ensuring the viability of esports as a long-term community and investment and we hope to be able to support the industry together with ESIC going forward.”
Stephen Hanna, ESIC’s Chief Executive Officer, commented: “We are pleased to welcome Kambi and Abios as Anti-Corruption Supporters. Kambi and Abios are well trusted and recognised operators in their respective industries, and their entrance into the Anti-Corruption Supporter class of ESIC membership emphasises their shared commitment to upholding the highest standards of integrity and fair play within the esports industry.”
The post Kambi and Abios Join ESIC as Anti-Corruption Supporters appeared first on European Gaming Industry News.
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