Eastern Europe
Pronet Gaming agrees deal with BetMakers Technology Group
Platform provider successfully prepares for the return of live action
Next generation platform provider Pronet Gaming has prepared itself for the return of live sport action after agreeing a partnership with BetMakers Technology Group.
The deal with the Australian-listed company will allow Pronet to offer its operators a world class selection of more than 250,000 horse and greyhound racing events per year.
Pronet Gaming is taking platform provision to the next level, transforming betting and gaming across multiple verticals and fully tailoring its services and contents to meet the needs of specific markets.
Its sportsbook division already boasts more than three million individual transactions each day and the addition of Betmakers wealth of betting markets will further diversify the Pronet platform.
Bobby Longhurst, Pronet Gaming CCO, said: “It’s important for us to hit the ground running when live sport returns and the addition of BetMakers Technology Group’s content will help us achieve that.
“It’s a truly exciting time to be a part of Pronet Gaming as we strive to not only enhance the brand, but also offer the industry a truly next level platform suited specifically to an operator’s needs.”
Jake Henson, BetMakers Technology Group CCO, added: “Pronet Gaming is a hugely passionate and ambitious platform provider which shares the same common goals and aspirations as us.
“With more than 250,000 live horse and greyhound racing events now at their disposal, we are confident that our partnership with Pronet can be hugely beneficial for both parties.
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Eastern Europe
BGaming builds momentum in Romania with Skywind Group
Popular iGaming content provider BGaming has penned one more Romanian content partnership with global supplier Skywind Group.
As part of the deal, the online casino provider is set to benefit from BGaming’s engaging and forward-thinking portfolio of BGaming’s games, including top performing titles of the year, such as Aztec Magic Bonanza, Wild Cash and Space XY.
The move follows BGaming’s acquisition of a Class II licence from the Romanian National Gambling Office and a subsequent successful partnership with Superbet and Maxbet earlier this year.
Founded in 2012, Skywind Group has enjoyed exponential growth over more than a decade, with its portfolio featuring more than 300 games. Live in more than 19 regulated markets, the provider has also integrated its content with more than 1,000 operators.
BGaming’s collaboration with Skywind Group will initially focus on Romania, with future plans to expand into Colombia with the premium content provider, highlighting the studio’s impressive growth trajectory.
Olga Levshina, CCO at BGaming, said: “We are proud to further our reach in Romania by partnering with Skywind Group, a supplier that shares our passion for providing the most creative content in the market.
“We look forward to further growth with Skywind, with plans to expand into Colombia, but for now we hope their Romanian players continue to enjoy our fun and engaging games.”
Alina Popa, Business Development Manager at Skywind, said: “We are delighted to be providing BGaming’s top-tier, certified games to our players in Romania.
“BGaming is known for its player-first ethos and we know that the content offering is developed specifically with player feedback in mind. For this reason, we anticipate a long and successful partnership.”
BGaming is a fast-growing iGaming content provider converting gambling into gaming. Thanks to an expert team and a player-driven approach, the studio creates innovative and engaging products featured on reputable platforms and 1,000+ online casinos worldwide. BGaming is the world’s first to support cryptocurrencies and offer Provably Fair games. Today the brand’s portfolio includes 100+ products with HD graphics and a clear user interface for every device. The studio is also known for its brand exclusives created in partnerships with leading operators in the industry.
The post BGaming builds momentum in Romania with Skywind Group appeared first on European Gaming Industry News.
Eastern Europe
TotalBet Joins Forces with Fast Track to Boost Player Engagement
Fast Track, a pioneer in customer engagement and CRM solutions for iGaming operators, is thrilled to announce its strategic partnership with TotalBet, a leading brand in the online sports and casino industry. This collaboration marks a significant milestone for TotalBet as it aims to enhance its player engagement strategies and deliver unparalleled gaming experiences to its customers.
With a focus on providing innovative and personalised gaming experiences, TotalBet recognises the importance of leveraging advanced CRM solutions to optimise player engagement and retention. By joining forces with Fast Track, TotalBet aims to streamline its CRM operations and foster long-term player loyalty.
“We are excited to embark on this partnership with Fast Track,” said Gabriel Nita, Director of Operations at TotalBet. “Their expertise in CRM solutions and deep understanding of the iGaming industry align perfectly with our goals of delivering exceptional player experiences and driving sustainable growth.”
Fast Track’s cutting-edge CRM platform offers TotalBet the capabilities to orchestrate real-time campaigns, personalise player journeys, and efficiently manage player interactions across multiple channels. By leveraging Fast Track’s advanced technology and industry-leading expertise, TotalBet aims to establish itself as a market leader in player engagement and retention within the Romanian gaming market.
“We are delighted to collaborate with TotalBet and support their vision of elevating player engagement to new heights,” said Fast Track’s Simon Lidzen, CEO & Co-founder. “Our partnership signifies a shared commitment to innovation and excellence in the iGaming landscape. Together, we are poised to unlock new opportunities and drive mutual success.”
As TotalBet prepares to go live with its site operations in the coming months, the partnership with Fast Track underscores its dedication to delivering unparalleled gaming experiences and exceeding customer expectations. With a focus on innovation, agility, and customer-centricity, TotalBet and Fast Track are poised to redefine player engagement standards in the online gaming industry.
The post TotalBet Joins Forces with Fast Track to Boost Player Engagement appeared first on European Gaming Industry News.
Eastern Europe
EGT Digital and PublicWin: A Successful Combination in Romania
One more prominent betting site in the Romanian market enriched its gaming portfolio with the top-performing slots of EGT Digital. The titles of Bell Link and Clover Chance jackpots have won the hearts of the visitors to PublicWin’s site since the very beginning, currently being among their favourites.
Tsvetomira Drumeva, Head of Sales at EGT Digital, said: “We are happy that EGT Digital’s games are once again demonstrating excellent performance. We would like to thank Public Win for choosing us as one of their providers of high-quality casino games, and I believe that we will soon have the opportunity to expand our partnership with them.”
Alex Marin, COO at PublicWin, said: “EGT Digital’s titles fit perfectly into our concept of always offering to our customers fresh and attractive gaming content. The results so far show that we have made the right decision and in the near future players on our site will be able to enjoy more slot products of the Bulgarian provider.”
The post EGT Digital and PublicWin: A Successful Combination in Romania appeared first on European Gaming Industry News.
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