Press Releases

IGT Introduces Cashless Gaming in Sweden with IGTPay™ Technology

Published

6 years ago

May 22, 2020

Reading Time: 3 minutes

International Game Technology PLC announced that its cashless gaming technology is propelling the new era of gaming at Svenska Spel venues throughout Sweden. Through IGT’s INTELLIGEN technology, Svenska Spel players now have the option to easily and securely fund their play at Video Lottery Terminals (“VLTs”) from their mobile devices.

Svenska Spel’s recent launch of IGT’s INTELLIGEN VLT system and Quasar® VLTs enables players to use their mobile device to register for and log into VLTs by integrating with their individual, nationally available Digital BankID, paving the way for cashless gaming with the addition of IGTPay.

Now, with the deployment of IGTPay, players who are logged onto a Svenska Spel VLT are presented with the option to draw funds directly from their bank account through Swish, a widely used mobile payment service in Sweden that is owned by the banks. Players simply approve the transfer via their mobile device and start playing their favorite VLT games. This end-to-end process takes just seconds. Following completion of gameplay, Svenska Spel can return any available funds directly back to the player’s bank account automatically and instantaneously for a very progressive retail experience.

“Launching IGT’s cashless product provides our players with a reliable, cutting-edge cashless solution that connects directly with the Swish mobile app, helping us drive efficiencies while responsibly advancing the player experience,” said Magnus Lannersund, Director of VLT Operations, Svenska Spel AB. “IGT has been instrumental in our enterprise-wide modernization with solutions such as the Quasar VLT, the INTELLIGEN central system, our responsible gaming functions and now through their next-generation IGTPay cashless technology. This retail project was among the first of its kind in Sweden, enabling a retail business owner to return funds to a consumer’s bank account via a consumer’s mobile app. Svenska Spel is proud to be at the forefront of retail innovation especially when the need for cashless options for the post-COVID-19 era is more crucial than ever.”

“Svenska Spel is at the forefront of innovation with IGT’s cashless gaming solution. This groundbreaking technology introduces a contemporary consumer experience to land-based gaming in one of the most progressive societies in the world,” said Declan Harkin, IGT Senior Vice President and COO, International. “The combination of IGT’s INTELLIGEN and IGTPay products builds upon our payment expertise in the digital gaming and lottery segments to create a solution that enables players to enjoy the convenience and security of cashless gaming in retail.”

“As the relevance of cashless and contactless gaming innovations continues to grow, technologies such as IGT INTELLIGEN with IGTPay become critical components of the player experience, and solutions that can bring tremendous value to our global customers,” said Ryan Reddy, IGT Vice President, Systems and Payments Products. “We have established a dedicated Payments Team to ensure that customers such as Svenska Spel are equipped with IGT solutions and services that deliver modern payment options that align with consumer expectations and future business opportunities.”

IGT has been a Svenska Spel supplier of VLT technology since 2006. The Swedish state-owned gaming operator currently operates 4,750 IGT VLTs in gaming venues throughout the country, leverages the INTELLIGEN central system, and utilizes a vast range of IGT game content.

About IGT:

IGT (NYSE:IGT) is the global leader in gaming. We deliver entertaining and responsible gaming experiences for players across all channels and regulated segments, from Gaming Machines and Lotteries to Sports Betting and Digital. Leveraging a wealth of compelling content, substantial investment in innovation, player insights, operational expertise, and leading-edge technology, our solutions deliver unrivaled gaming experiences that engage players and drive growth. We have a well-established local presence and relationships with governments and regulators in more than 100 countries around the world, and create value by adhering to the highest standards of service, integrity, and responsibility. IGT has approximately 12,000 employees. For more information, please visit www.igt.com.

SOURCE International Game Technology PLC

Arizona Benefits Fund

Arizona Department of Gaming Reports $44.9 Million in Tribal Gaming Contributions for Q2 FY 2026

Published

23 hours ago

January 8, 2026

Wladimir P.

arizona-department-of-gaming-reports-$44.9-million-in-tribal-gaming-contributions-for-q2-fy-2026

The Arizona Department of Gaming (ADG) has officially announced a total of $44,891,270 in tribal gaming contributions to the Arizona Benefits Fund for the second quarter of Fiscal Year (FY) 2026. This performance marks an approximate 5.6 percent increase compared to the same period in FY 2025, signaling continued strength in the state’s tribal gaming sector.

These contributions are vital to the state’s infrastructure, supporting everything from classroom improvements to emergency medical services.

“The financial support that tribal gaming provides the state of Arizona continues to power local and statewide needs that are vital to healthy and safe communities,” said Jackie Johnson, Director of the ADG. “With nearly $45 million in tribal gaming contributions in the most recent period, the Department is proud to ensure the continuation of important revenue streams that positively impact Arizonans.”

Where the Money Goes: The Arizona Benefits Fund

Under the Arizona Tribal-State Gaming Compact, 88 percent of all tribal gaming contributions are directed into the Arizona Benefits Fund. This revenue is strictly allocated to high-priority state initiatives.

The Q2 FY 2026 distribution breakdown is as follows:

Fund Category	Contribution Amount
Instructional Improvement Fund (Education)	$22,373,810
Trauma and Emergency Services Fund	$11,186,905
ADG Operating Costs	$4,040,214
Arizona Wildlife Conservation Fund	$3,196,258
State Tourism Fund	$3,196,258
Problem Gambling Education & Treatment	$897,825
Total to Arizona Benefits Fund	$44,891,270

Local Community Impact

Beyond the state-level funds, the remaining 12 percent of tribal contributions are distributed directly by the tribes to specific cities, towns, and counties. these funds are often used for local community services and public safety programs.

Since FY 2004, cumulative contributions from Arizona’s tribes have surpassed $2.5 billion, demonstrating the long-term economic impact of the partnership between the state and its 22 federally recognized tribes.

Regulatory Oversight and Growth

Currently, the ADG regulates 26 Class III casinos across the state in close partnership with tribal authorities. This regulatory framework ensures the integrity of the games while maximizing the benefits delivered to the public.

For those interested in exploring historical data, the ADG maintains a comprehensive archive of cumulative tribal gaming contributions by year.

To learn more about the current landscape of gaming in the state, visit the official Tribal Gaming webpage.

The post Arizona Department of Gaming Reports $44.9 Million in Tribal Gaming Contributions for Q2 FY 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

AI in iGaming

SCCG Management and Golden Whale Extend Partnership to Drive AI-Led iGaming Optimization

Published

24 hours ago

January 8, 2026

Wladimir P.

sccg-management-and-golden-whale-extend-partnership-to-drive-ai-led-igaming-optimization

SCCG Management, a premier global gaming advisory firm, has officially announced the extension of its strategic partnership with Golden Whale Productions. This collaboration is set to redefine how iGaming operators handle data, moving away from traditional rule-based decisioning toward a future powered by AI and machine learning (ML).

The extension follows a successful initial phase focused on optimizing player engagement, retention, and monetization through predictive intelligence.

Moving Beyond Traditional CRM

Golden Whale’s technology is designed to solve one of the industry’s biggest challenges: the reliance on reactive, manual decision-making. By leveraging the LOOPS iterative machine learning system, operators can now forecast player behavior with unprecedented accuracy.

Key features of the Golden Whale integration include:

Predictive Modeling: Advanced tools for churn risk, lifetime value (LTV), and player behavior forecasting.
Seamless Integration: The platform connects directly to existing PAM, CRM, and marketing tools without requiring a complete system overhaul.
Full Model Control (FMC): Moving iGaming systems closer to autonomous operation by automating engagement and incentive levels.

“Golden Whale Productions brings a rare combination of deep gaming expertise and advanced data science that operators can deploy quickly and effectively,” said Stephen A. Crystal, Founder and CEO of SCCG Management.

Strategic Global Expansion

With a strong foundation already established in Europe, Golden Whale is looking to SCCG to support its commercial expansion across the Americas and other high-growth global markets. SCCG’s 30+ years of expertise and international office network make them the ideal partner for this scale-up.

Eberhard Dürrschmid, CEO of Golden Whale, commented:

“Extending our partnership with SCCG is a natural next step in Golden Whale’s global growth. Together, we’re focused on helping operators apply AI-driven optimization and automation in practical ways, improving incentive efficiency and decision-making without overhauling existing operations.”

The Future of Incentive Efficiency

At the core of the offering are the Foundation optimization modules. These allow operators to determine:

Who to engage.
When the optimal time to reach out is.
What incentive will drive the most value.
How much to invest, while measuring impact against control groups in real-time.

By focusing on “forward-looking intelligence,” the partnership ensures that operators are no longer just looking at past data, but are actively shaping future player journeys.

The post SCCG Management and Golden Whale Extend Partnership to Drive AI-Led iGaming Optimization appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

Alex Gitsik

Diego Simeone Joins Soft2Bet’s Betinia and CampoBet as Global Brand Ambassador

Published

24 hours ago

January 8, 2026

Wladimir P.

In a move that unites footballing excellence with cutting-edge iGaming innovation, Betinia and CampoBet—the premier sportsbook and casino brands of Soft2Bet—have officially named Diego Simeone as their global brand ambassador.

The partnership brings the “Cholo” winning mentality to the digital arena, focusing on authenticity, high-intensity engagement, and a player-focused journey.

The Synergy of a Winning Mentality

Diego Simeone is widely regarded as one of the most decorated and defining coaches of the modern era. Since taking the helm at Atlético de Madrid in 2011, he has secured two LaLiga titles, two UEFA Europa League trophies, and two UEFA Super Cups. His playing career was equally illustrious, earning 108 caps for Argentina and two Copa América titles.

“Simeone is one of this era’s defining football managers, recognised for high intensity and an uncompromising drive for progress,” stated a representative for Betinia. “That same mindset sits at the heart of our brand, turning a player’s journey into a growth story with progression and rewards.”

A Revolutionary In-Platform Football Manager

This partnership goes beyond traditional marketing. As part of the collaboration, Soft2Bet is launching a proprietary in-platform football manager game. This feature allows players to mirror Simeone’s own rise to the top:

Progression System: Players earn points to advance from “Beginner” to “Legend.”
Personalized Rewards: Unlocking bonuses and perks tailored to local market habits.
Online Fantasy Matches: Players can face off in head-to-head strategic battles.
Unique Rosters: Every user manages their own signature lineup and tactics, bringing a deep level of personalization to the sportsbook experience.

Bridging the Gap Between Fans and the Game

By leveraging Simeone’s influence, CampoBet and Betinia aim to build long-term connections with their audiences through localized content that resonates with regional football cultures.

Alex Gitsik, CMO of Soft2Bet, commented on the milestone:

“His leadership and dedication to excellence reflect the values we uphold across all our gaming platforms. Through this unique collaboration, we are excited to bring fans closer to the game they love, blending strategic gameplay with engaging gaming experiences.”

Looking Ahead to 2026

Throughout 2026, Diego Simeone will be the face of exclusive digital campaigns and promotional activities across both brands. The partnership signals a major step forward for Soft2Bet as it continues to evolve its “Platform for Champions” philosophy, ensuring that every player feels like a manager of their own success.

The post Diego Simeone Joins Soft2Bet’s Betinia and CampoBet as Global Brand Ambassador appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.