Industry News
FOLLOWING THE SUCCESS OF ICE, MAGELLAN ROBOTECH LANDS AT ENADA 2020
The Stanleybet Group B2B trademark hits the jackpot at the London trade show and reveals the new virtual Falcon. The next event will be at the Rimini show from 11 to 13 March
The B2B trademark Magellan Robotech’s first appearance at ICE London, the main trade fair for world-class games, held from 4 to 6 February at the London ExCel Exhibition Centre, proved a massive success for Stanleybet Group, the company that creates gaming solutions for game and virtual 3D game operators.
Hundreds of meetings were held and thousands of visitors from all over the world were entertained at the Magellan Robotech stand, especially from Europe (with Italy, Romania and Spain in first place), South America (Peru, Mexico, Colombia and Brazil above all), and Africa (various countries but with Nigeria always taking centre stage).
There were two main major attractions on the stand: the blockbuster Trident, virtual football with numerous awards nominations as best product in the sector in 2019, exhibited both in the retail and online version (desktop-mobile), and the long-awaited novelty, actually previewed at ICE, Falcon, the first virtual football in “live betting” mode In the world. The success of this new concept is guaranteed not only by the graphics, but also by the game dynamics: 25-30 minute-long games (which can be customised to the customer’s requirements), with a 5-minute interval and pre-game session; from 14 to 20 opportunities to score a goal, depending on how strong the team is.
The mechanics of the game are based entirely on real time simulation, as the software has been developed using a game development platform (Unity 3D). No video has been subjected to pre-rendering.
The artificial intelligence (AI) can be completely extended. New game situations, i.e. tactics management of attack, defence or possession of the ball can easily be added.
The system is constructed on the basis of 360 different movements for each player and can be expanded to easily support more, as they are based on motion capture technology.
Keeping in line with its philosophy of virtual games created by bookmakers for bookmakers, Magellan Robotech brought its concept for betting shops, betting corners and sports cafés within a Casino to ICE. A “wall” equipped with the entire offer: from self-service terminals to SSBT for betters’ independent gaming.
This same concept and same philosophy will soon take centre stage at Rimini too, where Magellan Robotech will be taking part in Enada 2020, scheduled from 11 to 13 March, to confirm its primary interest for the market.
Christian Maglia (CCO Magellan Robotech) stated: «We are proud of the result of Magellan Robotech’s first appearance at ICE. Our prestigious B2B trademark has now become a benchmark worldwide. Thanks to absolutely innovative, revolutionary concepts, such as ‘Trident’ and, above all, the latest virtual ‘Falcon’, the first virtual live betting in the world, previewed in London. We have raised the bar and given aficionados and consumers a product that will revolutionise our sector forever».
Industry News
Wazdan schedules three-stage Network Promotion campaign for summer
The operator-facing series runs 29 June to 13 September and uses Mystery Drop and Mystery Multiplier Drop mechanics.
Wazdan will launch a summer-long Network Promotion series for partner casinos, running from 29th June to 13th September. The campaign is structured in three stages with breaks between each phase.
The promotion will use Wazdan’s Mystery Drop
and Mystery Multiplier
Drop mechanics. The supplier said the programme is designed to be easy for operators to activate and will be supported with marketing materials, including promotional assets, brochures and newsletter content for partners to use across their own channels.
Alongside the promotion, Wazdan has a summer content roadmap with three slot releases scheduled: Mighty Hot
: Amazonia (30th June), Magic Fruit$: Cherries (30th July) and Mighty Crown
: Empire of Gold (6th August).
Radka Bacheva, Head of Sales and Business Development at Wazdan, said: “Summer presents a valuable opportunity for operators to keep engagement levels high, and this promotion has been designed to deliver exactly that through Wazdan’s proven promotional tools.
“Combined with our upcoming game releases, we are excited to offer partners a strong seasonal campaign with plenty of player appeal.”
The post Wazdan schedules three-stage Network Promotion campaign for summer appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Casino Content
ICONIC21 launches Football Cup-branded casino games and debut network tournament
ICONIC21 has rolled out three limited-edition Football Cup-branded casino games and launched its first network tournament, ICONIC Showdown Football Cup, running from 9th of July to 19th of July.
The new titles are Football Cup Roulette, Football Cup Blackjack 360, and Football Cup Gravity Blackjack. ICONIC21 said the releases showcase different customisation approaches, including green screen production for the roulette environment and an updated visual rebrand for its RNG blackjack table.
For Football Cup Gravity Blackjack, ICONIC21 said it used its latest LED technology and applied the Gravity Series multiplier mechanic, with a custom felt, a football gate, and bespoke 3D-printed decorations.
Alongside the three new games, ICONIC21 pointed to its previously launched slot Soccer World Championship, plus The Kickoff and Top Card, which it said received football-season branding and UI/UX updates.
The ICONIC Showdown Football Cup tournament covers 11 games in total and is positioned around the quarter finals, semi-finals and final period. ICONIC21 said 1,000 winners will share a €50,000 prize pool, and operators can enroll via their account manager or by contacting the company directly.
Edvardas Sadovskis, Chief Product Officer at ICONIC21, said:
“What I’m most proud of with this project is the turnaround. We built three fully branded, technically distinct games, enhanced existing ones with promotional branding, and launched our first-ever network tournament around them, all timed to coincide with peak player interest and traffic.
That kind of speed doesn’t happen by accident, it reflects how this team works. ICONIC Showdown is a meaningful first step for us as a provider, and launching it during the Football Cup, with this much energy around the game, feels like the right way to do it. We’re genuinely excited to see how the leaderboard shapes up and even more excited for the finals.”
The post ICONIC21 launches Football Cup-branded casino games and debut network tournament appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
Brand Ambassador
Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette
CreedRoomz has brought footballer Ronaldinho to its headquarters in Yerevan, where the company filmed an “exclusive interview” with the former player in connection with two new live casino game shows, Marble Cup and Kickoff Roulette. CreedRoomz said Ronaldinho is the global ambassador for both titles.
In the interview, Ronaldinho said: “For me, it’s a great joy to be a part of this partnership. Since arriving here at the office, everyone has treated me with great affection. I already feel at home, very happy.” Asked to choose between the two games, he added: “Honestly, it’s difficult to choose one, both are wonderful, I loved them, so it’s very difficult to choose one, I think everyone will really like them, I think the whole world will really enjoy them.”
Ronaldinho also described his first impressions of the studio and gameplay: “I was surprised and very happy, everything is very beautiful, everything is very innovative, so I believe that’s why everyone will really like them, so I’m looking forward to everyone starting to enjoy them a lot.”
On why CreedRoomz expects the titles to gain traction, he said: “These are different games. I think that will attract attention, the fact that football is a global passion also helps, so I believe everyone will like it for those reasons.. and for the innovation of everything that is happening.”
CreedRoomz linked the interview to upcoming “World Cup and R10 Tournaments,” with Ronaldinho closing by telling fans: “A message of gratitude for the continued affection. I’m very happy and excited. for the next competitions for the next games, the games are all ready, I hope everyone enjoys them and everyone be very happy and have good times together.”
The post Ronaldinho visits CreedRoomz Yerevan studio to front Marble Cup and Kickoff Roulette appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.
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