Industry News
TVBET assembled with The Ear platform to deliver broadcast games for the global market
The world’s leading provider of live-games TVBET announced its new partnership with the gaming platform The Ear. All the suite of 11 lottery and card games is now available to all clients in the form of content integration.
TVBET’s portfolio includes popular and well-known TV, lottery and card games with a modern twist and in a live format. Such games as Keno, PokerBet, 1Bet, Backgammon, WheelBet and others have won the hearts of players across the globe.
In an impressively short amount of time, TVBET has become one of the leading global players in the vertical, bolstered by compelling game features like 3-level jackpots, cashback, and bonuses. With several new cooperations at times of sports cancellation, B2B provider continues to show a high level of reliability and trust of gaming industry participants to its solutions. It has previously stated that its products had a significant rise in the daily number of bets by almost one third.
With 25+ years of experience as a gaming operator, The Ear platform has become a sought-after iGaming software provider for various other operators in the industry. The company also offers a comprehensive gaming platform adapted to meet the jurisdictions’ requirements worldwide. In addition, The Ear platform also focuses on games distribution as a casino aggregator with more than 5000 products at its disposal.
Peter Korpusenko, CEO TVBET: “By understanding serious supply shortages in the betting field, our team is aiming to make alternative betting products more accessible to operators and to the end customer respectively. Recent statistics illustrate that our games help people to have an excellent time staying home in this challenging period, which is why we just can’t slow down now. And we are thrilled to be working together with such a widely-known and experienced market player as The Ear”.
The Ear platform’s Commercial director Andrei Siomlea said: “We always provide our customers with the most suitable gaming content for each individual approach. It’s great that such well-known and technologically advanced TV games have become a part of our impressive portfolio of more than 5000 products. And cooperation with TVBET will definitely help us to strengthen our market position”.
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appointments
Behind The Gloves forms Advisory Board to scale beyond event activations
Behind The Gloves has formed an official Advisory Board as it moves from event-led activations to what it describes as a scalable, long-term business and community.
The board includes Michael Brady, Founder and Chairman of Bede Gaming and Chairman of Connexus Group; Rob Fell, CEO of RiskCherry; and Katie Byers, former SVP of People and Capability at Light & Wonder.
According to the organisation, the appointments are intended to support expansion into new verticals including corporate wellness programmes, brand partnerships and future digital products.
Behind The Gloves said it plans to continue operating as a “business for good” by reinvesting a portion of profits into community initiatives and charitable causes.
Lee McFarland, Founder of Behind The Gloves, said: “The foundation of our Advisory Board reflects Behind The Gloves’ commitment to building a strong business that can expand globally and reach more people than ever.
“We’re thrilled to welcome Katie, Rob and Michael to the Board and look forward to leveraging our industry’s unmistakable energy to support good causes and deliver accessible activities for all fitness levels on a larger scale.”
The post Behind The Gloves forms Advisory Board to scale beyond event activations appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
LuckyCasino launches in Spain as LCKY Group expands B2C footprint
LuckyCasino has gone live in Spain, LCKY Group confirmed, marking the brand’s entry into the regulated market.
The operator said LuckyCasino is the second brand in the LCKY Group portfolio to operate in Spain, following OneCasino. The company positioned the launch as part of its long-term growth plans and noted the brand has previously operated in Sweden.
LCKY Group said the Spanish-facing offering includes more than 2,000 games, alongside localised offers and payment methods. It also claimed the catalogue includes “many LuckyCasino exclusives.”
Mark Schram, MD B2C Central & South Europe at LCKY Group, said: “Everyone at LuckyCasino is looking forward to showing off the mix of variety and innovation that’s made our platform such a huge hit elsewhere.
“With Spain being a key market for us going forward, we’re excited to build on the success LCKY Group has already enjoyed in the country with OneCasino, and we expect our vast selection of content will prove hugely appealing for Spanish customers.”
The post LuckyCasino launches in Spain as LCKY Group expands B2C footprint appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
game studios
Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool
Evoplay has launched Season of Legends, a year-long network campaign built around four seasonal phases, starting with a spring edition carrying a €512,000 prize pool. The spring phase launched in March and runs across March, April and May.
The studio said the new format follows its previous Big Adventures network campaign and is designed to drive sustained engagement through a more structured seasonal approach. Each season runs for three months with new mechanics and prize pools.
A new mechanic, Infinity Prize Drops, will run daily throughout each month and is not tied to tournament windows. The spring edition also includes a Tournament and Wheel of Fortune, each operating in four monthly phases: 1st- 5th, 9th- 13th, 17th- 21st, and 25th- 29th.
Evoplay said the €512,000 spring prize pool will be distributed across the three-month period via a consolidated leaderboard spanning participating operators. Players earn points through qualifying spins on selected Evoplay titles including Hot Triple Sevens, Piggy Bank: 3 Pots Bonanza, and the Penalty Shoot-out series.
Diana Larina, Head of Marketing at Evoplay, said: “Season of Legends marks the next evolution of our network campaigns. With Big Adventures, we saw just how effective long-term engagement can be, and this new format takes that even further.
“By introducing seasonal structure and mechanics like Infinity Drops, we’re giving operators the tools to maintain consistent player activity, rather than relying on short-term spikes. This is just the beginning, and we’re excited to build momentum throughout the year.”
The post Evoplay rolls out Season of Legends campaign with €512,000 spring prize pool appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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