Press Releases
bet-at-home.com releases company figures for 2019
– Gross betting and gaming revenue of EUR 143.3 million at previous year’s level
– EBITDA in financial year 2019 at EUR 35.2 million
– Cash and short-term time deposits at EUR 54.8 million
Revenue development in the financial year 2019:
In financial year 2019, the bet-at-home.com AG group achieved the highest betting and gaming volume in the company’s history with more than 3.2 billion euros. Gross betting and gaming revenue reached EUR 143.3 million, almost exactly the same as the previous year (FY 2018: EUR 143.4 million).
Betting fees and gaming levies in the financial year 2019 were slightly below the level of the previous year at EUR 20.9 million (FY 2018: EUR 21.0 million). VAT on electronic services resulted in a burden on earnings of EUR 4.9 million in the financial year 2019 (FY 2018: EUR 7.3 million).
Accordingly, the net betting and gaming revenue increased by 2.0% to EUR 117.5 million (FY 2018: EUR 115.1 million).
Further strengthening of brand awareness and expanding the customer base:
Due to the lack of a major sporting event, bet-at-home set its marketing focus of the year on the start of the European football leagues after the summer break in 2019 and expanded its involvement in top European sport to include further cooperations in ice hockey, volleyball, beach volleyball and basketball. Overall, marketing expenses in the financial year 2019 were EUR 39.8 million, therefore higher than in the same period of the previous year (FY 2018: EUR 38.3 million).
As of December 31, 2019, the bet-at-home.com AG Group had a total of more than 5.2 million registered customers (December 31, 2018: 5.0 million).
Earnings development in the financial year 2019:
In financial year 2019, EBITDA was EUR 35.2 million, EUR 1.0 million below the reference value of the same period in the previous year (FY 2018: EUR 36.2 million). Earnings before taxes (EBT) in financial year 2019 reached EUR 33.1 million (FY 2018: EUR 35.0 million).
As a result of a fiscal tax audit, corporate tax back payments in Austria from changes in group transfer pricing and, correspondingly, corporate tax reclaims in Malta resulted in a net additional charge of EUR 13.9 million in income taxes in the financial year 2019. This burden resulted in a group tax rate of 45.7% (FY 2018: 6.8%). The group tax rate for the financial year 2019, adjusted for one-time effects from the fiscal tax audit, is 18.2%.
Overall, the consolidated profit for the period in the financial year 2019 was EUR 18.0 million (FY 2018: EUR 32.6 million).
About bet-at-home:
The bet-at-home.com AG Group is active in the domain of online gaming and online sports betting. With more than 5.2 million registered customers, the company (which is listed on the Frankfurt stock exchange) represents, together with its subsidiaries, one of Europe’s most successful gaming providers. The varied options offered on www.bet-at-home.com include sports betting, poker, casino, games and virtual sports. bet-at-home.com has companies in Germany, Austria, Malta and Gibraltar. The successful development of the company can be attributed to its 288 employees as at 31 December 2019. The Group holds various licenses via its Maltese companies for online sports betting and gaming. The licenses allow the company to organize and market online sports betting and online casinos. Since 2009, bet-at-home.com AG has been a part of the Betclic Everest SAS Group, which is a leading French Group in the domain of online gaming and sports betting.
Cool Bus Shelter
The UAE Lottery backs Cool Bus Shelter initiative for outdoor workers
The UAE Lottery has partnered with SmartLife Foundation to support outdoor workers during the UAE summer, backing the Cool Bus Shelter initiative in Abu Dhabi on July 20, 2026.
The programme aligns with the UAE’s Midday Break rules, which require outdoor work to stop between 12:30 PM and 3:00 PM during peak heat. As part of the initiative, air-conditioned buses were stationed near labour sites to provide workers a place to rest before returning outdoors.
Volunteers from The UAE Lottery and SmartLife Foundation provided cold towels, cold water and drinks, according to the organisations. Workers also received portable rechargeable neck fans intended to provide additional cooling after the break.
Suzan Kazzi, Associate Director – Corporate Social Responsibility at Momentum- The UAE Lottery, said: “Outdoor workers are the backbone of our cities’ urban development, and initiatives like the Cool Bus Shelter ensure they receive the care and recognition they deserve during the most challenging months of the year. This is our small way of saying thank you and reminding them that their wellbeing truly matters”.
Abhijeet Oak, Vice President at SmartLife Foundation, added: “At SmartLife Foundation, we believe that protecting the wellbeing of outdoor workforce is a shared responsibility. Through the Cool Bus Shelter initiative, we are proud to collaborate with organizations such as The UAE Lottery and other community partners to create moments of comfort, appreciation and human connection that leave a lasting impact”.
The post The UAE Lottery backs Cool Bus Shelter initiative for outdoor workers appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Africa
Playson partners with Hollywoodbets for South Africa slots rollout
Playson has partnered with South African operator Hollywoodbets to roll out a selection of its slot titles to players in South Africa’s regulated market, the company said on 20th July 2026.
Under the deal, Hollywoodbets will integrate Playson content via Light & Wonder’s aggregation platform. The operator said the addition will broaden its “live games” portfolio.
The initial rollout includes Coin Strike: Hold and Win, Thunder Coins: Hold and Win, Thunder Coins XXL: Hold and Win, Diamonds Power: Hold and Win, Energy Coins: Hold and Win and 3 Carts of Gold: Hold and Win, with more releases planned.
Blanka Homor, Sales Director at Playson, said: “Partnering with Hollywoodbets represents another important milestone in our African growth strategy. As one of South Africa’s household names, Hollywoodbets offers an outstanding platform through which we can introduce our high-performing portfolio to an even wider audience.
“We are confident our games will resonate strongly with players, and we look forward to building a successful long-term partnership together.”
Wayde Dorkin, Head of Product at Hollywoodbets, said: “Playson’s portfolio has earned an excellent reputation for delivering engaging gameplay and consistent results across regulated markets, making it a valuable addition to our product offering.
“We are always looking to enhance the entertainment experience available to our players, and we are delighted to welcome a selection of Playson’s top-performing titles to the Hollywoodbets platform.”
The post Playson partners with Hollywoodbets for South Africa slots rollout appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Alberta
Greentube goes live in Alberta as province opens regulated iGaming
Supplier secures AGLC registration and extends its Canadian footprint beyond Ontario, where it has been live since 2022.
Greentube has gone live in Alberta on the day the province opened as a newly regulated iGaming market, marking the supplier’s first launch in the jurisdiction.
The NOVOMATIC Digital Gaming and Entertainment division said it completed regulatory and technical due diligence and secured registration with the Alberta Gaming, Liquor and Cannabis (AGLC) commission to operate in the province. Alberta becomes only the second Canadian province to regulate iGaming after Ontario, with the new framework replacing the monopoly previously held by Play Alberta.
The Alberta launch builds on Greentube’s existing Canadian footprint. The company has been live in Ontario since 2022 and described the Alberta debut as part of its wider North American expansion strategy.
Greentube said Alberta players will initially have access to a curated set of titles including Piggy Prizes
Wand of Riches 2
, Rumble Riches
Haulin’ Gold
and Firecracker Frenzy
Money Toad
, as well as Silver Lux Big Win Spinner, Starlight Jackpots
Captain’s Catch
and Charming Lady’s Boom
.
David Bolas, Commercial Director at Greentube, said: “Going live in Alberta on the day the market opens is an important step for Greentube and reflects the strong momentum we are seeing in Canada.
“We welcome the opportunity a new jurisdiction offers and look forward to working with locally licensed operators to introduce our established offering to players in Alberta. With a balanced line-up of new releases and proven performers, we are well placed to offer a compelling experience in the province and support our long-term ambitions in the region.”
The post Greentube goes live in Alberta as province opens regulated iGaming appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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