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Consumer Survey Reveals Colorado Players Are Ready For Casino Reopenings

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Colorado casinos could reopen as soon as mid-June, and players are eager to return to land-based gaming in The Centennial State, according to a ColoradoSharp.com survey.

Highlights from the survey of 139 consumers who expressed interest in Colorado casino re-openings, conducted May 21 – 23:

  • 75% will return to casinos “as soon as they’re open.”
  • 50% say it is “very important” that casinos take social distancing safety measures.
  • 75% intend to wear a mask when visiting a casino.

Consumers are ready to come back to Colorado casinos. Nearly 75% of survey respondents said they would return to the state’s casinos “as soon as they’re open.” A more cautious group of 18% indicated they would “probably wait a few weeks.” Of 139 survey-takers, 7% said they would wait more than one month to return. Only one person said they would never return to a Colorado casino.

Though eager to return to Colorado’s casinos, most respondents plan to take safety precautions, and they expect operators to do the same. Half of the survey’s participants said it was “very important” that casinos adopt social distancing measures and require staff to wear protective masks. Another 25% indicated that these measures are “somewhat important.” The remaining participants were divided between “neither important nor unimportant” and “don’t care at all.”

Many respondents plan to take their own safety precautions in addition to casino policies. When asked “Do you plan on wearing a mask when you return to Colorado casinos to gamble?” 75% responded “yes.”

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“The survey has showcased just how much the casino industry in Colorado will change as a result of Covid-19. When properties re-open, players expect policies and safety measures that will fundamentally alter the casino experience,” said Chris Nesi, Managing Editor for ColoradoSharp.com. “The casinos will return, but Colorado’s gambling landscape will look different for the foreseeable future.”

ColoradoSharp.com’s survey also asked, “What would help convince you to go to a casino again?” Free-play offers and free hotel stays led the pack with 50% and 30% of responses, respectively. Dining and beverage credits and increased rewards points held little interest at 10% and 8%.

Despite Colorado’s online sports betting launch this month and ongoing casino closures, respondents seemed surprisingly opposed to online casinos. 67% of participants said they would not use online casinos if Colorado allowed them.

 

About ColoradoSharp.com:

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ColoradoSharp.com is an independent source of news and analysis covering the market for legal and regulated sportsbooks in the state of Colorado. Our team of journalists and consumer product experts provides Coloradans with the updates, resources, and reviews necessary to make sense of Colorado’s burgeoning market for legal sports betting.

SOURCE ColoradoSharp.com

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AGLC

AGLC Announces New Board Chair

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Alberta Gaming, Liquor and Cannabis (AGLC) has announced the appointment of Larry Spagnolo as the new Board Chair, effective August 15, 2025. This announcement follows the official Order in Council issued by the Alberta Government and marks a new chapter in AGLC’s ongoing commitment to support communities, encourage responsible choices and position Alberta as the best place to do business.

Larry brings a wealth of experience in technology and business leadership to the AGLC Board and will play an integral role in guiding AGLC’s strategic direction. He is currently serving as VP and GM of Emerson’s SaaS SCADA business and has held senior roles at Zedi and Telus, driving innovation, growth, and global success.

A strong advocate for education and community, Larry serves as Vice Chair of Athabasca University’s Board of Governors and has held board roles with NAIT and Polytechnics Canada. He was awarded the King Charles III Coronation Medal for his community contributions.

AGLC and the Board of Directors extend their heartfelt thanks to Len Rhodes for his leadership and dedication as Board Chair since August 2019. He decided not to seek a third term and will continue to serve in this role until August 14, 2025. Len led AGLC through some significant milestones, including reducing red tape by 51%, growth of the emerging cannabis industry and ensuring AGLC delivered a balanced approach to business development, social responsibility, and regulatory oversight.

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Pinnacle Ontario live with CasinoEngine in North America debut

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EveryMatrix has expanded its partnership with tier-1 operator Pinnacle powering its new casino in Ontario, Canada, using CasinoEngine platform technology – the first time its platform solution has gone live in North America. 

The latest agreement builds on the two companies’ previous collaboration that saw EveryMatrix’s CasinoEngine productivity platform power the well-known brand’s global casino offering.

The new launch takes the relationship to North America, marking EveryMatrix’s debut CasinoEngine platform integration in that market.

BonusEngine, EveryMatrix’s cross-vertical bonusing tool will be integrated in the second phase of launch. This will equip Pinnacle Ontario with a host of bonus types as well as AI-powered bonus abuse solution Bonus Guardian.

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BonusEngine is the first of multiple engagement tools from EveryMatrix’s EngageSuite that Pinnacle plans to integrate.

With this comprehensive toolkit at its disposal, and the opportunity to add even more casino products in the future, Pinnacle Ontario can tailor campaigns, segment audiences, and reward players more effectively, creating a world-class digital entertainment experience for its customers.

EveryMatrix has more than 300 global customers and holds North American licences in Ontario, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.

Stian Enger Petersen, CEO, Casino, EveryMatrix, said: “This launch marks a key milestone for EveryMatrix as we bring our market-leading CasinoEngine platform to Canada for the first time.

“We’re delighted to expand our partnership with Pinnacle and support their ambitions in Ontario with a powerful combination of platform, content, and engagement tools that are proven to drive success.”

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Prime Skill Games Inc. Official Response to AGCO Press Release

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As CEO of Prime Skill Games Inc., I feel compelled to address recent comments made by the Alcohol and Gaming Commission of Ontario regarding so-called unapproved gambling machines in convenience stores across the province.

Let me be perfectly clear

Our machines are not gambling devices. They are entirely skill-based, fully compliant with the law, and built on the fundamental idea that players are in control. The outcome of every session is determined solely by the player’s ability, not by random chance.

Prime Skill Games is proud to be the only true skill game operating in Ontario today.

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We categorically reject any suggestion that our products fall under the definition of unregulated gambling. Such statements are inaccurate, misleading, and fail to recognize the critical distinction between games of skill and games of chance.

We stand firmly behind the legality of our machines and the integrity of our operations. We will demonstrate this through every available means, whether through legal documentation, expert analysis, or, if necessary, before the courts. We are prepared and unafraid to defend the truth.

To our players, partners, and business community, we want to reassure you that our mission has not changed. We are committed to offering a responsible, transparent, and innovative entertainment experience. We will not be intimidated by broad and baseless accusations, and we will continue to move forward with strength and clarity.

 

Sincerely

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Matt Zamroźniak

Chief Executive Officer

Prime Skill Games Inc.

The post Prime Skill Games Inc. Official Response to AGCO Press Release appeared first on Gaming and Gambling Industry in the Americas.

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