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Sportnco and Netbet.fr renew sports betting partnership until February 2025

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New five-year agreement sees NetBet.fr renew highly productive sportsbook partnership with Sportnco

Sportnco, the B2B entity of France Pari, and NetBet.fr are delighted to announce the renewal of their sports betting partnership until February 2025.

Sportnco will continue to provide NetBet.fr with its complete sportsbook offering, which includes: betting platform, player account management, front-end UI design, iOS and Android apps and risk and trading management services.

NetBet.fr is Sportnco’s longest standing betting operator, both companies started working together in 2010 as France’s online gaming and betting market opened up to regulation. Since then the two firms have consolidated their footprint in the French market, growing market share and playing key roles in the stellar growth of the sports betting vertical in the country.

The latest figures from the regulator ARJEL showed gross gaming revenues for sports betting had risen 36% to €650m for the nine-month period to the end of September 2019, despite a lack of a major football tournament during that time.

Hervé Schlosser, founder and CEO Sportnco, commented: “I’m delighted to confirm the renewal of our partnership with NetBet.fr, the first operator we launched our B2B network with in 2010. The continued development of the Sportnco and NetBet.fr brands is testament to the hard work we have accomplished over the past decade, with attention to detail and expertise in trading and risk management enabling us to generate strong margins for our sportsbook partners.”

Kenny Ibgui, CEO of NetBet.fr, added: “Our partnership with Sportnco has helped NetBet.fr generate good market share and margins in one of the toughest regulated markets in Europe. This growth is a clear sign of the productive partnership that we have developed since 2010 and we are very happy to renew our partnership with Sportnco until 2025.”

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Betano signs sponsorship deal with Argentina national football team

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Kaizen Gaming brand becomes an Official Regional Sponsor as World Cup 2026 approaches, with campaigns planned across digital, TV and OOH.

Betano has signed a new sponsorship agreement with the Argentina National Football Team, joining as an Official Regional Sponsor, the company said on April 29, 2026.

The deal was announced from Athens, Greece and Buenos Aires, Argentina, with the Kaizen Gaming-owned sports betting and gaming brand positioning the partnership ahead of the FIFA World Cup 2026.

According to the company, the sponsorship will include “local 360° campaigns” featuring Betano’s tagline “Confiá” across digital media, television, and out-of-home (OOH) advertising. Betano also said it plans “high-engagement activations” intended to connect fans with the team.

In the release, Kaizen Gaming framed the agreement as part of a broader strategy to invest in top-tier sports partnerships to support international brand growth and “responsible gaming experiences.” Financial terms, territories covered under the “regional” designation, and contract duration were not disclosed.

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The post Betano signs sponsorship deal with Argentina national football team appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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PokerStars adds PokerStars Open Aix-en-Provence and confirms EPT Prague for 2026

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New France stop runs Nov 2-8; EPT Prague returns to the Hilton Prague on Dec 2-13, both counting toward the PokerStars Live League.

PokerStars has added two stops to its 2026 live poker calendar: EPT Prague returns on Dec 2-13 at the Hilton Prague, and a new PokerStars Open event will debut in Aix-en-Provence, France, on Nov 2-8. The operator announced the dates on April 22, 2026.

Both events will award points in the PokerStars Live League, PokerStars’ annual leaderboard system across High, Medium, and Low tiers. PokerStars said more than €150,000 in PokerStars LIVE credit will be paid out to the top three finishers in each tier at year-end, plus a live freeroll with a €100,000 prize pool at the first EPT of 2027 for the top 30 finishers in each tier.

EPT Prague is set to run as an 11-day festival, with PokerStars flagging the High Roller and EPT Main Event among the headline tournaments. PokerStars cited last year’s Prague Main Event at more than 1,200 entries for a prize pool of more than €5.9 million, with Matan Krakow winning for more than €770,000.

The new PokerStars Open Aix-en-Provence stop will run in partnership with Texapoker at Pasino GRAND Partouche Aix-en-Provence. It becomes the latest confirmed date in PokerStars’ 2026 live lineup, which also includes EPT Monte Carlo (April 30 – May 10), PokerStars Open Namur (May 27 – June 7), PokerStars Open Malaga (June 22-28), and EPT Barcelona (August 16-29).

“We’re delighted to bring players two more incredible live events and welcome the return of EPT Prague,” said Cédric Billot, Associate Director, Live Events. ”Each stop offers a unique experience and world-class competition and strengthens an already exciting 2026 schedule. We look forward to welcoming everyone for another standout year of live poker.”

More relevant data as follows:

The post PokerStars adds PokerStars Open Aix-en-Provence and confirms EPT Prague for 2026 appeared first on Eastern European Gaming | Global iGaming & Tech Intelligence Hub.

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Betano Teams Up with World Champions Argentina in New Sponsorship Deal

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Betano joins the Argentina National Football Team as Official Regional Sponsor ahead of the FIFA World Cup 2026

Betano, the premium online sports betting and gaming brand of Kaizen Gaming, is an Official Regional Sponsor of the Argentine National Football Team, further highlighting its commitment to supporting Argentine sport.

The sponsorship agreement comes at a time of increased global anticipation for the game, just weeks before the FIFA World Cup 2026. Through this partnership, Betano is strengthening its ties with Argentine football and together with the country’s National Team, will deploy high-engagement activations that bring the fans closer to the game.

Argentina, the reigning world champions and one of the most iconic footballing nations, hold three World Cup titles and 47 major tournament wins and are supported by an expansive international fanbase. By reinforcing its presence in this legendary footballing stronghold, Betano continues to elevate its brand profile, integrating it into the elite of global sport. The partnership with the National Football Team of Argentina also reflects Kaizen Gaming’s broader strategy to invest in top-tier sports collaborations that drive international brand growth, while delivering innovative and responsible gaming experiences to millions of users worldwide.

The scope of this sponsorship will include local 360° campaigns that feature Betano’s tagline “Confiá” in digital media, television, and out-of-home (OOH) advertising.

Football is a global language, and few teams and countries embody its passion and legacy like Argentina. This partnership is a natural step for Kaizen Gaming and the Betano brand, deepening their presence at the heart of the sport and connecting with fans in moments that matter most. As anticipation for the FIFA World Cup 2026 continues to build, this collaboration positions Betano centre-stage in the football conversation. Ahead of what promises to be a thrilling tournament, Kaizen Gaming remains focused on expanding its international reach, investing in strategic partnerships, and building meaningful connections with fans worldwide.

 

The post Betano Teams Up with World Champions Argentina in New Sponsorship Deal appeared first on Americas iGaming & Sports Betting News.

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