Canada
New Wave Esports Completes Acquisition of Even Matchup Gaming
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NEW WAVE ESPORTS CORP. is pleased to announce it has completed the acquisition of all of the issued and outstanding shares of Even Matchup Gaming Inc. not previously held by New Wave Esports. New Wave Esports previously held an 18% stake in EMG. EMG is an esports events production and broadcast company based in Toronto, Ontario, Canada.
EMG highlights include:
A Toronto-based leading esports and competitive gaming event organizer, broadcaster, and player management company that produces onsite and online tournaments.
Focused on producing events within the fighting game community (FGC), such as Super Smash Bros., Street Fighter V, Tekken 7, Dragon Ball FighterZ, and more.
Hosts 80+ events per year with two major events, Get On My Level and Let’s Make Moves.
Get On My Level, an annual Super Smash Bros. tournament with an official Nintendo partnership, saw 2,100+ attendees and just under 1M livestream views on twitch.tv during its 2019 event – with projected increased attendance and viewership for its 2020 event.
Let’s Make Big Moves, another annualized FGC event, saw just over 1,000 attendees with 344k+ Twitch impressions for its 2020 event.
An annual growing audience of 7,400+ attendees, 25.8M+ social impressions, 5.5M+ YouTube views, and 1.8M+ Twitch livestream views.
“The EMG team is excited to be another wholly-owned company in the New Wave Esports portfolio,” says Joe Cribari, CEO of Even Matchup Gaming. “We have a great opportunity to build on the momentum of our existing 80+ annual live events as we reimagine esports event experiences in the fighting game community and beyond. By working with New Wave Esports’ other accretive portfolio companies, we are accelerating our business strategy by expanding through North America in 2020. We are looking forward to working closely with Dan Mitre and his team who share our vision and passion to grow the esports industry, starting with our passionate community.”
“We’re honored to welcome Even Matchup Gaming to the New Wave Esports family,” said Daniel Mitre, CEO of New Wave Esports. “The company that Joe Cribari and his team has built has retained its roots with the fighting game community, and has maintained steady year-over-year revenue and audience growth. EMG’s addition to our portfolio positions us as one of the premiere Super Smash Bros. and FGC tournament organizers within the esports industry. As we look further into 2020, we are excited to expand EMG’s presence throughout North America as we bring additional major events to key cities in the United States and Canada.”
Pursuant to the definitive share purchase agreement entered into on November 28, 2019, the consideration payable to the vendors of EMG is an aggregate of $1,230,000, payable in a combination of $550,000 cash (the “Cash Consideration”) and 7,555,555 common shares in the capital of the Company (the “Consideration Shares”) issued on February 7, 2020 at a deemed price per Consideration Share of $0.09. The Cash Consideration is payable in tranches, with $350,000 paid on February 7, 2020 and the remainder to be paid in installments over the six months following February 7, 2020. A portion of the Consideration Shares is subject to a contractual lock-up and will be released to the vendors of EMG in installments over twelve months following the closing of the Acquisition. Additional details on the Acquisition can be found in the CSE Form 9 of the Company posted in connection with the Acquisition.
ABOUT EVEN MATCHUP GAMING INC.
In March 2019, New Wave Esports acquired an 18% equity stake in Even Matchup Gaming, a Toronto-based leading esports and competitive gaming event organizer, broadcaster, and player management company that facilitates online and live tournaments. The company’s tournament operator model is integral to the esports industry ecosystem as it is scalable and rapidly growing. Even Matchup Gaming’s focus on fighting games uniquely positions the company in an important emerging sector of esports. The company produces over 80 events per year with 500 events hosted to date on local, regional, and national levels, including Canada’s large fighting game tournament Get On My Level and Tristate’s largest Super Smash Bros. tournament, Let’s Make Moves. They leverage strategic partnerships and sponsorships with endemic and non-endemic brands such as Nintendo, Red Bull, and BENQ.
Canada
ROGA Launches National College Education Campaign
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The Responsible Online Gaming Association (ROGA) has launched the “Know Your Play” campaign in partnership with EPIC Global Solutions, Kindbridge Behavioral Health, and the Responsible Gambling Council (RGC). This is a major initiative designed to provide college-aged students with detailed content focused on responsible gaming, mental health and well-being, and financial literacy.
“College students are learning to navigate newfound financial independence and equipping this age group with resources to make informed decisions that can build good financial habits will serve them throughout their lives, whether they engage in gaming or not. While previous programs have focused on student-athletes, our campaign intends to educate the broader student population about responsible gaming concepts that can help this age group set realistic expectations and see gaming as a form of entertainment, not as a way of making money,” ROGA Executive Director Dr. Jennifer Shatley said.
The campaign utilizes digital learning tools, resources, and videos available to all college-aged students at knowyourplay.org, even if they are not enrolled in a university. These resources will educate students on key responsible gaming concepts, including randomness, impulsiveness, and limit setting, while addressing myths like the illusion of control in sports betting. It will also focus on the role stress and mental health play in overall student wellbeing and provide practical tips for management. Additionally, extended resources will be piloted with select universities.
“EPIC has vast expertise and experience in creating programs that resonate with college-aged audiences and are delighted to partner with ROGA on a campaign that will provide critical education to college students across the country. By combining expert knowledge with personal stories, our program aims to foster a well-rounded understanding of financial literacy, decision-making, and risk-taking,” Teresa Fiore, SVP of Partnerships at EPIC Global Solutions, said.
The campaign will begin rolling out at college campuses over the next several weeks with in-person learning sessions and workshops in tandem with digital delivery tools for greater accessibility and reach, ensuring that the program effectively engages students across diverse campuses and demographics.
“College life presents unique pressures, from financial independence to academic performance, all of which can impact mental health. By fostering decision-making skills that bridge these areas, we’re helping students build resilience, manage stress, and develop healthy habits that will serve them well beyond their college years,” Kindbridge Group CEO Daniel Umfleet, said.
“College students face an increased risk of harm from gambling, making prevention education essential in protecting this important audience. RGC has a long history of creating prevention programs for young adults, and we are proud to partner with ROGA on this crucial initiative. This campaign will equip students with the knowledge and skills needed to make informed decisions should they choose to gamble. By providing valuable information, digital tools, and resources, we are empowering young adults to approach gambling with a lower-risk mindset and reduce potential harm,” RGC CEO Sarah McCarthy said.
The post ROGA Launches National College Education Campaign appeared first on Gaming and Gambling Industry in the Americas.
Canada
Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company
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Siyata Mobile Inc, a global vendor of Push-to-Talk over Cellular (PoC) devices and cellular signal booster systems, announced a new order for SD7 handsets and related accessories for a new customer, a leading gaming and entertainment company located in Canada.
This order marks one of Siyata’s first entries into the gaming and casino industry, a sector with significant growth potential for the Company. The customer operates dozens of gaming, entertainment, and hospitality venues across Canada and will deploy the SD7 handsets for Push-to-Talk (PTT) communications among its security and maintenance teams.
“This new order is an exciting milestone for Siyata as we expand further into the gaming and casino market. There is a growing industry trend toward modern, cellular-based communication solutions. Casinos require reliable, cost-effective, and easy-to-use communication tools with exceptional audio clarity, and our SD7 handsets and accessories are an ideal fit for those demands. This casino is replacing traditional Land Mobile Radio (LMR) two-way radios with advanced PoC technology for its security and maintenance personnel. The SD7’s robust capabilities, including instant push-to-talk functionality and superior coverage, make it an attractive choice for businesses prioritizing security and operational efficiency,” Marc Seelenfreund, CEO of Siyata Mobile, said.
The post Siyata Mobile Announces New Order from Leading Canadian Gaming and Entertainment Company appeared first on Gaming and Gambling Industry in the Americas.
Canada
CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars
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CasinoCanada, the number one gambling guide for players in Canada, is thrilled to announce its new partnership with Ocean Spin a brand under the umbrella of LaLa Stars.
This collaboration marks an exciting step in CasinoCanada’s mission to provide its audience with the most comprehensive and up-to-date information on top gaming experiences.
The partnership agreement will grant LaLa Stars premium visibility across high-traffic sections of CasinoCanada’s website, which has been a trusted source for Canadian players for over 20 years.
LaLa Stars presents itself as an affiliate program that generates double-digit profits by making it easy and enjoyable to promote the brands. The program features a memorable design, a player-centric retention system, top-tier payment options, and game providers. Fast payments, flexible commission models, high-converting brands, powerful reporting, no middlemen, and outstanding conversion make LaLa Stars a popular choice. Additional company benefits are: a revenue share of up to 60%, a CPA of up to €500, hybrid CPA.
Ocean Spin Casino, a brand of LaLa Stars company, despite being quite new on the iGaming market, is a huge online gambling platform where all casino newcomers are greeted with a welcome bonus of 100% for up to €500, and 200 free spins plus one Bonus Crab. It comes as a first deposit bonus for a minimum deposit amount of €20. Sports-betting enthusiasts can also claim a welcome bonus of 100% for up to €100.
Ocean Spin Casino’s games include: gaming machines, roulette blackjack, betting, video poker, bingo, baccarat, jackpot games, and live games.
“We are excited to meet our new partner Ocean Spin Casino, and hope to bring maximum use and value to our community,” said Aleksandra Drigo, Sales Director at CasinoCanada. “This partnership perfectly reflects our dedication to highlighting the best in the gaming industry while offering our audience valuable insights and chances to experience top-notch gaming. We hope for a productive and long-term partnership!”
The partnership is now live, featuring LaLa Stars reviews and exclusive offers on the CasinoCanada website. This collaboration is set to deliver even more thrilling updates, exclusive content, and personalized promotions for the Canadian gambling community.
The post CasinoCanada Started a New Partnership With Ocean Spin by LaLa Stars appeared first on Gaming and Gambling Industry in the Americas.
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