Central Europe
Winners of the historical gala of Polish Gaming Aces 2019 were chosen
For the first time in history after the amendment to the gambling act in Poland, awards were granted to companies in the entertainment industry. The Polish Gaming Aces Gala, which was created on the initiative of the largest Polish entertainment website – Interplay, was held on February 20th at City Hall Production in Warsaw.
The jury awarded seven main prizes and two special prizes. “Totalizator Sportowy” won the most awards, winning in three categories – Company of the Year, Special Grand Prix Award for activities on the e-commerce market, as well as President of the Year.
On April 1, 2017, an amendment to the gambling act entered into force in Poland. The legal provision applies, among others to bookmakers, poker, slot machines and casinos. Pursuant to the Act on games and mutual wagering, the state-owned company Totalizator Sportowy has become a monopolist in the field of number games, cash lotteries, arcades (excluded land-based casinos) and online casinos. According to the regulations, betting in Poland is only legal with entities that have a permit from the Ministry of Finance. Under Polish law, all gambling games are subject to a tax on games – 15% cash lotteries, 12% betting, 20% games, 50% poker. In the case of winnings above PLN 2,280, they are also taxed with 10% personal income tax.
The first main Polish Gaming Aces award in the Provider of the Year category went to IGT. In 2019, the company comprehensively served Totalizator Sportowy in the provision of lottery software. In addition, IGT was distinguished by the fact that company was promoting Diversity & Inclusion with an emphasis on equalizing professional opportunities for women and men in the IT industry.
BETFAN turned out to be the best debutant in 2019. The bookmaker hit the Polish market by storm and built a good base in less than a year to compete on the market with other companies. BETFAN’s success proved to be a tax-free promotion and marketing campaign with Mariusz Pudzianowski, who helped build the brand’s credibility.
The main prize in the Product of the Year category was awarded to the Promatic Group for creating the game Husaria. Designers of the slot from PromaticGroup tried to reflect the most important attributes of Polish cavalry. Gamers were certainly captivated by the animation of Hussar speeding into battle, who took players into the middle of the battle.
OlgierdCieslik became the President of the Year, who successfully led Totalizator Sportowy through the difficult process of technological revolution, which consisted in increasing the e-commerce sector in the operations of the state-owned company. The state-owned company has achieved significant development in every range of products – both online and from the retail network.
In the Marketing Campaign of the Year category, the award was granted to BETFAN together with its ambassador Mariusz Pudzianowski. The best debutant of the previous year needed credibility and Mariusz Pudzianowski assured one. The former strongman and current MMA fighter appeared on the brand’s advertising materials, in social media, but also on the BETFANs’ home page. The slogans promoting the campaign with Pudzianowski were attractive, mentions of cooperation appeared all over the Internet – also on websites that do not deal with gambling or sport on a daily basis.
STS became the winner of Polish Gaming Aces in the Bookmaker of the Year category. The company managed by Mateusz Juroszek maintained its position, and with innovative ideas and creative marketing efforts increased the competitive advantage in many fields. For STS in 2019 there were two breakthrough moments – the introduction of BETGAMES and rebranding with a completely new graphic design of the home page in the desktop, mobile, but also the renewed mobile application. STS has also been operating on foreign markets since last year.
In the last and also the most prestigious category of the Company of the Year, Totalizator Sportowy once again triumphed. Business, which until now was largely associated with activities in retail, in less than two years had to undergo a huge transformation and now Totalizator Sportowy can be considered as a technology company. From the tax on games developed only by the brands of a state-owned company, over 232 milion euro will go to the state budget. Novomatic, IGT and STS were also nominated in the Company of the Year category.
The first special award for contribution in development of the entertainment industry went to Iwo Bulski. Totalizator Sportowy won the Polish Gaming Aces Grand Prix for activities on the e-commerce market.
– I am glad that for the first time in Poland we had the opportunity to organize a Gala with awards for the entertainment industry in Poland. After the event, we received many favorable reviews, which means that we are heading in the right direction as an industry – said the editor-in-chief of Interplay, Maciej Akimow
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Belatra Games, the specialist online slots developer, is thrilled to announce its participation at the SiGMA Central Europe Expo in Rome, Italy. The event is being held at the Fiera Roma from November 3rd to November 6th, providing Belatra with the perfect chance to showcase its latest legendary slots and front-line solutions.
Belatra’s beloved Mummy will be visiting Rome as the character continues to strike a chord with audiences worldwide. Its unique blend of humour, mystery, and quirky antics has transcended cultures. The character made its debut in 2022 for the release of Mummyland Treasures and has since grown into an extensive multiverse encompassing various formats, special features, and spin-offs, which form the core of our very own flagship game universe.
At SiGMA Central Europe, visitors to Belatra’s Booth #4071 will be able to immerse themselves at the heart of the Mummy Universe. There will be a themed experience that brings the magic and the mystery of our beloved multiverse to life. Special prizes are also on offer from the Mummy’s own treasure vault.
Kateryna Goi, Belatra CMO said: “SiGMA Europe provides the perfect platform to connect with existing and potential collaborators. Our team is more than ready to present custom solutions, our robust technical infrastructure, and game designs to ensure player involvement and operator success.”
The post Belatra set to unearth ancient treasures at SiGMA Central Europe appeared first on European Gaming Industry News.
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Pamela Klockenbrink has become the new Managing Director of Merkur Casino GmbH. This subsidiary of the Merkur Group operates over 700 gaming venues in Germany and Europe. Pamela Klockenbrink succeeds Meik Sellenriek, who was appointed to the Executive Board of Merkur.com AG on January 1, 2025, and is now handing over his current management responsibilities to new hands. Together with Benjamin Bredenkamp, who will remain part of the management team, the 52-year-old will lead the company’s fortunes in the future.
With Pamela Klockenbrink, Merkur Casino is strengthening its leadership team from within its own ranks. The Bad Oeynhausen native began her career at Merkur in May 2015 as coordinator of national and international controlling at Merkur Casino. Most recently, Klockenbrink served for almost ten years as Head of Controlling at the Merkur subsidiary. Before joining the group, she shaped the finance and accounting departments of international corporations in various management positions, leading projects in the areas of international accounting and international taxation, among others.
Meik Sellenriek, Executive Board Member for Merkur Operations at Merkur.com AG, said: “We are delighted to have recruited Pamela Klockenbrink as our new Managing Director. Thanks to her many years of service with the company, she has a considerable repertoire of in-depth industry knowledge. This diverse experience will form the foundation for successfully developing Merkur Casino and leading it into a promising future.”
Pamela Klockenbrink said: “I greatly appreciate the trust placed in me by being appointed to the management team. My goal is to play a key role in shaping and further driving the successful development of Merkur Casino GmbH together with my colleague Benjamin Bredenkamp and our dedicated team.”
The post Pamela Klockenbrink Becomes the New Managing Director of Merkur Casino appeared first on European Gaming Industry News.
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GR8 Tech is stepping into SiGMA Central Europe 2025 with a new playbook for iGaming leadership: The Heavyweight Rulebook. Built on the code of champions, the Rulebook defines the discipline, consistency, and relentless drive it takes to dominate the toughest arenas in iGaming. To create it, GR8 Tech gathered insights directly from iGaming’s top performers—the industry’s real heavyweights—turning their winning principles into a set of Champions’ Rules.
From November 3–6 in Rome, operators will find GR8 Tech at booth 5028-2, ready to share the rules and the technology that makes champions.
The Champion’s Rules: Heavyweight Results, Proven Standards
Attendees will see Heavyweight rules in action through demos, experiences, and conversations designed for operators who refuse to settle for average. Every Champion’s Rule translates into measurable business results with GR8 Tech.
- Champions don’t wait. They launch first, and it shows: ULTIM8 Sportsbook can go live in as little as 7 days via iFrame integration.
- Technology is the champion’s armor. Strong tools deliver strong results: +30% engagement uplift powered by AI-driven personalization, +50% GGR uplift with advanced sportsbook features and cross-vertical engagement tools.
- Success belongs to the consistent. Resilience is built in with 99.99% uptime across global markets and the biggest world events, ensuring performance under pressure.
- Partnership multiplies strength. With a revenue-share alignment model, GR8 Tech’s success is directly tied to that of its clients.
“In an industry as volatile as ours, no one wins alone. Champions don’t let one crisis consume everything—they keep moving, adapting, and performing under pressure. At GR8 Tech, we see partnership as the ultimate rule of the game: it multiplies strength, resilience, and results. That’s how real champions are made and that’s exactly what we’re bringing to SiGMA this year,” said Yevhen Krazhan, CSO at GR8 Tech.
ULTIM8 Sportsbook: Two Paths to Victory
At the center of GR8 Tech’s SiGMA Central Europe showcase is the ULTIM8 Sportsbook, a high-performance solution designed to help operators rule new markets and dominate existing ones. In Rome, attendees will see the dual power of its integration modes:
- iFrame — For lightning-fast launches with customizable branding. Get to market in days without compromising speed or margin.
- API — A new addition for operators who want to build their own champion’s frontend. Unlock maximum flexibility with GR8 Tech’s rock-solid trading, risk, and data systems.
No matter the path, the result is the same: precision, performance, and profitability at scale.
The next chapter of iGaming is written by champions who play by the Rulebook.
Meet GR8 Tech at booth 5028-2, SiGMA Central Europe 2025 in Rome, November 3–6. Discover how the Heavyweight Rulebook can help you scale, localize, and dominate with confidence—and add your own Champion’s mark to the hall of fame.
The post Redefine the Rules: GR8 Tech’s Heavyweight Rulebook Lands at SiGMA Central Europe 2025 appeared first on European Gaming Industry News.
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