Latin America
BetGold Strikes Success in Brazil
SPORTS crazy Brazillians can now back their teams all the way with the most advanced sportsbook in the LATAM market.
BetGold is a sportbook and casino platform, specialising in Brazil and LATAM, with local and international sports fixtures, popular payment methods including Boleto and is available in Brazilian-Portuguese, Spanish and English.
It’s been launched by successful international company, OGaming whose CEO Thomas Golding, said: “As a market Brazil has huge potential.
“The country is synonymous with sport – it’s ingrained in the culture and inevitably that presents huge opportunities for betting operators like us.
“BetGold is a user-friendly platform built on state-of-the-art technology to meet the specific needs of the market. It ensures players will find the software and payment processes easy to use – and most importantly, it is exciting and fun.
“We are an international company with a data-driven and technology-first approach which has invested significant time and energy to understand the culture and the market.”
BetGold is OGaming’s second foray into the Brazilian/LATAM market and replaces the brand ‘RioAposta’.
“Through RioAposta we learned a lot about the local markets, partners and customers meaning that through BetGold We can offer the perfect product to Brazilian customers regardless of their favourite team or sport.
“To ensure the new brand really connects with sport fans we’ve also invested in other marketing opportunities that are common in Europe – for example shirt sponsorship.
“We are pleased to say Brazilian teams Santo André and Bovista, from Rio de Janeiro, now have our logo proudly emblazoned on their shirts, promoting BetGold and showing our true commitment to grassroots sports in Brazil,” said Thomas.
Go to www.ogaming.com/about-ogaming or www.betgold.com to find out more.

SOURCE OGaming
GoldenRace
GoldenRace to showcase V5 mobile betting solution at Peru Gaming Show 2026
GoldenRace will exhibit at Peru Gaming Show 2026 at the Centro de Exposiciones Jockey in Lima on 17-18 June, where it plans to showcase its new V5 mobile solution, according to the supplier.
The company said the V5 delivery focuses on performance and operator control, with a unified UI/UX built around “ultra-fast performance”, “total brand authority” through customisation, and “intuitive navigation”, including a “one-click hybrid toggle” to access markets.
GoldenRace also plans to highlight its Hit&Win games, including Arcade Heist—“recently crowned with the Game Innovation Award at the SiGMA Africa Awards 2026”—and Fortune Fighters, which the company said is built to run on the V5 infrastructure.
Other products listed for the stand include In-shop Mobile, a retail feature that enables customers to bet on their own devices while in-store, plus virtual Greyhound and Horse Racing content.
The supplier said it will also feature products from other group brands at the show: Spinmatic, Novusbet and Xpress Tech. GoldenRace said attendees can meet the team at stands 11-14.
The post GoldenRace to showcase V5 mobile betting solution at Peru Gaming Show 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
affiliate marketing
Hub Affiliations partners with Gana Media to expand Estadio Gana in Mexico
Hub Affiliations has signed a strategic partnership with Gana Media Group plc to support the development of Gana’s digital sports platform, Estadio Gana, in Mexico ahead of the FIFA World Cup 2026. The partnership was reported by Investing.com.
Under a Framework Strategic Partnership Agreement, Hub Affiliations will provide advertising, media placement, digital communication and commercial development services aimed at building Estadio Gana’s presence in the Mexican market.
The first activation is a three-month, fixed-fee advertising campaign on Sporticos.com, scheduled to run from June 1, 2026 to August 31, 2026. Formats listed in the release include video placements, pop-up banners, sidebar listings and sticky banners.
The companies said the initial phase is designed to test audiences, formats and performance analytics, and does not guarantee “conversions, deposits, revenue or customer acquisition.” The agreement also includes a 24-month protection period for commercial opportunities introduced by Hub Affiliations, with any related fees to be agreed in writing.
Mexico is one of the host countries for the FIFA World Cup 2026, alongside the US and Canada. The companies position the timing as an opportunity to increase visibility in a market where sports media, digital advertising and betting-related audiences are expected to scale in the run-up to the tournament.
The post Hub Affiliations partners with Gana Media to expand Estadio Gana in Mexico appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Affiliate Industry
Hub Affiliations partners with Gana Media to expand Estadio Gana in Mexico
Hub Affiliations has signed a strategic partnership with Gana Media Group plc to support the development of Gana’s digital sports platform, Estadio Gana, in Mexico ahead of the FIFA World Cup 2026. The partnership was reported by Investing.com.
Under a Framework Strategic Partnership Agreement, Hub Affiliations will provide advertising, media placement, digital communication and commercial development services aimed at building Estadio Gana’s presence in the Mexican market.
The first activation is a three-month, fixed-fee advertising campaign on Sporticos.com, scheduled to run from June 1, 2026 to August 31, 2026. Formats listed in the release include video placements, pop-up banners, sidebar listings and sticky banners.
The companies said the initial phase is designed to test audiences, formats and performance analytics, and does not guarantee “conversions, deposits, revenue or customer acquisition.” The agreement also includes a 24-month protection period for commercial opportunities introduced by Hub Affiliations, with any related fees to be agreed in writing.
Mexico is one of the host countries for the FIFA World Cup 2026, alongside the US and Canada. The companies position the timing as an opportunity to increase visibility in a market where sports media, digital advertising and betting-related audiences are expected to scale in the run-up to the tournament.
The post Hub Affiliations partners with Gana Media to expand Estadio Gana in Mexico appeared first on Americas iGaming & Sports Betting News.
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