Latin America
BetGold Strikes Success in Brazil
SPORTS crazy Brazillians can now back their teams all the way with the most advanced sportsbook in the LATAM market.
BetGold is a sportbook and casino platform, specialising in Brazil and LATAM, with local and international sports fixtures, popular payment methods including Boleto and is available in Brazilian-Portuguese, Spanish and English.
It’s been launched by successful international company, OGaming whose CEO Thomas Golding, said: “As a market Brazil has huge potential.
“The country is synonymous with sport – it’s ingrained in the culture and inevitably that presents huge opportunities for betting operators like us.
“BetGold is a user-friendly platform built on state-of-the-art technology to meet the specific needs of the market. It ensures players will find the software and payment processes easy to use – and most importantly, it is exciting and fun.
“We are an international company with a data-driven and technology-first approach which has invested significant time and energy to understand the culture and the market.”
BetGold is OGaming’s second foray into the Brazilian/LATAM market and replaces the brand ‘RioAposta’.
“Through RioAposta we learned a lot about the local markets, partners and customers meaning that through BetGold We can offer the perfect product to Brazilian customers regardless of their favourite team or sport.
“To ensure the new brand really connects with sport fans we’ve also invested in other marketing opportunities that are common in Europe – for example shirt sponsorship.
“We are pleased to say Brazilian teams Santo André and Bovista, from Rio de Janeiro, now have our logo proudly emblazoned on their shirts, promoting BetGold and showing our true commitment to grassroots sports in Brazil,” said Thomas.
Go to www.ogaming.com/about-ogaming or www.betgold.com to find out more.

SOURCE OGaming
BETANO
Play’n GO goes live with Betano Colombia in LatAm expansion
Kaizen Gaming’s Betano adds Play’n GO’s full slots portfolio, including Book of Dead and Reactoonz, for the first time in Colombia.
Play’n GO has launched with Betano Colombia, making the Swedish supplier’s casino games available on Kaizen Gaming’s brand in the country for the first time.
The agreement covers Colombia, one of Latin America’s regulated iGaming markets. Betano Colombia is rolling out Play’n GO’s full content portfolio, including titles such as Book of Dead and Reactoonz.
Play’n GO positioned the launch as part of its broader push across regulated markets in Latin America, with Colombia highlighted as a priority jurisdiction due to its established regulatory framework.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said: “Colombia is an incredibly important market for Play’n GO. It stands out as one of the most stable regulated markets in Latin America, making it a key focus for our long-term growth strategy globally.
“Betano is one of the biggest names in global gaming, and they share our commitment to quality, compliance, and delivering exceptional entertainment. Bringing our full portfolio live on their platform in Colombia is an exciting step, and we’re confident this partnership will be a strong success for both parties.”
The post Play’n GO goes live with Betano Colombia in LatAm expansion appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
BETANO
Play’n GO strengthens Latin American presence with Betano Colombia launch
The Swedish gaming giant confirms its industry leading portfolio of games now available in Colombia with Betano for the first time
Play’n GO, the world’s leading casino entertainment provider, has further expanded its presence in Latin America after going live with Betano, the premium online sports betting and gaming brand owned by Kaizen Gaming, one of the world’s leading GameTech companies.
The partnership covers Colombia, one of the region’s most established and trusted regulated markets.
The launch sees Betano Colombia roll out the full Play’n GO portfolio to its players. This includes some of the studio’s most iconic and popular titles, such as Book of Dead and Reactoonz, alongside a wide range of premium content designed to deliver world-class entertainment in regulated environments.
The launch reinforces Play’n GO’s strategic focus on regulated markets and is another significant milestone in its ongoing growth across Latin America.
Colombia continues to be a key market for Play’n GO, widely regarded as one of the most stable and mature regulated jurisdictions in the region. The launch with Betano ensures that more players than ever before in the country will have access to the company’s diverse and high-performing content portfolio.
Magnus Olsson, Chief Commercial Officer of Play’n GO, said: “Colombia is an incredibly important market for Play’n GO. It stands out as one of the most stable regulated markets in Latin America, making it a key focus for our long-term growth strategy globally.
“Betano is one of the biggest names in global gaming, and they share our commitment to quality, compliance, and delivering exceptional entertainment. Bringing our full portfolio live on their platform in Colombia is an exciting step, and we’re confident this partnership will be a strong success for both parties.”
The post Play’n GO strengthens Latin American presence with Betano Colombia launch appeared first on Americas iGaming & Sports Betting News.
iGaming
ThrillTech partners with SportingTech to integrate side-bet jackpots
ThrillTech and SportingTech have signed a global partnership to integrate ThrillTech’s jackpot products into the SportingTech iGaming platform, the companies said on July 7, 2026. The integration is positioned for online casino and sports betting brands using SportingTech, with a stated focus on Latin America and Africa.
Under the agreement, SportingTech operator partners will get access to ThrillTech’s flagship product, ThrillPots. The companies describe ThrillPots as a player-funded side bet that layers over existing casino and sportsbook content via a secondary, opt-in transaction.
ThrillTech said the approach is designed to avoid changing the underlying game mathematics and to limit disruption to core gameplay. SportingTech framed the deal as part of its broader strategy to expand its technology ecosystem through specialist integrations aimed at helping operators launch and differentiate faster.
Peter Mareš, Co-Founder and Chief Technology Officer at ThrillTech, said: “Our partnership with SportingTech marks another significant milestone in our mission to make world-class jackpot technology accessible to operators worldwide. SportingTech’s robust platform and extensive footprint, particularly in dynamic regions like LatAm and Africa, make them an ideal partner and further accelerates our international rollout. Distributing multi-strategy payouts at scale requires absolute precision, and our technology is built to handle that complexity effortlessly. We are excited to see SportingTech’s operators leverage our player-funded jackpots to unlock new revenue streams and amplify their players’ experience.”
Nana Totoe, Chief Operating Officer at SportingTech, added: “At SportingTech, our focus is on giving operators the technology and partner ecosystem they need to build, expand and grow their businesses. Integrating ThrillTech’s innovative jackpot solution adds another powerful engagement capability to our platform, helping operators create more differentiated player experiences while unlocking new commercial opportunities. It’s another example of how we continue to strengthen our offering with best-in-class technology partners.”
The post ThrillTech partners with SportingTech to integrate side-bet jackpots appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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