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William Hill crowned Sports Betting Operator of the Year at IGA Awards 2020

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William Hill won the prestigious award Sports Betting Operator of the Year 2020 at the IGA Awards.

The yearly gala event held at the Savoy in London gathered the industry to celebrate and recognise the major brands showing significant positive impact across a range of categories. For the second year in a row, William Hill received one of the most sought after headline awards – Sports Betting Operator of the Year.

The IGA jury defined the category winner;

“This award recognises the operator in the sports arena that has shown to lead the field, not only in capacity of customers, but in originality of betting, including mobile and tablet customers while offering a high level of customer service including importantly telephone service and online with marketing of the product, usability and growth. The range of sports betting is also an important factor to who will be decided as the winner in this highly competitive category.”

Patrick Jonker, CEO Mr Green Ltd, MD William Hill International comments: “The year could not have started in a better way. Last week our main Gaming brand Mr Green won the headline category Operator of the Year at the EGR Nordics Awards, and on Monday night our main Sports brand William Hill received the award for Sports Betting Operator of the Year. This shows how well positioned we are with two strong brands across our product offer. I could not be prouder of our teams, and I feel very excited knowing we have a great plan in place for 2020.”

 

About William Hill:

William Hill PLC is one of the world’s leading betting and gaming companies, employing over 16,000 people. Its origins are in the UK where it was founded in 1934, and where it is listed on the London Stock Exchange. The majority of its $2.1 billion annual revenues are still derived from the UK, where it has a national presence of licensed betting offices and one of the leading online betting and gaming services. In 2012, it established William Hill US with a focus on retail and mobile operations in Nevada, which is now the largest sports betting business in the USA. William Hill US (www.williamhill.us) currently operates 114 race and sports books in Nevada and the state’s leading mobile sports betting app. William Hill is operating in New Jersey at Monmouth Park Racetrack, Ocean Resort Casino, Tropicana Atlantic City, and online with the William Hill New Jersey sports betting app. It is also a licensed sports betting provider in numerous casinos in Mississippi, West Virginia, Pennsylvania, and Rhode Island and serves as the exclusive risk manager for the sports lottery in Delaware. William Hill also has licensed operations in The Bahamas, Italy, Spain and Sweden. Following the acquisition of MRG Group in March 2019 its international operations are now based in Malta with its Gibraltar hub continuing to focus on the UK market.

Genting Casino Online

Genting Casino Online launches IGT slot Money Gong Empress as exclusive

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The five-reel Money Gong mechanic title is now available only on Genting Casino Online, expanding the operator’s exclusive content line-up.

Genting Casino Online has launched Money Gong Empress, a new online slot from IGT, as an exclusive title for its players.

The five-reel game uses IGT’s Money Gong mechanic and includes Hold and Win-style gameplay, prize modifiers, “Money Balls”, bonus features, and free games with expanding wilds, according to the company.

Michael Vella, Brand Manager at Genting Casino, said: “We’re always looking to give our players something they can’t experience elsewhere, so we’re delighted to launch Money Gong Empress exclusively with IGT.

“IGT has built an outstanding reputation for creating engaging, premium-quality casino games and Money Gong Empress is another fantastic addition to that portfolio. Its vibrant theme, exciting bonus features and rewarding gameplay make it a brilliant fit for our customers, and we’re excited to be the first place players can enjoy it.”

Genting Casino Online said Money Gong Empress joins its existing IGT catalogue, including Cash Eruption, Lion Dance and Might of Olympus. The game is available now on the operator’s site.

The post Genting Casino Online launches IGT slot Money Gong Empress as exclusive appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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Clever Advertising buys strategic stake in SEO affiliate iGaming Nuts

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Deal targets regulated Poland market by combining global media buying with local SEO and compliance expertise.

Clever Advertising has taken a strategic investment stake in iGaming Nuts as it looks to expand player acquisition in Poland. The companies said the deal brings iGaming Nuts’ Polish SEO affiliate portfolio into Clever Advertising’s global multi-channel network.

Clever Advertising positions the move as a faster route into a regulated market where compliance and localization are critical, and where paid acquisition costs can move quickly. iGaming Nuts operates across several European markets, including the United Kingdom, Italy, and Spain, with Poland as its lead market.

Marcos Oliveira, COO of Clever Advertising, said: “Poland is one of Europe’s most demanding regulated markets, and iGaming Nuts is the most solid base we could build on there. They lead in local SEO, they know the rules, and they open commercial relationships that would take years to build alone. Together, we give our operator partners a compliant route into the market.”

Adam Bieliński, CEO of iGaming Nuts, added: “Working with Clever Advertising is a big step for our team and our users. We’ve built tools and content for Polish regulations and player preferences. With Clever Advertising’s infrastructure and scale behind us, we can develop our product faster, improve the user experience, and strengthen our position in legal sports betting affiliate traffic in Poland.”

The companies also said they plan to extend the partnership into a financial trading media vertical. No financial terms, stake size, or closing timeline were disclosed.

The post Clever Advertising buys strategic stake in SEO affiliate iGaming Nuts appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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PokerStars Casino adds Skullapalooza as fifth 2026 Slotlist pick

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Psiclone Games and Playtech-built title features three Free Spins modifiers, including expanding reels, sliding wilds and jackpots up to 500x bet.

PokerStars Casino has released Skullapalooza as the fifth game in its 2026 The Slotlist series, making the title the featured slot on the operator’s Casino tab for the month.

Skullapalooza is developed by Psiclone Games and Playtech. The game’s core hook is a Free Spins system built around three “Skull” features that can be triggered individually or in combination: expanding reels, jackpot accumulators and stacked sliding wilds.

According to the company, players can land different coloured gems to randomly trigger one or more Free Spins variants. Pink gems may trigger Free Games with Expanding Reels, blue gems may add Sliding Wilds, and purple gems may activate pots with a grand prize of up to 500x total bet. The company said all three variants can be active at once.

“The Slotlist is designed to spotlight games that deliver a well-rounded player experience, combining innovative features, striking visuals, and immersive gameplay”, said Ed Fogarty, Associate Director of PokerStars Casino Commercial. “Skullapalooza embodies all these qualities, and we’re thrilled to feature it prominently in The Slotlist this month.”

Skullapalooza joins earlier 2026 Slotlist picks including Baozang Empire of Plenty, Magnificent Power Leprechaun, and 12 Burning Baseballs.

The post PokerStars Casino adds Skullapalooza as fifth 2026 Slotlist pick appeared first on EE Gaming | Global iGaming & Tech Intelligence Hub.

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