Industry News
FOLLOWING THE SUCCESS OF ICE, MAGELLAN ROBOTECH LANDS AT ENADA 2020
The Stanleybet Group B2B trademark hits the jackpot at the London trade show and reveals the new virtual Falcon. The next event will be at the Rimini show from 11 to 13 March
The B2B trademark Magellan Robotech’s first appearance at ICE London, the main trade fair for world-class games, held from 4 to 6 February at the London ExCel Exhibition Centre, proved a massive success for Stanleybet Group, the company that creates gaming solutions for game and virtual 3D game operators.
Hundreds of meetings were held and thousands of visitors from all over the world were entertained at the Magellan Robotech stand, especially from Europe (with Italy, Romania and Spain in first place), South America (Peru, Mexico, Colombia and Brazil above all), and Africa (various countries but with Nigeria always taking centre stage).
There were two main major attractions on the stand: the blockbuster Trident, virtual football with numerous awards nominations as best product in the sector in 2019, exhibited both in the retail and online version (desktop-mobile), and the long-awaited novelty, actually previewed at ICE, Falcon, the first virtual football in “live betting” mode In the world. The success of this new concept is guaranteed not only by the graphics, but also by the game dynamics: 25-30 minute-long games (which can be customised to the customer’s requirements), with a 5-minute interval and pre-game session; from 14 to 20 opportunities to score a goal, depending on how strong the team is.
The mechanics of the game are based entirely on real time simulation, as the software has been developed using a game development platform (Unity 3D). No video has been subjected to pre-rendering.
The artificial intelligence (AI) can be completely extended. New game situations, i.e. tactics management of attack, defence or possession of the ball can easily be added.
The system is constructed on the basis of 360 different movements for each player and can be expanded to easily support more, as they are based on motion capture technology.
Keeping in line with its philosophy of virtual games created by bookmakers for bookmakers, Magellan Robotech brought its concept for betting shops, betting corners and sports cafés within a Casino to ICE. A “wall” equipped with the entire offer: from self-service terminals to SSBT for betters’ independent gaming.
This same concept and same philosophy will soon take centre stage at Rimini too, where Magellan Robotech will be taking part in Enada 2020, scheduled from 11 to 13 March, to confirm its primary interest for the market.
Christian Maglia (CCO Magellan Robotech) stated: «We are proud of the result of Magellan Robotech’s first appearance at ICE. Our prestigious B2B trademark has now become a benchmark worldwide. Thanks to absolutely innovative, revolutionary concepts, such as ‘Trident’ and, above all, the latest virtual ‘Falcon’, the first virtual live betting in the world, previewed in London. We have raised the bar and given aficionados and consumers a product that will revolutionise our sector forever».
Continent 8 Technologies
Continent 8 appoints Cris Kuehl as Chief Data, Information & AI Officer
Continent 8 Technologies, a leading provider of managed IT solutions for the global iGaming and online sports betting industry, has appointed Cris Kuehl as its Chief Data, Information & AI Officer.
Cris brings over 20 years of expertise in AI, analytics, and data strategy, with senior roles including VP of Artificial Intelligence & Data Science at Akkodis and Global Head, CX Analytics & AI at Foundever. His career focuses on helping regulated organisations adopt secure, scalable, and practical AI capabilities.
At Continent 8, Cris will oversee the company’s global data, AI, and information strategy, driving innovation in analytics, automation, cybersecurity, and customer-centric intelligence. He will also shape AI-enabled product development, champion responsible AI practices, and strengthen data governance for the iGaming, tribal, and enterprise sectors.
Michael Tobin, CEO and Founder of Continent 8, said:
“Cris’ expertise across data, AI, and regulated environments is a perfect fit for our organisation. His leadership will help us provide secure, high-performance solutions that deliver measurable value to customers.”
Cris Kuehl added:
“I’m thrilled to join Continent 8 at such a pivotal moment. AI is transforming how organisations operate, collaborate, and protect their data. Continent 8 is uniquely positioned to lead this transformation in the iGaming and online sports betting sector, and I’m excited to drive the next chapter of innovation.”
The post Continent 8 appoints Cris Kuehl as Chief Data, Information & AI Officer appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
iGaming
PRAGMATIC PLAY BRINGS LEGENDARY SLOTS IP TO LIVE CASINO WITH GATES OF OLYMPUS ROULETTE
Pragmatic Play, a leading iGaming content supplier, has launched Gates of Olympus Roulette, a live casino experience that merges classic roulette with thrilling slot-action, delivering a game show truly fit for the gods.
Set in a temple-inspired studio with a marble-encased roulette wheel at its centre, the game immerses players in a Grecian fantasy world, complete with striking visuals, dramatic sounds, and charismatic presenters.
Each spin offers the chance to hit a Bonus Number and up to seven Lucky Numbers, carrying multipliers of 50x–250x to boost straight-up bets. The Super Booster feature further amplifies wins by multiplying the Bonus and selected Lucky Numbers 2x–10x, enabling potential payouts of up to 2,500x in the base game and 10,000x in the bonus round.
Landing the Bonus Number triggers the Gates of Olympus bonus game, where Zeus presides over a 6×5 slots grid. Starting with 15 spins, players win whenever 8–12+ matching symbols appear anywhere on the reels. Multipliers up to 500x can strike randomly on any spin or tumble, and three or more scatters award five additional spins.
Following the success of Sweet Bonanza CandyLand, which brought the iconic Sweet Bonanza slot to live casino audiences, Gates of Olympus Roulette underscores Pragmatic Play’s expertise in transforming beloved slot IPs into cross-vertical live experiences. The launch complements recent game show hits like Money Time and Mega Roulette 3000.
Sharon McHugh, Director of Public Relations at Pragmatic Play, said:
“Gates of Olympus Roulette is a spectacular addition to our portfolio, bringing one of our most celebrated IPs into the live casino spotlight. The epic studio design, dynamic roulette-slot fusion, and immersive Grecian theme showcase Pragmatic Play’s commitment to creating truly standout player experiences.”
The post PRAGMATIC PLAY BRINGS LEGENDARY SLOTS IP TO LIVE CASINO WITH GATES OF OLYMPUS ROULETTE appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
Industry News
Prime Casino launches ultimate VIP Football Experience
Online casino Prime Casino is giving players the chance to win a once-in-a-lifetime VIP Football Experience in the USA this summer.
Running now until 7 June 2026, new players who deposit a minimum of £10 will receive 155 free spins on Football Cash Collect and can participate in freeroll tournaments and raffles, all leading to the ultimate football prize.
VIP Treatment Stateside
With international football heating up, 48 teams will compete across Canada, Mexico, and the USA. Winners of Prime Casino’s VIP Football Experience will enjoy a guest pass, quarter-final match tickets, VIP hospitality, covered accommodation, and flight contributions.
England, second favourites to replicate their 1966 triumph, face Croatia, Ghana, and Panama in the group stage, with a potential quarter-final against Brazil looming. Scotland will also compete, starting against Haiti before facing Morocco and Brazil.
Play for Prizes
Eligible players can join a series of freeroll tournaments and raffles, featuring prizes including cash, free spins, and the headline VIP Football Experience.
Freeroll Tournament Prizes:
- 1st: VIP Football Experience
- 2nd: £1,500 cash (TV prize)
- 3rd: £1,000 cash (Free Pizza for a Year)
- 4th–100th: 150 free spins
- 101st–200th: 125 free spins
- 201st–300th: 100 free spins
- 301st–400th: 60 free spins
- 401st–500th: 40 free spins
- 501st–600th: 25 free spins
- 601st–650th: 15 free spins
Raffle Prizes:
- 1st: VIP Football Experience
- 2nd: £1,500 cash
- 3rd: £1,000 cash
Full terms and conditions: Prime Casino Football Experience
18+ GambleAware.org
Dom Aldworth, Head of Brand Marketing at Kinetic Digital, said:
“Football remains one of the most exciting engagement drivers for our players. This campaign combines a strong welcome offer with ongoing tournaments and the chance to win a VIP football trip, giving multiple ways to get involved. At Prime Casino, we focus on creating standout experiences that players genuinely value, and this promotion is a perfect example.”
The post Prime Casino launches ultimate VIP Football Experience appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.
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