Africa
BtoBet announces Africa technifying tour

Leading platform provider to attend SBEA, SBWA, GEFA and ICE Africa amongst other African iGaming events and conferences
After announcing its Latin American Technifying Tour earlier last month, BtoBet is keen to maintain its momentum also in the African market. The leading platform provider’s Technifying Tour in Africa will take it to the most popular and anticipated iGaming events and conferences that will take place locally throughout the year.
Sabrina Solda, BtoBet’s Chief Marketing Officer, said that Africa is a fascinating market, that is constantly evolving and bridging the gap to the more mature scenarios. “Whilst most still consider the African iGaming context to be in its embryonic stage, this is a market that is set to make quantum leaps in the short to medium term. BtoBet is widely considered as a gateway for operators to enter the African market, boasting a strong presence across the vast majority of the local regulated markets, and putting at its partners’ disposal advanced yet adaptable technological solutions that allow licensees to deliver an optimal betting experience despite the technological challenges that the scenario offers. Through this Technifying Tour we aim to further maximise and cement our position in the continent.”
Amongst other events BtoBet is set to attend Sports Betting East Africa (SBEA) in Uganda, Sports Betting West Africa (SBWA) that is set to take place in Nigeria, the Gaming Expo Francophone Africa (GEFA) in the Ivory Coast, and South Africa’s ICE Africa.
All those operators interested in receiving a deeper insight how BtoBet’s technologies could help their business strategies in LatAm could ask for a demo, by sending an email on [email protected].
Africa
Shaden Dre Shabalala (Captain of the MSSA Protea Esports Team for MLBB) will lead his brave, and dedicated, team against Madagascar on 23 July 2025 at 19H00)

With the South African Protea Esports Team for the Mobile Legends Bang Bang title having laid waste to all its opponents in its group (Namibia and Congo), the Proteas now have to do battle against Madagascar.
Madagascar has also won all its matches in its group having beaten both Mauritius and Zimbabwe.
Thus to see which country earns its place to represent Southern Africa at the prestigious IESF World Esports Championships – WEC25 – the two titans will meet on the field of battle.
The winner of this clash on 23 July 2025 will see only one country emerge to represent Southern Africa at IESF’s WEC25.
Thus, there is much at stake, honour, prestige, and a nation’s pride!
The match is a thrilling best-of-five games in which, all MSSA is confident that the Proteas will emerge victorious!
As usual the dedicated team from Waylander Gaming will stream the match on https://youtube.com/@waylander_gaming at 19H00.
The battle hardened veteran team of Protea athletes for the Mobile Legends Bang Bang esports title are:
Name | Club | Nick | Province |
Shaden Dre Shabalala (Capt.) | King of the Hill | SUPER Shady | Gauteng |
Mogamat Junaid Ismail | King of the Hill | JụjuMC.♡ | Western Cape |
Slindokuhle Ndlovu | King of the Hill | lindo | Gauteng |
Umer Ali Khan | King of the Hill | VeloTzy. | Gauteng |
Schalk Rademeyer | Paradox | SUPER Light | Eastern Cape |
The post Shaden Dre Shabalala (Captain of the MSSA Protea Esports Team for MLBB) will lead his brave, and dedicated, team against Madagascar on 23 July 2025 at 19H00) appeared first on European Gaming Industry News.
Africa
Altenar appoints Brendon Jeacocks as Regional Director in South Africa

Sportsbook provider hires respected industry consultant to fuel growth during its first year
Altenar, a leading sportsbook and iGaming software provider, has invested in its presence in South Africa with the appointment of Brendon Jeacocks as Regional Director.
Jeacocks brings more than eight years of experience in the online gaming industry, primarily in finance, regulation and compliance. He joins Altenar after working as an independent consultant for South African iGaming brands, before which he worked as Financial Manager at African operator SportPesa.
The move follows Altenar’s receipt of a National Manufacturer licence from the Western Cape Gambling and Racing Board in December 2024, which paved the way for the company to supply its sportsbook technology to licensed operators in South Africa and other African markets.
In his role, Jeacocks will drive growth for Altenar in South Africa, where it already offers its tailored premium data providers, localised sports offering and mobile app aimed at players in the mobile-first market.
John Quaye, CFO at Altenar, said: “We are delighted to welcome Brendon to the team as he builds our on-the-ground presence in South Africa. His expertise in the market will undoubtedly help us achieve strong growth in our first year as a licensed provider in the country.
“He is well-positioned to forge partnerships and help us tailor our product to meet the region’s growing demand for localised sports betting solutions.”
Brendon Jeacocks, Regional Director at Altenar, said: “I’m pleased to be joining Altenar at such an exciting time for the company’s ambitions in Africa. I’m currently based in Cape Town and will serve as the local point of contact for our operations here.
“I look forward to helping to develop Altenar’s presence in South Africa and connecting with the rest of the industry.”
The post Altenar appoints Brendon Jeacocks as Regional Director in South Africa appeared first on European Gaming Industry News.
Africa
TigonBet Enters Kenya’s Betting Market

TigonBet, a digital sportsbook and casino platform, has officially entered the Kenyan Betting Market.
With gamified features, swipe-to-bet tech and lucrative tournaments, this new platform is putting the fun back in betting, offering speed, interactivity and mobile usability.
TigonBet is backed by a bold brand identity the “Tigon,” a hybrid of lion and tiger. The platform is aiming to blend entertainment with strategic play, catering to both sports bettors and casino enthusiasts.
At the core of TigonBet’s user experience is a Tinder-style swipe feature that allows punters to scroll through match options and betting markets quickly. Built for mobile-first users, the interface reduces friction and aims to make browsing and betting more intuitive.
TigonBet also introduces a tournament system where players can compete in live leaderboards. Whether betting on sports or spinning in the casino, users can climb rankings and win prizes from airtime and smartphones to consoles and TVs. The system is performance-based, meaning consistency is rewarded over high spending.
The post TigonBet Enters Kenya’s Betting Market appeared first on European Gaming Industry News.
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