Africa
Quanta Expands Its Footprint In Africa
Quanta is delighted to announce that it has secured a local license to operate lotteries in Zambia through the acquisition of a majority stake of local company Pleasure Sports Innovations Ltd. This is Quanta’s second lottery license in Africa following its majority acquisition of International Lottery and Gaming Limited, the operator of Naija Lottery in Nigeria. The introduction of Quanta’s innovative blockchain lottery and accompanying digital services provided via Quanta Pay is expected soon after the commencement of business operations in Q3 2020.
Pleasure Sports Innovations Ltd is licensed by Zambia’s Gaming Commission and is a fast growing betting and smart solutions company leveraging the power of blockchain to serve its customers. The company is also positioning to launch the first end-to-end blockchain lottery in the region following its cooperation with Quanta. “We are excited about the opportunity to work with Quanta to develop and provide a social impact lottery that will contribute to selected good causes whilst creating value for Zambia and its citizens.” commented Darius Sinkamba, CEO of Pleasure Sports Innovations.
Quanta will use its core market in Nigeria as the basis to develop and launch innovative Africa-centric gaming and fintech products in new markets it secures across the continent. Quanta’s successful acquisition of Naija Lottery in 2018 established Quanta as the first blockchain lottery company to operate a traditional lottery, and is the basis for its ambitious growth plans for the region in 2020 and beyond.
Quanta’s acquisition of Pleasure Sports Innovations was led by Quanta Africa SVP John Kamara and Quanta CEO Harmen Brenninkmeijer from Quanta Africa’s base of operations in Nairobi Kenya. This acquisition sees Quanta expand its presence into the southern African state which has a population of almost 18 million and GDP of more than USD 25 billion. According to Zambian Watchdog, iGaming in South Africa is fast becoming a vast and lucrative market, with countries such as Zambia leading the charge. This has led to social impact from economic growth to job creation to increasingly mobile-friendly generation from the growing middle class Millenials (Gen Y). Unicef quoted that Zambia has an estimated median age of 16.7 years which is one of the lowest in the world with the vast majority of these Millenials potentially embarking on the latest technology. Improved mobile connectivity and lower data costs for Zambian have led to the number of mobile internet users reaching a new record high of 7.1 million users, with a vast proportion wagering regularly online thru a smartphone or tablet device. According to ZICTA statistics, the penetration of internet and mobile phone users was 62.7% and 97.2% respectively, one of the highest in sub-Saharan Africa as investment growth in Information and Communication Technology is testament to the future of the new technologies.
Zambia has made significant achievements in the education sector since 2000. According to Unicef, enrolment in primary education reached 3.3 million in 2017, up from 1.6 million in 2000. Girls are now enrolling in primary school in the same numbers as boys. But there are an estimated 800,000 school-aged children that are out of school. Access to early childhood education is low with only 26 per cent of children entering Grade 1 with any such experience. One can imagine the unlimited possibilities for many children who decide to study and embrace the new blockchain technologies which is an area that Quanta is happy to work in cooperation with the education sector and communities.
Quanta enters into South African region along with its business roadmap. Besides, Quanta builds its local representative office, Quanta Africa, in Nairobi, Kenya in this quarter with John Kamara as SVP/Managing Director. John is an experienced marketing, business growth and market acquisition executive with over 20 years in the international gaming industry.
On the expansion into Zambia, Quanta Africa MD John Kamara: “We see the acquisition of Pleasure Sports in Zambia as a key step forward in our ambition to maintain Quanta’s position as the leading operator of blockchain-based gaming, lottery and fintech solutions in Africa. Zambia represents an exciting opportunity to expand our footprint in a smart young country with a stable currency whilst providing much needed revenue to good causes as well as the opportunity for players to win attractive prizes.”
Harmen Brenninkmeijer, CEO of Quanta, commented on the new business expansion. “The new entrance in Zambia will play a pivotal role for Quanta to build a blockchain network in Africa, with lottery at the core of our strategy. We will give an additional use case of our blockchain technology which will further support regional acceptance of the technology, our products and company.”
Following the establishment of business operations, Quanta plans to launch a lottery and a sports betting product, with both ultimately being supported via Quanta Pay, Quanta’s digital services hub that provides payments as well as additional digital services in the future.
“2020 is set to be a very interesting year for Quanta,” continued Brenninkmeijer. “We have worked hard to establish a rapid turnaround and are now starting to see the impact our focus has had on the outlook of Quanta’s new business development. As a blockchain technology company, we now have interests in two major African markets that typically would go to traditional technology companies. It is an enormous endorsement for Quanta, the team, our technology and products that we are able to make this announcement and we are excited to develop a product offering that Zambian customers can positively engage with.”
More is to come in the new roadmap: https://www.quantalottery.com/roadmap/
About Quanta:
Quanta is a pioneer in the development of blockchain solutions for gaming. In 2017, the company launched the first licensed blockchain lottery, fully utilising blockchain together with its NMI-certified random number generator, Randao, which is entirely built and operated on blockchain. Quanta’s utility token, QNTU trades on six renowned cryptocurrency exchanges including HitBTC and Bit-Z.
Africa
SmartSoft’s expertise and future vision for the African market
In recent years, the online gaming landscape has witnessed a surge in innovative and engaging titles that capture the interest of players worldwide. Among these, first ever flying crash game by SmartSoft – JetX emerged as a standout game, particularly gaining substantial traction in Africa. This article provides an in-depth examination of JetX, a popular online crash game, and explores the expertise behind its creation. By focusing on the game’s features, the developer SmartSoft Gaming, and insights from an interview with the Vice President Commercial, we aim to highlight the factors contributing to JetX’s success and its impact on the gaming industry.
About SmartSoft Gaming
Founded in Georgia in 2015 by industry experts, SmartSoft set out to create a one-of-a-kind casino games provider that offers high-quality gaming experiences worldwide. By combining interactive features with captivating visuals, we blend gaming and gambling to deliver more engaging, entertaining, and superior experiences. Our mission is not just to attract players but to enhance their enjoyment.
To gain further insights into the development of JetX and the vision behind its creation, we spoke with the Vice President Commercial of SmartSoft.
Rusa Javakhishvili Vice President Commercial of SmartSoft shared insights and analytics from African countries, and outlined future plans. Rusa joined SmartSoft two years ago as Head of Finance and Strategic Projects. In early 2024, she transitioned to the commercial side as Head of Account Management, and is now Vice President of Commercials, overseeing several regions, including Africa.
What was the general concept and inspiration behind JetX?
In recent years, the online gaming landscape has witnessed a surge in innovative and engaging titles that capture the interest of players worldwide. Among these, JetX has emerged as a standout game, particularly gaining substantial traction in Africa. The main concept of the game is that it is easy to play, the player is involved in the decision as much as possible, it is fast and within the fast-paced world we think that it delivers exactly what players need for an enjoyable experience.
How does JetX differentiate itself from other crash games in the market?
At SmartSoft, we appreciate our relationships with partners, it’s very important to us. We constantly think and work to create a valuable product and maintain strong connections with them. SmartSoft’s portfolio includes a diverse range of online casino games, each designed to offer unique features and interactive gameplay but JetX is the literal gem!
JetX is an online crash game that combines simplicity with excitement, offering players an engaging betting experience. This dynamic gameplay requires both luck and strategy, appealing to a broad audience seeking quick, high-stakes action. JetX stands out due to its user-friendly interface, real-time gameplay, and mobile compatibility, making it accessible and enjoyable for players on the go. Its growing popularity in Africa can be attributed to its exciting gameplay mechanics and the potential for significant winnings.
What strategies did you employ to ensure JetX appeals to a diverse audience, particularly in Africa?
When we expanded into the African market, we knew it’s a big and diverse region, so it’s important to understand each country individually instead of seeing it as one market. With our partners’ help, we’re working hard to learn about each country’s marketing practices and what types of games people enjoy. It’s a challenging task, but the African market is a top priority for us, and we’ve allocated resources to quickly build our knowledge in this area.
How has JetX been received by African players compared to other regions? Are there any notable differences in player behavior or preferences?
The African market is one of the most interesting and significant for us, and we believe it has great potential. It is a highly dynamic and exciting market, where players are exposed to a wide variety of games. Their enthusiasm for diverse content gives us inspiration and motivation to create games specifically tailored to their unique preferences and needs. Moreover, they are quick to engage with new releases, eagerly embracing fresh content when it aligns with their tastes and expectations. Although Crash products were introduced only recently, they have quickly become a favorite among consumers. We expect this trend to continue growing.
How do you assess player feedback and incorporate it into ongoing game improvements?
This is a crucial aspect for us. That’s why, in collaboration with our partners, we consistently review key feedback on our games and strive to incorporate it as much as possible into new versions. We strive to bring enjoyment in everything we do – whether it’s in our work environment, or for the end users. Our goal is to delight both the customers and ourselves with our work. Therefore, we integrate gaming’s fun elements into gambling to maximize enjoyment. This approach fuels our drive to innovate and create playful experiences, redefining the gambling industry and making it more entertaining;
What future developments or updates can players expect for JetX?
Our product has undergone numerous changes since its inception, with many more improvements planned. These changes are aimed at delivering the best possible user experience for players while ensuring the product remains of the highest technical quality.
How has the success of JetX influenced SmartSoft’s approach to game development?
JetX, the first Crash game created in 2018, holds a special place as one of the company’s most beloved titles. Its global popularity is evident, and we’re thrilled that players enjoy it. At SmartSoft, having a diversified portfolio is crucial, which is why we release new games every year. As pioneers in the Crash genre, we ensure that we continually expand our offerings. Our goal is to provide players with a wide range of high-quality games they can trust to deliver an enjoyable experience.
The post SmartSoft’s expertise and future vision for the African market appeared first on European Gaming Industry News.
Africa
SIS partners with leading operator 888AFRICA to provide live numbers draws
Regional reach increases through bespoke iframe with Bitville Gaming
SIS (Sports Information Services), the leading multi-content supplier of 24/7 live betting services, has partnered with 888AFRICA to provide its comprehensive numbers offering to the operator.
The integration with 888AFRICA, facilitated by a region-specific iframe developed alongside Bitville Gaming, will see the operator gain access to the full suite of over 200,000 live draws. These include the original 49’s live draw, 39’s and Fast 15’s.
The content is presented through a clean, attractive, and engaging front end to maximise the player experience. The launch will significantly enhance the reach of SIS across Africa, where the live numbers draw product suite has already enjoyed great success.
Operating for over 27 years, the SIS- owned 49’s is the original live draw and brings credibility and integrity to fixed-odds numbers betting. To complement this, 39’s and Fast 15’s offer high-frequency events that run every three minutes while maintaining healthy margins for operators.
Launched in 2022, 888AFRICA licences 888 Holdings’ world-class betting and gaming brands across Africa’s regulated online markets. Currently live in Kenya, Tanzania, Mozambique and Zambia through 888bet, the operator offers a unique betting experience with relevant products and features which will now include live draw offerings which have proven to be popular with audiences.
Joe Andrews, Head of Sales Africa at SIS, said: “The appetite for live numbers draws in Africa has grown rapidly and partnering with 888AFRICA will significantly increase our product visibility. Bitville Gaming has great reach in the region, and we are thrilled that our partnership is already delivering the widest range of content to operators.”
Ian Marmion, Chief Operating Officer at 888AFRICA said: “Our ability to widen our offering to our partners is always important to us, and the portfolio of live numbers draws from SIS will provide a huge boost in maximising engagement. The content is a proven performer across Africa and I am sure our audiences will welcome this enhancement to our offering.”
Andrew von Hoesslin, Chief Executive at Bitville Gaming, said: “The aim of our agreement with SIS was to provide a bigger operator network for its content and we are seeing this happen first-hand. We are sure that 888AFRICA and its players will be delighted with the influx of additional wagering opportunities.”
The post SIS partners with leading operator 888AFRICA to provide live numbers draws appeared first on European Gaming Industry News.
Africa
Amusnet Announces Partnership with Mojabet
Amusnet has announced a partnership with Mojabet, one of the biggest online casino operators in Senegal. The collaboration is vital to the company’s broader strategic initiative to strengthen its market presence and drive expansion into the African region.
“Teaming up with Mojabet provides us with an invaluable opportunity to dive into their deep knowledge of the local market dynamics. Together, we can create unique gaming experiences that reflect the continent’s cultural diversity, making our top-notch offerings more accessible to local players,” said Hamed Rahimi, Regional Business Development Manager at Amusnet.
“We are excited to kick off our partnership with Amusnet, offering Mojabet’s customers a diverse selection of games with chances to win the big Jackpot prizes,” said Aris Filippopoulos, Head of Casino at Moja Group.
On Mojabet’s platform, local players can discover over 200 of Amusnet’s extensive portfolio, including top performers such as 20 Golden Coins, Candy Palace, Vampire Bites, Shining Crown and new titles like Coin Gobbler and Beer O’meter.
20 Golden Coins is one of the company’s signature titles, celebrated for its stunning visuals, elegant design and vibrant animations. This slot features 20 paylines over 5 reels, incorporating exciting elements like Bonus Coins and Mystery Nudge. Recognized as the Most Played Game for 2023 by the Sigma Africa Awards, it underscores Amusnet’s dedication to immersive gameplay and exceptional quality in the gaming industry.
Following the increased interest in cluster-pay slots, Amusnet presented the Coin Gobbler. The recently released cluster-pay game features a 6×6 reel layout, offering engaging gameplay with multiple chances to win. Players can collect Bonus Coins to unlock Free Spins while stashing their winnings in a shiny piggy bank for added thrills.
The post Amusnet Announces Partnership with Mojabet appeared first on European Gaming Industry News.
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