Industry News
FOLLOWING THE SUCCESS OF ICE, MAGELLAN ROBOTECH LANDS AT ENADA 2020

The Stanleybet Group B2B trademark hits the jackpot at the London trade show and reveals the new virtual Falcon. The next event will be at the Rimini show from 11 to 13 March
The B2B trademark Magellan Robotech’s first appearance at ICE London, the main trade fair for world-class games, held from 4 to 6 February at the London ExCel Exhibition Centre, proved a massive success for Stanleybet Group, the company that creates gaming solutions for game and virtual 3D game operators.
Hundreds of meetings were held and thousands of visitors from all over the world were entertained at the Magellan Robotech stand, especially from Europe (with Italy, Romania and Spain in first place), South America (Peru, Mexico, Colombia and Brazil above all), and Africa (various countries but with Nigeria always taking centre stage).
There were two main major attractions on the stand: the blockbuster Trident, virtual football with numerous awards nominations as best product in the sector in 2019, exhibited both in the retail and online version (desktop-mobile), and the long-awaited novelty, actually previewed at ICE, Falcon, the first virtual football in “live betting” mode In the world. The success of this new concept is guaranteed not only by the graphics, but also by the game dynamics: 25-30 minute-long games (which can be customised to the customer’s requirements), with a 5-minute interval and pre-game session; from 14 to 20 opportunities to score a goal, depending on how strong the team is.
The mechanics of the game are based entirely on real time simulation, as the software has been developed using a game development platform (Unity 3D). No video has been subjected to pre-rendering.
The artificial intelligence (AI) can be completely extended. New game situations, i.e. tactics management of attack, defence or possession of the ball can easily be added.
The system is constructed on the basis of 360 different movements for each player and can be expanded to easily support more, as they are based on motion capture technology.
Keeping in line with its philosophy of virtual games created by bookmakers for bookmakers, Magellan Robotech brought its concept for betting shops, betting corners and sports cafés within a Casino to ICE. A “wall” equipped with the entire offer: from self-service terminals to SSBT for betters’ independent gaming.
This same concept and same philosophy will soon take centre stage at Rimini too, where Magellan Robotech will be taking part in Enada 2020, scheduled from 11 to 13 March, to confirm its primary interest for the market.
Christian Maglia (CCO Magellan Robotech) stated: «We are proud of the result of Magellan Robotech’s first appearance at ICE. Our prestigious B2B trademark has now become a benchmark worldwide. Thanks to absolutely innovative, revolutionary concepts, such as ‘Trident’ and, above all, the latest virtual ‘Falcon’, the first virtual live betting in the world, previewed in London. We have raised the bar and given aficionados and consumers a product that will revolutionise our sector forever».
Industry News
Flexion Reports Revenue Increase of 9% for 2024

Flexion, the games marketing company, has announced that its revenue grew 9% to year-end December 2024. The growth is attributed to the Company’s success in the alternative app store market.
Since its IPO in 2018, the company has built a well-positioned games marketing business around the alternative stores and grown annual revenue 50-fold to almost US$100 million. Its game portfolio represents several billion US$ in gaming IP for alternative market partners like Samsung, Amazon, Huawei, OneStore and Xiaomi.
“With the Digital Markets Act (DMA) coming into force in Europe and recent legal actions in the US, mobile game developers have felt a new-found freedom to explore their market options. We’ve already moved beyond the era when Google and Apple controlled everything. Developers are looking for alternatives that offer better margins, and additional audiences and revenue. Partnering with Flexion opens up a range of market channels with very little up-front investment,” said Jens Lauritzson, CEO of Flexion.
Flexion currently distributes more than 30 high-profile titles on the alternative stores. Top-tier games in the Flexion portfolio make on average US$ 10 million a year based on Q4 2024 run rate. That’s income in addition to their Google and Apple revenue with a business model that adds little to their costs.
In Q4 2024, Flexion-serviced games were, on average, generating 9.3% through the alternative stores of the revenue they made on Google Play. This is a significant boost for Flexion’s partners without major costs or effort.
“If you scale for the size of the stores, the alternatives massively out-performed Google in Q4 for our games. This is exciting both for Flexion’s business and for the future of the games industry as a whole. We’re seeing the beginning of a sea change in games marketing,” Jens said.
“We’re seeing just the beginnings of a major shift in how top-tier developers address their markets. Using Flexion to access alternative stores is an easy first step into the post- Google and Apple world. Many developers are already looking at their options beyond that and Flexion will be right there with them providing the technology and expertise they need to maximise the potential of their games,” Jens added.
The post Flexion Reports Revenue Increase of 9% for 2024 appeared first on European Gaming Industry News.
Industry News
Players Reclaim Close to $7M Through AskGamblers Complaint Service in 2024

The latest AskGamblers Complaint Service report for 2024 has officially been released. The comprehensive report highlights the most important accomplishments and records of the AskGamblers Complaint Service team for the previous year.
In 2024, The AGCS team (formerly known as AGCCS) managed to return $6,890,547.11 to players. Over 7259 players turn to AskGamblers, submitting complaints against 1114 casino brands. Out of all the accepted and processed complaints, the team had a 68% resolution success rate. One of the notable milestones that reached was returning a total of $70 million to the members.
Dijana Radunović, General Manager at AskGamblers, said: “It’s amazing to see the trust players put in us year after year, and we’re able to repay them by helping them recover their funds from operators or solve other related issues. We’ve had another successful year, with a few records broken and amazing milestones achieved and we can’t wait to see what lies in store in the years ahead.”
The post Players Reclaim Close to $7M Through AskGamblers Complaint Service in 2024 appeared first on European Gaming Industry News.
Industry News
SlotsCalendar Announces its Second Awards Edition at iGC Malaga 2025

SlotsCalendar, a leading name and tastemaker in iGaming, has announced the second edition of the SlotsCalendar Awards. Winners will be announced during the iGC Malaga event in May 2025.
These awards are rapidly gaining significance in the iGaming world as SlotsCalendar’s steady growth, success, and player-centric mentality represent the community’s interest.
Players have approximately a month to vote between the 10th of April and the 12th of May.
For its 2025 edition, the SlotsCalendar Awards Gala returns to the iGaming Club Conference in Malaga, happening on May 28th. The Awards categories for this year are as follows:
• Game Studio of the Year
• The Slot Everyone’s Talking About
• Star Slot in the Making
• Casino of the Year
• Excellence in Bonus Variety
• Industry Standard in Responsible Gambling
• Live Casino of the Year
• Best Sports Betting Platform
• Best New Casino
• Best Crypto Casino
While the idea of iGaming Awards is not new to the industry, the SlotsCalendar Awards are unique for a simple reason: winners are voted by players from the entire iGaming community.
The uniqueness of these awards makes them particularly important in iGaming. Placing the decision-making strictly in the hands of the player is a fundamental shift in the iGaming community.
SlotsCalendar CEO Viorel Stan said: “It’s truly an honor and a privilege to see how our SlotsCalendar Awards have evolved. Last year’s inaugural edition was a crowning achievement for us. It proved how vast and involved our community is, creating a level of engagement that made us incredibly proud. Being able to return to the iGC and reward some of iGaming’s luminaries in the name of the SlotsCalendar Community is beyond gratifying.”
The post SlotsCalendar Announces its Second Awards Edition at iGC Malaga 2025 appeared first on European Gaming Industry News.
-
ADG7 days ago
Arizona Department of Gaming Issues Multiple Cease-and-Desists
-
Uncategorized7 days ago
Betting data provider Pythia Sports launches AI-powered solution to help bidders find the next star racehorse
-
Africa5 days ago
Readen Holding Corp Finalises Acquisition of Morrich Lottery Limited
-
Altenar6 days ago
Altenar gains ground in Brazil with virtual sports certification
-
Africa7 days ago
Gaming Corps Expands African Presence with KingMakers Partnership
-
Asia6 days ago
NOVOMATIC: Showcasing cutting-edge gaming innovations for the Asian market at G2E Asia 2025
-
Compliance Updates7 days ago
Bede Gaming receives top level supplier certification from WLA
-
Conferences5 days ago
R. Franco Digital is getting ready to shine at GAT Expo Cartagena 2025 with its most comprehensive offering of land-based and digital gaming